We are seeking a highly motivated and experienced Manager of Planning and Strategy to support our Marketing Planning and Strategy function. Reporting to the Director of Functional Marketing Planning ...
We are seeking a highly motivated and experienced Manager of Planning and Strategy to support our Marketing Planning and Strategy function. Reporting to the Director of Functional Marketing Planning ...
We are seeking a highly motivated and experienced Manager of Planning and Strategy to support our Marketing Planning and Strategy function. Reporting to the Director of Functional Marketing Planning ...
We are seeking a highly motivated and experienced Manager of Planning and Strategy to support our Marketing Planning and Strategy function. Reporting to the Director of Functional Marketing Planning ...
The Manager, Marketing Execution owns the end-to-end coordination of national marketing windows -- ensuring programs are planned, aligned, and executed accurately and on time. This role is the ...
The Manager, Marketing Execution owns the end-to-end coordination of national marketing windows -- ensuring programs are planned, aligned, and executed accurately and on time. This role is the ...
The Manager, Marketing Execution owns the end-to-end coordination of national marketing windows -- ensuring programs are planned, aligned, and executed accurately and on time. This role is the ...
The Manager, Marketing Execution owns the end-to-end coordination of national marketing windows -- ensuring programs are planned, aligned, and executed accurately and on time. This role is the ...
Marketing Planning Coordinator
$39K - $55K/yr
Your main responsibilities involve collaborating with the Category Marketing Planning Manager ... Manage co-op activities, including coordinating with vendors and partners to maximize marketing ...
Marketing Planning Coordinator
$39K - $55K/yr
Your main responsibilities involve collaborating with the Category Marketing Planning Manager ... Manage co-op activities, including coordinating with vendors and partners to maximize marketing ...
Marketing Planning Coordinator
$39K - $55K/yr
Your main responsibilities involve collaborating with the Category Marketing Planning Manager ... Manage co-op activities, including coordinating with vendors and partners to maximize marketing ...
Marketing Planning Coordinator
$39K - $55K/yr
Your main responsibilities involve collaborating with the Category Marketing Planning Manager ... Manage co-op activities, including coordinating with vendors and partners to maximize marketing ...
The Manager, Marketing Execution owns the end-to-end coordination of national marketing windows -- ensuring programs are planned, aligned, and executed accurately and on time. This role is the ...
The Manager, Marketing Execution owns the end-to-end coordination of national marketing windows -- ensuring programs are planned, aligned, and executed accurately and on time. This role is the ...
Transaction Banking Marketing Planning Manager
$110K - $140K/yr
You'll work across three lines of business to manage the day-to-day execution of marketing ... Own day-to-day campaign planning and coordination of marketing initiatives across multiple channels ...
Transaction Banking Marketing Planning Manager
$110K - $140K/yr
You'll work across three lines of business to manage the day-to-day execution of marketing ... Own day-to-day campaign planning and coordination of marketing initiatives across multiple channels ...
Marketing Planning Coordinator
Mattoon, IL · On-site
$39K - $55K/yr
Your main responsibilities involve collaborating with the Category Marketing Planning Manager ... Manage co-op activities, including coordinating with vendors and partners to maximize marketing ...
Marketing Planning Coordinator
Mattoon, IL · On-site
$39K - $55K/yr
Your main responsibilities involve collaborating with the Category Marketing Planning Manager ... Manage co-op activities, including coordinating with vendors and partners to maximize marketing ...
The Manager, Marketing Execution owns the end-to-end coordination of national marketing windows -- ensuring programs are planned, aligned, and executed accurately and on time. This role is the ...
The Manager, Marketing Execution owns the end-to-end coordination of national marketing windows -- ensuring programs are planned, aligned, and executed accurately and on time. This role is the ...
The Manager, Marketing Execution owns the end-to-end coordination of national marketing windows -- ensuring programs are planned, aligned, and executed accurately and on time. This role is the ...
The Manager, Marketing Execution owns the end-to-end coordination of national marketing windows -- ensuring programs are planned, aligned, and executed accurately and on time. This role is the ...
The Manager, Marketing Execution owns the end-to-end coordination of national marketing windows -- ensuring programs are planned, aligned, and executed accurately and on time. This role is the ...
The Manager, Marketing Execution owns the end-to-end coordination of national marketing windows -- ensuring programs are planned, aligned, and executed accurately and on time. This role is the ...
The Manager, Marketing Execution owns the end-to-end coordination of national marketing windows -- ensuring programs are planned, aligned, and executed accurately and on time. This role is the ...
The Manager, Marketing Execution owns the end-to-end coordination of national marketing windows -- ensuring programs are planned, aligned, and executed accurately and on time. This role is the ...
The Manager, Marketing Execution owns the end-to-end coordination of national marketing windows -- ensuring programs are planned, aligned, and executed accurately and on time. This role is the ...
The Manager, Marketing Execution owns the end-to-end coordination of national marketing windows -- ensuring programs are planned, aligned, and executed accurately and on time. This role is the ...
The Manager, Marketing Execution owns the end-to-end coordination of national marketing windows -- ensuring programs are planned, aligned, and executed accurately and on time. This role is the ...
The Manager, Marketing Execution owns the end-to-end coordination of national marketing windows -- ensuring programs are planned, aligned, and executed accurately and on time. This role is the ...
The Manager, Marketing Execution owns the end-to-end coordination of national marketing windows -- ensuring programs are planned, aligned, and executed accurately and on time. This role is the ...
The Manager, Marketing Execution owns the end-to-end coordination of national marketing windows -- ensuring programs are planned, aligned, and executed accurately and on time. This role is the ...
The Manager, Marketing Execution owns the end-to-end coordination of national marketing windows -- ensuring programs are planned, aligned, and executed accurately and on time. This role is the ...
The Manager, Marketing Execution owns the end-to-end coordination of national marketing windows -- ensuring programs are planned, aligned, and executed accurately and on time. This role is the ...
The Director, Marketing Planning & Performance reports to the Senior VP, Marketing and leads a team of planning managers and marketing experts responsible for enterprise-wide marketing planning ...
The Director, Marketing Planning & Performance reports to the Senior VP, Marketing and leads a team of planning managers and marketing experts responsible for enterprise-wide marketing planning ...
The Director, Marketing Planning & Performance reports to the Senior VP, Marketing and leads a team of planning managers and marketing experts responsible for enterprise-wide marketing planning ...
The Director, Marketing Planning & Performance reports to the Senior VP, Marketing and leads a team of planning managers and marketing experts responsible for enterprise-wide marketing planning ...
Transaction Banking Marketing Planning Manager
New York, NY · On-site
$110K - $140K/yr
You'll work across three lines of business to manage the day-to-day execution of marketing ... Own day-to-day campaign planning and coordination of marketing initiatives across multiple channels ...
Transaction Banking Marketing Planning Manager
New York, NY · On-site
$110K - $140K/yr
You'll work across three lines of business to manage the day-to-day execution of marketing ... Own day-to-day campaign planning and coordination of marketing initiatives across multiple channels ...
Marketing Planning Manager information
See salary details
$11K - $23.7K
0% of jobs
$23.7K - $36.5K
0% of jobs
$36.5K - $49.2K
0% of jobs
$49.2K - $61.9K
0% of jobs
$61.9K - $74.6K
0% of jobs
$74.6K - $87.4K
0% of jobs
$98.4K is the 25th percentile. Wages below this are outliers.
$87.4K - $100.1K
29% of jobs
The median wage is $111K / yr.
$100.1K - $112.8K
25% of jobs
$124.8K is the 75th percentile. Wages above this are outliers.
$112.8K - $125.5K
23% of jobs
$125.5K - $138.3K
0% of jobs
$138.3K - $151K
24% of jobs
$11K
$120.2K
$151K
How much do marketing planning manager jobs pay per year?
As of Jul 15, 2026, the average yearly pay for marketing planning manager in the United States is $120,160.00, according to ZipRecruiter salary data. Most workers in this role earn between $99,500.00 and $150,000.00 per year, depending on experience, location, and employer.
What are the 5 stages of marketing planning?
The five stages of marketing planning typically include situation analysis, setting objectives, developing strategies, implementing tactics, and monitoring and evaluating results. A Marketing Planning Manager uses tools like SWOT analysis and marketing metrics to guide each stage and ensure alignment with business goals.
What is the highest paid job in marketing?
The highest paid roles in marketing are typically Chief Marketing Officer (CMO) or Vice President of Marketing, with salaries often exceeding six figures and reaching into the high hundreds of thousands or more for experienced professionals in large organizations. These positions require strategic leadership, extensive experience, and often advanced degrees or certifications in marketing or business.
What are the main challenges a Marketing Planning Manager faces when aligning cross-functional teams on campaign strategies?
A common challenge for Marketing Planning Managers is ensuring alignment among diverse teams such as sales, product development, and creative teams. Each group may have different objectives, timelines, and communication styles, which can lead to misunderstandings or delays. Successful Marketing Planning Managers use strong project management skills, regular cross-departmental meetings, and clear documentation to keep everyone on track. Building collaborative relationships and being adaptable to feedback are also crucial to navigating these complexities and ensuring that campaign strategies are effectively executed.
What are the key skills and qualifications needed to thrive as a Marketing Planning Manager, and why are they important?
To thrive as a Marketing Planning Manager, you need strong analytical abilities, strategic thinking, and a solid background in marketing, often supported by a bachelor’s degree in marketing or business. Proficiency with marketing analytics platforms, CRM systems, and project management tools is typically required. Excellent communication, leadership, and organizational skills help you collaborate effectively and drive cross-functional marketing initiatives. These skills are essential for developing successful marketing strategies, optimizing campaigns, and achieving business objectives in a dynamic environment.
What does a marketing planning manager do?
A marketing planning manager develops and oversees marketing strategies and campaigns to meet business objectives. They analyze market trends, coordinate with cross-functional teams, and use tools like marketing analytics software to ensure effective execution and performance tracking.
What is the difference between Marketing Planning Manager vs Marketing Coordinator?
| Aspect | Marketing Planning Manager | Marketing Coordinator |
|---|---|---|
| Responsibilities | Develops marketing strategies, oversees planning, manages campaigns | Supports marketing activities, coordinates events, assists with campaign execution |
| Required Credentials | Bachelor's degree in Marketing or related field; experience in strategic planning | Bachelor's degree; entry-level experience in marketing |
| Work Environment | Office-based, strategic planning sessions, cross-department collaboration | Office or remote, assisting marketing teams, handling administrative tasks |
| Industry Usage | Common in mid to large companies, marketing departments | Widely used across various company sizes, entry to mid-level roles |
The Marketing Planning Manager focuses on strategic marketing development and campaign oversight, requiring more experience and strategic skills. In contrast, the Marketing Coordinator supports marketing activities and assists with execution, often suitable for entry-level professionals. Both roles are essential in marketing teams but differ significantly in scope and responsibilities.
What cities are hiring for Marketing Planning Manager jobs? Cities with the most Marketing Planning Manager job openings:
What are the most commonly searched types of Marketing Planning jobs? The most popular types of Marketing Planning jobs are:
Who are the top companies hiring for Marketing Planning Manager jobs? The top employers for Marketing Planning Manager jobs are:
What states have the most Marketing Planning Manager jobs? States with the most job openings for Marketing Planning Manager jobs include:
Full-time
Medical, Dental, Vision, Life, Retirement
Posted 9 days ago
Salesforce rating
8.0
Based on 57 frontline employees who took The Breakroom Quiz
104th of 209 rated software companies
Job description
To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.
Job Category
Marketing & Communications
Job Details
About Salesforce
Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword - it's a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.
Ready to level-up your career at the company leading workforce transformation in the agentic era? You're in the right place! Agentforce is the future of AI, and you are the future of Salesforce.
We are seeking a highly motivated and experienced Manager of Planning and Strategy to support our Marketing Planning and Strategy function. Reporting to the Director of Functional Marketing Planning & Strategy within CMO Marketing Operations, this role leads budget and workforce management for a global marketing organization.
This position is responsible for annual planning, program spend management and optimization, and monthly spend reviews with marketing leaders. You will use data-driven insights to guide decisions and ensure marketers have the tools and visibility needed to manage budgets effectively.
You will drive consistency and scale across planning processes, templates, and workflows, while identifying opportunities to improve existing practices. Success in this role requires both strategic thinking and strong operational execution, with a focus on building reliable planning, forecasting, and reporting processes.
The ideal candidate brings strong analytical skills, cross-functional influence, and a commitment to high-quality execution in a fast-paced environment.
Key Responsibilities
Required Qualifications and Requirements:
Unleash Your Potential
When you join Salesforce, you'll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we'll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future - but to redefine what's possible - for yourself, for AI, and the world.
Accommodations
If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.
Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates' resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.
Posting Statement
Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that's inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications - without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.
In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.
At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions.The typical base salary range for this position is $117,400 - $177,600 annually. The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.
Job Category
Marketing & Communications
Job Details
About Salesforce
Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword - it's a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.
Ready to level-up your career at the company leading workforce transformation in the agentic era? You're in the right place! Agentforce is the future of AI, and you are the future of Salesforce.
We are seeking a highly motivated and experienced Manager of Planning and Strategy to support our Marketing Planning and Strategy function. Reporting to the Director of Functional Marketing Planning & Strategy within CMO Marketing Operations, this role leads budget and workforce management for a global marketing organization.
This position is responsible for annual planning, program spend management and optimization, and monthly spend reviews with marketing leaders. You will use data-driven insights to guide decisions and ensure marketers have the tools and visibility needed to manage budgets effectively.
You will drive consistency and scale across planning processes, templates, and workflows, while identifying opportunities to improve existing practices. Success in this role requires both strategic thinking and strong operational execution, with a focus on building reliable planning, forecasting, and reporting processes.
The ideal candidate brings strong analytical skills, cross-functional influence, and a commitment to high-quality execution in a fast-paced environment.
Key Responsibilities
- Lead annual, quarterly, and ad hoc marketing planning processes, ensuring accuracy, agility, and alignment with business priorities for supported functions.
- Own budget management, forecasting, and reporting, providing clear visibility into spend performance and enabling effective execution.
- Deliver actionable insights through budget and workforce reviews, leveraging dashboards and partnering with Finance and Analytics teams to drive spend efficiency and business impact.
- Drive end-of-quarter close processes, proactively identifying variances and partnering with stakeholders to resolve issues.
- Identify and implement opportunities to streamline, standardize, and scale planning processes, tools, and templates across Marketing.
- Partner cross-functionally (Finance, Analytics, and Marketing teams) to ensure systems and workflows support efficient planning, budget execution, and reporting.
- Support workforce planning by managing headcount processes, tracking, and reporting.
- Build strong relationships with marketing leaders, serving as a trusted advisor on planning, budget, and resource decisions.
- Support key business deliverables, including Quarterly Business Reviews (QBRs) and executive updates.
- Maintain clear documentation and ensure adherence to budget governance, accounting standards, and internal processes.
Required Qualifications and Requirements:
- Bachelor's degree in Marketing Strategy, Operations, Business Analytics, Finance, or a related field
- 5-7 years of relevant professional experience with an emphasis on marketing strategy and operations
- Strong analytical and financial modeling skills, with the ability to translate data into actionable insights
- Advanced proficiency in Excel, PowerPoint, and Google Suite
- Experience with data visualization and analytics tools (e.g., Tableau, Salesforce Analytics); Salesforce or Tableau certification a plus
- Ability to think creatively, identify and tackle problems through data analysis
- Proven ability to influence cross-functional stakeholders and communicate effectively with senior leaders
- Strong problem-solving skills, with a proactive and structured approach to identifying opportunities
- Excellent organizational, time management, and prioritization skills in a fast-paced environment
- High attention to detail and a commitment to quality execution
Unleash Your Potential
When you join Salesforce, you'll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we'll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future - but to redefine what's possible - for yourself, for AI, and the world.
Accommodations
If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.
Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates' resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.
Posting Statement
Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that's inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications - without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.
In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.
At Salesforce, we believe in equitable compensation practices that reflect the dynamic nature of labor markets across various regions.The typical base salary range for this position is $117,400 - $177,600 annually. The range represents base salary only, and does not include company bonus, incentive for sales roles, equity or benefits, as applicable.
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