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Part Time Marketing Manager Jobs in California (NOW HIRING)

Essential Oxygen

Marketing Analytics Manager

Novato, CA

$35 - $45/hr

This part-time role (~15 hrs/week) is designed for a rigorous, commercially minded marketer who can ... Partner with the Brand Marketing Manager and E-Commerce Manager to evaluate campaign effectiveness ...

Hearst

Marketing Performance Manager

San Francisco, CA · On-site

$40K - $65K/yr

San Francisco, CA - Hybrid Employment Type: Part-time Position Summary Hearst California Media is seeking a Marketing Performance Manager to support ongoing performance analysis, optimization ...

Hearst

Marketing Performance Manager

San Francisco, CA · On-site

$40K - $65K/yr

San Francisco, CA - Hybrid Employment Type: Part-time Position Summary Hearst California Media is seeking a Marketing Performance Manager to support ongoing performance analysis, optimization ...

Hearst

Marketing Performance Manager

San Francisco, CA · On-site

$40K - $65K/yr

San Francisco, CA - Hybrid Employment Type: Part-time Position Summary Hearst California Media is seeking a Marketing Performance Manager to support ongoing performance analysis, optimization ...

Hearst

Marketing Performance Manager

San Francisco, CA · On-site

$40K - $65K/yr

San Francisco, CA - Hybrid Employment Type: Part-time Position Summary Hearst California Media is seeking a Marketing Performance Manager to support ongoing performance analysis, optimization ...

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All JobsMarketing JobsPart Time Marketing Manager JobsPart Time Marketing Manager Jobs in California

Part Time Marketing Manager information

See California salary details

$32.6K

$82.4K

$143.6K

How much do part time marketing manager jobs pay per year?

As of Sep 2, 2026, the average yearly pay for part time marketing manager in California is $82,395.00, according to ZipRecruiter salary data. Most workers in this role earn between $59,200.00 and $96,700.00 per year, depending on experience, location, and employer.

What is a part time marketing manager?

Part time marketing managers are professionals who oversee and implement marketing strategies for a business or organization while working fewer hours than a full-time employee. Their responsibilities typically include planning marketing campaigns, managing social media, overseeing branding efforts, and analyzing campaign performance. Working part time allows for a flexible schedule, making this role ideal for those seeking work-life balance or managing multiple commitments. They may work in-house or as consultants for several companies. The scope of their duties depends on the employer's needs and the size of the marketing team.

What are the key skills and qualifications needed to thrive as a part time marketing manager?

To thrive as a Part Time Marketing Manager, you need a solid background in marketing strategy, campaign planning, and analytics, typically supported by a bachelor's degree in marketing or a related field. Familiarity with digital marketing platforms, CRM systems, and analytics tools like Google Analytics is commonly required. Strong organizational skills, creativity, and effective communication help you manage projects and collaborate with diverse teams efficiently. These capabilities are essential to drive impactful marketing initiatives and achieve business goals within limited hours.

How does a part time marketing manager typically collaborate with full time team members and external partners?

Part-time marketing managers often coordinate closely with full-time team members by prioritizing clear communication and well-defined project management tools. They may attend key meetings, set strategic goals, and delegate tasks to ensure campaigns run smoothly even when they're not on-site every day. Collaboration with external partners, such as agencies or freelancers, is usually managed through regular check-ins and shared documentation to maintain alignment. Being proactive and accessible during core business hours helps bridge any gaps, ensuring the team remains cohesive and marketing objectives are met effectively.

What is the difference between Part Time Marketing Manager vs Part Time Marketing Coordinator?

AspectPart Time Marketing ManagerPart Time Marketing Coordinator
ResponsibilitiesDevelops marketing strategies, oversees campaigns, manages teamsSupports marketing activities, executes campaigns, coordinates events
Required SkillsStrategic planning, leadership, analyticsCommunication, organization, basic marketing knowledge
Work EnvironmentSupervises teams, collaborates with managersAssists marketing teams, works closely with managers
Common UsageUsed in mid-sized to large companies for strategic rolesUsed across various industries for entry to mid-level support roles

The main difference between a Part Time Marketing Manager and a Part Time Marketing Coordinator lies in their responsibilities and level of strategic involvement. Managers focus on developing strategies and overseeing campaigns, while coordinators support execution and daily tasks. Both roles are essential in marketing teams, but managers typically require more experience and leadership skills.

What are the most commonly searched types of Part Time Marketing jobs in California?

The most popular types of Part Time Marketing jobs in California are:

What are popular job titles related to Part Time Marketing Manager jobs in California?

For Part Time Marketing Manager jobs in California, the most frequently searched job titles are:

What job categories do people searching Part Time Marketing Manager jobs in California look for?

The top searched job categories for Part Time Marketing Manager jobs in California are:

What cities in California are hiring for Part Time Marketing Manager jobs?

Cities in California with the most Part Time Marketing Manager job openings:

Part Time Marketing Manager jobs near you
Infographic showing various Part Time Marketing Manager job openings in California as of August 2026, with employment types broken down into 90% Full Time, 9% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $82,395 per year, or $39.6 per hour.

Part-Time Marketing & Advertising Specialist

Mataga Automotive, Inc.

Stockton, CA

$19.60 - $25/hr

Part-time

Posted 22 days ago

Job description

Mataga GMC Cadillac | Stockton, California

Mataga GMC Cadillac is hiring a creative, driven, and highly organized Part-Time Marketing & Advertising Specialist to strengthen our dealership’s presence across digital channels and throughout the Stockton-area community.

This is an on-site position for a hands-on marketing professional who can create high-quality photo and video content, manage social media, improve online visibility through SEO and GEO, support direct-to-customer campaigns, and represent Mataga GMC Cadillac at community events. The right candidate will help promote our new GMC and Cadillac vehicles, pre-owned inventory, service and parts departments, special offers, customer stories, and dealership culture.

This is not a remote role. The selected candidate will work at the dealership and periodically attend off-site events such as fairs, festivals, car shows, community gatherings, sponsorships, and promotional activations.

What You’ll DoContent Creation and Brand Storytelling
  • Capture and edit professional dealership photography and video content featuring new GMC and Cadillac vehicles, pre-owned inventory, service operations, parts and accessories, employee spotlights, customer deliveries, and community involvement.
  • Create short-form video content for platforms such as Instagram Reels, Facebook, TikTok, YouTube Shorts, and other relevant channels.
  • Develop engaging written content, including social-media captions, vehicle highlights, promotional messaging, service offers, email campaigns, website content, event materials, and customer-facing communications.
  • Maintain a consistent, polished, and professional visual identity that reflects the GMC and Cadillac brands as well as Mataga GMC Cadillac’s local reputation.
  • Build content calendars that support monthly promotions, manufacturer incentives, seasonal service needs, holiday campaigns, vehicle launches, and dealership events.
Social Media and Digital Advertising
  • Manage and grow Mataga GMC Cadillac’s social-media presence across Facebook, Instagram, TikTok, YouTube, LinkedIn, and Google Business Profile.
  • Plan, schedule, publish, and monitor organic social-media content and community engagement.
  • Assist with or manage targeted paid advertising campaigns through Meta platforms, Google Ads, display advertising, video advertising, and retargeting tools.
  • Respond professionally to appropriate customer comments, messages, and online engagement in coordination with dealership leadership and established communication guidelines.
  • Track campaign performance, audience engagement, website traffic, lead volume, and other key performance indicators; share clear recommendations to improve results.
  • Monitor dealership, automotive-market, competitor, and social-media trends to identify content and advertising opportunities.
SEO, GEO, AI, and Website Visibility
  • Support traditional search engine optimization (SEO) efforts by researching relevant keywords and improving dealership website pages, vehicle content, service pages, local landing pages, and Google Business Profile activity.
  • Help improve local-search visibility for Mataga GMC Cadillac through accurate online listings, updated location information, photos, posts, reviews support, and customer-focused website content.
  • Apply generative engine optimization (GEO) practices by creating accurate, helpful, well-structured content that can be surfaced by AI-powered search experiences and answer engines. GEO focuses on improving the likelihood that useful brand information appears in AI-generated search responses, rather than relying only on conventional keyword rankings.[semrush][manhattanstrategies]
  • Use AI tools responsibly to improve content planning, research, drafting, campaign ideation, reporting, and workflow efficiency while maintaining brand voice, accuracy, privacy, and human review.
  • Keep current on changes in social platforms, SEO, AI-powered search, digital advertising, and automotive marketing best practices.
Direct-to-Customer Marketing
  • Create and support direct-to-customer marketing campaigns through email, text messaging, direct mail, social media, website offers, and other approved dealership channels.
  • Promote current vehicle incentives, lease and finance offers, trade-in opportunities, service specials, maintenance reminders, parts and accessory offers, and customer-retention initiatives.
  • Work with sales, service, parts, BDC, and management teams to develop timely, accurate, customer-friendly messaging.
  • Help strengthen customer loyalty by highlighting customer experiences, dealership events, service value, and community involvement.
Community Events and Field Marketing
  • Represent Mataga GMC Cadillac at off-site community events, including fairs, festivals, car shows, local business events, sponsorship activations, and other promotional opportunities.
  • Assist with planning, setup, teardown, staffing, and promotion for dealership and community events.
  • Coordinate event marketing materials, displays, signage, promotional items, vehicle presentations, photo/video coverage, and lead-capture activities.
  • Engage prospective customers, answer basic dealership and vehicle-related questions, and direct qualified leads to the appropriate sales or service team member.
  • Capture event content for use on social media, website pages, email campaigns, and future promotions.
  • Help evaluate event performance, lead quality, attendance, engagement, and opportunities to improve future outreach.
QualificationsRequired Experience and Skills
  • Previous experience in marketing, advertising, social media, digital content creation, communications, or a related field.
  • Demonstrated ability to create, capture, and edit high-quality photo and video content for business or brand use.
  • Experience managing business social-media accounts and creating content for Facebook, Instagram, TikTok, YouTube, LinkedIn, and/or Google Business Profile.
  • Working knowledge of social-media advertising, paid digital campaigns, content calendars, audience engagement, and marketing analytics.
  • Understanding of SEO fundamentals, keyword research, local SEO, and website-content optimization.
  • Familiarity with GEO, AI-powered search, AI-assisted content workflows, or a willingness to learn and apply these evolving practices.
  • Experience with creative and marketing tools such as Canva, Adobe Creative Cloud, CapCut, Meta Business Suite, Google Ads, Google Analytics, Google Business Profile, email marketing platforms, CRM systems, or similar tools.
  • Strong writing, editing, proofreading, communication, and organizational skills.
  • Ability to work independently, manage multiple deadlines, and coordinate effectively with sales, service, parts, BDC, and management teams.
  • Professional appearance, positive attitude, strong attention to detail, and customer-first mindset.
  • Ability to work on-site at Mataga GMC Cadillac and attend occasional off-site events, which may include evening or weekend hours.
Preferred Qualifications
  • Automotive dealership, automotive retail, luxury retail, sales, service, or customer-experience marketing experience.
  • Familiarity with GMC, Cadillac, vehicle inventory marketing, manufacturer incentives, service promotions, or automotive customer lead generation.
  • Experience with dealership CRM, DMS, inventory-management, reputation-management, or automotive marketing systems.
  • Experience with graphic design, video editing, drone photography/videography where properly licensed and approved, or live-event content production.
  • Bilingual English/Spanish communication skills.
  • Valid California driver’s license and an acceptable driving record.
Physical Requirements

Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions of this position.

  • Work primarily takes place on-site in an office, showroom, service-drive, dealership lot, and community-event environment.
  • Regularly use a computer, smartphone, camera, video equipment, editing software, and other office or marketing tools.
  • Regularly sit, stand, walk, bend, reach, grasp, and use hands and fingers for computer, camera, and event-related work.
  • Occasionally lift, carry, set up, or move marketing materials, signs, displays, equipment, and promotional items weighing up to 50 pounds.
  • Ability to work indoors and outdoors during dealership and community events, sometimes in varying weather conditions.
  • Ability to travel locally for approved events, photo/video opportunities, and dealership marketing activities.
What Success Looks Like

The successful candidate will help Mataga GMC Cadillac:

  • Increase local brand awareness, online engagement, and dealership traffic.
  • Produce consistent, professional photo, video, and written content that customers want to watch and share.
  • Improve visibility across search engines, local search, social media, and AI-powered search experiences.
  • Generate measurable sales, service, and customer-retention opportunities through direct-to-customer marketing.
  • Build stronger relationships with Stockton-area customers, organizations, and community events.
  • Create marketing campaigns that are accurate, timely, compliant, on-brand, and focused on measurable results.
How to Apply

Please submit a resume and include links to your portfolio, website, social-media work, photo/video samples, or examples of previous marketing campaigns. Applicants who provide examples of business-focused video, photography, social-media management, SEO work, paid advertising, or event marketing experience will receive priority consideration.