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Marketing Strategy Associate Jobs in Michigan (NOW HIRING)

Create strategies to effectively reach and engage new target markets and client segments * Oversee ... Ghafari Associates is an Equal Opportunity Employer. We are committed to providing equal employment ...

Create strategies to effectively reach and engage new target markets and client segments * Oversee ... Ghafari Associates is an Equal Opportunity Employer. We are committed to providing equal employment ...

Develops and oversees the execution of marketing strategy that aligns with hotel goals and ... Interviews, selects and onboards property marketing associates Handles employee complaints and ...

Develops and oversees the execution of marketing strategy that aligns with hotel goals and ... Interviews, selects and onboards property marketing associates Handles employee complaints and ...

Develops and oversees the execution of marketing strategy that aligns with hotel goals and ... Interviews, selects and onboards property marketing associates Handles employee complaints and ...

Director of Marketing

Detroit, MI · On-site

$108K - $148K/yr

Develops and oversees the execution of marketing strategy that aligns with hotel goals and ... We actively foster an environment where the unique backgrounds of our associates are valued and ...

Develops and oversees the execution of marketing strategy that aligns with hotel goals and ... Interviews, selects and onboards property marketing associates Handles employee complaints and ...

Director of Marketing

Detroit, MI · On-site

$109K - $146K/yr

Develops and oversees the execution of marketing strategy that aligns with hotel goals and ... We actively foster an environment where the unique backgrounds of our associates are valued and ...

Marketing Associate

Grand Rapids, MI · On-site

$19 - $21/hr

The Marketing Associate is responsible for a variety of marketing and analysis activities for the ... Attend product knowledge and marketing communication strategy meetings with the marketing team ...

Marketing Associate

Grand Rapids, MI · On-site

$19 - $21/hr

The Marketing Associate is responsible for a variety of marketing and analysis activities for the ... Attend product knowledge and marketing communication strategy meetings with the marketing team ...

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Marketing Strategy Associate information

What does a Marketing Strategy Associate do?

A Marketing Strategy Associate is responsible for supporting the development and execution of marketing plans that help achieve a company's business objectives. They analyze market trends, conduct research on competitors and customer behavior, and assist in creating strategies for product launches, campaigns, or brand positioning. Their role often involves collaborating with cross-functional teams, monitoring campaign performance, and identifying opportunities for growth or improvement. They play a crucial part in ensuring that marketing initiatives align with the overall goals of the organization.

What are the key skills and qualifications needed to thrive as a Marketing Strategy Associate?

To thrive as a Marketing Strategy Associate, you need strong analytical skills, knowledge of market research, and a degree in marketing, business, or a related field. Familiarity with marketing analytics tools (such as Google Analytics), CRM platforms, and data visualization software is typically required. Excellent communication, creativity, and collaboration skills help you stand out by translating data insights into actionable strategies. These skills and qualities are vital for developing effective marketing plans that drive business growth and adapt to changing market trends.

What are some common challenges that Marketing Strategy Associates face when aligning marketing initiatives with overall business goals?

Marketing Strategy Associates often encounter challenges in ensuring that marketing campaigns and initiatives are closely aligned with broader business objectives. This requires frequent collaboration with cross-functional teams, such as sales, product, and finance, to understand shifting priorities and key performance indicators. Balancing creative marketing ideas with data-driven decision-making can also be complex, especially in fast-paced environments where quick pivots are necessary. Clear communication and adaptability are essential for overcoming these obstacles and driving effective, goal-oriented strategies.

What is the difference between Marketing Strategy Associate vs Marketing Analyst?

AspectMarketing Strategy AssociateMarketing Analyst
Required CredentialsBachelor's degree in Marketing, Business, or related field; some roles may prefer certifications in marketing or analyticsBachelor's degree in Marketing, Business, Statistics, or related; often requires proficiency in data analysis tools
Work EnvironmentCollaborative teams within marketing departments, focusing on strategic planning and campaign developmentData-driven environment, analyzing market trends and campaign performance
Employer & Industry UsageUsed across marketing agencies, corporate marketing teams, and consulting firmsCommon in corporate marketing, advertising agencies, and market research firms

The Marketing Strategy Associate focuses on developing and implementing marketing strategies, working closely with creative and sales teams. In contrast, the Marketing Analyst primarily analyzes data to inform marketing decisions. Both roles require similar educational backgrounds but differ in daily tasks and focus areas, making them complementary in marketing teams.

Is a marketing strategy associate an entry-level job?

A marketing strategy associate is often considered an entry-level position, suitable for candidates with a bachelor's degree in marketing, business, or related fields. The role typically involves supporting marketing campaigns, conducting research, and analyzing data, with some positions requiring prior internship experience or familiarity with marketing tools like CRM software. Advancement usually depends on gaining experience and developing strategic skills.

Is a marketing strategy associate's job stressful?

A marketing strategy associate's job can be stressful due to tight deadlines, the need for creativity, and managing multiple projects. The role often requires strong organizational skills and the ability to adapt quickly to changing priorities, which can contribute to work-related stress.

What are the most commonly searched types of Marketing Strategy jobs in Michigan?

The most popular types of Marketing Strategy jobs in Michigan are:

What are popular job titles related to Marketing Strategy Associate jobs in Michigan?

For Marketing Strategy Associate jobs in Michigan, the most frequently searched job titles are:

What job categories do people searching Marketing Strategy Associate jobs in Michigan look for?

The top searched job categories for Marketing Strategy Associate jobs in Michigan are:

What cities in Michigan are hiring for Marketing Strategy Associate jobs?

Cities in Michigan with the most Marketing Strategy Associate job openings:

Infographic showing various Marketing Strategy Associate job openings in Michigan as of August 2026, with employment types broken down into 1% As Needed, 70% Full Time, 25% Part Time, 1% Temporary, 2% Contract, and 1% Nights. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution.

Full-time

Posted 19 days ago


Job description

Description

American Motion Group (AMG) is a family of manufacturing and distribution companies, including Depatie Fluid Power, Thread-Craft, CKC Automation, and International Fluid Power, serving mobile, industrial, OEM, and engineering markets across the United States. AMG is building its marketing function from the ground up, and this role is a core part of that build.  


This is a full-time Marketing Associate role for someone one to four years out of school. You'll work directly with AMG's executive team and business unit leaders to build the marketing strategy for American Motion Group and its business units from the ground up, and execute across every function: social media, campaigns, branding, websites, content, employer branding, and business development, across every AMG company. 


We're looking for someone ambitious: a self-starter who's eager to learn, works well with a team, and wants to build the strategy and own the execution end to end of a growing company. 

Requirements

What You'll Do

Marketing Strategy & Execution 

  • Build and own the strategy behind AMG's websites, ad campaigns, collateral, and social media, across every AMG company.  
  • Manage and update company websites optimized for search and performance using tracking tools 
  • Develop marketing materials (newsletters, blogs, sell sheets, promotional content), using AI tools (Claude, ChatGPT, Canva) to move fast from concept to finished piece. 
  • Build and schedule social content across LinkedIn and Facebook, designed to grow AMG's audience and support the broader campaign strategy. 
  • Track campaign and content performance and use those results to refine the gameplan. 
  • Own the relationship with our marketing vendor, with the goal of insourcing this work over time. 

Business Development Support 

  • Support marketing automation functions within AMG's CRM, including email/nurture campaigns, lead capture, and tagging. 
  • Manage email marketing to customers and distributors, including list management, scheduling, and segmentation. 
  • Support market mapping research to find opportunities across AMG's end markets. 
  • Track lead sources and ROI on ad campaigns across companies, tying spend back to results. 
  • Build BD-focused marketing materials and content (blogs, social posts, campaigns) in direct support of business development efforts across AMG. 
  • Manage website lead forms and tracking across all AMG company sites.  

Employer Brand & Recruiting Support 

  • Own employer brand content (employee spotlights, "why work here" messaging) in coordination with the Human Resources Manager. 
  • Build materials for job fairs and recruiting events, including booth displays and candidate one-pagers, and represent AMG at select events as scheduling allows. 
  • Help design and coordinate company swag and branded recruiting items. 

What We're Looking For

Required 

  • Degree in Marketing, Communications, or a related field. 1 to 3 years of experience preferred, not required. 
  • A self-starter who wants ownership. Organized enough to run multiple workstreams without close oversight. 
  • Strong written and verbal communication skills. 
  • Familiarity with social media platforms (LinkedIn, Facebook, YouTube) and content scheduling. 
  • Comfortable using AI tools (Claude, ChatGPT, Canva, and similar) as everyday working tools.  

Preferred 

  • Basic understanding of website management tools and design software (Figma, Adobe Creative Suite). 
  • Interest in employer branding, recruiting marketing, business development. 
  • Industrial / manufacturing industry exposure.  
  • Photo / video skills.Â