ZipRecruiter

Log In

1

Marketing Planning Associate Jobs (NOW HIRING)

Stifel

Financial Planning Associate

Saint Louis, MO · On-site

May assist branch offices in the use of MoneyGuide (Stifel's online Financial Planning platform ... marketing specialists, developers, bankers, operations associates, among hundreds more. Let's talk ...

Omnicom

Associate, Planning

Chicago, IL · On-site

Media Planning and Buying As an Associate in Planning at Omnicom Media, you will play a ... Qualifications Bachelor's degree in advertising, marketing, communications, business, or a related ...

Stifel

Financial Planning Associate

Saint Louis, MO · On-site

May assist branch offices in the use of MoneyGuide (Stifel's online Financial Planning platform ... marketing specialists, developers, bankers, operations associates, among hundreds more. Let's talk ...

Stifel

Financial Planning Associate

Saint Louis, MO · On-site

Works with Financial Planning Specialists to enter data needed to create financial plans. Mails and ... marketing specialists, developers, bankers, operations associates, among hundreds more. Let's talk ...

previous pagenext page

Showing results 21-40

All JobsBusiness JobsMarketing JobsMarketing Operations Manager JobsMarketing Planning Associate Jobs

Marketing Planning Associate information

See salary details

$26.5K

$50.7K

$73K

How much do marketing planning associate jobs pay per year?

As of Sep 11, 2026, the average yearly pay for marketing planning associate in the United States is $50,705.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,000.00 and $58,000.00 per year, depending on experience, location, and employer.

What does a marketing planning associate do?

A Marketing Planning Associate supports the development and execution of marketing strategies and campaigns. They analyze market trends, assist in creating marketing plans, coordinate with different teams, and track campaign performance. Their role is essential in ensuring that marketing activities align with company goals and are executed efficiently. They also often assist in budgeting, reporting, and gathering insights to improve future marketing efforts.

What are the key skills and qualifications needed to thrive as a marketing planning associate?

To thrive as a Marketing Planning Associate, you need strong analytical abilities, project management skills, and a degree in marketing, business, or a related field. Familiarity with marketing automation platforms, CRM systems, and data analysis tools like Google Analytics is often required. Attention to detail, creativity, and effective communication are crucial soft skills for collaborating with teams and managing multiple projects. These skills ensure the development and execution of effective marketing strategies that drive business growth and measurable results.

What are some common challenges a marketing planning associate faces when aligning marketing strategies with cross-functional teams?

A Marketing Planning Associate often encounters challenges in ensuring that marketing strategies are consistently aligned with the objectives and timelines of other departments, such as sales, product, and finance. Effective communication and proactive coordination are crucial, as priorities and resource availability can shift quickly. Success in this role often involves managing multiple stakeholders, adapting plans based on new data or feedback, and maintaining flexibility while keeping projects on track. Building strong relationships across teams helps facilitate smoother collaboration and more integrated marketing campaigns.

What is the difference between Marketing Planning Associate vs Marketing Coordinator?

AspectMarketing Planning AssociateMarketing Coordinator
Primary RoleSupports marketing strategy development and planningExecutes marketing campaigns and manages logistics
Required SkillsAnalytical skills, strategic thinking, basic marketing knowledgeCommunication skills, campaign management, organization
Work EnvironmentCollaborative, planning-focused teamsFast-paced, execution-oriented settings
Common CertificationsMarketing certifications, bachelor's degree in marketing or related fieldMarketing certifications, bachelor's degree in marketing or related field

Both roles often require similar educational backgrounds and certifications, but the Marketing Planning Associate focuses on strategic planning and analysis, while the Marketing Coordinator handles campaign execution and logistics. Understanding these differences helps job seekers target the right roles based on their skills and career goals.

Is a marketing planning associate an entry-level job?

A marketing planning associate is often considered an entry-level position that typically requires a bachelor's degree in marketing, business, or a related field. It involves supporting marketing strategies, analyzing data, and coordinating campaigns, with some roles expecting prior internship or related experience. Advancement usually requires developing skills in marketing tools, analytics, and project management.

Is a marketing planning associate's job stressful?

A marketing planning associate's job can be stressful due to tight deadlines, managing multiple campaigns, and coordinating with various teams. The role often requires strong organizational skills and the ability to adapt quickly to changing priorities, which can contribute to work-related stress.

What cities are hiring for Marketing Planning Associate jobs?

Cities with the most Marketing Planning Associate job openings:

What are the most commonly searched types of Marketing Planning jobs?

The most popular types of Marketing Planning jobs are:

What states have the most Marketing Planning Associate jobs?

States with the most job openings for Marketing Planning Associate jobs include:

What are popular job titles related to Marketing Planning Associate jobs?

For Marketing Planning Associate jobs, the most frequently searched job titles are:

Infographic showing various Marketing Planning Associate job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 87% Full Time, 10% Part Time, and 2% Contract. Highlights an 87% Physical, 3% Hybrid, and 10% Remote job distribution, with an average salary of $50,705 per year, or $24.4 per hour.

(USA) Senior Manager, Marketing Planning And Strategy

Bella Vista, AR • On-site

Walmart
Retail • 10K+ employees
Learn more about Walmartexternal

$90K - $180K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 13 days ago

Walmart rating

6.0

Company rating: 6.0 out of 10

Based on 22,720 frontline employees who took The Breakroom Quiz

Job description

Position Summary... What you'll do...Role summary:
The Senior Manager, Marketing Planning and Strategy leads the development of integrated marketing plans aligned with Walmart’s business objectives. This role involves analyzing customer insights, competitive data, and market trends to drive innovative marketing initiatives that enhance brand positioning and customer engagement. The position requires collaboration across multiple teams to ensure consistent messaging and effective implementation. Additionally, the role oversees stakeholder communications, performance analysis, and cross functional team coordination to maximize marketing impact and support Walmart’s growth and operational goals.  This role is focused on the Beauty and Wellness categories.
About the team:
Our team serves as the central connection point between customer needs and commercial goals. We partner across Merchandising, Site, and Marketing channel teams to build and execute an integrated customer strategy. Our mission is to leverage customer behavior, trends, and insights to develop compelling narratives and programs that address key business opportunities. Our focus is to ensure a seamless and intuitive shopping experience from discovery to checkout, driving growth and enhancing customer engagement through strategic marketing planning and execution.
What you'll do:
  • Develop and align marketing strategies with Walmart’s overall business objectives and brand positioning.
  • Analyze customer insights, competitor data, and market trends to inform strategic recommendations.
  • Translate insights and business objectives into compelling strategic briefs that guide the development and execution of marketing initiatives.
  • Assess campaign performance to optimize marketing strategy and ROI.
  • Collaborate cross-functionally with internal teams and external partners to drive integrated marketing plans.
  • Coach and mentor team members to enhance skills and support professional growth.
  • Monitor and adjust plans based on performance metrics and evolving business needs.

What you'll bring:
  • Expertise in strategic marketing and business planning aligned with commercial goals.
  • Ability to develop, execute, and optimize marketing strategies and initiatives based on customer insights and competitive analysis.
  • Experience assessing marketing, financial, and performance KPIs to maximize marketing investments and ROI.
  • Demonstrated ability to influence and collaborate with cross-functional teams to ensure consistent strategy and execution. 
  • Strong executive presence and communication skills in presenting to senior leadership.
  • Adaptability to evolving market conditions and commitment and curiosity for continuous improvement and innovation.
  • Preference for Beauty and/or Wellness category experience.  
At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices. Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
Bentonville, Arkansas US-30008: The annual salary range for this position is $90,000.00 - $180,000.00
Hoboken, New Jersey US-10649: The annual salary range for this position is $108,000.00 - $216,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include :
- Stock

ㅤ

ㅤ

ㅤ

ㅤ

‎ 

Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Bachelor's degree in Business, Marketing, Communications, or related field and 3 years' experience in marketing or related field OR 7 years'
experience in marketing or related field. Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Leading cross-functional projects, Marketing or related field, Supervisory experience Masters: Business Administration Primary Location... 1601 SE 10th St, Bentonville, AR 72716, United States of America Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment.

What Walmart employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

Walmart logo

About Walmart

Sourced by ZipRecruiter

From our humble beginnings as a small discount retailer in Rogers, Ark., Walmart has opened thousands of stores in the U.S. and expanded internationally. Through innovation, we're creating a seamless experience to let customers shop anytime and anywhere online and in stores. We are creating opportunities and bringing value to customers and communities around the globe. Walmart operates approximately 10,500 stores and clubs in 19 countries and eCommerce websites. We employ 2.1 million associates around the world — nearly 1.6 million in the U.S. alone.

Industry

Retail and transportation and warehousing

Company size

10,000+ Employees

Headquarters location

Bentonville, AR, US

Social media

FacebookTwitter

View All Walmart Jobs

Apply