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Marketing Operations Associate Jobs in Austin, TX

Certinia

Director, Marketing Operations

Austin, TX · On-site +1

$171K - $217K/yr

Director, Marketing Operations About Certinia Certinia delivers a Services-as-a-Business platform ... by Haveli Investments, TA Associates, General Atlantic and Salesforce Ventures. For more ...

Limitless East Marketing

Marketing Associate

Austin, TX

$60K - $65K/yr

... and operational excellence. We focus on building strong professional teams that drive long-term ... We are seeking a detail-oriented and creative Marketing Associate to support the development ...

Alphabe Insight Inc

Marketing Associate

Austin, TX · On-site

$60K - $65K/yr

... and operational excellence. We focus on building strong professional teams that drive long-term ... We are seeking a detail-oriented and creative Marketing Associate to support the development ...

QuinStreet

Sales Operations Associate

Austin, TX · Remote

$60K - $75K/yr

Performance marketing. (We pioneered it.) * The advantages of technology. We bring all this ... detail-oriented Sales Operations Associate to join our Revenue Operations team. This is an ...

Modalways

Marketing Assistant - Immediate Start

Austin, TX · On-site

$20 - $30/hr

This role focuses on supporting internal marketing operations, preparing materials, coordinating ... High school diploma required; associate or bachelor's degree in Marketing, Business, Communications ...

Q2

Associate Marketing Specialist

Austin, TX · Hybrid

SUMMARY Q2 is seeking a Marketing Specialist to work with our Marketing Operations team and oversee our Marketing tech stack. This role will help vet, implement, troubleshoot, and manage our tech ...

Thatch

Event Marketing Associate

Austin, TX · On-site +1

$95K - $140K/yr

We're looking for an Event Marketing Associate to own and grow our event program. You'll lead the ... You'll work closely with Sales, Product Marketing, Design, and Operations to deliver exceptional ...

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Marketing Operations Associate information

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How much do marketing operations associate jobs pay per hour?

As of Aug 1, 2026, the average hourly pay for marketing operations associate in Austin, TX is $29.22, according to ZipRecruiter salary data. Most workers in this role earn between $21.92 and $38.12 per hour, depending on experience, location, and employer.

What are some common challenges faced by Marketing Operations Associates, and how can they be addressed?

Marketing Operations Associates often encounter challenges such as managing multiple projects simultaneously, ensuring data accuracy across marketing platforms, and aligning marketing processes with sales objectives. To address these challenges, it's important to develop strong organizational skills, leverage automation tools for data management, and maintain open communication with cross-functional teams. Regular training and staying current on the latest marketing technologies can also help streamline workflows and improve overall efficiency.

What does a marketing operations associate do?

A marketing operations associate manages and optimizes marketing processes, data, and technology to support marketing campaigns and strategies. They often handle tasks such as marketing automation, analytics, CRM management, and reporting, using tools like Salesforce or HubSpot. Strong organizational skills and familiarity with marketing software are essential for this role.

What jobs in the US pay 300,000 a year?

In marketing operations, senior roles such as Director of Marketing Operations or Marketing Operations Manager with extensive experience and specialized skills can reach or exceed a $300,000 annual salary. These positions often require advanced certifications, leadership responsibilities, and expertise in marketing automation tools and data analysis. High-level executive roles in marketing or related fields may also achieve this compensation level.

What are the key skills and qualifications needed to thrive as a Marketing Operations Associate, and why are they important?

To thrive as a Marketing Operations Associate, you need strong analytical skills, attention to detail, and a background in marketing or business, often supported by a relevant degree. Familiarity with marketing automation tools (like HubSpot or Marketo), CRM systems, and data analytics platforms is typically required. Excellent organizational skills, communication, and the ability to collaborate across teams help distinguish top performers in this role. These competencies ensure efficient campaign execution, accurate data management, and optimal marketing performance.

What does a marketing associate do?

A marketing associate supports marketing campaigns by conducting research, creating content, managing social media, and analyzing data to improve marketing strategies. They often use tools like CRM software and marketing analytics platforms and may assist with event planning and promotional activities. The role requires strong communication skills and attention to detail.

What are Marketing Operations Associates?

Marketing Operations Associates are professionals who support and optimize a company's marketing processes, technology, and data management. They help coordinate campaigns, manage marketing platforms, analyze performance metrics, and ensure the smooth operation of marketing workflows. Their role bridges the gap between marketing strategy and execution, ensuring that marketing initiatives are efficient, measurable, and aligned with business goals.

What kind of jobs in media bring in $150,000 a year?

In media, high-paying roles such as senior marketing managers, media directors, or digital marketing executives can earn $150,000 or more annually. These positions typically require extensive experience, strong leadership skills, and proficiency with data analytics tools and marketing platforms.

What is the difference between Marketing Operations Associate vs Marketing Coordinator?

AspectMarketing Operations AssociateMarketing Coordinator
ResponsibilitiesFocuses on marketing systems, data management, automation, and process optimizationHandles campaign execution, content creation, and event coordination
Required SkillsData analysis, marketing technology, project managementCommunication, content development, campaign management
Work EnvironmentOften in marketing operations or analytics teamsIn marketing or advertising teams, often cross-functional
Common CertificationsMarketing automation tools, data analysis certificationsMarketing or communications certifications

The Marketing Operations Associate primarily manages marketing systems, data, and automation processes, while the Marketing Coordinator focuses on executing campaigns and coordinating marketing activities. Both roles support marketing efforts but differ in technical versus operational execution.

What are the most commonly searched types of Marketing Operations jobs in Austin, TX? The most popular types of Marketing Operations jobs in Austin, TX are:
What are popular job titles related to Marketing Operations Associate jobs in Austin, TX? For Marketing Operations Associate jobs in Austin, TX, the most frequently searched job titles are:
What job categories do people searching Marketing Operations Associate jobs in Austin, TX look for? The top searched job categories for Marketing Operations Associate jobs in Austin, TX are:
What cities near Austin, TX are hiring for Marketing Operations Associate jobs? Cities near Austin, TX with the most Marketing Operations Associate job openings:
Marketing Operations Associate jobs near you
Infographic showing various Marketing Operations Associate job openings in Austin, TX as of July 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $60,773 per year, or $29.2 per hour.

Director, Marketing Operations

Certinia

Austin, TX • On-site, Remote

$171K - $217K/yr

Full-time

Posted 13 days ago

Job description

Director, Marketing Operations
About Certinia
Certinia delivers a Services-as-a-Business platform that powers and connects all aspects of services operations, from services estimation and delivery to customer success management and financial planning and accounting. The company's Professional Services Automation (PSA), Customer Success (CS), and Financial Management (FM) solutions-delivered on Salesforce's leading cloud platform-provide the ability to run a connected services business, deliver with intelligence, and achieve business agility. Headquartered in Austin, Texas with presence around the world, Certinia is backed by Haveli Investments, TA Associates, General Atlantic and Salesforce Ventures. For more information, visit www.certinia.com.
THE ROLE
As Director of Marketing Operations, you will focus on building a best-in-class Marketing Operations team rooted in strong process discipline. In this role, you will be responsible for driving efficiency, optimizing our tech stack, and supporting the execution of integrated campaigns and Account-Based Experience (ABX) motions across the Marketing organization. You will be the trusted business partner to Senior Leaders, designing reporting, lead/account scoring frameworks, and data strategies that support the rhythm of the business to hit or exceed pipeline targets. This person will be maniacally focused on designing actionable and insightful views on the revenue marketing organization's impact on pipeline and revenue.
WHAT YOU WILL DO IN THIS ROLE
  • Build and Scale: Build out and document a best-in-class Marketing Operations function.
  • Team Leadership: Lead a high-performing team of Marketing Operations professionals in both EMEA and North America, as well as offshore resources.
  • Core Operations: Own all Marketing Operations functions including integrated campaign operations, marketing tech stack management, data enrichment, reporting/analytics, project management, and lead/account routing and quality management.
  • Tech Stack & Integration: Evaluate, implement, integrate, and optimize our marketing technology stack (including Pardot, 6sense, and Salesforce) to enhance campaign effectiveness, data enrichment, and cross-platform synergy.
  • ABX & Integrated Campaigns: Partner closely with Marketing and Sales teams to operationalize integrated campaigns and execute scalable ABX (Account-Based Experience) strategies.
  • Scoring & Nurturing: Design, manage, and continuously refine robust account and lead scoring models to improve qualification, conversion rates, and handoffs to Sales.
  • Performance Visibility: Provide consistent visibility and insights into Marketing Performance, delivering actionable recommendations to the Marketing leadership team.
  • Analytics & Cadence: Lead analytics efforts in support of growth and operational excellence to deliver on top priorities, weekly/monthly reporting cadences, and pipeline reviews.
  • Data Strategy & Enrichment: Develop and implement a comprehensive marketing data strategy-including data enrichment, hygiene, and compliance-partnering closely with Sales Operations to ensure alignment across the GTM business.
  • Process Alignment: Own the strategy for Marketing systems and processes to ensure cohesiveness in global procedures, enabling global teams to operate efficiently.
  • Executive Communication: Deliver frequent presentations to leadership that clearly and effectively communicate performance, findings, and the "whys" behind the numbers.
  • Strategic Modeling: Develop analysis, ad-hoc reports, and models to support marketing planning with predictable return on investment.
  • Cross-Functional Collaboration: Collaborate across departments-including Sales, Customer Operations, Finance, and Product-to ensure alignment and support for marketing initiatives.
  • Compliance & Risk: Ensure marketing activities comply with relevant data regulations and mitigate potential risks.
  • Experience with optimizing ABM motion with 6sense, pardot and salesforce.
  • Leveraging AI to maximize value in the technology we own and help define and build new workflows/Agents
  • Work closely with the CMO to drive data driven strategic objectives in marketing
  • Manage the OKR KPI process to ensure we have the right targets and measurable key success measures.
  • Experience with understanding results of A/B testing to make optimization decisions.
WHAT YOU NEED TO BE SUCCESSFUL IN THIS ROLE
  • Experience: 15+ years of professional experience in marketing and sales analytics for a B2B software company.
  • Leadership: 8+ years of people management with demonstrable experience coaching and developing team members.
  • Core Tech Stack Mastery: Hands-on experience and proficiency with Pardot, Salesforce, and 6sense.
  • Strategy & Motion Expertise: Proven experience designing and supporting integrated campaigns and an ABX (Account-Based Experience) motion.
  • Technical Skills: Proven expertise in account/lead scoring frameworks, data enrichment strategies, and martech stack integration & optimization.
  • Data Storytelling: Hands-on expertise in analyzing, interpreting, and telling stories through data for various stakeholder levels.
  • Forecasting & Attribution: Experience building marketing campaign forecasting, attribution, and marketing mix optimization models for pipeline and revenue growth.
  • Reporting Tools: Advanced proficiency in building dashboards in Salesforce and Tableau, alongside advanced Excel skills (complex formulas and functions).
  • Demand Generation & Operations: Proven knowledge of B2B demand/revenue generation processes, lead journeys, demand waterfalls, and opportunity progression.
  • Strategic & Consultative: Strategic thinking with strong consultative skills to build cross-functional relationships across Marketing, Sales, and Operations.
  • Execution: A sense of urgency, strong prioritization capability, and a track record of working collaboratively in a team structure.
  • Education: Bachelor's degree in an analytical area such as Mathematics, Business, Engineering, Computer Science, Statistics, or a related field.
  • Agile to work in a fast paced environment
  • Self starter to make decisions and take action based on what is right for the business
  • Strategic mindset to always be looking at the data to determine revenue and pipeline optimization strategies
WHAT ELSE WOULD BE GREAT
  • A working knowledge of statistical analysis.
  • Proficiency in the Google Suite.
  • Ideally in Austin, TX OR Remote.

Salary Range: $171,600 - $217,000
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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