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Performance Marketer Jobs in Raleigh, NC (NOW HIRING)

Compensation increases based on performance * Paid Training and flexible scheduling * Paid Weekly ... The Retail Marketer will attend pre-scheduled shifts in retail stores and generate leads for the ...

Retail Event Marketer

Apex, NC · On-site

$13.75/hr

Compensation increases based on performance * Paid Training and flexible scheduling * Paid Weekly ... The Retail Marketer will attend pre-scheduled shifts in retail stores and generate leads for the ...

Compensation increases based on performance * Paid Training and flexible scheduling * Paid Weekly ... The Retail Marketer will attend pre-scheduled shifts in retail stores and generate leads for the ...

Compensation increases based on performance * Paid Training and flexible scheduling * Paid Weekly ... The Retail Marketer will attend pre-scheduled shifts in retail stores and generate leads for the ...

The Event Marketer will attend pre-scheduled events and generate leads for the local office through ... Compensation increases based on event performance * Paid Training and flexible scheduling

Event Marketer

Raleigh, NC · On-site

$18/hr

The Event Marketer will attend pre-scheduled events and generate leads for the local office through ... Compensation increases based on event performance * Paid Training and flexible scheduling

Event Marketer

Raleigh, NC · On-site

$18/hr

The Event Marketer will attend pre-scheduled events and generate leads for the local office through ... Compensation increases based on event performance * Paid Training and flexible scheduling

The Event Marketer will attend pre-scheduled events and generate leads for the local office through ... Compensation increases based on event performance * Paid Training and flexible scheduling

Analyze campaign performance and provide data-driven insights to improve marketing efforts. * Collaborate with the team to brainstorm creative ideas for client campaigns. * Stay up to date with the ...

Analyze campaign performance and provide data-driven insights to improve marketing efforts. * Collaborate with the team to brainstorm creative ideas for client campaigns. * Stay up to date with the ...

Event Marketer

Raleigh, NC · On-site

$18/hr

The Event Marketer will attend pre-scheduled events and generate leads for the local office through ... Compensation increases based on event performance * Paid Training and flexible scheduling

The Event Marketer will attend pre-scheduled events and generate leads for the local office through ... Compensation increases based on event performance * Paid Training and flexible scheduling

The Event Marketer will attend pre-scheduled events and generate leads for the local office through ... Compensation increases based on event performance * Paid Training and flexible scheduling

Field Marketer

Raleigh, NC · On-site

$50K - $75K/yr

Field Marketer - Charlotte Metro Base pay + Commission - $50,000 - $75,000 Our Vision: The most ... We reward performance that increases the value of our company, and we live in a culture where ...

Field Marketer

Raleigh, NC · On-site

$50K - $75K/yr

Field Marketer - Charlotte Metro Base pay + Commission - $50,000 - $75,000 Our Vision: The most ... We reward performance that increases the value of our company, and we live in a culture where ...

Growth Marketing Manager

Raleigh, NC · On-site

$100K - $120K/yr

We're looking for a Growth Marketing Manager (SEM and CRO) to own and scale our performance marketing engine across Google Ads, Microsoft Ads, pay-per-click review platforms (e.g., Capterra ...

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Performance Marketer information

See Raleigh, NC salary details

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How much do performance marketer jobs pay per hour?

As of Jun 9, 2026, the average hourly pay for performance marketer in Raleigh, NC is $17.59, according to ZipRecruiter salary data. Most workers in this role earn between $16.83 and $16.83 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Performance Marketer, and why are they important?

To thrive as a Performance Marketer, you need expertise in digital marketing strategies, data analysis, and campaign optimization, often supported by a degree in marketing or a related field. Proficiency with platforms like Google Ads, Facebook Ads Manager, Google Analytics, and relevant certification (e.g., Google Ads certification) is typically required. Strategic thinking, adaptability, and strong communication skills help differentiate successful professionals in this role. These skills ensure campaigns are data-driven, results-focused, and effectively aligned with business goals for maximum ROI.

What are Performance Marketers?

Performance Marketers are professionals who focus on planning, executing, and optimizing marketing campaigns that are driven by measurable results, such as clicks, leads, or sales. They use data analytics and performance metrics to ensure marketing efforts deliver a positive return on investment (ROI). Performance marketers often work with channels like paid search, social media ads, affiliate marketing, and email marketing. Their main goal is to maximize the effectiveness and efficiency of marketing spend by constantly testing and tweaking campaigns. They are skilled in using various tools and platforms to track, analyze, and improve campaign performance.

How does a Performance Marketer typically collaborate with creative and data teams to achieve campaign goals?

Performance Marketers work closely with creative teams to develop compelling ad assets that align with campaign objectives and brand guidelines. They also partner with data analysts to interpret campaign metrics, identify optimization opportunities, and adjust strategies in real-time. This cross-functional collaboration is essential for launching effective campaigns, iterating on creatives based on performance data, and ensuring that marketing spend drives measurable ROI. Effective communication and adaptability are key, as priorities can shift rapidly in response to campaign results.
What are popular job titles related to Performance Marketer jobs in Raleigh, NC? For Performance Marketer jobs in Raleigh, NC, the most frequently searched job titles are:
What job categories do people searching Performance Marketer jobs in Raleigh, NC look for? The top searched job categories for Performance Marketer jobs in Raleigh, NC are:
Infographic showing various Performance Marketer job openings in Raleigh, NC as of May 2026, with employment types broken down into 95% Full Time, and 5% Contract. Highlights an 70% In-person, and 30% Remote job distribution, with an average salary of $36,585 per year, or $17.6 per hour.
Performance Marketing Lead

Performance Marketing Lead

Appian Corporation

Raleigh, NC

$100K - $200K/yr

Full-time

Medical, Dental, Vision, Life, Retirement

Posted 24 days ago


Job description

Here at Appian, our values of Intensity and Excellence define who we are. We set high standards and live up to them, ensuring that everything we do is done with care and quality. We approach every challenge with ambition and commitment, holding ourselves and each other accountable to achieve the best results. When you join Appian, you'll be part of a passionate team dedicated to accomplishing hard things, together.

Reporting to the Director of Inbound Marketing, the Performance Marketing Lead will own Appian's global paid media ecosystem and conversion performance strategy. This role will set the vision for how paid search, paid social, and programmatic channels drive high-quality pipeline, while managing an external paid media agency for day-to-day execution and holding them accountable to performance and delivery.

The Lead will partner closely with Global Campaign Managers, web and content stakeholders, and regional field and sales leadership to ensure paid programs are integrated into broader B2B campaigns. They will drive rigorous testing and CRO, lead channel experimentation, and translate performance data into actionable insights that improve targeting, creative, and pipeline outcomes globally.

In this role, you will:
  • Lead the global strategy for paid search, paid social (LinkedIn, Meta, etc.), and display/programmatic to drive pipeline and ROI.
  • Manage the external paid media agency as the primary point of contact, ensuring quality execution and accountability to targets.
  • Own budget strategy and optimization approach, including investment planning and bid strategy direction with the agency.
  • Drive CRO and experimentation: partner with web and content teams to optimize the post-click experience, improve conversion rates, and reduce funnel friction.
  • Establish a consistent A/B testing program across creative, copy, audiences, and landing experiences to improve engagement and performance.
  • Partner with Global Campaign Managers to align performance programs to campaign themes, offers, and business objectives.
  • Build a regular cadence with regional field marketing and sales leadership to share performance insights, regional opportunities, and recommended optimizations.
  • Share learnings from message and creative testing with Product Marketing and Brand to influence future positioning, creative themes, and audience strategy.
About you:
  • Bachelor's degree in Marketing, Business, Communications, or related field.
  • 7+ years of performance marketing/digital advertising experience with deep B2B tech exposure.
  • Strong strategic command of the B2B buyer journey and performance channels (Google Ads, LinkedIn, programmatic).
  • Proven experience managing external agencies and driving measurable outcomes through accountability and clear KPIs.
  • Experience operating in global, matrixed organizations, with the ability to tailor strategy across regions including EMEA and APJ.
  • Clear, compelling communicator who can translate data into decisions and influence senior stakeholders.
  • Strong testing mindset and comfort using analytics/insights to drive continuous optimization.

The base salary for this role is between $100,000–$200,000 per year and represents a good faith and reasonable estimate of the range at the time of posting. Actual compensation will be dependent on a number of factors including, but not limited to, the candidate's relevant work experience, qualifications, internal peer equity, and market and business conditions that exist when extending an offer. A discretionary bonus may be awarded in recognition of individual and company performance.

In addition, Appian provides generous benefits offerings that include a 401(k) plan with company match, flexible time off, paid parental leave, medical, dental, and vision plans, life insurance, disability insurance, wellness programs, flexible spending accounts, health savings account contributions, an employee referral bonus program, and learning and development resources. Certain positions may be eligible for equity awards.

Pay and benefits are subject to change at any time, consistent with the terms of any applicable compensation, commission, bonus, or benefit plans.

#LI-MB1

Tools and Resources

  • Training and Development: During onboarding, we focus on equipping new hires with the skills and knowledge for success through department-specific training. Continuous learning is a central focus at Appian, with dedicated mentorship and the First-Friend program being widely utilized resources for new hires.
  • Growth Opportunities: Appian provides a diverse array of growth and development opportunities, including our leadership program tailored for new and aspiring managers, a comprehensive library of specialized department training through Appian University, skills based training, and tuition reimbursement for those aiming to advance their education. This commitment ensures that employees have access to a holistic range of development opportunities.
  • Community: We'll immerse you into our community rooted in respect starting on day one. Appian fosters inclusivity through our 8 employee-led affinity groups. These groups help employees build stronger internal and external networks by planning social, educational, and outreach activities to connect with Appianites and larger initiatives throughout the company.

Benefits

Appian offers a comprehensive benefits package designed to support your health, wellbeing, and financial future. Benefits may include health coverage, Employee Assistance Program (EAP) with free mental health support, life and disability insurance, an Employee Stock Purchase Program (ESPP), a retirement/pension plan, wellness dollars, tuition reimbursement, family-forming benefits and more. Benefits vary by country—please ask your Talent Acquisition contact for details specific to the location you are applying to.

About Appian

Appian provides process automation technology. We automate complex processes in large enterprises and governments. Our platform is known for its unique reliability and scale. We've been automating processes for 25 years and understand enterprise operations like no one else. For more information, visit appian.com. [Nasdaq: APPN]

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Appian is an equal opportunity employer that strives to attract and retain the best talent. All qualified applicants will receive consideration for employment without regard to any characteristic protected by applicable federal, state, or local law.

Appian provides reasonable accommodations to applicants in accordance with all applicable laws. If you need a reasonable accommodation for any part of the employment process, please contact us by email at ReasonableAccommodations@appian.com. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email address.

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