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Marketing Manager Bank Jobs (NOW HIRING)

North Shore Bank is about helping families thrive, businesses grow and communities flourish. We are ... Manage marketing activities in the daily execution of marketing programs/campaigns; direct response ...

Marketing Manager

Riverwoods, IL ยท Hybrid

$32.14/hr

... banking. If Marketing Manager sounds like something you would be interested in, and you meet the ... qualifications listed below, apply now! Responsibilities for Marketing Manager include but are not ...

North Shore Bank is about helping families thrive, businesses grow and communities flourish. We are ... Manage marketing activities in the daily execution of marketing programs/campaigns; direct response ...

Marketing Manager

Manhattan, NY ยท On-site

$120K - $150K/yr

Marketing Manager Location: New York City Office- 5 days a week in the office Role Overview Ninth ... Experience in Banking or fintech, with demonstrated exposure to Open Banking, Open Finance, or API ...

Marketing Manager Location: New York City Office- 5 days a week in the office Role Overview Ninth ... Experience in Banking or fintech, with demonstrated exposure to Open Banking, Open Finance, or API ...

Marketing Manager Location: New York City Office- 5 days a week in the office Role Overview Ninth ... Experience in Banking or fintech, with demonstrated exposure to Open Banking, Open Finance, or API ...

Personal & Business Banking (P&BB) Client Relationship Marketing Team. You have proven success ... Role Description As a senior marketing manager, focusing on Business Banking, you'll serve as the ...

Digital Marketing Manager

Ware, MA ยท On-site

$75K - $85K/yr

Being a Country Bank team member has a lot of perks! Our competitive total compensation package and ... Manages Marketing Automation System, ensuring effective lead capture, automation, and campaign ...

Manager of Marketing

Dallas, TX ยท On-site

$100 - $125/hr

The Marketing Manager must remain up to date on industry trends, as well as bank products, activities and goals to identify opportunities to develop marketing and communication strategies surrounding ...

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Marketing Manager Bank information

See salary details

$33K

$83.5K

$145.5K

How much do marketing manager bank jobs pay per year?

As of Sep 7, 2026, the average yearly pay for marketing manager bank in the United States is $83,488.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,000.00 and $98,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a marketing manager in a bank?

To thrive as a Marketing Manager in a bank, you need expertise in marketing strategy, financial services knowledge, and a relevant degree such as marketing, business, or finance. Familiarity with digital marketing platforms, CRM systems, analytics tools, and certifications like Google Analytics or Chartered Institute of Marketing (CIM) credentials are valuable. Strong leadership, communication, and project management skills help foster collaboration and drive innovative campaigns. These competencies ensure effective promotion of banking products, customer engagement, and alignment with regulatory standards in a competitive financial sector.

What are some typical challenges faced by a marketing manager at a bank, and how can they be addressed?

Marketing Managers at banks often face the challenge of balancing regulatory compliance with creative campaign development. The financial industry's strict rules can limit certain promotional strategies, making it essential to collaborate closely with legal and compliance teams. Additionally, understanding complex financial products and effectively communicating their benefits to diverse customer segments requires ongoing learning and adaptability. Building strong relationships with cross-functional teams and staying informed about industry trends can help overcome these challenges and drive successful marketing initiatives.

What is the difference between Marketing Manager Bank vs Marketing Coordinator Bank?

AspectMarketing Manager BankMarketing Coordinator Bank
ResponsibilitiesDevelops marketing strategies, manages campaigns, oversees teamsSupports campaign execution, coordinates activities, assists with research
Required CredentialsBachelor's degree in Marketing or related field, often with experienceBachelor's degree, entry-level or junior role
Work EnvironmentManagement level, strategic planning, team leadershipOperational support, administrative tasks, coordination
Industry UsageCommonly used in banking and financial institutionsUsed across marketing departments in banks

The main difference between a Marketing Manager Bank and a Marketing Coordinator Bank lies in their responsibilities and seniority. The Marketing Manager oversees strategic planning and team management, while the Marketing Coordinator supports campaign execution and administrative tasks. Both roles require similar educational backgrounds, but the manager position demands more experience and leadership skills.

Is a marketing manager a high paying job?

A marketing manager is generally considered a well-paying role, with salaries often exceeding average wages depending on experience, industry, and location. The position typically requires strong skills in market analysis, strategic planning, and leadership, and can include bonuses and benefits that enhance overall compensation.

What does a marketing manager do at a bank?

A marketing manager at a bank develops and implements marketing strategies to promote banking products and services, attract new customers, and retain existing clients. They analyze market trends, oversee advertising campaigns, and coordinate with sales teams, often using tools like CRM software. Strong communication, analytical skills, and knowledge of financial products are essential for this role.
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What states have the most Marketing Manager Bank jobs?

States with the most job openings for Marketing Manager Bank jobs include:

What job categories do people searching Marketing Manager Bank jobs look for?

The top searched job categories for Marketing Manager Bank jobs are:

Senior Manager, Product Manager - Bank Marketing Adtech

Capital One Group

Manhattan, NY โ€ข On-site

$200 - $250/hr

Other

Posted 27 days ago


Key responsibilities

  • Build, monitor, and enhance the advertising technology (adtech) stack to support digital marketing growth and efficiency goals.

  • Support the Bank Marketing team in delivering marketing experiences by leading a team of strategists, product managers, and engineers to scale marketing across digital channels.

  • Reimagine and innovate product solutions by focusing on customer needs, leveraging technology, and solving complex problems to deliver outcomes.


Job description

## Senior Manager, Product Manager - Bank Marketing AdtechApplylocations: McLean, VA: Richmond, VA: New York, NY: Wilmington, DEtime type: Full timeposted on: Posted Todayjob requisition id: R248321Senior Manager, Product Manager - Bank Marketing Adtech### Product Management at Capital One is a booming, vibrant craft that requires reimagining the status quo, finding value creation opportunities, and driving innovative and sustainable customer experiences through technology. We believe our portfolio of businesses and investments in growth and transformation will result in a company with the scale, brand, capabilities, talent, and values to succeed as the digital revolution transforms our society and our industry.**About the Team** The Bank Marketing Technology team empowers marketers to reach their audiences in more meaningful, efficient and relevant ways than ever, with personalized, intelligent experiences across channels. We blend the art of innovative storytelling with the collective science of technology, data, digital experience, machine learning, measurement, experimentation, automation and marketing workflow management. This role is responsible for vision-setting, building, monitoring and enhancing our advertising technology (adtech) stack in order to fuel our digital marketing growth and efficiency goals across products. You will be supporting Capital Oneโ€™s Bank Marketing team in delivering amazing marketing experiences, and leading a team of marketing strategists, product managers, and engineers to scale Bank marketing across digital channels**Capital One Product Framework**In this role, youโ€™ll be expected to demonstrate proficiency in five key areas which we consider to be the foundation for successful Product management:* **Human Centered** - Obsesses about internal and external customer needs to reimagine and innovate product solutions* **Business Focused -** Delivers game-changing outcomes by focusing on leverage and execution excellence* **Technology Driven -** Leverages technology to deliver innovative and resilient solutions that enable both near term and long term value* **Integrated Problem Solving** - Identifies and resolves complex problems to deliver outcomes while mitigating product risks* **Transformational Leadership -** Leads cross functional teams to solve customer problems and drive organizational alignment**Basic Qualifications:*** Currently has, or is in the process of obtaining one of the following with an expectation that the required degree will be obtained on or before the scheduled start date: + A Bachelor's or Masterโ€™s Degree in a quantitative field (Statistics, Economics, Operations Research, Analytics, Mathematics, Computer Science, Computer Engineering, Software Engineering, Mechanical Engineering, Information Systems or a related quantitative field), Business or Marketing **OR*** Bachelor's degree in any field and at least 4 years of Product Management experience**Preferred Qualifications:*** Experience translating business strategy and analysis into consumer facing digital products*At this time, Capital One will not sponsor a new applicant for employment authorization for this position.*The minimum and maximum full-time annual salaries for this role are listed below, by location. Please note that this salary information is solely for candidates hired to perform work within one of these locations, and refers to the amount Capital One is willing to pay at the time of this posting. Salaries for part-time roles will be prorated based upon the agreed upon number of hours to be regularly worked.McLean, VA: $200,700 - $229,100 for Sr. Mgr, Product Management; $164,800 - $188,100 for Manager, Product ManagementNew York, NY: $219,000 - $249,900 for Sr. Mgr, Product Management; $179,700 - $205,100 for Manager, Product ManagementRichmond, VA: $182,500 - $208,300 for Sr. Mgr, Product Management; $149,800 - $171,000 for Manager, Product ManagementWilmington, DE: $182,500 - $208,300 for Sr. Mgr, Product Management; $149,800 - $171,000 for Manager, Product ManagementCandidates hired to work in other locations will be subject to the pay range associated with that location, and the actual annualized salary amount offered to any candidate at the time of hire will be reflected solely in the candidateโ€™s offer letter.This role is also eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI). Incentives could be discretionary or non discretionary depending on the plan.Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at the Capital One Careers website. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.This role is expected to accept applications for a minimum of 5 business days.No agencies please. Capital One is an equal opportunity employer (EOE, including disability/vet) committed to non-discrimination in compliance with applicable federal, state, and local laws. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York Cityโ€™s Fair Chance Act; Philadelphiaโ€™s Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at RecruitingAccommodation@capitalone.com. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.For technical support or questions about Capital One's recruiting process, please send an email to Careers@capitalone.comCapital One does not provide, endorse nor guarantee and is not liable for third-party products, services, educational tools or other information available through this site. #J-18808-Ljbffr