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Marcom Jobs in Virginia (NOW HIRING)

Marketing Communications (MarCom), Partnership Management, Technology Marketing Certifications: None Experience: 8 + years of related experience US Citizenship Required: No GDIT is seeking a dynamic ...

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Marcom information

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$30.2K

$52.6K

$84.3K

How much do marcom jobs pay per year?

As of Sep 13, 2026, the average yearly pay for marcom in Virginia is $52,597.00, according to ZipRecruiter salary data. Most workers in this role earn between $43,600.00 and $54,000.00 per year, depending on experience, location, and employer.

What is Marcom?

Marcom stands for Marketing Communications, which refers to the strategies and activities used by organizations to communicate with their target audiences and promote their products or services. Marcom professionals develop and implement messaging across various channels, such as advertising, public relations, social media, and events. Their goal is to build brand awareness, engage customers, and drive sales or desired actions. Marcom roles often require creative skills, strategic thinking, and collaboration with different departments.

What are the key skills and qualifications needed to thrive as a Marcom specialist, and why are they important?

To thrive as a Marcom Specialist, you need strong writing, content creation, and project management skills, typically supported by a degree in marketing, communications, or a related field. Familiarity with digital marketing tools, content management systems (CMS), and analytics platforms like Google Analytics is often required. Creativity, attention to detail, and effective collaboration help Marcom professionals craft compelling messages and coordinate campaigns. These abilities are crucial for building brand awareness, engaging target audiences, and driving organizational growth.

How does a Marcom professional typically collaborate with product, sales, and creative teams on campaign development?

A Marcom (Marketing Communications) professional plays a central role in bridging the gap between product, sales, and creative teams. They gather product insights from product managers, align messaging with sales objectives, and work closely with creative teams to ensure visual and written materials reflect the brand’s voice. Effective collaboration involves regular meetings, clear briefs, and ongoing feedback loops to keep campaigns cohesive and on schedule. This cross-functional teamwork is essential for producing impactful, aligned marketing campaigns.

What is the difference between Marcom vs Marketing Coordinator?

AspectMarcomMarketing Coordinator
Primary FocusCommunication strategies, branding, and messagingSupporting marketing campaigns, event planning, and coordination
Skills & CertificationsCommunication, branding, content creation, often with a background in communications or marketingOrganizational skills, project management, familiarity with marketing tools
Work EnvironmentCorporate communications, advertising agencies, PR firmsMarketing departments, agencies, corporate settings
Industry UsageCommonly used in marketing, PR, and corporate communication rolesUsed across marketing teams to support campaigns and initiatives

While both roles support marketing efforts, Marcom focuses on communication strategies and branding, whereas a Marketing Coordinator handles campaign support and logistics. Understanding these differences helps in choosing the right career path or job search focus.

What are the most commonly searched types of Marcom jobs in Virginia?

The most popular types of Marcom jobs in Virginia are:

What are popular job titles related to Marcom jobs in Virginia?

For Marcom jobs in Virginia, the most frequently searched job titles are:

What job categories do people searching Marcom jobs in Virginia look for?

The top searched job categories for Marcom jobs in Virginia are:

Infographic showing various Marcom job openings in Virginia as of August 2026, with employment types broken down into 1% Internship, 85% Full Time, 12% Part Time, 1% Temporary, and 1% Contract. Highlights an 77% Physical, 8% Hybrid, and 15% Remote job distribution, with an average salary of $52,597 per year, or $25.3 per hour.

Technology Marketing Manager

Falls Church, VA • On-site

GDIT
IT Services • 10K+ employees

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 6 days ago


Key responsibilities

  • Develop and deliver impactful marketing campaigns to drive engagement and position GDIT in the technology space.

  • Oversee the end-to-end development, execution, and measurement of integrated technology marketing programs.

  • Collaborate with creative teams, subject matter experts, and stakeholders to craft marketing initiatives and ensure alignment with organizational priorities.


General Dynamics Information Technology rating

7.8

Company rating: 7.8 out of 10

Based on 63 frontline employees who took The Breakroom Quiz


Job description

Type of Requisition:

Regular

Clearance Level Must Currently Possess:

None

Clearance Level Must Be Able to Obtain:

None

Public Trust/Other Required:

None

Job Family:

Marketing and Communications

Job Qualifications:

Skills:

Marketing Communications (MarCom), Partnership Management, Technology Marketing

Certifications:

None

Experience:

8 + years of related experience

US Citizenship Required:

No

Job Description:

GDIT is seeking a dynamic, strategic marketing professional to join its growing corporate marketing team. As theTechnology Marketing Manager for GDIT, you will play a pivotal role in shaping and advancing GDIT's marketing efforts in support of the organization's strategic growth goals. Your primary responsibility will be to develop and deliver impactful marketing campaigns that drive engagement and position GDIT for success in the technology space.

In this role, you will oversee the end-to-end development, execution, and measurement of integrated technology marketing programs. Collaboration will be essential as you work closely with a talented creative marketing team, subject matter experts, and stakeholders across the Technology organization. Together, you'll craft innovative, best-in-class marketing initiatives that amplify the value of GDIT's technology expertise and solutions.

This is an exciting leadership opportunity where you will contribute significantly to the go-to-market strategy of enterprise-level campaigns, shaping both the strategic vision and day-to-day marketing execution. Working in close partnership with Technology leadership and business leads, you will ensure tight alignment between marketing efforts and the organization's strategic priorities.

** This position requires Hybrid to Falls Church, Virginia office 3 days per week

HOW YOU WILL MAKE AN IMPACT:

Some of the things you will be doing...

  • Building consultative relationships with subject matter experts, CTO/business development/growth teams, operational leaders, and GDIT's broader technology ecosystem.

  • Developing strategies to effectively market GDIT's technology offerings, including creating engagement plans that align with business opportunities and enterprise goals.

  • Consulting with external marketing vendors, media partners, and agency teams to deliver compelling marketing campaigns and outreach programs.

  • Collaborating closely with key stakeholders to shape high-impact marketing activities such as customer-facing workshops, editorial articles, webinars, events, sponsorships, advertising, and more.

  • Monitoring campaign performance and success metrics, providing timely updates to stakeholders while identifying areas for optimization and improvement.

  • Proactively identifying opportunities to integrate GDIT's technology expertise into marketing campaigns across our business verticals to strengthen brand differentiation.

  • Working effectively within a large, matrixed organization-ensuring alignment and collaboration across multiple teams and levels of leadership.

Who you are....

  • Strategic thinker who can synthesize information from various sources to create an actionable point of view. Ability to translate strategic plans into actionable execution.

  • Energy and creativity. Energy and enthusiasm are your hallmarks. You are a self-starter and can juggle multiple priorities.

  • A leader. Ability to influence, lead and coach across functional teams, a champion for new ideas and concepts. Proven ability to build relationships and influence decision making at senior levels.

  • Business savvy. You understand how to connect marketing action to business outcomes. You understand how to strategically manage and invest budget.

  • Team Player. Strong team player with a track record of cross-functional collaboration.

  • Experienced in Business-to-Business/ Business-to-Government Marketing/Technology Marketing, as well as creative problem-solving and negotiation skills.

  • Expertise. You have experience with alliance partner marketing and executing campaigns in the technology sector.

WHAT YOU'LL NEED TO SUCCEED
Bring your initiative and drive for innovation to GDIT. The Technology Marketing Manager must have:
Education: Bachelor's degree required

Experience: 8+ years of combined marketing, corporate communications, brand management, and/or public relations agency experience with a Bachelor's degree (6+ years experience with Master's degree)

Technical skills:

  • Knowledge of US Federal Government IT industry services, systems, and products marketplace and related media.

  • Experience in cross-channel marketing communications (PR, events, digital and social media)

  • Strong and highly effective writing and public speaking skills and interpersonal communication skills.

  • Writing samples available upon request

Location: Hybrid to Falls Church, Virginia with an expectation of working in office three (3) days per week


Why join the team?

  • Join an award winning marketing team

  • Collaborate with leading technology brands

  • Lead high-impact and creative marketing programs

  • Autonomy to execute creative marketing initiatives

  • Opportunity for career growth and potential management responsibilities

  • Flexible working arrangements

  • The ability to influence major initiatives

GDIT IS YOUR PLACE
At GDIT, the mission is our purpose, and our people are at the center of everything we do.
Growth: AI-powered career tool that identifies career steps and learning opportunities
Support: An internal mobility team focused on helping you achieve your career goals
Rewards: Comprehensive benefits and wellness packages, 401K with company match, and competitive pay and paid time off
Flexibility: Full-flex work week to own your priorities at work and at home

Community: Award-winning culture of innovation and a military-friendly workplace
OWN YOUR OPPORTUNITY
Explore a career at GDIT and you'll find endless opportunities to grow alongside colleagues who share your sense of ownership and pride in the meaningful work we do.

#GDITPriority

The likely salary range for this position is $125,800 - $170,200. This is not, however, a guarantee of compensation or salary. Rather, salary will be set based on experience, geographic location and possibly contractual requirements and could fall outside of this range.

Scheduled Weekly Hours:

40

Travel Required:

Less than 10%

Telecommuting Options:

Hybrid

Work Location:

USA VA Falls Church

Additional Work Locations:

Total Rewards at GDIT:

Our benefits package for all US-based employees includes a variety of medical plan options, some with Health Savings Accounts, dental plan options, a vision plan, and a 401(k) plan offering the ability to contribute both pre and post-tax dollars up to the IRS annual limits and receive a company match. To encourage work/life balance, GDIT offers employees full flex work weeks where possible and a variety of paid time off plans, including vacation, sick and personal time, holidays, paid parental, military, bereavement and jury duty leave. To ensure our employees are able to protect their income, other offerings such as short and long-term disability benefits, life, accidental death and dismemberment, personal accident, critical illness and business travel and accident insurance are provided or available. We regularly review our Total Rewards package to ensure our offerings are competitive and reflect what our employees have told us they value most.

Our Identity Verification Process:

As part of the hiring process, we will ask you to complete an identity verification process that leverages advanced biometrics and artificial intelligence to ensure authenticity and protect against identity fraud. You are expected to be on camera during virtual interviews. We reserve the right to take your picture to verify your identity and prevent fraud. By proceeding, you authorize the collection, processing, and use of your biometric data for identity verification and security purposes.

About Our Work:

We are GDIT. A global technology and professional services company that delivers technology solutions and mission services to every major agency across the U.S. government, defense and intelligence community. Our 26,000 experts extract the power of technology to create immediate value and deliver solutions at the edge of innovation. We operate across 50+ countries worldwide, offering leading mission-ready capabilities in AI, cloud, cyber and software development.Join our Talent Community to stay up to date on our career opportunities and events at

gdit.com/tc.

Equal Opportunity Employer / Individuals with Disabilities / Protected Veterans

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About General Dynamics Information Technology

Sourced by ZipRecruiter

GDIT is a global technology and professional services company that delivers technology solutions and mission services to every major agency across the U.S. government, defense, and intelligence community. Its 30,000 experts extract the power of technology to create immediate value and deliver solutions at the edge of innovation. The company operates across 50+ countries worldwide, offering leading capabilities in digital modernization, AI/ML, cloud, cyber, and application development.

Industry

It services

Company size

10,000+ Employees

Headquarters location

Falls Church, VA, US