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Marketing Development Associate Jobs in Michigan

Ghafari Associates LLC

Marketing Director

Dearborn, MI · On-site

Oversee the development, maintenance, and extension of the firm's brand identity * Ensure ... Ghafari Associates is an Equal Opportunity Employer. We are committed to providing equal employment ...

Ghafari Associates LLC

Marketing Director

Dearborn, MI · On-site

Oversee the development, maintenance, and extension of the firm's brand identity * Ensure ... Ghafari Associates is an Equal Opportunity Employer. We are committed to providing equal employment ...

Rehmann

Marketing Specialist

Grand Rapids, MI · On-site

At Rehmann, each and every one of our associates plays a pivotal role in the Firm's success. When ... Growth & Development: From hands-on experience to professional development programs, we invest in ...

Rehmann

Marketing Specialist

Troy, MI · On-site

At Rehmann, each and every one of our associates plays a pivotal role in the Firm's success. When ... Growth & Development: From hands-on experience to professional development programs, we invest in ...

Rehmann

Marketing Specialist

Troy, MI · On-site

At Rehmann, each and every one of our associates plays a pivotal role in the Firm's success. When ... Growth & Development: From hands-on experience to professional development programs, we invest in ...

Elite Prime Group

Entry Level Marketing

Southfield, MI · On-site

$40K - $50K/yr

Our company offers extensive paid training and career development opportunities. LOCAL APPLICANTS ENCOURAGED TO APPLY! As an Entry-Level Marketing Associate, the primary responsibility will be to ...

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Marketing Development Associate information

What does a Marketing Development Associate do?

A Marketing Development Associate supports the marketing team by identifying potential leads, nurturing relationships, and assisting with campaign execution. They often work closely with sales and marketing professionals to research market trends, generate qualified prospects, and help develop strategies for outreach. Their role may include managing CRM databases, analyzing campaign performance, and coordinating marketing materials. This position is ideal for individuals interested in building a career in marketing or sales, as it provides foundational experience and exposure to various aspects of the field.

How does a Marketing Development Associate typically collaborate with sales and marketing teams to achieve business goals?

As a Marketing Development Associate, you’ll frequently serve as a bridge between the marketing and sales teams, assisting with lead qualification, campaign execution, and market research. This role often involves attending regular strategy meetings, sharing insights from marketing campaigns, and ensuring a seamless handoff of qualified leads to the sales team. Close collaboration helps align messaging and strategy, ensuring both teams work toward common revenue and growth targets. Effective communication skills and a proactive approach are essential for success in this collaborative environment.

What are the key skills and qualifications needed to thrive as a Marketing Development Associate, and why are they important?

To thrive as a Marketing Development Associate, you need strong analytical abilities, communication skills, and a bachelor's degree in marketing, business, or a related field. Familiarity with CRM software (like Salesforce), marketing automation tools, and data analysis platforms is often required. Initiative, creativity, and the ability to collaborate effectively with sales and marketing teams are standout soft skills. These competencies help drive lead generation, support campaign effectiveness, and ensure seamless coordination between departments to achieve business growth.

What is the difference between Marketing Development Associate vs Sales Coordinator?

AspectMarketing Development AssociateSales Coordinator
Primary FocusGenerating leads, market research, supporting marketing campaignsManaging sales processes, customer communication, order processing
Required SkillsMarketing strategies, communication, data analysisCustomer service, sales techniques, CRM proficiency
Work EnvironmentMarketing departments, advertising agenciesSales teams, client-facing roles
Common CertificationsMarketing certifications, digital marketing coursesSales certifications, CRM training

The Marketing Development Associate and Sales Coordinator roles share some overlap in communication and customer interaction but differ mainly in focus. The Marketing Development Associate emphasizes marketing strategies and lead generation, while the Sales Coordinator concentrates on managing sales processes and client relationships. Both roles are essential in the sales and marketing pipeline, often working closely to achieve business growth.

Is a marketing development associate an entry level job?

A marketing development associate is often considered an entry-level position that typically requires some college coursework or a bachelor's degree. It involves skills such as communication, research, and familiarity with marketing tools, making it suitable for those starting their marketing careers.

What are the most commonly searched types of Marketing Development jobs in Michigan?

The most popular types of Marketing Development jobs in Michigan are:

What are popular job titles related to Marketing Development Associate jobs in Michigan?

For Marketing Development Associate jobs in Michigan, the most frequently searched job titles are:

What job categories do people searching Marketing Development Associate jobs in Michigan look for?

The top searched job categories for Marketing Development Associate jobs in Michigan are:

What cities in Michigan are hiring for Marketing Development Associate jobs?

Cities in Michigan with the most Marketing Development Associate job openings:

Marketing Development Associate jobs near you
Infographic showing various Marketing Development Associate job openings in Michigan as of August 2026, with employment types broken down into 92% Full Time, and 8% Part Time. Highlights an 74% In-person, 11% Hybrid, and 15% Remote job distribution.

Marketing Director

Ghafari Associates LLC

Dearborn, MI • On-site

Full-time

Re-posted 7 days ago

Job description

Job Description:
General Summary
The Marketing Director plays a vital role in shaping and executing Ghafari's marketing strategy to drive business growth and client acquisition.
The ideal candidate must be comfortable and have experience working in a matrix organization, developing and executing strategic marketing and sales plans, creating efficiency-driven processes, collaborating globally, driving innovation, and integrating acquired marketing and sales forces.
Essential Job Functions
  • Manage a distributed team of marketing coordinators that support all 11 of the firm's global offices
  • Develop and implement a comprehensive marketing strategy aligned with the firm's overall business objectives
  • Create strategies to effectively reach and engage new target markets and client segments
  • Oversee the development, maintenance, and extension of the firm's brand identity
  • Ensure consistency in messaging and branding across all marketing channels
  • Conduct market research to stay informed about industry trends, client needs, and competitor activities
  • Use market insights to inform marketing strategies and identify new opportunities
  • Collaborate with client-facing teams to understand client needs and expectations
  • Develop and implement strategies to enhance client satisfaction and loyalty
  • Oversee the creation of high-quality, relevant content for various marketing channels (website, social media, whitepapers, etc.), ensuring that it aligns with the firm's messaging and resonates with its target audience
  • Lead digital marketing efforts, including website content management, online advertising, social media, email campaigns, and search / answer engine optimization
  • Analyze digital marketing metrics to assess the effectiveness of campaigns and make data-driven decisions
  • Plan and execute events, conferences, and seminars to enhance the firm's visibility and attract potential clients
  • Develop and manage the marketing budget, allocating resources effectively to achieve maximum impact and monitoring ROI
  • Use analytics tools to track KPIs, optimize marketing strategies, and provide regular reports to executive leadership
  • Work with various stakeholders to keep client database up to date
  • Develop, document, and implement efficiency-enabling processes and identify and vet tools and technologies that facilitate such processes
  • Draft executive-level communications distributed internally and / or externally

Employment Qualifications
Education
  • Bachelor's degree in marketing, public relations, business, journalism, or related field required
  • Master of Business Administration a plus

Experience
  • 10+ years of marketing experience with 5+ years of direct management responsibility
  • Architecture / Engineering / Construction or real estate industry experience strongly preferred
  • A proven track record of success in driving sales growth both domestically and internationally
  • Experience developing and growing a marketing team

Skills / Competencies
  • A leader and strategic thinker capable of driving marketing initiatives that contribute to the firm's success in competitive markets
  • Superior organization and planning skills
  • Excellent verbal communication, presentation, and interpersonal skills
  • Excellent business writing and editing skills
  • A process-oriented and highly organized leader with experience managing and mentoring junior- and senior-level staff alike
  • Verifiable ROI and sales tracking, analysis, and reporting skills
  • Computer literacy for all major business programs and email systems; proficiency in Microsoft Office programs required, knowledge of Adobe Creative Suite programs required, experience with Deltek Vantagepoint and OpenAsset preferred, experience with Joist AI a plus

About Us
At Ghafari Associates, we don't just design buildings-we help shape the future of the industries we serve. As a global leader in architecture, engineering, and consulting, we partner with clients to deliver forward-thinking solutions that transform how people work, manufacture, and connect.
Our strength lies in our people. We bring together curious minds, technical experts, and creative problem-solvers who thrive on collaboration and innovation. Whether supporting major industrial programs or advancing federal and commercial projects, our teams are empowered to make a meaningful impact-both for our clients and within our communities.
We are committed to investing in our employees' financial, physical, and emotional well-being, as well as their professional growth. Through robust training, licensure support, internships, mentorships, and tuition reimbursement, we provide the resources our people need to build rewarding careers while making a lasting difference in the communities we are proud to call home.
Ghafari Associates is an Equal Opportunity Employer. We are committed to providing equal employment opportunities to all applicants and employees without regard to race, color, religion, sex (including pregnancy, sexual orientation, and gender identity), national origin, age, disability, genetic information, veteran status, or any other characteristic protected by applicable federal, state or local laws. As a federal contractor, Ghafari Associates maintains affirmative action programs for individuals with disabilities and protected veterans in accordance with applicable laws.
Pay Transparency
Ghafari Associates will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information.
Accommodation
Ghafari Associates is also committed to providing reasonable accommodation to individuals with disabilities in the employment application process. If you need an accommodation due to a disability to use our online system to apply for a position, you may also apply for positions in the following ways:
  • By fax at: 313.436.8624, Attn: Human Resources
  • By mail at: 17101 Michigan Ave., Dearborn, MI 48126, Attn: Human Resources
  • In person at: 17101 Michigan Ave., Dearborn, MI 48126
  • By email at: hr@ghafari.com

If there are any questions about the accommodations offered above, please contact 313.441.3000 for assistance.

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