Mlb Social Media Manager information
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$24.5K - $32.2K
4% of jobs
$46.7K is the 25th percentile. Wages below this are outliers.
$40K - $47.7K
13% of jobs
$47.7K - $55.4K
16% of jobs
The median wage is $59.6K / yr.
$55.4K - $63.1K
14% of jobs
$63.1K - $70.9K
14% of jobs
$73.8K is the 75th percentile. Wages above this are outliers.
$70.9K - $78.6K
13% of jobs
$78.6K - $86.3K
6% of jobs
$101.8K - $109.5K
2% of jobs
How much do mlb social media manager jobs pay per year?
As of Aug 17, 2026, the average yearly pay for mlb social media manager in the United States is $64,845.00, according to ZipRecruiter salary data. Most workers in this role earn between $47,500.00 and $76,500.00 per year, depending on experience, location, and employer.
To thrive as an MLB Social Media Manager, you need expertise in digital marketing, content creation, and a deep understanding of baseball culture, typically backed by a degree in marketing, communications, or a related field. Familiarity with social media management tools like Hootsuite or Sprout Social, analytics platforms, and graphic/video editing software is essential. Creativity, quick decision-making, and excellent communication skills help engage fans and manage brand reputation in real time. These abilities ensure impactful digital presence, foster fan loyalty, and drive engagement for the MLB brand.
An MLB Social Media Manager is responsible for creating, curating, and managing content across the official social media platforms of Major League Baseball (MLB) or its teams. They engage with fans, promote games and events, and help build the MLB's online presence by leveraging trends and analytics. Their work includes developing social media campaigns, collaborating with marketing and PR teams, and monitoring interactions to maintain a positive brand image. The goal is to increase fan engagement, grow followers, and enhance the overall digital experience for baseball enthusiasts.
An MLB Social Media Manager works closely with various teams, including marketing, PR, and content production, to ensure that social media messaging aligns with broader organizational goals. They often coordinate with players, coaches, and media relations staff to gather behind-the-scenes content and timely updates. Additionally, they collaborate with graphic designers and video editors to create engaging multimedia posts. This cross-departmental teamwork is essential for managing real-time coverage, promoting events, and maintaining a consistent brand voice across all platforms.
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