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Marketing Manager Bank Jobs (NOW HIRING)

US Bank

Marketing Manager

Overland Park, KS

Bank, we're on a journey to do our best. Helping the customers and businesses we serve to make ... The Growth and Demand Marketing Manager will work with the Group Project Manager to analyze ...

US Bank

Marketing Manager

Minneapolis, MN · On-site

Bank, we're on a journey to do our best. Helping the customers and businesses we serve to make ... The Growth and Demand Marketing Manager will work with the Group Project Manager to analyze ...

US Bank

Marketing Manager

Naperville, IL · On-site

Bank, we're on a journey to do our best. Helping the customers and businesses we serve to make ... The Growth and Demand Marketing Manager will work with the Group Project Manager to analyze ...

Kavaliro

Marketing Manager

Santa Rosa, CA · On-site

Bank's marketing consultants play a significant role in developing marketing materials, and that relationship requires effective and efficient coordination by the Marketing Manager. Will ensure a ...

U.S. Bank

Marketing Manager

Minneapolis, MN · On-site

Bank, we're on a journey to do our best. Helping the customers and businesses we serve to make ... The Growth and Demand Marketing Manager will work with the Group Project Manager to analyze ...

Ninth Wave

Marketing Manager

Manhattan, NY · On-site

Marketing Manager Location: New York City Office- 5 days a week in the office Role Overview Ninth ... Experience in Banking or fintech, with demonstrated exposure to Open Banking, Open Finance, or API ...

Ninth Wave

Marketing Manager

Manhattan, NY · On-site

Marketing Manager Location: New York City Office- 5 days a week in the office Role Overview Ninth ... Experience in Banking or fintech, with demonstrated exposure to Open Banking, Open Finance, or API ...

Ninth Wave

Marketing Manager

Manhattan, NY · On-site

$120K - $150K/yr

Marketing Manager Location: New York City Office- 5 days a week in the office Role Overview Ninth ... Experience in Banking or fintech, with demonstrated exposure to Open Banking, Open Finance, or API ...

Ninth Wave

Marketing Manager

Manhattan, NY

Marketing Manager Location: New York City Office- 5 days a week in the office Role Overview Ninth ... Experience in Banking or fintech, with demonstrated exposure to Open Banking, Open Finance, or API ...

Avidia Bank

Digital Marketing Manager

Hudson, MA · On-site

$60K - $80K/yr

Develop, schedule, publish, and monitor content across the bank's social media channels to increase brand awareness, drive engagement, and support marketing and business objectives. * Monitor and ...

Avidia Bank

Digital Marketing Manager

Hudson, MA · On-site

$60K - $80K/yr

Develop, schedule, publish, and monitor content across the bank's social media channels to increase brand awareness, drive engagement, and support marketing and business objectives. * Monitor and ...

Five Star Bank

Growth Marketing Manager

Rochester, NY · On-site

$75K - $100K/yr

Growth Marketing Manager Reports To: Director of Marketing Department: Marketing FLSA Status ... This position will help support the growth of Five Star Bank products and services across the ...

New

Port 51 Lending

Marketing Manager

New York, NY

Port 51 Marketing Manager Role Overview The Marketing Manager will lead the strategy, execution, and performance of all marketing initiatives for Port 51 Lending, a leading SBA non-bank lender. This ...

Port 51 Lending

Marketing Manager

Manhattan, NY · On-site

Port 51 Marketing Manager Role Overview The Marketing Manager will lead the strategy, execution, and performance of all marketing initiatives for Port 51 Lending, a leading SBA non-bank lender. This ...

Port 51 Lending

Marketing Manager

Manhattan, NY

Port 51 Marketing Manager Role Overview The Marketing Manager will lead the strategy, execution, and performance of all marketing initiatives for Port 51 Lending, a leading SBA non-bank lender. This ...

Port 51 Lending

Marketing Manager

Manhattan, NY · On-site

Port 51 Marketing Manager Role Overview The Marketing Manager will lead the strategy, execution, and performance of all marketing initiatives for Port 51 Lending, a leading SBA non-bank lender. This ...

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How much do marketing manager bank jobs pay per year?

As of Jul 24, 2026, the average yearly pay for marketing manager bank in the United States is $83,488.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,000.00 and $98,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Marketing Manager in a bank, and why are they important?

To thrive as a Marketing Manager in a bank, you need expertise in marketing strategy, financial services knowledge, and a relevant degree such as marketing, business, or finance. Familiarity with digital marketing platforms, CRM systems, analytics tools, and certifications like Google Analytics or Chartered Institute of Marketing (CIM) credentials are valuable. Strong leadership, communication, and project management skills help foster collaboration and drive innovative campaigns. These competencies ensure effective promotion of banking products, customer engagement, and alignment with regulatory standards in a competitive financial sector.

What does a marketing manager do at a bank?

A marketing manager at a bank develops and implements marketing strategies to promote banking products and services, attract new customers, and retain existing clients. They analyze market trends, oversee advertising campaigns, and coordinate with sales teams, often using tools like CRM software. Strong communication, analytical skills, and knowledge of financial products are essential for this role.

What are some typical challenges faced by a Marketing Manager at a bank, and how can they be addressed?

Marketing Managers at banks often face the challenge of balancing regulatory compliance with creative campaign development. The financial industry's strict rules can limit certain promotional strategies, making it essential to collaborate closely with legal and compliance teams. Additionally, understanding complex financial products and effectively communicating their benefits to diverse customer segments requires ongoing learning and adaptability. Building strong relationships with cross-functional teams and staying informed about industry trends can help overcome these challenges and drive successful marketing initiatives.

Do banks have marketing roles?

Yes, banks employ marketing managers and related roles to promote their products and services, develop advertising campaigns, and analyze market trends. These professionals often use tools like CRM software and require knowledge of financial products and compliance standards.

How much do bank marketers make?

Bank marketers, such as marketing managers in banking, typically earn between $70,000 and $130,000 annually, depending on experience, location, and the size of the institution. Salaries can vary based on skills like digital marketing and certifications such as CIM or CFA, as well as the complexity of campaigns managed.

What is the difference between Marketing Manager Bank vs Marketing Coordinator Bank?

AspectMarketing Manager BankMarketing Coordinator Bank
ResponsibilitiesDevelops marketing strategies, manages campaigns, oversees teamsSupports campaign execution, coordinates activities, assists with research
Required CredentialsBachelor's degree in Marketing or related field, often with experienceBachelor's degree, entry-level or junior role
Work EnvironmentManagement level, strategic planning, team leadershipOperational support, administrative tasks, coordination
Industry UsageCommonly used in banking and financial institutionsUsed across marketing departments in banks

The main difference between a Marketing Manager Bank and a Marketing Coordinator Bank lies in their responsibilities and seniority. The Marketing Manager oversees strategic planning and team management, while the Marketing Coordinator supports campaign execution and administrative tasks. Both roles require similar educational backgrounds, but the manager position demands more experience and leadership skills.

What is the highest paid position in a bank?

In a bank, the highest paid position is typically the Chief Executive Officer (CEO) or Chief Financial Officer (CFO), depending on the institution. These roles oversee overall strategy and operations and often have the highest compensation packages, including bonuses and stock options.
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Marketing Manager Bank jobs near you
Marketing Manager

Marketing Manager

US Bank

Overland Park, KS

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 7 days ago

U.S. Bank rating

8.2

Company rating: 8.2 out of 10

Based on 359 frontline employees who took The Breakroom Quiz

45th of 150 rated banks

Job description

At U.S. Bank, we're on a journey to do our best. Helping the customers and businesses we serve to make better and smarter financial decisions and enabling the communities we support to grow and succeed. We believe it takes all of us to bring our shared ambition to life, and each person is unique in their potential. A career with U.S. Bank gives you a wide, ever-growing range of opportunities to discover what makes you thrive at every stage of your career. Try new things, learn new skills and discover what you excel at-all from Day One.

Job Description

Leadership level position responsible for developing and implementing integrated marketing campaigns for U.S. Bank Corporate Payments transportation products that generate demand and accelerate the sales cycle. The role will work closely with many parts of the organization, including the product and sales teams to develop campaigns that deliver sales qualified leads into the sales pipeline. The Growth and Demand Marketing Manager will work with the Group Project Manager to analyze marketing program results for future optimization and use those learnings to build improved marketing programs. Proven ability to thrive in a complex, fast-paced environment adapting to the changing market environment. Must be a self-starter and have agility in thinking and delivery, along with proven ability to take direction in support of company goals. Must have proven ability to delegate and successfully manage multiple projects and assignments that are completed on time and on budget.


Responsibilities Include

  • Lead the end-to-end buyer journey for targeted commercial segments, aligning top-of-funnel awareness with middle/bottom-funnel conversion

  • Develop and execute integrated campaigns in collaboration with agencies, product, sales and technical teams to deploy digital, ABM, and content assets

  • Serve as one of the primary marketing liaisons for commercial sales leaders, translating their business priorities into scalable marketing strategies (rather than one-off tactical requests)

  • Leverage knowledge of marketing automation and emerging technologies to be an advocate for the business line as new tools and sites are implemented by centralized channels

  • Lead and execute plans for presence at trade shows, conferences, seminars and other regional events

  • Own channel performance, lead-to-opportunity conversion metrics, and reporting back to bank leadership

  • Accurately assess and analyze situations to problem-solve and identify solutions

  • Successfully negotiate contracts and activate vendor relationships for the benefit of the company and our brand

  • Be aware of changing market dynamics and collaborate with third party vendors and partners to test and learn new ways to engage and communicate with customers and prospects

  • Make decisions guided by policies, procedures and business plans; receives guidance from senior manager

  • Collaborate with internal partners to ensure that all marketing programs are in accordance with all laws, regulations and bank policies

Preferred Qualifications

  • At least 8 years in lead generation marketing is required, and B2B marketing experience is preferred

  • Significant experience with both outbound, inbound and demand generation marketing tactics.

  • Experience marketing to procurement or supply chain professionals or complex financial services

  • Knowledge of and an aptitude for CRM, marketing automation systems, web analytics and emerging marketing technologies

  • Proven ability to communicate with senior level stakeholders

  • Ability to lead multiple cross functional marketing projects simultaneously

  • Strong attention to detail

  • Bachelor's degree required. Advanced degree preferred

Basic Qualifications
- Bachelor's degree, or equivalent work experience
- Eight or more years of related experience in marketing and marketing strategy with proven ability to deliver results

If there's anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to ourdisability accommodations for applicants.

Benefits:

Our approach to benefits and total rewards considers our team members' whole selves and what may be needed to thrive in and outside work. That's why our benefits are designed to help you and your family boost your health, protect your financial security and give you peace of mind. Our benefits include the following:

  • Healthcare (medical, dental, vision)

  • Basic term and optional term life insurance

  • Short-term and long-term disability

  • Pregnancy disability and parental leave

  • 401(k) and employer-funded retirement plan

  • Paid vacation (from two to five weeks depending on salary grade and tenure)

  • Up to 11 paid holiday opportunities

  • Adoption assistance

  • Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law

Review our full benefits available by employment status here.

U.S. Bank is an equal opportunity employer. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, and other factors protected under applicable law.

E-Verify

U.S. Bank participates in the U.S. Department of Homeland Security E-Verify program in all facilities located in the United States and certain U.S. territories. The E-Verify program is an Internet-based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about theE-Verify program.

The salary range reflects figures based on the primary location, which is listed first. The actual range for the role may differ based on the location of the role. In addition to salary, U.S. Bank offers a comprehensive benefits package, including incentive and recognition programs, equity stock purchase 401(k) contribution and pension (all benefits are subject to eligibility requirements). Pay Range: $119,765.00 - $140,900.00

U.S. Bank will consider qualified applicants with arrest or conviction records for employment. U.S. Bank conducts background checks consistent with applicable local laws, including the Los Angeles County Fair Chance Ordinance and the California Fair Chance Act as well as the San Francisco Fair Chance Ordinance. U.S. Bank is subject to, and conducts background checks consistent with the requirements of Section 19 of the Federal Deposit Insurance Act (FDIA). In addition, certain positions may also be subject to the requirements of FINRA, NMLS registration, Reg Z, Reg G, OFAC, the NFA, the FCPA, the Bank Secrecy Act, the SAFE Act, and/or federal guidelines applicable to an agreement, such as those related to ethics, safety, or operational procedures.

Applicants must be able to comply with U.S. Bank policies and procedures including the Code of Ethics and Business Conduct and related workplace conduct and safety policies.

Posting may be closed earlier due to high volume of applicants.

What U.S. Bank employees say

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About U.S. Bank

Sourced by ZipRecruiter

U.S. Bank is a reputable and established financial institution that plays a significant role in the banking sector. With a history spanning over 150 years, U.S. Bank has built a strong foundation of trust and reliability. As a comprehensive bank, they offer a wide array of financial products and services to cater to the diverse needs of their customers, including individuals, businesses, and communities. Customer satisfaction is of utmost importance to U.S. Bank. They prioritize delivering exceptional service and fostering long-term relationships with their clients. Through their extensive network of branches and advanced digital banking platforms, U.S. Bank ensures convenient access to their services, empowering customers to manage their finances efficiently and securely.

Industry

Banking and credit intermediation

Company size

10,000+ Employees

Headquarters location

Minneapolis, MN, US

Year founded

1863

Social media

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