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Marcom Jobs in Virginia (NOW HIRING)

Pop-Up Talent

Marketing Director

Charlottesville, VA · On-site

$165K - $175K/yr

Provide clear direction across Product, MarCom, and Clinical Education * Drive clinical education programs for surgeons, nurses & HCPs * Oversee global marketing collateral, tools, and go-to-market ...

HITT Contracting

Brand Director

Falls Church, VA · On-site

$125K - $180K/yr

They report to the VP of MarCom (Department Head) and lead a team of graphic designers, visual branding specialists, and merchandising professionals. This role demands both strategic vision and ...

HITT Contracting, Inc.

Brand Director

Falls Church, VA · On-site

$125K - $180K/yr

They report to the VP of MarCom (Department Head) and lead a team of graphic designers, visual branding specialists, and merchandising professionals. This role demands both strategic vision and ...

HITT Contracting, Inc.

Brand Director

Falls Church, VA

$125K - $180K/yr

They report to the VP of MarCom (Department Head) and lead a team of graphic designers, visual branding specialists, and merchandising professionals. This role demands both strategic vision and ...

All JobsMarcom JobsMarcom Jobs in Virginia

Marcom information

See Virginia salary details

$30.2K

$52.6K

$84.3K

How much do marcom jobs pay per year?

As of Aug 23, 2026, the average yearly pay for marcom in Virginia is $52,597.00, according to ZipRecruiter salary data. Most workers in this role earn between $43,600.00 and $54,000.00 per year, depending on experience, location, and employer.

What is Marcom?

Marcom stands for Marketing Communications, which refers to the strategies and activities used by organizations to communicate with their target audiences and promote their products or services. Marcom professionals develop and implement messaging across various channels, such as advertising, public relations, social media, and events. Their goal is to build brand awareness, engage customers, and drive sales or desired actions. Marcom roles often require creative skills, strategic thinking, and collaboration with different departments.

What are the key skills and qualifications needed to thrive as a Marcom specialist, and why are they important?

To thrive as a Marcom Specialist, you need strong writing, content creation, and project management skills, typically supported by a degree in marketing, communications, or a related field. Familiarity with digital marketing tools, content management systems (CMS), and analytics platforms like Google Analytics is often required. Creativity, attention to detail, and effective collaboration help Marcom professionals craft compelling messages and coordinate campaigns. These abilities are crucial for building brand awareness, engaging target audiences, and driving organizational growth.

How does a Marcom professional typically collaborate with product, sales, and creative teams on campaign development?

A Marcom (Marketing Communications) professional plays a central role in bridging the gap between product, sales, and creative teams. They gather product insights from product managers, align messaging with sales objectives, and work closely with creative teams to ensure visual and written materials reflect the brand’s voice. Effective collaboration involves regular meetings, clear briefs, and ongoing feedback loops to keep campaigns cohesive and on schedule. This cross-functional teamwork is essential for producing impactful, aligned marketing campaigns.

What is the difference between Marcom vs Marketing Coordinator?

AspectMarcomMarketing Coordinator
Primary FocusCommunication strategies, branding, and messagingSupporting marketing campaigns, event planning, and coordination
Skills & CertificationsCommunication, branding, content creation, often with a background in communications or marketingOrganizational skills, project management, familiarity with marketing tools
Work EnvironmentCorporate communications, advertising agencies, PR firmsMarketing departments, agencies, corporate settings
Industry UsageCommonly used in marketing, PR, and corporate communication rolesUsed across marketing teams to support campaigns and initiatives

While both roles support marketing efforts, Marcom focuses on communication strategies and branding, whereas a Marketing Coordinator handles campaign support and logistics. Understanding these differences helps in choosing the right career path or job search focus.

What are the most commonly searched types of Marcom jobs in Virginia?

The most popular types of Marcom jobs in Virginia are:

What are popular job titles related to Marcom jobs in Virginia?

For Marcom jobs in Virginia, the most frequently searched job titles are:

What job categories do people searching Marcom jobs in Virginia look for?

The top searched job categories for Marcom jobs in Virginia are:

Marcom jobs near you
Infographic showing various Marcom job openings in Virginia as of August 2026, with employment types broken down into 1% Internship, 85% Full Time, 12% Part Time, 1% Temporary, and 1% Contract. Highlights an 77% Physical, 8% Hybrid, and 15% Remote job distribution, with an average salary of $52,597 per year, or $25.3 per hour.

Vice President of Marketing & Communications

HITT Contracting, Inc.

Falls Church, VA • On-site

Full-time

Medical, Dental, Vision, Retirement

Re-posted 25 days ago

Job description

Every day, our team members do amazing things in pursuit of our shared purpose to build trust with our clients, partners, subcontractors, and teammates. No matter your background, education, or career path, if you share our vision to create extraordinary experiences, you belong at HITT.
Vice President of Marketing & Communications
Job Description:
HITT is seeking a Vice President of Marketing & Corporate Communications (MarCom) to lead and advance its brand as the firm enters a new phase of growth. This is a senior leadership role for a marketing executive with a builder's mindset: someone who understands that a strong brand is lived as much as it is seen - expressed through every client interaction, every employee moment, and every touchpoint in between. They bring the vision, discipline, and creative intelligence to take HITT's brand forward as the firm scales.
Reporting directly to the head of people, brand and culture, the VP of MarCom is HITT's senior marketing voice, responsible for ensuring the brand shows up with clarity and consistency across every channel, campaign, client touchpoint, and internal experience. This leader brings hard-won perspective on what it takes to build and protect a brand at scale. They understand that brand is not just what HITT says - it's what clients feel when they work with us and what team members feel when they show up every day. The VP of MarCom will be expected to challenge the status quo, raise standards, and strengthen HITT's position in the market.
The VP of MarCom oversees three integrated practice areas (Pursuits, Communications, and Brand) and leads a department of marketing professionals across disciplines. They are accountable for the full marketing strategy, the firm's brand architecture, the enterprise marketing budget, and the strategic alignment of all marketing activities with HITT's business objectives. The role reports directly to the C-suite and will serve as a peer and partner to senior leaders across the firm.
RESPONSIBILITIES
Brand Strategy
  • Own and evolve the HITT brand strategy. Define where the brand needs to go, build the case for investment, and drive execution across every expression of the firm.
  • Serve as the firm's chief brand steward: setting standards, protecting equity, and ensuring HITT's identity is consistently and compellingly represented across all platforms, environments, and audiences.
  • Identify brand gaps and opportunities as the firm grows into new markets, sectors, and geographies; develop strategies to expand brand reach without diluting brand integrity.
  • Champion a long-term brand architecture that supports HITT's evolution and creates durable differentiation in a competitive market.
  • Lead brand positioning work in partnership with executive leadership, translating business strategy into a brand narrative that resonates with clients, prospects, recruits, and the broader industry.
  • Establish and track brand health metrics; use data and insight to continuously sharpen positioning and demonstrate brand value to leadership.

Integrated Marketing & Communications
  • Set the vision for HITT's integrated marketing strategy, ensuring brand, communications, and pursuit efforts work in concert to advance a single, coherent story about the firm
  • Drive the development of campaigns, content, and thought leadership that build HITT's reputation, deepen client relationships, and differentiate the firm in the market
  • Oversee HITT's communications function including media relations, executive communications, internal communications, and crisis response, and ensure every message reinforces brand positioning
  • Guide advertising strategy and channel investment to maximize brand visibility and impact across external and internal audiences
  • Ensure that internal communications and employer brand initiatives reflect and reinforce HITT's external brand identity, creating a coherent experience for team members and clients alike

Pursuits, Business Development & Client Experience
  • Elevate the brand expression in every pursuit and proposal - ensuring HITT's marketing materials, RFP responses, and presentations are a competitive advantage, not a commodity
  • Champion a brand-consistent client experience from first contact through project delivery, partnering with Business Development and Operations to embed brand standards across the client journey
  • Collaborate with sector and regional leadership to develop market-specific brand strategies that support pipeline growth while maintaining firm-wide brand coherence
  • Establish KPIs and reporting frameworks that connect brand and marketing activity to measurable business outcomes

Executive Leadership & Cross-Functional Influence
  • Serve as a strategic advisor to the C-suite on brand investment, market positioning, and marketing's role in driving firm growth
  • Represent the brand in firm-wide planning, ensuring marketing is embedded in strategic decision-making at the highest levels
  • Partner with Human Resources to align the employer brand with HITT's external identity, supporting talent attraction and retention at scale
  • Act as an external brand ambassador representing HITT at industry events, in professional organizations, and across the business community
  • Lead and develop the MarCom department, managing the overall marketing budget and fostering a team culture built on craft, accountability, and continuous improvement

QUALIFICATIONS
  • Bachelor's degree in Marketing, Communications, Business, or a related field
  • 15+ years of progressive experience in marketing, brand, or communications leadership, with demonstrated success building or significantly advancing a corporate brand
  • Demonstrated success leading, developing, and retaining a large, multi-disciplinary marketing team; experience managing director-level leaders and building a department culture of accountability and excellence
  • Proven track record as a brand strategist: someone who has shaped positioning, driven brand evolution, and connected brand investment to business results
  • Deep expertise across the full marketing mix - brand strategy, integrated communications, content and digital, pursuits/proposals, and client experience
  • Experience leading an integrated marketing function in a large, complex organization; professional services or B2B industry experience is strongly preferred; A/E/C is a plus but not required
  • Executive-level communication and presentation skills; able to build conviction around brand strategy with C-suite, ownership, and external audiences
  • Strong creative judgment and a sharp eye for what elevates a brand and the confidence to push the work until it gets there
  • Collaborative, cross-functional operator with the influence and credibility to align leaders across a complex organization around a shared brand vision
  • Strong financial acumen; experience developing and managing enterprise-level marketing budgets
  • Proficiency in marketing technology platforms including CRM (Microsoft Dynamics preferred), marketing automation, content management systems, and analytics tools
  • Proven ability to identify, evaluate, and champion new tools and technologies (including AI) that improve the capability, output, and impact of a marketing and communications team

In accordance with Virginia Senate Bill 215 (SB 215), the base salary range for this position is:
$160,000.00 - $220,000.00
Compensation in other cities and states may vary. HITT Contracting offers a competitive total benefits and compensation package including performance-based bonuses, premium health care coverage including vision and dental, employer-matched 401(k), wellness reimbursement program, paid holidays and time-off, and other voluntary benefits and leave types. The determination of salary is based on the candidate's individual professional experience, qualifications, education, skills, and training.
HITT Contracting is an equal opportunity employer. We are committed to hiring and developing the most qualified individuals based on job-related experience, skills, and merit. All employment decisions are made without regard to race, color, religion, sex, national origin, age, disability, veteran status, or any other protected characteristic. We value a respectful, inclusive workplace where everyone has the opportunity to succeed. HITT Contracting maintains a drug-free workplace, consistent with applicable local, state, and federal laws.

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