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Marketing Analytics Jobs in Raleigh, NC (NOW HIRING)

Marketing Analytics Manager Job Level: Mid - Senior Level This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be ...

Marketing Analytics Consultant Job Level: Mid Level This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be interacting ...

This position leads global market intelligence, pricing, marketing analytics to drive strategic decision-making while delivering actionable insights, managing competitive and market data, and ...

This position leads global market intelligence, pricing, marketing analytics to drive strategic decision-making while delivering actionable insights, managing competitive and market data, and ...

Business Data Analyst - Product Marketing

Morrisville, NC · On-site

$145K - $155K/yr

  • Medical

  • Life

  • Retirement

  • PTO

Integrate web analytics, digital campaign performance, and Salesforce (CRM) pipeline metrics to understand top-of-funnel engagement, lead velocity, and marketing ROI. * Finance & ERP Data: Connect ...

Marketing Specialist

Creedmoor, NC · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Analyze and identify patterns or commonalities in database and marketing analytics * Stay current with best practices and current techniques in the B2B marketing field * Include persuasive call-to ...

Senior Marketing Analyst

Raleigh, NC · On-site

$99K - $123K/yr

The Senior Marketing Analyst will empower the Marketing team with data and insights that ... Ability to use data and analytics to evaluate assumptions, deliver recommendations, and move ...

Multimedia Marketing Specialist

Cary, NC · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

... analyzing performance to improve results. Key Responsibilities Social Media & Brand Presence • ... Marketing & Campaign Management • Design and execute targeted email marketing campaigns to ...

Lecturer - Marketing

Raleigh, NC

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Information Technology, Analytics and Operations (ITAO); Management, Innovation and Entrepreneurship (MIE); and Marketing. Our signature initiatives - including the Business Analytics and AI ...

Commercial Analyst; Marketing

Cary, NC · On-site

  • Medical

  • Dental

  • Vision

Commercial Analyst; Marketing: Atticus About Us Atticus is a demand-driven manufacturer of Battle-Tested Chemistries; 100% American-Owned with a purpose to Enhance Daily Life and committed to ...

Marketing Operations & AI Strategist

Durham, NC · Remote

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Minimum Requirements: 10 years of experience in Marketing Operations, Growth Operations, or Marketing Analytics within a B2B SaaS environment. Expert-level HubSpot proficiency (3-5 recent years ...

Marketing Tutor

Chapel Hill, NC · Remote

$18 - $40/hr

Skilled at breaking down market segmentation analysis, campaign development, and marketing plan construction. Guides students through conducting SWOT and competitive analysis, developing buyer ...

Marketing Tutor

Durham, NC · Remote

$18 - $40/hr

Skilled at breaking down market segmentation analysis, campaign development, and marketing plan construction. Guides students through conducting SWOT and competitive analysis, developing buyer ...

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Marketing Analytics information

See Raleigh, NC salary details

$35.5K

$92.2K

$139.5K

How much do marketing analytics jobs pay per year?

As of Aug 16, 2026, the average yearly pay for marketing analytics in Raleigh, NC is $92,160.00, according to ZipRecruiter salary data. Most workers in this role earn between $73,900.00 and $107,900.00 per year, depending on experience, location, and employer.

What is marketing analytics?

A Marketing Analytics job involves collecting, analyzing, and interpreting data to measure the effectiveness of marketing campaigns and strategies. Professionals in this role use tools like Google Analytics, SQL, and data visualization platforms to track key performance metrics. Their insights help businesses optimize marketing efforts, improve customer targeting, and increase ROI. They often collaborate with marketing, sales, and product teams to drive data-driven decision-making. Skills in data analysis, statistics, and predictive modeling are highly valuable in this role.

What does a marketing analytics professional do?

In a Marketing Analytics role, your daily responsibilities may include collecting and analyzing marketing data, tracking campaign performance, building and updating dashboards, and generating reports to support decision-making. You’ll regularly collaborate with marketing, sales, and product teams to interpret results and provide actionable recommendations. Additionally, you may be involved in A/B testing, customer segmentation, and identifying market trends to help optimize marketing strategies. The role often requires balancing both short-term campaign analysis and long-term strategic reporting.

What are the key skills and qualifications needed for marketing analytics?

To thrive in Marketing Analytics, you need a strong analytical mindset, expertise in statistical methods, and a relevant degree such as marketing, statistics, or business. Proficiency in data analysis tools like Google Analytics, Tableau, SQL, and knowledge of marketing automation platforms is highly valued, and certifications in analytics or digital marketing can be advantageous. Strong communication, teamwork, and the ability to translate complex data into actionable insights are important soft skills for this role. These skills enable you to drive data-informed marketing strategies that improve campaign effectiveness and business outcomes.

Is marketing analytics a good job?

Marketing analytics is a growing field that involves analyzing data to improve marketing strategies and decision-making. It typically requires skills in data analysis, statistics, and tools like Excel, SQL, or Tableau. The role offers opportunities for advancement and can be found in various industries, making it a valuable career choice for those interested in data-driven marketing.

What can you do with a marketing analytics degree?

A marketing analytics degree prepares individuals for roles such as marketing analyst, data analyst, or digital marketing specialist, focusing on interpreting data to improve marketing strategies. Graduates can work with tools like Excel, SQL, and marketing platforms, and often need strong analytical, statistical, and communication skills. The degree opens opportunities across industries including retail, technology, and advertising, with roles involving data collection, reporting, and campaign optimization.

What does a marketing analyst do?

A marketing analyst collects and interprets data related to market trends, customer behavior, and campaign performance to help businesses make informed marketing decisions. They use tools like Excel, SQL, and analytics software to analyze data and generate reports. Strong analytical skills and knowledge of marketing strategies are essential for this role.

What are the most commonly searched types of Marketing Analytics jobs in Raleigh, NC?

The most popular types of Marketing Analytics jobs in Raleigh, NC are:

What are popular job titles related to Marketing Analytics jobs in Raleigh, NC?

For Marketing Analytics jobs in Raleigh, NC, the most frequently searched job titles are:

What cities near Raleigh, NC are hiring for Marketing Analytics jobs?

Cities near Raleigh, NC with the most Marketing Analytics job openings:

Infographic showing various Marketing Analytics job openings in Raleigh, NC as of August 2026, with employment types broken down into 70% Full Time, 21% Part Time, and 9% Contract. Highlights an 94% In-person, and 6% Remote job distribution, with an average salary of $92,160 per year, or $44.3 per hour.

Marketing Analytics Manager

Ra

Raleigh, NC • On-site

Full-time

Re-posted 17 days ago


Job description

Company Description

About Client:

They help in transforming the leading organizations and communities around the world. Organizations infrastructure and culture is amazing. Best place!!

Job Description

Job Title: Marketing Analytics Manager

Job Level: Mid - Senior Level


Job Description:

This is what you will do..

You will be using quantitative methods to assess the impact of offline and digital marketing.

You will be interacting with the client. 

You will be providing analyses, recommendations, presentations and advice to clients.

You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting.

You will be leading a team and you will be responsible for team's growth.


We are looking for someone...

Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.

Who is good in management or leadership role.

Who is good in providing external consulting.

Who is proficient in SAS or other statistical modeling tools.

Who enjoys traveling, because this role involves traveling (80% to 100%).

Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.

Who is proficient in Customer-level data analysis.





Qualifications

Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.

Who is good in management or leadership role.

Who is good in providing external consulting.

Who is proficient in SAS or other statistical modeling tools.

Who enjoys traveling, because this role involves traveling (80% to 100%).

Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.

Who is proficient in Customer-level data analysis.



Additional Information

All your information will be kept confidential according to EEO guidelines.