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Media Manager Jobs in Rochester, NY (NOW HIRING)

Paid Media Manager

Rochester, NY · On-site

$25K - $50K/mo

Paid Media Manager The Opportunity: Soleo Communications is seeking an innovative, self-motivated individual with strong communication and project management skills to join our Digital Marketing Team.

We are looking for a Social Media Manager. Main duties of the job are to increase social media stats, engage with followers, fulfill promotion techniques, plan new creative marketing ideas, and ...

Paid Media Manager The Opportunity: Soleo Communications is seeking an innovative, self-motivated individual with strong communication and project management skills to join our Digital Marketing Team.

Paid Social Media Specialist

Rochester, NY · On-site +1

$103K - $193K/yr

You turn the high-level strategy into tangible results by managing the "levers" of the ad auction-targeting, bidding, and creative testing. The Paid Social Media Specialist will report to Global ...

Google is looking for a passionate and results-driven Digital Marketing Manager to join our ... Manage and optimize media budgets to maximize ROI and reach target audiences. * Analyze campaign ...

... digital workflow management. Guides students through creating graphics for social platforms ... Familiar with digital media curricula and common challenges such as keeping pace with evolving ...

Digital Media Producer

Rochester, NY · On-site

$60K - $68K/yr

Creating digital media content from concept to completion, to include script writing, is essential ... Manager. Responsibilities: * Function as a YouTube content creator by shooting, editing, and ...

As a Digital Marketing Manager at Google, you will play a crucial role in shaping and executing ... Lead integrated campaigns across a variety of digital channels, including paid media (search ...

As a Digital Marketing Manager at Google, you will play a crucial role in shaping and executing ... Lead integrated campaigns across a variety of digital channels, including paid media (search ...

Ideal candidate has at least one year's experience in sales, preferably in the media field * Excellent communication skills, both verbal and written * Ability to manage multiple tasks and work ...

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Showing results 1-20

Media Manager information

See Rochester, NY salary details

$55.7K

$118.6K

$127.3K

How much do media manager jobs pay per year?

As of Jun 15, 2026, the average yearly pay for media manager in Rochester, NY is $118,561.00, according to ZipRecruiter salary data. Most workers in this role earn between $121,400.00 and $126,300.00 per year, depending on experience, location, and employer.

How does a Media Manager typically collaborate with other departments within an organization?

Media Managers work closely with a variety of teams, such as marketing, public relations, creative, and analytics, to develop and execute effective media strategies. They often coordinate campaign messaging, ensure brand consistency, and share performance insights with stakeholders. Regular meetings and project management tools are commonly used to align goals, share updates, and make data-driven decisions. This cross-functional collaboration is essential for delivering cohesive campaigns and achieving business objectives.

What Is a Media Manager?

A media manager oversees the various aspects of a company’s presence in print and on the web, TV, and radio. In larger companies, you lead teams of marketers who focus on particular media types, but in small businesses, your job may encompass all media presence. Your job duties include developing marketing opportunities, creating content, and updating the company’s website and social media posts. You may engage directly with clients and the public via social media platforms. Excellent organization and communication skills are a must.

What does a Media Manager do?

A Media Manager is responsible for planning, implementing, and overseeing media strategies to promote a brand, company, or product across various channels. This includes managing digital advertising campaigns, coordinating with creative teams, analyzing media performance, and optimizing content distribution. Media Managers work closely with marketing and PR teams to ensure consistent messaging and maximize audience engagement. They also stay updated on media trends and use analytics tools to track the effectiveness of campaigns.

What is the role of a media manager?

A media manager is responsible for developing and implementing media strategies to promote a brand, product, or service. They manage advertising campaigns across various platforms, analyze media performance, and coordinate with creative teams, often using tools like media planning software. Strong communication, analytical skills, and industry knowledge are essential for success in this role.

Why is Gen Z struggling to get jobs?

Media managers and other job seekers in this generation face challenges such as limited work experience, high competition, and evolving skill requirements like digital literacy and social media proficiency. Employers often seek candidates with relevant skills, certifications, and adaptability to fast-changing media environments.

What jobs pay $2000 a day?

High-level media managers or executives in the media industry can sometimes earn $2000 or more per day through senior roles, consulting, or project-based work, especially with extensive experience, specialized skills, or working for large organizations. Such roles often require advanced knowledge of media strategy, leadership, and industry networks, and may involve freelance or contract arrangements with high compensation rates.

What are the key skills and qualifications needed to thrive as a Media Manager, and why are they important?

To thrive as a Media Manager, you need expertise in media planning, digital marketing, and analytics, often supported by a degree in marketing, communications, or a related field. Familiarity with advertising platforms like Google Ads, social media management tools, and analytics systems such as Google Analytics is typically required. Strong organizational, communication, and leadership skills set successful Media Managers apart by enabling effective campaign management and cross-functional collaboration. These skills and qualities are crucial for maximizing media ROI, maintaining brand consistency, and adapting to the rapidly evolving media landscape.

What job makes $10,000 a month without a degree?

A Media Manager can potentially earn $10,000 or more per month through freelance work, consulting, or managing multiple client accounts, especially with strong digital marketing skills, social media expertise, and industry experience. Success often depends on building a solid portfolio, networking, and staying updated with media tools and analytics platforms.

What is the difference between Media Manager vs Content Coordinator?

AspectMedia ManagerContent Coordinator
CredentialsBachelor's in Marketing, Communications, or related field; experience in media planningBachelor's in Communications, Journalism, or related; strong writing and editing skills
Work EnvironmentMedia agencies, marketing departments, digital platformsContent teams, marketing departments, media companies
ResponsibilitiesOversees media campaigns, manages media budgets, analyzes media performanceCoordinates content creation, schedules publishing, ensures content quality

The Media Manager focuses on planning, executing, and analyzing media campaigns across various platforms, managing budgets and media strategies. In contrast, the Content Coordinator handles content creation, scheduling, and quality control to ensure consistent messaging. Both roles often collaborate but serve different functions within marketing and media teams.

What are the most commonly searched types of Media jobs in Rochester, NY? The most popular types of Media jobs in Rochester, NY are:
What cities near Rochester, NY are hiring for Media Manager jobs? Cities near Rochester, NY with the most Media Manager job openings:
Infographic showing various Media Manager job openings in Rochester, NY as of June 2026, with employment types broken down into 100% Full Time. Highlights an 75% In-person, and 25% Remote job distribution, with an average salary of $118,561 per year, or $57 per hour.
Paid Media Manager

Paid Media Manager

Soleo Communications

Rochester, NY • On-site

$25K - $50K/mo

Full-time

Posted 27 days ago


Job description

Paid Media Manager
The Opportunity:
Soleo Communications is seeking an innovative, self-motivated individual with strong communication and project management skills to join our Digital Marketing Team. As the Senior Paid Media Manager, you will be responsible for the development and execution of a multi-channel paid media marketing plan for Soleo's owned and operated digital brands, including RateRetriever.com.
This a unique opportunity to take on a leadership role within the organization and contribute to initiatives that are core to Soleo's strategic growth plan. Our ideal candidate possesses 5+ years of experience managing paid campaigns with over $100k in monthly ad spend.
You should have a firm grasp of how to leverage paid search and other paid channels including display, video, and social media to formulate a comprehensive digital marketing strategy that will drive scalable growth and brand awareness for each of our brands. You should understand what it takes to compete for some of the most competitive keywords and have mastered best practices around account structure, campaign types, automated bidding strategies and conversion tracking.
The ability to communicate complex strategies and provide data-driven performance updates to the Executive Team is essential to your success.
Responsibilities:
  • Campaign Strategy: Develop a comprehensive paid media and digital marketing strategy for Soleo's owned and operated digital brands. Be prepared to think differently and introduce creative solutions for driving brand awareness on a fixed budget.
  • Media Buying: Leverage your understanding of customer needs, performance KPIs and compliance requirements to develop scalable lead generation strategies that deliver on ROAS targets. Campaigns will include paid search as well as other channels like affiliate, display, email, and more, depending on factors like goals and budget.
  • Brand Awareness Strategy: Assist in developing a strategy for ongoing brand awareness to support organic traffic growth in addition to paid traffic.
  • Forecasting + KPI Tracking: Assist the executive team in developing forecasts, performance targets, and a standard set of KPIS to be monitored across all of Soleo's owned and operated digital brands.
  • CRO: Partner closely with other members of the digital marketing team to ensure that content and landing page design is consistent with the paid media strategy ensuring an excellent consumer experience and converstion rate optimization. Be prepared to share feedback and suggestions for CRO based on campaign performance.
  • Testing: Create and maintain a log of A/B tests to validate digital marketing strategies and continuously optimize performance. Report results to executive leadership.
  • Research + Planning: Utilize online tools and other resources to conduct keyword and competitive research, identify growth opportunities, and stay on top of key industry trends.
Position Requirements:
  • Bachelor's degree, with related experience in the marketing/advertising field
  • 3+ years experience directly configuring, and optimizing, paid search campaigns with both low budget ($5k $10k/month) and medium budget ($25k-$50k/month) constraints.
  • 3+ years of media buying experience and exposure to all the major platforms including Google, Microsoft, Facebook, Instagram, TikTok, LinkedIn, etc
  • Strong project and performance management skills including the ability to delegate work and provide constructive feedback
  • Solid understanding of paid search best practices including:
    • Experience writing effective search ad copy
    • Experience identifying testing opportunities and implementing experiments
    • Ability to audit and uncover account performance or technical issues
    • Knowledge of automated bidding strategies including smart bidding
    • Knowledge of new campaign types including dynamic search and performance max
  • Proven experience with Brand Awareness campaigns targeted specifically at growing visitors to web properties
  • Experience with 3rd party and SEM Tools (SEMrush)
  • Experience using Google Analytics and Google Tag Manager to configure conversion tracking
About Soleo:
Soleo is a leader in performance marketing. We are a well-established and trusted partner and technology innovator in the industries we serve. With over 20 years of experience, we have earned our reputation by building world-class platforms, maintaining the highest standards of compliance, being selective about our suppliers, and providing best-in-class customer support.