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New Product Development Manager Jobs in Santa Rosa, CA

Caleres

Manager, Footwear Product Development

Novato, CA · On-site

$82K - $99K/yr

Communicate with overseas sourcing office on an on-going basis to advise on new product development ... Manage : Manage category samples in partnership with the Sample Coordinator, ensuring on-time ...

Constellation Brands

Market Development Manager

Napa, CA · On-site

$114K - $175K/yr

Sales Planning and Program Development * In partnership with the State Leads and other Market ... Execute new product launches and line extensions to match company objectives * Manage all business ...

IDEX

Senior Product Manager

Rohnert Park, CA · On-site

$140K - $185K/yr

Lead crossfunctional collaboration with Project Management, Operations, Engineering, Quality, and Finance on all New Product Development (NPD) efforts, including early concept exploration, business ...

Considine Search

Business Development Manager

Sonoma, CA · On-site

$165K - $185K/yr

... New York - to manage the day-to-day oversight and strategic execution of marketing, business ... Serve as BD lead for all business development, marketing opportunities, and efforts for the Silicon ...

Ryder

Business Development Manager

Rohnert Park, CA · On-site

$80K/yr

Summary The Business Development Manager (BDM) FMS will have responsibility for developing new ... product offerings. Represent the full spectrum of Ryder's services to new and potential customers ...

New

Ryder

Customer Development Manager

Rohnert Park, CA · On-site

$80K/yr

Orchestrate the development of a productive working relationship with the customer. Maintain ... Willingness and ability to work with and mentor new sales employees * Ability to work independently ...

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All JobsNew Product Development JobsNew Product Development Manager JobsNew Product Development Manager Jobs in Santa Rosa, CA

New Product Development Manager information

See Santa Rosa, CA salary details

$46.5K

$138.8K

$158K

How much do new product development manager jobs pay per year?

As of Aug 6, 2026, the average yearly pay for new product development manager in Santa Rosa, CA is $138,839.00, according to ZipRecruiter salary data. Most workers in this role earn between $125,200.00 and $156,300.00 per year, depending on experience, location, and employer.

What is the difference between New Product Development Manager vs Product Manager?

AspectNew Product Development ManagerProduct Manager
Primary FocusOverseeing the development of new products from concept to launchManaging existing products' lifecycle, features, and market fit
Required SkillsInnovation, project management, cross-functional collaborationMarket analysis, user experience, strategic planning
Work EnvironmentR&D teams, engineering, design departmentsMarketing, sales, customer support teams
Industry UsageCommon in manufacturing, tech, consumer goodsWidespread across tech, retail, software industries

While both roles involve product development, the New Product Development Manager primarily focuses on creating new products from scratch, coordinating R&D efforts, and managing innovation projects. In contrast, the Product Manager typically oversees the lifecycle of existing products, ensuring they meet market needs and business goals. Understanding these distinctions helps organizations assign the right responsibilities and find suitable candidates for each role.

What are the key skills and qualifications needed to thrive as a new product development manager, and why are they important?

To thrive as a New Product Development Manager, you need expertise in product lifecycle management, market analysis, and project leadership, typically supported by a degree in business, engineering, or a related field. Familiarity with product management tools (such as Jira or Trello), CAD software, and methodologies like Agile or Stage-Gate is often required. Exceptional communication, creativity, and cross-functional collaboration skills set top performers apart in this role. These abilities are crucial for successfully guiding products from concept to market launch while meeting business objectives and customer needs.

What are the main challenges a new product development manager faces when bringing a product from concept to market?

A New Product Development Manager often encounters challenges such as aligning cross-functional teams, managing shifting project timelines, and balancing innovation with cost and feasibility constraints. Effective communication and adaptability are essential, as the role requires close collaboration with marketing, engineering, supply chain, and executive stakeholders. Navigating these complexities while ensuring that the product meets both customer needs and business objectives is a key part of the position.
What job categories do people searching New Product Development Manager jobs in Santa Rosa, CA look for? The top searched job categories for New Product Development Manager jobs in Santa Rosa, CA are:
What cities near Santa Rosa, CA are hiring for New Product Development Manager jobs? Cities near Santa Rosa, CA with the most New Product Development Manager job openings:
New Product Development Manager jobs near you
Infographic showing various New Product Development Manager job openings in Santa Rosa, CA as of July 2026, with employment types broken down into 1% As Needed, 75% Full Time, 21% Part Time, and 3% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $138,839 per year, or $66.7 per hour.

Manager, Footwear Product Development

Caleres

Novato, CA • On-site

$82K - $99K/yr

Full-time

Medical, Retirement, PTO

Re-posted 16 days ago

Caleres rating

6.9

Company rating: 6.9 out of 10

Based on 27 frontline employees who took The Breakroom Quiz

Job description

Founded in 1878, Caleres is a global footwear company comprised of some of the world's most loved brands including Famous Footwear, Sam Edelman, Vionic, Naturalizer, Dr. Scholl's, Allen Edmonds and many more. Caleres' legacy includes 145+ years of craftsmanship, a passion for fit with a mission to inspire people to feel great...feet first.
Join our dynamic and thriving footwear company as a Manager, Product Development, Vionic in Novato, CA, where you'll have the opportunity to make an impact and shape the future of our renowned brands. If you have a passion for fashion, are eager to learn and have an eye for detail, and enjoy working in a fast-paced environment, this is the perfect role for you! As a member of our team, you'll be part of a company that values results, caring and learning.
What will you be doing?
  • Tale the lead: Provide technical leadership in sport lifestyle footwear construction from concept to final commercialization, including last, blueprint/mold, and pattern approvals. Communicate with overseas sourcing office on an on-going basis to advise on new product development, product changes, product trial requests, sample and production concerns, pricing, material, and other relevant issues.
  • Partner: Partner with Sales to support sample orders and product updates. Collaborate with Design and Materials to execute seasonal material direction.

Collaborate with Marketing to support product launches and storytelling needs.
  • Manage: Manage category samples in partnership with the Sample Coordinator, ensuring on-time execution and quality standards. Manage the maintenance of FlexPLM and Nuorder for all new development, and changes/modifications to product as season progresses.
  • Drive: Drive innovation through product and material research and development. Manage adherence to the product calendar & GTM milestones, including timely sample arrival. Assist preparing for all GTM milestone meeting, including showrooms for market.

Perks you will enjoy!
  • Our Shoe Discounts. No matter your style, we've got your perfect fit covered with a 30% Associate Discount across Famous Footwear and Caleres brands
  • Career Development and Learning Opportunities. Sharpen your skills with our Learning Database of 12,000+ courses, LinkedIn Learning, and upfront education assistance.
  • Benefits that Start Day One. To learn more details about our total rewards including 401k, health benefits and PTO, visit www.yourcaleres.com
  • Mental Wellness. Your mental health is important to us, and we offer free, 24/7 confidential support and resources through CompPsych EAP for eligible associates
  • Relaxed Dress Code. At Caleres, we believe that the right shoes can take you anywhere, and your authentic self is always in style. Feel free to leave your professional attire in the back of your closet!

Qualifications that make you the perfect fit!
  • Bachelor's degree, or equivalent combination of education and work experience
  • Minimum of 5 years' experience in an equivalent position in the footwear industry.
  • Knowledge of footwear constructions, parts and terminology is required, along with detailing experience
  • Microsoft Office Products
  • Knowledge of PLM software - FlexPLM preferred
  • Adobe Suite Preferred

#LI-AP1
Caleres is an Equal Opportunity Employer by choice. We believe our company should be as diverse as the consumers we serve. We seek and engage talented individuals from all backgrounds, ethnicities, genders, lifestyles, and belief systems.
Caleres is invested in our Associates. We regularly review our pay matrices and update appropriately based on need. Starting pay is determined by several factors, including relevant skills, qualifications, and experience. The actual pay will equal or exceed the required minimum wage applicable to the job location. Please visit yourcaleres.com to review all associated benefits.
Fraudulent Recruiting Disclaimer: Please beware of fraudulent recruiting. Legitimate Caleres, contacts will use @caleres.com email address. We do not request money, checks, equipment orders, or sensitive personal data during the recruitment process. If you have been asked for any of the above, or believe you have been contacted by someone posing as a Caleres employee, please refer to our fraudulent recruiting statement found here: https://www.caleres.com/careers/be-aware-of-recruiting-fraud

What Caleres employees say

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About Caleres

Sourced by ZipRecruiter

The name Caleres comes from the Latin word calēre meaning to glow with passion or intensity. It’s that passion that helped our founder, George Warren Brown, forever change the way the world felt about fit. Before our company was born, shoemakers typically made the same shoe for both the right and left foot and it was difficult to distinguish shoes made for men and women. As a global footwear company, home to a diverse portfolio of loved and admired brands, Caleres has been ferocious about fit since 1878. The Caleres story is most simply defined by the company's mission: Inspire people to feel great...feet first. This includes creating sustainable value for all our stakeholders. We offer retailers and consumers a carefully cultivated portfolio of leading brands. Outfitted in our brands, customers can step confidently into every aspect of their life.

Industry

Retail

Company size

10,000+ Employees

Headquarters location

Saint Louis, MO, US

Year founded

1878

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