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Marketing Program Specialist Jobs (NOW HIRING)

Douglas

Marketing Program Specialist

Alexandria, MN · On-site

With direction from the Director of Marketing, the Marketing Program Specialist is responsible for planning, executing and optimizing marketing campaigns that generate qualified leads and support ...

Hayward

Marketing Program Support Specialist

Clemmons, NC · On-site

$17.25 - $22.50/hr

Marketing Program Support Specialist HaywardIndustries. (NYSE "HAYW"is the largest manufacturer of residential swimming pool equipment globally, with a significant presence in the commercial pool ...

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How much do marketing program specialist jobs pay per year?

As of Jul 14, 2026, the average yearly pay for marketing program specialist in the United States is $63,289.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,000.00 and $79,500.00 per year, depending on experience, location, and employer.

What does a marketing specialist do?

A marketing specialist develops and implements marketing strategies to promote products or services, conducts market research, analyzes consumer data, and manages campaigns across various channels such as digital, social media, and print. They often use tools like marketing automation software and require strong communication and analytical skills to measure campaign effectiveness and optimize outreach.

What kind of jobs in media bring in $150,000 a year?

In media, roles such as senior marketing managers, media directors, or digital marketing strategists often earn $150,000 or more annually, especially with extensive experience and advanced skills in data analysis, campaign management, and media planning. These positions typically require strong leadership, industry knowledge, and sometimes certifications like PMP or Google Analytics. Compensation varies based on company size, location, and individual expertise.

What does a marketing program specialist do?

A marketing program specialist develops, implements, and manages marketing campaigns and initiatives to promote products or services. They analyze market data, coordinate with teams, and use tools like marketing automation software to ensure campaign success. Strong communication, project management skills, and knowledge of marketing strategies are essential for this role.
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Marketing Program Specialist jobs near you
Infographic showing various Marketing Program Specialist job openings in the United States as of July 2026, with employment types broken down into 1% Internship, 89% Full Time, 9% Part Time, and 1% Contract. Highlights an 82% Physical, 2% Hybrid, and 16% Remote job distribution, with an average salary of $63,289 per year, or $30.4 per hour.
Marketing Program Specialist

Marketing Program Specialist

Douglas

Alexandria, MN • On-site

Other

Medical, Dental, Life, Retirement, PTO

Re-posted yesterday

Job description

JOB SUMMARY:
With direction from the Director of Marketing, the Marketing Program Specialist is responsible for planning, executing and optimizing marketing campaigns that generate qualified leads and support pipeline growth. The role owns the marketing execution engine, translating strategy into campaigns and coordinating the completion to ensure consistent performance across channels.

ESSENTIAL MARKETING DUTIES & RESPONSIBILITIES include the following. Other duties may be assigned:

  • Steward our mission (to enrich lives by providing differentiated packaging automation and services) and values (unwavering integrity, servant's heart, ownership spirit and continuous innovation and improvement)
  • Campaign Planning & Execution
    • Plan and coordinate execution of marketing campaigns
    • Develop campaign timelines, asset requirements and distribution plans
    • Ensure campaigns are executed on time and aligned across channels
    • Track and report on campaign performance and metrics
    • Optimize lead capture strategies
  • Tradeshow Coordination
    • Project manage tradeshow details and administration (large show presence)
    • Develop campaigns to ensure booth traffic and engagement
    • Travel to-and participation in-such events is required (including set-up and tear-down)
  • Marketing Automation & CRM
    • Build and manage workflows, email campaigns and lead nurturing sequences
    • Ensure accurate lead routing and follow-up
  • Cross-Functional Coordination
    • Coordination execution of projects across creative team
    • Clearly define deliverables and timelines for campaign assets
  • Nurture, protect and enhance our corporate image and brand.
  • Other Duties as Assigned: Respond with flexibility to the needs of the business - both internally and externally - by addressing important corporate initiatives when requested by management.

QUALIFICATIONS:

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

  • Excellent written and verbal communication skills
  • Ability to prioritize and consistently meet deadlines
  • Collaborative and effective team player
  • Highly proficient in Word, Excel, PowerPoint, Outlook
  • Adept use of social media, analytics solutions, digital marketing tools and CRM applications
  • Ability to manage projects with large amounts of detail
  • Ability to discern 'fit' and qualify inquiries
  • Excellent listening and interpersonal skills
  • Strong attention to detail

EDUCATION AND/OR EXPERIENCE:

BA/BS in Marketing or related field with a minimum of 5 years of experience in B2B marketing; and/or equivalent overall experience.

OTHER INFORMATION:

All full-time positions offer attractive compensation and benefits that include ESOP stock allocation, 401(k) match, a company health clinic, medical, dental, life and disability insurance, volunteer time off, along with holiday pay and paid time off.

This is an on-site position requiring in-person attendance.

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