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Marketing Development Associate Jobs in Michigan

Senior Development Associate

Southfield, MI · On-site

$31.25 - $36.05/hr

The Senior Development Associate is responsible for supporting fundraising initiatives, donor ... Marketing and Communications * Participate in the creation of development and marketing materials ...

As a Field Sales & New Business Development Associate, you'll be responsible for driving new ... marketing * Excellent communication and presentation skills * Strong self-management, time ...

As a Field Sales & New Business Development Associate, you'll be responsible for driving new ... marketing * Excellent communication and presentation skills * Strong self-management, time ...

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Marketing Development Associate information

What does a Marketing Development Associate do?

A Marketing Development Associate supports the marketing team by identifying potential leads, nurturing relationships, and assisting with campaign execution. They often work closely with sales and marketing professionals to research market trends, generate qualified prospects, and help develop strategies for outreach. Their role may include managing CRM databases, analyzing campaign performance, and coordinating marketing materials. This position is ideal for individuals interested in building a career in marketing or sales, as it provides foundational experience and exposure to various aspects of the field.

How does a Marketing Development Associate typically collaborate with sales and marketing teams to achieve business goals?

As a Marketing Development Associate, you’ll frequently serve as a bridge between the marketing and sales teams, assisting with lead qualification, campaign execution, and market research. This role often involves attending regular strategy meetings, sharing insights from marketing campaigns, and ensuring a seamless handoff of qualified leads to the sales team. Close collaboration helps align messaging and strategy, ensuring both teams work toward common revenue and growth targets. Effective communication skills and a proactive approach are essential for success in this collaborative environment.

What are the key skills and qualifications needed to thrive as a Marketing Development Associate, and why are they important?

To thrive as a Marketing Development Associate, you need strong analytical abilities, communication skills, and a bachelor's degree in marketing, business, or a related field. Familiarity with CRM software (like Salesforce), marketing automation tools, and data analysis platforms is often required. Initiative, creativity, and the ability to collaborate effectively with sales and marketing teams are standout soft skills. These competencies help drive lead generation, support campaign effectiveness, and ensure seamless coordination between departments to achieve business growth.

What is the difference between Marketing Development Associate vs Sales Coordinator?

AspectMarketing Development AssociateSales Coordinator
Primary FocusGenerating leads, market research, supporting marketing campaignsManaging sales processes, customer communication, order processing
Required SkillsMarketing strategies, communication, data analysisCustomer service, sales techniques, CRM proficiency
Work EnvironmentMarketing departments, advertising agenciesSales teams, client-facing roles
Common CertificationsMarketing certifications, digital marketing coursesSales certifications, CRM training

The Marketing Development Associate and Sales Coordinator roles share some overlap in communication and customer interaction but differ mainly in focus. The Marketing Development Associate emphasizes marketing strategies and lead generation, while the Sales Coordinator concentrates on managing sales processes and client relationships. Both roles are essential in the sales and marketing pipeline, often working closely to achieve business growth.

Is a marketing development associate an entry level job?

A marketing development associate is often considered an entry-level position that typically requires some college coursework or a bachelor's degree. It involves skills such as communication, research, and familiarity with marketing tools, making it suitable for those starting their marketing careers.

What are the most commonly searched types of Marketing Development jobs in Michigan?

The most popular types of Marketing Development jobs in Michigan are:

What are popular job titles related to Marketing Development Associate jobs in Michigan?

For Marketing Development Associate jobs in Michigan, the most frequently searched job titles are:

What job categories do people searching Marketing Development Associate jobs in Michigan look for?

The top searched job categories for Marketing Development Associate jobs in Michigan are:

What cities in Michigan are hiring for Marketing Development Associate jobs?

Cities in Michigan with the most Marketing Development Associate job openings:

Infographic showing various Marketing Development Associate job openings in Michigan as of August 2026, with employment types broken down into 92% Full Time, and 8% Part Time. Highlights an 74% In-person, 11% Hybrid, and 15% Remote job distribution.

Business Development Associate

Element Materials Technology

Burton, MI • On-site

$39K - $54K/yr

Other

Re-posted 23 days ago


Element Materials Technology rating

7.1

Company rating: 7.1 out of 10

Based on 44 frontline employees who took The Breakroom Quiz

80th of 120 rated laboratories


Job description

Business Development Associate
Job Locations US-MI-Burton
ID 2026-19851
Overview

Element has an opportunity for a Business Development Associate. In this role you will be an inside seller, responsible for establishing and maintaining strong relationships with a defined group of Element clients and prospects.

You will expand business with dormant and existing accounts, provide increased touch points for accounts, and is budget responsible for 200+ growth and retention clients. It will be your responsibility to assure customer satisfaction through all stages of the sales process. In addition to client relations, this role will interact with the broader Element Sales Team, General Manager, and lab/technical personnel. The ideal candidate will be action oriented, customer focused and have an entrepreneurial drive.

Responsibilities
    Establish and proactively maintain a strong professional relationship with key decision makers and influencers within assigned accounts
  • Identify current and future customer service requirements by establishing personal rapport with potential and actual customers, acting as a liaison between the customers and Element
  • Identify opportunities early in the sales cycle to ensure maximum share of wallet for Element
  • Qualify opportunities with assistance of inbound team / specialists
  • Manage relationships and utilize technical support to assist in Sales
  • Follow up in a timely manner on quotations for the assigned customer base
  • Actively utilize CRM to record activities, ensuring contact details are accurate, duplicates are removed, new information is added and accurate call / visit logs are entered
  • Actively participate in regular pipeline reviews, ensuring all CRM records are up to date and critical success factors are identified for key opportunities
  • Achieve sales goals by converting and penetrating accounts
  • Build and maintain a working knowledge of Element's service offerings; participate in training/coaching opportunities
  • Ensure compliance with all Element policies including but not limited to terms and conditions, trade compliance, treatment of others, moral code of conduct, and employee handbook
  • Ensure adherence to all applicable laws pertaining to safety, environment and corporate governance
Skills / Qualifications
  • Approximately 3 years of Business Development, Sales or Account Management experience
  • Ability to read and interpret documents such as customer quotes / contracts, marketing materials, and customer testing specifications
  • Ability to write routine reports and correspondence and speak effectively before groups of customers or employees of organization
  • Ability to calculate figures and amounts such as discounts, interest, commissions and proportions and apply concepts of basic algebra and geometry
  • Ability to solve practical customer problems and interpret a variety of instructions, data and details furnished in written, oral, diagram, or schedule form
  • A valid driver's licence, with an acceptable driving record under Element's policy
  • Experience in interpreting testing procedures and requirements desired
  • Proficiency in Microsoft Applications (Word, Excel)
  • Availability, flexibility, and maturity to represent the company at a broad range of events / projects in the community, with customers and within the company
  • Ability to remain calm when faced with mounting pressure related to deadlines and multiple priorities
  • Well-developed oral and written communication skills to meet a variety of communication needs
  • Good interpersonal skills that foster open upward and downward communication built on mutual respect
  • Ability to interface with clients, win new work and determine their requirements; helps develops proposals including cost estimates, work plan and terms and conditions
  • Some overnight travel may be required
Company Overview

Element is one of the fastest growing testing, inspection and certification businesses in the world. Globally we have more than 9,000 brilliant minds operating from 270 sites across 30 countries. Together we share an ambitious purpose to 'Make tomorrow safer than today'.

When failure in use is not an option, we help customers make certain that their products, materials, processes and services are safe, compliant and fit for purpose. From early R&D, through complex regulatory approvals and into production, our global laboratory network of scientists, engineers, and technologists support customers to achieve assurance over product quality, sustainable outcomes, and market access.

While we are proud of our global reach, working at Element feels like being part of a smaller company. We empower you to take charge of your career, and reward excellence and integrity with growth and development.

Industries across the world depend on our care, attention to detail and the absolute accuracy of our work. The role we have to play in creating a safer world is much bigger than our organization.

Diversity Statement

At Element, we always take pride in putting our people first. We are an equal opportunity employer that recognizes diversity and inclusion as fundamental to our Vision of becoming "the world's most trusted testing partner".

All suitably qualified candidates will receive consideration for employment on the basis of objective work related criteria and without regard for the following: age, disability, ethnic origin, gender, marital status, race, religion, responsibility of dependents, sexual orientation, or gender identity or other characteristics in accordance with the applicable governing laws or other characteristics in accordance with the applicable governing laws.


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