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Performance Marketing Manager Jobs in Virginia (NOW HIRING)

Software Technology Inc

Marketing Manager

Vienna, VA · On-site

Account Based Marketing Manager Location: Initial Remote (DC/VA locations) Duration: Fulltime ... performance analysis process Requirements/Experience: • A minimum of 8-10-year experience in ...

Janitza

Marketing Manager

Ashburn, VA · On-site

$100K - $120K/yr

Marketing Manager LOCATION: Remote w/ travel SALARY: $105k-$120k Base Salary w/ 10% Annual Bonus ... Measure campaign performance and continuously optimize future initiatives based on results.

Heihotels

Marketing Manager

Virginia Beach, VA · On-site

$72K/yr

No Discretionary Performance Bonus Eligible? Yes Overview The Marketing Manager is responsible for the day-to-day execution of the Cavalier Resort's marketing strategy across digital, print, social ...

The Fitness Equation

Marketing Manager

Chantilly, VA · On-site

Responsibilities: * Manage club marketing working with executive and department management on ... This is a fast growing organization with opportunity for advancement based on performance. Only ...

Ksb

Marketing Manager

Richmond, VA · On-site

$75K - $120K/yr

Performance. It is these three success factors that make KSB the company it is today. At KSB, we ... Marketing Manager Reports to: Vice President, Integrated Marketing & Digital Enablement - North ...

Advantia Health

Marketing Manager

Arlington, VA · On-site +1

$75K - $85K/yr

Perform ongoing monitoring of marketing tactic performance against engagement metrics and highlight ... Manage vendor and consultant relationships, collaborating on web maintenance and related tasks ...

The Fitness Equation

Marketing Manager

Ashburn, VA · On-site

Responsibilities: * Manage club marketing working with executive and department management on ... This is a fast growing organization with opportunity for advancement based on performance. Only ...

Advantia Health

Marketing Manager

Arlington, VA · On-site +1

$75K - $85K/yr

Perform ongoing monitoring of marketing tactic performance against engagement metrics and highlight ... Manage vendor and consultant relationships, collaborating on web maintenance and related tasks ...

Marriott International

Marketing Manager

Mclean, VA · On-site

$78K - $101K/yr

Reports out on campaign performance to SMR (Sales, Marketing & Revenue Management) leadership as requested. CANDIDATE PROFILE Education and Experience Required: • 2-year degree from an accredited ...

KSB SE and Co KGaA

Marketing Manager

Richmond, VA · On-site

$75K - $120K/yr

Performance. It is these three success factors that make KSB the company it is today. At KSB, we ... Marketing Manager Reports to: Vice President, Integrated Marketing & Digital Enablement - North ...

Gartner

Marketing Manager

Arlington, VA · On-site

We're looking for a B2B Marketing Manager to join our Global Technology Sales (GTS) Marketing team ... Regularlyreviewmarketing performance usingkeymetrics and analytics; make recommendations and adapt ...

Marriott

Marketing Manager

Mclean, VA

Reports out on campaign performance to SMR (Sales, Marketing & Revenue Management) leadership as requested. CANDIDATE PROFILE Education and Experience Required: 2-year degree from an accredited ...

Timmons Group

Marketing Manager

Richmond, VA · On-site

$100K - $140K/yr

Oversee pipeline tracking, capture planning, and pursuit performance reporting. * Mentor and manage pursuit/marketing staff, fostering collaboration, accountability, and professional growth.

Timmons Group, Inc.

Marketing Manager

Richmond, VA · On-site

$100K - $140K/yr

Oversee pipeline tracking, capture planning, and pursuit performance reporting. * Mentor and manage pursuit/marketing staff, fostering collaboration, accountability, and professional growth.

Carmax

Manager, Marketing Analytics

Richmond, VA

We partner directly with the channel marketing managers who own media strategy and execution-providing the analytical frameworks, test designs, and performance insights thatoptimizereturn on ad spend ...

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Showing results 21-40

All JobsPerformance Marketing JobsPerformance Marketing Manager JobsPerformance Marketing Manager Jobs in Virginia

Performance Marketing Manager information

See Virginia salary details

$32.7K

$82.8K

$144.3K

How much do performance marketing manager jobs pay per year?

As of Aug 21, 2026, the average yearly pay for performance marketing manager in Virginia is $82,772.00, according to ZipRecruiter salary data. Most workers in this role earn between $59,500.00 and $97,200.00 per year, depending on experience, location, and employer.

What does a performance marketing manager do?

A Performance Marketing Manager is responsible for planning, executing, and optimizing digital marketing campaigns with a focus on measurable results, such as leads, sales, or app installs. They use data-driven strategies across channels like paid search, social media ads, display advertising, and affiliate marketing to maximize return on investment (ROI). The role often involves analyzing campaign performance, managing budgets, running A/B tests, and working with creative and analytics teams to improve performance. Their main goal is to drive targeted traffic and achieve specific business objectives efficiently.

What are the key skills and qualifications needed to thrive as a performance marketing manager?

To thrive as a Performance Marketing Manager, you need expertise in digital marketing strategies, data analysis, and campaign optimization, often supported by a degree in marketing, business, or a related field. Proficiency with tools such as Google Ads, Facebook Ads Manager, Google Analytics, and marketing automation platforms is typically required, along with relevant certifications like Google Ads or Facebook Blueprint. Strong analytical thinking, creativity, and effective communication skills help you design impactful campaigns and work cross-functionally. These skills are essential for maximizing ROI, efficiently allocating budgets, and driving measurable business growth in a competitive digital landscape.

How does a performance marketing manager typically collaborate with creative and analytics teams to optimize campaigns?

As a Performance Marketing Manager, you’ll regularly collaborate with creative teams to develop compelling ad copy and visuals that align with campaign objectives. Simultaneously, you’ll work closely with analytics teams to interpret data, identify trends, and make data-driven decisions for campaign optimization. These cross-functional partnerships are essential for ensuring campaigns are both visually engaging and performance-focused, enabling continuous improvement and achievement of key metrics.

What is the difference between Performance Marketing Manager vs Digital Marketing Specialist?

AspectPerformance Marketing ManagerDigital Marketing Specialist
CredentialsRelevant certifications (e.g., Google Ads, Facebook Blueprint), marketing degreeSimilar certifications, marketing or related degree
Work EnvironmentFocus on paid campaigns, data analysis, ROI optimizationBroader digital channels, content creation, social media management
Industry UsageCommon in e-commerce, tech, advertising agenciesWidespread across various industries including retail, healthcare, and nonprofits

The Performance Marketing Manager primarily focuses on paid advertising campaigns and ROI-driven strategies, while the Digital Marketing Specialist handles a broader range of digital channels and content. Both roles require similar credentials and are used across many industries, but the Performance Marketing Manager has a more specialized focus on paid media and performance metrics.

How much does a performance marketing manager earn?

Performance marketing managers typically earn a salary ranging from $60,000 to $120,000 annually, depending on experience, location, and company size. Senior roles or those with specialized skills in data analysis and digital advertising can earn higher compensation, often supplemented with bonuses or performance incentives.

Is performance marketing a stressful job?

Performance marketing managers often face pressure to meet aggressive campaign targets and optimize ROI, which can create a stressful environment. The role requires managing multiple channels, analyzing data, and adapting strategies quickly, which can contribute to workload and stress levels.

What are the most commonly searched types of Performance Marketing jobs in Virginia?

The most popular types of Performance Marketing jobs in Virginia are:

What are popular job titles related to Performance Marketing Manager jobs in Virginia?

For Performance Marketing Manager jobs in Virginia, the most frequently searched job titles are:

What job categories do people searching Performance Marketing Manager jobs in Virginia look for?

The top searched job categories for Performance Marketing Manager jobs in Virginia are:

What cities in Virginia are hiring for Performance Marketing Manager jobs?

Cities in Virginia with the most Performance Marketing Manager job openings:

Performance Marketing Manager jobs near you
Infographic showing various Performance Marketing Manager job openings in Virginia as of August 2026, with employment types broken down into 1% As Needed, 80% Full Time, 17% Part Time, and 2% Contract. Highlights an 82% Physical, 2% Hybrid, and 16% Remote job distribution, with an average salary of $82,772 per year, or $39.8 per hour.

Marketing Manager

Software Technology Inc

Vienna, VA • On-site

Full-time

Re-posted 9 days ago

Job description

Company Description
Job Description
Hello ,
Our Direct Client, A high technology based company is looking for an Account Based Marketing Manager.
Below is a detailed job description, should you be interested please feel free to reach me via call or email. Amrutha.duddula AT stiorg.com/732-664-8807
Title: Account Based Marketing Manager
Location: Initial Remote (DC/VA locations)
Duration: Fulltime
Job Description:
Reporting to the Director of Product Marketing, the ABM Manager will have direct responsibility for building and delivering account-based marketing programs to meet the growth objective of the business.
Responsibilities
• Define and build account-based marketing strategy
• Develop implement and execute marketing plans and acceleration programs for specific, targeted accounts
• Serve as the focal point for sales team for ABM and improve marketing-sales alignment around accounts, content and campaigns
• Work closely with sales leadership to align on key accounts and activities
• Collaborate with marketing stakeholders to develop campaign concept, digital marketing planning, content strategy, creative and more to support ABM plan
• Work closely with Sales to map and identify key persona in the buying process to develop marketing plan accordingly
• Leverage and localize existing content, while developing account-specific content where required
• Define activities KPI's and own the measurement and performance analysis process
Requirements/Experience:
• A minimum of 8-10-year experience in multi-channel B2B marketing, preferably in the government, public safety or security software space.
• Experience building and delivering field marketing campaigns, events, executive and key account programs and partner activity
• Strong understanding of the Sales process
• Proven experience enabling a sales organization with training and sales tools
• Experience in develop the strategy and content for marketing programs that drive awareness and demand for your products
• Product marketing and content development background - strong advantage
• Candidate should feel comfortable presenting publicly in outward facing situations
• Strong written and spoken communications skills.
• TRAVEL: 30% travel expected, including some international travel.
Thank you,
Amrutha Duddula
Lead Talent Acquisition Specialist
Software Technology Inc (STI)
Email: amrutha.duddula AT stiorg.com
Phone : 732-664-8807
www.stiorg.com
www.linkedin.com/in/amruthad/
Qualifications
Additional Information
All your information will be kept confidential according to EEO guidelines.

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