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Partner Marketing Director Jobs in Springfield, MA

Franklin Covey

Mid-Market Client Partner

Hartford, CT · On-site

Managing Director, Major Accounts Location: Remote - Anywhere in the contiguous United States ... Work closely with internal teams, including sales, marketing, and product development, to ensure ...

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Partner Marketing Director information

See Springfield, MA salary details

$119.6K

$144.5K

$166.4K

How much do partner marketing director jobs pay per year?

As of Sep 6, 2026, the average yearly pay for partner marketing director in Springfield, MA is $144,492.00, according to ZipRecruiter salary data. Most workers in this role earn between $132,000.00 and $156,900.00 per year, depending on experience, location, and employer.

What does a Partner Marketing Director do?

A Partner Marketing Director is responsible for developing and executing marketing strategies in collaboration with a company's business partners. This role involves creating joint marketing campaigns, managing relationships with partner organizations, and ensuring that partnership goals align with overall business objectives. They analyze market trends, oversee co-branded initiatives, and work closely with sales, product, and other internal teams to maximize the impact of partner programs. The Partner Marketing Director also measures the effectiveness of partner marketing activities and adjusts strategies to drive growth and brand awareness.

How does a Partner Marketing Director collaborate with external partners and internal teams to drive successful joint marketing initiatives?

A Partner Marketing Director works closely with both external partners and internal stakeholders, such as sales, product, and marketing teams, to create and execute co-branded campaigns and joint go-to-market strategies. This often involves aligning on shared goals, coordinating resources, and ensuring consistent messaging across all channels. Regular meetings, clear communication, and effective project management are key to overcoming challenges like differing priorities or timelines. Building strong relationships and understanding each partner's unique value proposition also contribute to achieving mutual success.

What are the key skills and qualifications needed to thrive as a Partner Marketing Director?

To thrive as a Partner Marketing Director, you need expertise in strategic partnership development, marketing leadership, and a strong understanding of demand generation, often supported by a bachelor's or master's degree in marketing or business. Familiarity with CRM platforms, marketing automation tools (like HubSpot or Marketo), and partner relationship management systems is typical for the role. Outstanding collaboration, negotiation, and communication skills help you build and maintain effective alliances with external partners. These skills and qualities are crucial for driving joint go-to-market initiatives and maximizing the impact of partnerships on business growth.

What job categories do people searching Partner Marketing Director jobs in Springfield, MA look for?

The top searched job categories for Partner Marketing Director jobs in Springfield, MA are:

What cities near Springfield, MA are hiring for Partner Marketing Director jobs?

Cities near Springfield, MA with the most Partner Marketing Director job openings:

Partner Marketing Director jobs near you

Marketing Director - B2C

BRIX Recruiting Partners (Home Improvement)

Springfield, MA • Hybrid

Contractor

Retirement, PTO

Re-posted 28 days ago

Job description

Company Overview:

  • This is a rapidly growing bathroom remodeling company serving homeowners in MA and CT
  • Authorized dealer of Bath Planet products
  • Better Business Bureau accredited with an A+ rating

 

What is Being Offered:

  • Competitive base + uncapped bonus
  • 401K with match & PTO
  • Relocation assistance
  • Hybrid work option

 

What The Position is About:

  • Oversee all marketing and lead generation for the company
  • Maintain marketing budgets, ensuring effective allocation of resources
  • Manage the newly started direct mail program and lead aggregators
  • Work closely with the call center manager to ensure leads are being converted and identify conversion issues
  • Manage marketing vendors and third-party relationships, including two independent contractors responsible for PPC, SEO, and Facebook campaigns
  • Oversee a Call Center Manager, big box Program Leader, Events Team Leader, and Marketing Intern
  • Execute an integrated marketing strategy to support company revenue goals
  • Develop and deliver reports on KPIs
  • Track and review campaigns for improvement opportunities
  • Maintain up to date on industry trends and developments that may affect the market

 

The Right Candidate Will Have:

  • Marketing experience within the home improvement industry
  • Proven experience managing and optimizing $1M+ marketing budgets
  • Digital and traditional marketing experience
  • Experience working closely with a call center and understanding how to solve problems related to lead conversion within the call center
BRIX Recruiting Partners logo

About BRIX Recruiting Partners

Sourced by ZipRecruiter

Our mission is simple: to help our clients build the most successful sales and management team by providing top talent at a reasonable price. Through a combination of traditional direct recruiting methods and the latest online employment marketing techniques our recruitment agency provides better candidates, better hires, and better retention. Each of our team members in our recruitment agency understands the effort and diligence required to recruit top-level talent at the national level. Our expertise spans inside and outside sales and management without limitation to specific industries. While our backgrounds vary, we all come to this work with a dedication to great customer service, top-talent results, and a focus on improving each customer’s bottom line.

Industry

Recruiting and staffing services

Company size

11 - 50 Employees

Headquarters location

Chaska, MN, US

Year founded

2011

Social media

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