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Media Planning Manager Jobs (NOW HIRING)

True Media

Supervisor, Integrated Media Planning

Columbia, MO · On-site

$117K - $121K/yr

Manage and provide input on media briefs to ensure strategies and integrated plans align with the ... The Supervisor of Integrated Planning will oversee and take ownership of final reporting outputs.

True Media

Supervisor, Integrated Media Planning

Columbia, MO · Hybrid

$117K - $121K/yr

Manage and provide input on media briefs to ensure strategies and integrated plans align with the ... The Supervisor of Integrated Planning will oversee and take ownership of final reporting outputs.

True Media

Supervisor, Integrated Media Planning

Clayton, MO · On-site

$115K - $119K/yr

Manage and provide input on media briefs to ensure strategies and integrated plans align with the ... The Supervisor of Integrated Planning will oversee and take ownership of final reporting outputs.

True Media

Supervisor, Integrated Media Planning

Clayton, MO · Hybrid

$115K - $119K/yr

Manage and provide input on media briefs to ensure strategies and integrated plans align with the ... The Supervisor of Integrated Planning will oversee and take ownership of final reporting outputs.

Nestle

Senior Manager Media Planning

Arlington, VA

The Senior Manager, Media Planning plays a critical strategic leadership role, serving as the central leader for media planning across the region. This role is responsible for orchestrating best-in ...

True Media

Supervisor, Integrated Media Planning

Columbia, MO · Hybrid

$117K - $121K/yr

Manage and provide input on media briefs to ensure strategies and integrated plans align with the ... The Supervisor of Integrated Planning will oversee and take ownership of final reporting outputs.

Sport Clips

Media Planning Supervisor

Georgetown, TX · On-site

$114K - $118K/yr

Paid time off The mission of the Media Planning Supervisor is to drive strong local business ... Budget management overseeing media budgets, billing and communicating internally with finance teams

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Media Planning Manager information

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$11K

$120.2K

$151K

How much do media planning manager jobs pay per year?

As of Jun 12, 2026, the average yearly pay for media planning manager in the United States is $120,160.00, according to ZipRecruiter salary data. Most workers in this role earn between $99,500.00 and $150,000.00 per year, depending on experience, location, and employer.

What does a media planning manager do?

A media planning manager develops strategies to effectively allocate advertising budgets across various media channels to reach target audiences. They analyze market data, select appropriate platforms such as TV, digital, or print, and coordinate with creative teams to ensure campaigns meet client goals. Proficiency in media buying tools and strong analytical skills are essential for this role.

What kind of jobs in media bring in $150,000 a year?

Media Planning Managers and senior media roles such as Media Directors or Media Strategists can earn $150,000 or more annually, especially with extensive experience, advanced certifications, and leadership responsibilities. High-level positions often require strong analytical skills, proficiency with media planning tools, and a track record of successful campaign management.

What is the difference between Media Planning Manager vs Media Buyer?

AspectMedia Planning ManagerMedia Buyer
ResponsibilitiesDevelops media strategies, plans campaigns, analyzes target audiencesExecutes media placements, negotiates ad space, manages buying process
Required SkillsStrategic thinking, data analysis, campaign planningNegotiation, vendor management, media scheduling
CredentialsBachelor's in Marketing, Communications, or related field; certifications like IABBachelor's in Marketing or Advertising; certifications like NAB or IAB
Work EnvironmentOffice-based, collaborative with marketing teamsOffice or remote, working closely with media vendors

While both roles are integral to media campaigns, the Media Planning Manager focuses on strategy and planning, whereas the Media Buyer handles the execution and purchasing of ad space. Understanding these differences helps in selecting the right career path or job role in media and advertising industries.

How much money does a media planner make?

A media planning manager typically earns a median annual salary of around $70,000 to $120,000, depending on experience, location, and the size of the company. Entry-level roles may start lower, while experienced managers or those in larger markets can earn higher salaries, often supplemented with bonuses and benefits.

How much does a media planner get paid?

A media planning manager typically earns a median annual salary between $70,000 and $120,000, depending on experience, location, and company size. Entry-level positions may start lower, while experienced managers or those in major markets can earn higher salaries, often supplemented with bonuses and benefits.
What cities are hiring for Media Planning Manager jobs? Cities with the most Media Planning Manager job openings:
What are the most commonly searched types of Media Planning jobs? The most popular types of Media Planning jobs are:
Who are the top companies hiring for Media Planning Manager jobs? The top employers for Media Planning Manager jobs are:
What states have the most Media Planning Manager jobs? States with the most job openings for Media Planning Manager jobs include:

Supervisor, Integrated Media Planning

True Media

Columbia, MO • On-site

$117K - $121K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 27 days ago

Job description

Open position in all True Media office locations, including Kansas City, MO, Columbia, MO, St. Louis, MO, and Minneapolis, MN; Hybrid work schedule: 3 days in the office, 2 days working from home
Visa Sponsorship is not available for this position, now or in the future. Applicants must be legally authorized to work in the United States on a permanent basis without requiring employer sponsorship.
The Supervisor of Integrated Media Planning will play a pivotal role within our Integrated Media team, bringing strategic expertise across both traditional and digital media channels. This individual will collaborate and support the Integrated team to refine our media planning products, utilizing advanced tools and strategic principles. A strong understanding of advanced measurement techniques is essential to develop strategies that align with client business goals.
This position requires a proactive approach to substantiating work both in documentation and in practice, ensuring that all media strategies are well-founded and effectively communicated based on the established project parameters, goals, and budgets, providing clear justifications for your decisions. You will collaborate with the Activation Strategy team, encompassing Tactical Planning and Activation Buying, to ensure adherence to processes and the timely delivery of client media plans and purchases that align with business objectives. Your responsibilities will include contributing to business improvement by achieving personal and departmental goals and objectives efficiently and effectively.
Essential Duties and Responsibilities (Other duties may be assigned)
Integrated Media Planning and Strategy Development:
  • Develop integrated media strategies and full media plans across traditional (TV, radio, print, OOH) and digital (social media, programmatic, paid search, etc.) channels.
  • Align media strategies with client objectives, target audiences, media and industry landscape while supporting campaign goals.
  • Collaborate with Client Activation teams to create cohesive and effective tactical plans that align with the integrated strategy and channel mix.
  • Manage and provide input on media briefs to ensure strategies and integrated plans align with the client's core business goals and are structured to effectively achieve objectives.

Research and Insights:
  • Conduct research and analysis for assigned clients, including audience insights, competitive landscape, consumer journey, market trends, and industry/category knowledge. Ensure the development of clear, actionable insights to inform and enhance the Integrated Media plan.
  • Understand the agency's research tools and know how to leverage them to create strategic media plans.
  • Develop points of view (POVs) and maintain a clear understanding of the evolving media landscape, emerging technologies, and other critical factors shaping the industry.

Measurement and Reporting:
  • Effectively develop and manage Measurement Strategies that connect media with clear KPIs and optimized metrics to ensure success of the media campaigns.
  • Create learning agendas within the measurement plan to guide insights and optimization efforts, ensuring clear hypotheses, methodologies, and timelines are established.
  • The Supervisor of Integrated Planning will oversee and take ownership of final reporting outputs. By collaborating with activation and account teams, this role will ensure reports are maintained and insights are developed effectively

Client Relationship:
  • Establish and maintain goodwill and strong working relationships with the client, including regular calls, visits and check-ins to ensure the agency is meeting their needs.
  • Understand plans to the degree necessary to answer most questions. Work with teams across the agency to ensure timely signoff and feedback from client.

Qualifications - To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
  • Proven ability to develop and maintain strong professional relationships with clients, colleagues, and vendors.
  • Proven ability to analyze data and market research to identify trends and make data-driven decisions.
  • Proficiency in media planning tools and software, as well as analytics platforms (GA4, Commspoint, Nielsen, MRI, etc.)
  • Excellent verbal and written communication skills, with the ability to present complex information clearly to clients and internal teams.
  • Ability to build and maintain strong relationships with clients, team members and other stakeholders in our agency.
  • Flexibility to adapt to changing client needs, industry trends, emerging media channels and internal structure changes.
  • 4 - 6 years in planning roles for media, publisher/vendor, or communications discipline (digital, content)
  • 4- 6 years of experience in a traditional and digital media planning/buying position at an advertising/media agency
  • Experience delegating assignments to junior staff and providing oversight on project development, deliverables and adhering to timelines.

Education
  • A bachelor's degree from a four-year college or university, with a degree or concentration in advertising, marketing, or communications preferred; or one to two years of related experience and/or training; or an equivalent combination of education and experience.

Total Perks Package
  • The chance to be a part of a growing company and the next success story
  • Amazing opportunities for career development
  • Recognition programs
  • Employee referral bonus
  • Hybrid work schedule; 3 days in the office, 2 days working from home
  • Fun and collaborative work environment
  • Casual dress code
  • Insurance Coverage (medical, dental, vision, life, and disability)
  • 401(k) retirement plan, with employer 4% match
  • Work/life benefits, including mental health and wellbeing support
  • Flexible Time Off Policy
  • Paid holidays, including agency soft closing Christmas Eve-New Year's Day
  • Paid leave options, including sick leave, medical leave for self and family, and parental leave

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