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Marketing Program Director Jobs in Alabama (NOW HIRING)

Transform9

Marketing Director

Birmingham, AL

Own a marketing-sourced pipeline goal, set with sales leadership - the share of qualified pipeline generated by marketing programs * Build demand generation for physician groups and health systems ...

Transform9

Marketing Director

Birmingham, AL · On-site

Own a marketing-sourced pipeline goal, set with sales leadership - the share of qualified pipeline generated by marketing programs * Build demand generation for physician groups and health systems ...

Transform9

Marketing Director

Birmingham, AL · On-site

Own a marketing-sourced pipeline goal, set with sales leadership -- the share of qualified pipeline generated by marketing programs * Build demand generation for physician groups and health systems ...

Playy Sports

Director, Revenue Marketing

Troy, AL

The Director, Revenue Marketing will work with the Assistant Athletics Director of Marketing to drive awareness and attendance for all athletic programs while increasing fan engagement. The primary ...

Playfly Sports

Director, Revenue Marketing

Troy, AL · On-site

The Director, Revenue Marketing will work with the Assistant Athletics Director of Marketing to drive awareness and attendance for all athletic programs while increasing fan engagement. The primary ...

Demand.com

Marketing Director (Remote)

Huntsville, AL · Remote

We run full-funnel programs across intent, ABM, content syndication, and performance marketing, all tied to measurable pipeline impact. We're looking for a Marketing Director to build and scale our ...

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Marketing Program Director information

How does a Marketing Program Director typically collaborate with cross-functional teams to ensure successful campaign execution?

Marketing Program Directors work closely with product managers, sales teams, creative departments, and external agencies to coordinate all elements of a campaign. They serve as the main point of contact to align goals, timelines, and messaging, ensuring everyone is informed and accountable for their deliverables. Regular meetings, clear communication, and project management tools are essential for tracking progress and addressing any challenges quickly. This collaborative approach is key to executing high-impact marketing programs that meet business objectives.

What are the key skills and qualifications needed to thrive as a Marketing Program Director?

To thrive as a Marketing Program Director, you need expertise in strategic marketing, campaign management, and a solid background in business or marketing, often supported by a bachelor’s or master’s degree. Familiarity with marketing automation platforms (like HubSpot or Marketo), analytics tools (such as Google Analytics), and project management software is typically required. Strong leadership, communication, and analytical thinking are standout soft skills for driving cross-functional teams and aligning objectives. These skills and qualities ensure successful execution of marketing programs, measurable ROI, and effective team collaboration in dynamic environments.

What does a Marketing Program Director do?

A Marketing Program Director oversees the planning, execution, and evaluation of marketing programs and campaigns within an organization. They collaborate with various teams, such as product, sales, and creative, to develop strategies that align with business goals. Their responsibilities include managing budgets, analyzing market trends, measuring program effectiveness, and ensuring all marketing initiatives are delivered on time and within scope. They also play a key role in mentoring staff and optimizing processes to drive brand growth and customer engagement.
What are popular job titles related to Marketing Program Director jobs in Alabama? For Marketing Program Director jobs in Alabama, the most frequently searched job titles are:
What job categories do people searching Marketing Program Director jobs in Alabama look for? The top searched job categories for Marketing Program Director jobs in Alabama are:
What cities in Alabama are hiring for Marketing Program Director jobs? Cities in Alabama with the most Marketing Program Director job openings:
Marketing Program Director jobs near you
Infographic showing various Marketing Program Director job openings in Alabama as of August 2026, with employment types broken down into 1% As Needed, 76% Full Time, 20% Part Time, 1% Temporary, and 2% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution.

Capital Access Program Director - 530226

The University of Alabama

Montevallo, AL • On-site

$62K - $81K/yr

Full-time

Posted 3 days ago

New

University Of Alabama rating

7.1

Company rating: 7.1 out of 10

Based on 60 frontline employees who took The Breakroom Quiz

409th of 617 rated colleges and universities

Job description

Pay Grade/Pay Range: Minimum: $62,300 - Midpoint: $81,000 (Salaried E10)

Department/Organization: 750202 - Alabama SBDC Network

Normal Work Schedule: Monday - Friday 8:00am to 5:00pm

Note to Applicants: Position is eligible for remote work subject to University policy. 

Job Summary: The Capital Access Program Director provides the leadership and direction for a statewide financing service program to help small businesses access capital for business start-up and expansion. Provides broad marketing efforts of the SBDC Capital Access Program (CAP) to potential clients, various sources of capital and financial institutions, and economic development organizations in the field that assist existing industry. Establishes and maintains the viability of the program among all stakeholders and clients as a resource for assisting small businesses with access to capital.

Required Minimum Qualifications: Bachelor's degree and four (4) years of experience with small business in the areas of finance, business planning, start-up and business expansion, debtsources of capital, law, taxation, and accounting; OR master's degree and two (2) years of experience with small business in the areas of finance, business planning, start-up and business expansion, debt sources of capital, law, taxation, and accounting.

Additional Required Department Minimum Qualifications: Must have valid U.S. driver's license. Must be at least 19 years of age at time of hire and have an acceptable Motor Vehicle Report that is in compliance with University policies. Applicants under the age of 21 will have some driving restrictions.

Preferred Qualifications: Experience with small business challenges and solutions in the areas of finance, business planning, debt and sources of capital, law, taxation, and accounting. Understanding and experience with SBA and government guaranty lending programs, commercial lending, credit analysis, and underwriting. Pre-existing relationships and experience with the Alabama business, lending, legal, and capital advisory community.

Background Investigation Statement: Prior to hiring, the final candidate(s) must successfully pass a pre-employment background investigation and information obtained from social media and other internet sources. A prior conviction reported as a result of the background investigation DOES NOT automatically disqualify a candidate from consideration for this position. A candidate with a prior conviction or negative behavioral red flags will receive an individualized review of the prior conviction or negative behavioral red flags before a hiring decision is made.

Equal Employment Opportunity: The University of Alabama is an Equal Employment/Equal Educational Opportunity Institution. All qualified applicants will receive consideration for employment or volunteer status without regard to any legally protected basis and will not be discriminated against because of their protected status. Applicants and employees of this institution are protected under Federal law from discrimination on several bases. More information is available in the EEOC’s Know Your Rights: Workplace discrimination is illegal poster.

The University of Alabama affirms its longstanding commitment to institutional neutrality, free speech, and academic freedom.

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