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Marketing Development Associate Jobs in Michigan

Merck & Co.

Thought Leader Marketing Liaison (TLML) (Associate Director) is a key member of the Immunology ... This position is responsible for ensuring that advocacy development, platform and product ...

Ghafari Associates LLC

Marketing Director

Dearborn, MI · On-site

Oversee the development, maintenance, and extension of the firm's brand identity * Ensure ... Ghafari Associates, LLC is an Equal Opportunity / Affirmative Action employer and is committed to ...

Ghafari Associates LLC

Marketing Director

Dearborn, MI · On-site +1

Oversee the development, maintenance, and extension of the firm's brand identity * Ensure ... Ghafari Associates, LLC is an Equal Opportunity / Affirmative Action employer and is committed to ...

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Marketing Development Associate information

What is the difference between Marketing Development Associate vs Sales Coordinator?

AspectMarketing Development AssociateSales Coordinator
Primary FocusGenerating leads, market research, supporting marketing campaignsManaging sales processes, customer communication, order processing
Required SkillsMarketing strategies, communication, data analysisCustomer service, sales techniques, CRM proficiency
Work EnvironmentMarketing departments, advertising agenciesSales teams, client-facing roles
Common CertificationsMarketing certifications, digital marketing coursesSales certifications, CRM training

The Marketing Development Associate and Sales Coordinator roles share some overlap in communication and customer interaction but differ mainly in focus. The Marketing Development Associate emphasizes marketing strategies and lead generation, while the Sales Coordinator concentrates on managing sales processes and client relationships. Both roles are essential in the sales and marketing pipeline, often working closely to achieve business growth.

What are the key skills and qualifications needed to thrive as a Marketing Development Associate, and why are they important?

To thrive as a Marketing Development Associate, you need strong analytical abilities, communication skills, and a bachelor's degree in marketing, business, or a related field. Familiarity with CRM software (like Salesforce), marketing automation tools, and data analysis platforms is often required. Initiative, creativity, and the ability to collaborate effectively with sales and marketing teams are standout soft skills. These competencies help drive lead generation, support campaign effectiveness, and ensure seamless coordination between departments to achieve business growth.

What does a Marketing Development Associate do?

A Marketing Development Associate supports the marketing team by identifying potential leads, nurturing relationships, and assisting with campaign execution. They often work closely with sales and marketing professionals to research market trends, generate qualified prospects, and help develop strategies for outreach. Their role may include managing CRM databases, analyzing campaign performance, and coordinating marketing materials. This position is ideal for individuals interested in building a career in marketing or sales, as it provides foundational experience and exposure to various aspects of the field.

How does a Marketing Development Associate typically collaborate with sales and marketing teams to achieve business goals?

As a Marketing Development Associate, you’ll frequently serve as a bridge between the marketing and sales teams, assisting with lead qualification, campaign execution, and market research. This role often involves attending regular strategy meetings, sharing insights from marketing campaigns, and ensuring a seamless handoff of qualified leads to the sales team. Close collaboration helps align messaging and strategy, ensuring both teams work toward common revenue and growth targets. Effective communication skills and a proactive approach are essential for success in this collaborative environment.
What are the most commonly searched types of Marketing Development jobs in Michigan? The most popular types of Marketing Development jobs in Michigan are:
What are popular job titles related to Marketing Development Associate jobs in Michigan? For Marketing Development Associate jobs in Michigan, the most frequently searched job titles are:
What job categories do people searching Marketing Development Associate jobs in Michigan look for? The top searched job categories for Marketing Development Associate jobs in Michigan are:
What cities in Michigan are hiring for Marketing Development Associate jobs? Cities in Michigan with the most Marketing Development Associate job openings:
Marketing Development Associate jobs near you
Infographic showing various Marketing Development Associate job openings in Michigan as of August 2026, with employment types broken down into 92% Full Time, and 8% Part Time. Highlights an 73% In-person, 11% Hybrid, and 16% Remote job distribution.

Entry Level Marketing Assistant

White Water Marketing

Lansing, MI

$44K - $55K/yr

Full-time

Re-posted 25 days ago

Job description

Company Description

White Water Marketing is currently on the lookout for top performing competitors who obtain a passion for results, a positive attitude, and competitiveness and camaraderie in the workplace. Our culture promotes both professional and personal growth, based on principles of trust, respect, and challenges.

Job Description

White Water Marketing is actively seeking a motivated Entry Level Marketing Assistant to work on ground breaking campaigns with a marketing firm in the local region. This innovative firm was founded by dedicated people looking to push the envelope by using cost-effective marketing campaigns and advertising strategies. As a progressive company in the sales and marketing industry, this firm continues to set the standard for excellence in customer acquisition and establishing a repeat customer base for clients. By providing personalized sales and marketing services to some of the largest retailers in the world, this firm continues to increase the market shares of clients through proven sales and marketing strategies.

The Entry Level Marketing Assistant position is a valued team member in the marketing and advertising department. The position is considered entry level to start during training which includes a comprehensive overview of basic marketing strategy, direct advertising, promotional techniques, visual merchandising and sales. After successful completion of the program, an individual would be considered a team lead in the marketing department. The entry level Marketing Assistant reports directly to the Executive Marketing Manager.

Responsibilities:

Assisting in the daily growth and development of assigned campaigns

Assisting with efforts of customer acquisition and retention

Expertly managing the needs of external customers

Developing strong leadership and interpersonal skills

Driving sales through retail promotional campaigns

Build brand recognition through promotions and experiential marketing

Strategize, execute and manage along side the Brand Ambassador teams

Interact and communicate with customers

Problem solve and make professional judgment on whether customers qualify for the in-store services that the firm's clients offer (candidate will be trained in this area)

Conduct new customer acquisition and maintain and develop a client base for our clients who offer the in-store services

Aid marketing and advertising associates and senior staff with specific projects related to each client

Qualifications

Job Requirements

The personalized focus of the campaigns is not only a refreshing alternative to more general mass sales and marketing strategies, but it is also responsible for the unprecedented growth and stability of the company. The management team prides themselves on recognizing top performance, integrity, and a winning mindset for continual internal promotions. If you possess a passion for marketing, sales or retail and would enjoy learning how to manage the varying dimensions of a business, this position could be an excellent fit for the right candidate.

Must be able to work full time hours

Ability to excel in unsupervised solo assignments as well as team projects.

Great communication skills

Must be able to work in an energetic, fast paced environment.

2 or 4 year college degree in related field or relevant experience

Self-starter, creative thinker, problem solver

Additional Information

Why work here?

Paid Training

Company Paid Travel

Market Competitive Pay Structure: Base, Weekly Bonuses, and Incentives

Rapid upward mobility

Community involvement and Charitable opportunities

A fun, high energy work environment! No cubicles here, we work closely together as a team!

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