We are seeking a highly motivated and experienced Marketing Planning Manager to own the executive audience rhythm of business, goal development, and governance approach. This role is responsible for ...
We are seeking a highly motivated and experienced Marketing Planning Manager to own the executive audience rhythm of business, goal development, and governance approach. This role is responsible for ...
We are seeking a highly motivated and experienced Marketing Planning Manager to own the executive audience rhythm of business, goal development, and governance approach. This role is responsible for ...
We are seeking a highly motivated and experienced Marketing Planning Manager to own the executive audience rhythm of business, goal development, and governance approach. This role is responsible for ...
Provides management oversight of the scheduling and service planning, marketing and communications, and customer service functions. Oversee the operations planning process and serves as a source for ...
Provides management oversight of the scheduling and service planning, marketing and communications, and customer service functions. Oversee the operations planning process and serves as a source for ...
Manager, Marketing Planning And Strategy
Bentonville, AR · On-site
$80 - $155/hr
Are you ready to shape how sellers understand and choose Walmart Marketplace? We're looking for a Marketing Manager to steward and scale our Marketplace narrative framework and build the enablement ...
Manager, Marketing Planning And Strategy
Bentonville, AR · On-site
$80 - $155/hr
Are you ready to shape how sellers understand and choose Walmart Marketplace? We're looking for a Marketing Manager to steward and scale our Marketplace narrative framework and build the enablement ...
Director, Marketing Planning & Operations
Washington, DC · On-site
$143 - $150/hr
Marketing Planning & Operations and Marketing Technology (MarTech). The Director bridges the gap ... Process Optimization and Program Management (30%)Develop and enforce project management frameworks ...
Director, Marketing Planning & Operations
Washington, DC · On-site
$143 - $150/hr
Marketing Planning & Operations and Marketing Technology (MarTech). The Director bridges the gap ... Process Optimization and Program Management (30%)Develop and enforce project management frameworks ...
Manager, Planning
Chicago, IL · On-site
$75K - $107K/yr
The Manager, Strategy (Planning) is the primary, day-to-day lead for end-to-end communications ... They are responsible for translating marketing/digital media objectives into communication plan ...
Manager, Planning
Chicago, IL · On-site
$75K - $107K/yr
The Manager, Strategy (Planning) is the primary, day-to-day lead for end-to-end communications ... They are responsible for translating marketing/digital media objectives into communication plan ...
Manager, Planning
Chicago, IL · On-site
$75K - $107K/yr
The Manager, Strategy (Planning) is the primary, day-to-day lead for end-to-end communications ... They are responsible for translating marketing/digital media objectives into communication plan ...
Manager, Planning
Chicago, IL · On-site
$75K - $107K/yr
The Manager, Strategy (Planning) is the primary, day-to-day lead for end-to-end communications ... They are responsible for translating marketing/digital media objectives into communication plan ...
Manager, Planning
Chicago, IL · On-site
$75K - $107K/yr
They are responsible for translating marketing/digital media objectives into communication plan ... planning action steps * Oversees/manages Associate(s) and day-to-day operation of all media ...
Manager, Planning
Chicago, IL · On-site
$75K - $107K/yr
They are responsible for translating marketing/digital media objectives into communication plan ... planning action steps * Oversees/manages Associate(s) and day-to-day operation of all media ...
Marketing Planning & Operations and Marketing Technology (MarTech). The Director bridges the gap ... Process Optimization and Program Management (30%) * Develop and enforce project management ...
Marketing Planning & Operations and Marketing Technology (MarTech). The Director bridges the gap ... Process Optimization and Program Management (30%) * Develop and enforce project management ...
Manager, Planning
New York, NY · On-site
Media Planning and Buying As a Manager, Planning, you will play a key role as the day-to-day ... marketing and media; a basic knowledge of disciplines underlying these principles (i.e., psychology ...
Manager, Planning
New York, NY · On-site
Media Planning and Buying As a Manager, Planning, you will play a key role as the day-to-day ... marketing and media; a basic knowledge of disciplines underlying these principles (i.e., psychology ...
Marketing Plan Management * Gather and maintain data connections and inputs within an internal planning and budgeting platform (Workfront Planning), partnering with finance analysts, marketing ...
Marketing Plan Management * Gather and maintain data connections and inputs within an internal planning and budgeting platform (Workfront Planning), partnering with finance analysts, marketing ...
Manager, Planning
Manhattan, NY · On-site
They are responsible for translating marketing/digital media objectives into communication plan ... planning action steps * Oversees/manages Associate(s) and day-to-day operation of all media ...
Manager, Planning
Manhattan, NY · On-site
They are responsible for translating marketing/digital media objectives into communication plan ... planning action steps * Oversees/manages Associate(s) and day-to-day operation of all media ...
Media Planning Manager
Philadelphia, PA · On-site
... marketing and enrollment solutions to meet the unique needs of every leadership team, as well as ... Media Planning Manager With 40% year-on-year growth, we are still in our high-growth phase. But we ...
Media Planning Manager
Philadelphia, PA · On-site
... marketing and enrollment solutions to meet the unique needs of every leadership team, as well as ... Media Planning Manager With 40% year-on-year growth, we are still in our high-growth phase. But we ...
Manager, Planning
Manhattan, NY · On-site
They are responsible for translating marketing/digital media objectives into communication plan ... planning action steps * Oversees/manages Associate(s) and day-to-day operation of all media ...
Manager, Planning
Manhattan, NY · On-site
They are responsible for translating marketing/digital media objectives into communication plan ... planning action steps * Oversees/manages Associate(s) and day-to-day operation of all media ...
Media Planning Manager
Philadelphia, PA · On-site
... marketing and enrollment solutions to meet the unique needs of every leadership team, as well as ... Media Planning Manager With 40% year-on-year growth, we are still in our high-growth phase. But we ...
Quick apply
Media Planning Manager
Philadelphia, PA · On-site
... marketing and enrollment solutions to meet the unique needs of every leadership team, as well as ... Media Planning Manager With 40% year-on-year growth, we are still in our high-growth phase. But we ...
This is not a traditional marketing role - it's a strategic planning role that shapes how Amazon ... Manage spend tracking across budget owners (media, production, measurement) and coordinate ...
This is not a traditional marketing role - it's a strategic planning role that shapes how Amazon ... Manage spend tracking across budget owners (media, production, measurement) and coordinate ...
Manager, Planning
Chicago, IL · On-site
$75K - $107K/yr
They are responsible for translating marketing/digital media objectives into communication plan ... planning action steps * Oversees/manages Associate(s) and day-to-day operation of all media ...
Manager, Planning
Chicago, IL · On-site
$75K - $107K/yr
They are responsible for translating marketing/digital media objectives into communication plan ... planning action steps * Oversees/manages Associate(s) and day-to-day operation of all media ...
Manager, Planning
Manhattan, NY · On-site
They are responsible for translating marketing/digital media objectives into communication plan ... planning action steps * Oversees/manages Associate(s) and day-to-day operation of all media ...
Manager, Planning
Manhattan, NY · On-site
They are responsible for translating marketing/digital media objectives into communication plan ... planning action steps * Oversees/manages Associate(s) and day-to-day operation of all media ...
Manager, Planning
Manhattan, NY · On-site
They are responsible for translating marketing/digital media objectives into communication plan ... planning action steps * Oversees/manages Associate(s) and day-to-day operation of all media ...
Manager, Planning
Manhattan, NY · On-site
They are responsible for translating marketing/digital media objectives into communication plan ... planning action steps * Oversees/manages Associate(s) and day-to-day operation of all media ...
Marketing Planning Associate
Rancho Cucamonga, CA · On-site
$28.50 - $29.07/hr
Support overall brand management for the Nongshim brand portfolio, including brand identity ... A Bachelor's Degree in Marketing, Business Administration, or related field Preferred
Marketing Planning Associate
Rancho Cucamonga, CA · On-site
$28.50 - $29.07/hr
Support overall brand management for the Nongshim brand portfolio, including brand identity ... A Bachelor's Degree in Marketing, Business Administration, or related field Preferred
Marketing Planning Manager information
See salary details
$11K - $23.7K
0% of jobs
$23.7K - $36.5K
0% of jobs
$36.5K - $49.2K
0% of jobs
$49.2K - $61.9K
0% of jobs
$61.9K - $74.6K
0% of jobs
$74.6K - $87.4K
0% of jobs
$98.4K is the 25th percentile. Wages below this are outliers.
$87.4K - $100.1K
29% of jobs
The median wage is $111K / yr.
$100.1K - $112.8K
25% of jobs
$124.8K is the 75th percentile. Wages above this are outliers.
$112.8K - $125.5K
23% of jobs
$125.5K - $138.3K
0% of jobs
$138.3K - $151K
24% of jobs
$11K
$120.2K
$151K
How much do marketing planning manager jobs pay per year?
As of Aug 26, 2026, the average yearly pay for marketing planning manager in the United States is $120,160.00, according to ZipRecruiter salary data. Most workers in this role earn between $99,500.00 and $150,000.00 per year, depending on experience, location, and employer.
What are the main challenges a marketing planning manager faces when aligning cross-functional teams on campaign strategies?
A common challenge for Marketing Planning Managers is ensuring alignment among diverse teams such as sales, product development, and creative teams. Each group may have different objectives, timelines, and communication styles, which can lead to misunderstandings or delays. Successful Marketing Planning Managers use strong project management skills, regular cross-departmental meetings, and clear documentation to keep everyone on track. Building collaborative relationships and being adaptable to feedback are also crucial to navigating these complexities and ensuring that campaign strategies are effectively executed.
What are the key skills and qualifications needed to thrive as a marketing planning manager, and why are they important?
To thrive as a Marketing Planning Manager, you need strong analytical abilities, strategic thinking, and a solid background in marketing, often supported by a bachelor’s degree in marketing or business. Proficiency with marketing analytics platforms, CRM systems, and project management tools is typically required. Excellent communication, leadership, and organizational skills help you collaborate effectively and drive cross-functional marketing initiatives. These skills are essential for developing successful marketing strategies, optimizing campaigns, and achieving business objectives in a dynamic environment.
What is the difference between Marketing Planning Manager vs Marketing Coordinator?
| Aspect | Marketing Planning Manager | Marketing Coordinator |
|---|---|---|
| Responsibilities | Develops marketing strategies, oversees planning, manages campaigns | Supports marketing activities, coordinates events, assists with campaign execution |
| Required Credentials | Bachelor's degree in Marketing or related field; experience in strategic planning | Bachelor's degree; entry-level experience in marketing |
| Work Environment | Office-based, strategic planning sessions, cross-department collaboration | Office or remote, assisting marketing teams, handling administrative tasks |
| Industry Usage | Common in mid to large companies, marketing departments | Widely used across various company sizes, entry to mid-level roles |
The Marketing Planning Manager focuses on strategic marketing development and campaign oversight, requiring more experience and strategic skills. In contrast, the Marketing Coordinator supports marketing activities and assists with execution, often suitable for entry-level professionals. Both roles are essential in marketing teams but differ significantly in scope and responsibilities.
Is a marketing planning manager a high paying job?
A marketing planning manager typically earns a competitive salary that varies by industry, location, and experience level. In general, it is considered a mid- to high-level management position with compensation reflecting strategic responsibilities and required skills such as market analysis and campaign development.
What does a marketing planning manager do?
A marketing planning manager develops and oversees marketing strategies and campaigns to meet business objectives. They analyze market trends, coordinate with teams, and use tools like marketing analytics software to ensure effective execution and alignment with company goals.
What type of marketing planning manager makes the most money?
Senior marketing planning managers with extensive experience, advanced certifications, and expertise in data analysis or digital marketing tend to earn the highest salaries. Roles in large corporations or specialized industries like technology or finance often offer higher compensation. Leadership positions such as Director of Marketing Planning also typically command higher pay.
What cities are hiring for Marketing Planning Manager jobs?
Cities with the most Marketing Planning Manager job openings:
What are the most commonly searched types of Marketing Planning jobs?
The most popular types of Marketing Planning jobs are:
Who are the top companies hiring for Marketing Planning Manager jobs?
The top employers for Marketing Planning Manager jobs are:
What states have the most Marketing Planning Manager jobs?
States with the most job openings for Marketing Planning Manager jobs include:
Full-time
Posted 8 days ago
Amazon rating
7.4
Based on 7,119 frontline employees who took The Breakroom Quiz
6th of 39 rated national retailers
Job description
We are seeking a highly motivated and experienced Marketing Planning Manager to own the executive audience rhythm of business, goal development, and governance approach. This role is responsible for defining agile planning cadences, supporting business operations including budget, driving automation of planning and business review processes, and ensuring consistent executive audience engagement across Marketing.
The successful candidate will partner with central marketing teams in three modes: adapting their frameworks to executive audience requirements, feeding executive audience needs into their planning processes, and building net-new approaches where central coverage does not exist. This person enables programs to execute at scale through automation, best practices, templates, and shared resources.
The ideal candidate is a structured problem-solver who thrives in ambiguity, can build operational rigor from scratch, and drives alignment across multiple stakeholder groups without direct authority
They bring strong analytical rigor, a bias for action, and the ability to influence cross-functional partners in a fast-paced, matrix environment.
Key job responsibilities
Own the executive audience rhythm of business, including planning cadences, business reviews, and governance frameworks, in partnership with central teams where relevant
Define and maintain governance model standards for executive audience planning and priorities
Lead goal development and target-setting for executive audience in alignment with central planning cycles and broader marketing objectives
Support business operations and planning
Drive automation of planning and business review processes to improve efficiency and consistency
Partner with central teams to adapt their planning frameworks to executive audience requirements, feed executive audience needs into their processes, and build net-new approaches where central coverage does not exist
Enable planning approaches at scale through automation, best practices, templates, and shared resources
Drive consistent executive audience planning inputs and standards across Marketing, coordinating cross Marketing to maintain alignment
Surface risks, opportunities, and performance insights to leadership through regular reporting cadences
About Amazon
Sourced by ZipRecruiter
Amazon.com, Inc., commonly known as Amazon, is an American multinational technology company. It was founded by Jeff Bezos in 1994 and initially started as an online marketplace for books. Since then, Amazon has expanded its operations and become one of the largest e-commerce companies in the world. Amazon's primary business is its online retail platform, where customers can purchase a vast array of products, including electronics, clothing, books, home goods, and much more. The company offers a convenient and user-friendly shopping experience, with features such as fast shipping, customer reviews, and personalized recommendations. In addition to its e-commerce platform, Amazon has diversified its business into various other areas. One of its notable ventures is Amazon Web Services (AWS), a comprehensive cloud computing platform that provides services such as storage, compute power, and database management to individuals and businesses. AWS has become a leader in the cloud computing industry, powering many websites and applications worldwide. Amazon has also developed its own consumer electronics, including the popular Amazon Kindle e-reader, Fire tablets, Fire TV streaming devices, and the Alexa-powered Echo smart speakers. The Alexa voice assistant, integrated into these devices, allows users to interact with their devices using voice commands, perform tasks, and access information. Furthermore, Amazon has expanded into media and entertainment. It operates Prime Video, a streaming service that offers a wide range of movies, TV shows, and original content. Amazon Music provides a platform for streaming and purchasing digital music, while Audible offers audiobooks and other audio content. The company's commitment to customer satisfaction and convenience is demonstrated by its membership program, Amazon Prime. Prime members receive various benefits, including free two-day shipping, access to streaming services, exclusive deals, and more.
Industry
It services, book publishers, retail, real estate, computer and electronic product manufacturing and software development
Company size
10,000+ Employees
Headquarters location
Seattle, WA, US