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Partner Marketing Director Jobs in Springfield, MA

... an Alliance Marketing Director - Salesforce, you will play a pivotal role in developing and ... In this role at PwC, you will develop and maintain strategic partnerships with external channels to ...

Head of Marketing

Hartford, CT · On-site

$50K - $70K/yr

The Role As Head of Marketing, you get the keys to our entire brand. You will set the strategy ... From our food vendors and bar operator to events and community partners, you will build the plan ...

Head of Marketing

Hartford, CT · On-site

$50K - $70K/yr

The Role As Head of Marketing, you get the keys to our entire brand. You will set the strategy ... From our food vendors and bar operator to events and community partners, you will build the plan ...

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Partner Marketing Director information

See Springfield, MA salary details

$119.6K

$144.5K

$166.4K

How much do partner marketing director jobs pay per year?

As of Jul 27, 2026, the average yearly pay for partner marketing director in Springfield, MA is $144,492.00, according to ZipRecruiter salary data. Most workers in this role earn between $132,000.00 and $156,900.00 per year, depending on experience, location, and employer.

How much is the salary of a marketing director?

The salary of a Partner Marketing Director typically ranges from $100,000 to $180,000 annually, depending on experience, industry, and location. Senior roles with extensive experience or in high-cost areas can earn higher compensation, often supplemented with bonuses and stock options.

How does a Partner Marketing Director typically collaborate with external partners and internal teams to drive successful joint marketing initiatives?

A Partner Marketing Director works closely with both external partners and internal stakeholders, such as sales, product, and marketing teams, to create and execute co-branded campaigns and joint go-to-market strategies. This often involves aligning on shared goals, coordinating resources, and ensuring consistent messaging across all channels. Regular meetings, clear communication, and effective project management are key to overcoming challenges like differing priorities or timelines. Building strong relationships and understanding each partner's unique value proposition also contribute to achieving mutual success.

What does a director of partnership marketing do?

A director of partnership marketing develops and manages strategic alliances with external organizations to promote products or services, increase brand awareness, and drive revenue. They coordinate cross-functional teams, negotiate partnership agreements, and analyze campaign performance to ensure mutual benefits and alignment with company goals.

What are the key skills and qualifications needed to thrive as a Partner Marketing Director, and why are they important?

To thrive as a Partner Marketing Director, you need expertise in strategic partnership development, marketing leadership, and a strong understanding of demand generation, often supported by a bachelor's or master's degree in marketing or business. Familiarity with CRM platforms, marketing automation tools (like HubSpot or Marketo), and partner relationship management systems is typical for the role. Outstanding collaboration, negotiation, and communication skills help you build and maintain effective alliances with external partners. These skills and qualities are crucial for driving joint go-to-market initiatives and maximizing the impact of partnerships on business growth.

What is the highest salary for a marketing director?

The highest salary for a marketing director can exceed $200,000 annually, especially in large corporations or tech companies, with total compensation often including bonuses and stock options. Factors such as industry, location, experience, and company size significantly influence top-tier salaries for this role.

What is the highest paid position in marketing?

The highest paid positions in marketing are typically executive roles such as Chief Marketing Officer (CMO) or Vice President of Marketing, who oversee overall marketing strategy and have extensive leadership responsibilities. These roles often require advanced degrees, significant experience, and strong strategic skills, with compensation reflecting their seniority and impact on company revenue.

What does a Partner Marketing Director do?

A Partner Marketing Director is responsible for developing and executing marketing strategies in collaboration with a company's business partners. This role involves creating joint marketing campaigns, managing relationships with partner organizations, and ensuring that partnership goals align with overall business objectives. They analyze market trends, oversee co-branded initiatives, and work closely with sales, product, and other internal teams to maximize the impact of partner programs. The Partner Marketing Director also measures the effectiveness of partner marketing activities and adjusts strategies to drive growth and brand awareness.
What job categories do people searching Partner Marketing Director jobs in Springfield, MA look for? The top searched job categories for Partner Marketing Director jobs in Springfield, MA are:
What cities near Springfield, MA are hiring for Partner Marketing Director jobs? Cities near Springfield, MA with the most Partner Marketing Director job openings:
Alliance Marketing Director - Salesforce

Alliance Marketing Director - Salesforce

Pwc

Hartford, CT • On-site

$122K - $504K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted yesterday


PwC rating

8.3

Company rating: 8.3 out of 10

Based on 76 frontline employees who took The Breakroom Quiz

24th of 73 rated business consultants


Job description

Industry/Sector

Not Applicable

Specialism

IFS - Clients & Markets

Management Level

Director

Job Description & Summary

The Opportunity
As an Alliance Marketing Director - Salesforce, you will play a pivotal role in developing and executing strategic sales and marketing initiatives within our Internal Firm Services practice. Your focus will be on driving revenue growth, enhancing brand visibility, and capturing new business opportunities through collaboration and innovative strategies. You will utilize market research, digital marketing, and creative campaigns to engage clients and achieve organizational targets.
As a Director, you will set the strategic direction and lead business growth efforts, making impactful decisions while overseeing multiple projects. Translating the vision, you will inspire others to follow and mentor the next generation of leaders. You are expected to be a guardian of PwC's reputation, understanding that quality, integrity, inclusion, and a commercial mindset are foundational to our success. You will create a healthy working environment while maximizing client satisfaction and actively teaming across the PwC Network.
In this role at PwC, you will develop and maintain strategic partnerships with external channels to drive business growth and enhance customer experience. You will create and implement channel strategies, manage relationships, and optimize distribution channels for maximum effectiveness, contributing to the firm's success and market presence.
Responsibilities
- Developing and executing strategic sales and marketing initiatives to drive revenue growth and enhance brand visibility
- Collaborating with external channels to create and implement effective channel strategies that optimize distribution and customer experience
- Managing relationships with channel partners to enhance performance and capture new business opportunities
- Utilizing analytical thinking and market research to identify gaps and convert opportunities into success for the Firm
- Promoting technological advances and innovative solutions to foster environments where people and technology thrive together
- Leading the direction of client engagements and mentoring future leaders to cultivate potential within the organization
- Balancing long-term and short-term strategic choices to drive change and address system-level enablers
- Adhering to professional and technical standards, including the Firm's code of conduct and independence requirements
What You Must Have
- At least a High School Diploma or the equivalent degree
- At least 8 years of experience in sales, marketing or PwC experience
What Sets You Apart
- Preference for a Bachelor's degree

- Prior experience in tech and partner marketing in a B2B environment
- Excelling in brand management and channel marketing
- Demonstrating analytical thinking and strategic mindset
- Managing channel partner performance and optimization
- Leading business expansion and strategic customer development
- Cultivating partner relationship management (PRM) skills
- Embracing change and innovation in marketing strategies

Travel Requirements

Up to 20%

Job Posting End Date

The salary range for this position is: $122,500 - $423,780. For residents of Washington state the salary range for this position is: $122,500 - $504,500. Actual compensation within the range will be dependent upon the individual's skills, experience, qualifications and location, and applicable employment laws. All hired individuals are eligible for an annual discretionary bonus. PwC offers a wide range of benefits, including medical, dental, vision, 401k, holiday pay, vacation, personal and family sick leave, and more. To view our benefits at a glance, please visit the following link: https://pwc.to/benefits-at-a-glanceAs PwC is anequal opportunity employer, all qualified applicants will receive consideration for employment at PwC without regard to race; color; religion; national origin; sex (including pregnancy, sexual orientation, and gender identity); age; disability; genetic information (including family medical history); veteran, marital, or citizenship status; or, any other status protected by law.PwC does not intend to hire experienced or entry level job seekers who will need, now or in the future, PwC sponsorship through the H-1B lottery, except as set forth within the following policy: https://pwc.to/H-1B-Lottery-Policy.Learn more about how we work: https://pwc.to/how-we-workFor only those qualified applicants that are impacted by the Los Angeles County Fair Chance Ordinance for Employers, the Los Angeles' Fair Chance Initiative for Hiring Ordinance, the San Francisco Fair Chance Ordinance, San Diego County Fair Chance Ordinance, and the California Fair Chance Act, where applicable, arrest or conviction records will be considered for Employment in accordance with these laws. At PwC, we recognize that conviction records may have a direct, adverse, and negative relationship to responsibilities such as accessing sensitive company or customer information, handling proprietary assets, or collaborating closely with team members. We evaluate these factors thoughtfully to establish a secure and trusted workplace for all.Applications will be accepted until the position is filled or the posting is removed, unless otherwise set forth on the following webpage. Please visit this link for information about anticipated application deadlines: https://pwc.to/us-application-deadlines

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