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Manager Customer Data Platform Jobs in Virginia (NOW HIRING)

Mpr Associates, Inc.

Data Platform Engineer

Alexandria, VA · On-site

$122K - $147K/yr

General Join our engineering team as a Data Platform Engineer where you'll build robust data ... Exceptional time and project management skills. * Ability to work in a dynamic and fast-paced ...

Mpr Associates, Inc.

Data Platform Engineer

Alexandria, VA · On-site

$122K - $147K/yr

General Join our engineering team as a Data Platform Engineer where you'll build robust data ... Exceptional time and project management skills. * Ability to work in a dynamic and fast-paced ...

shrm

Manager, Data Insights

Alexandria, VA

The Manager will oversee traditional customer analytics, including segmentation, attribution ... Experience with customer data platforms (CDPs) and sales and marketing analytics ecosystems

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Manager Customer Data Platform information

What is the difference between Manager Customer Data Platform vs Customer Data Analyst?

AspectManager Customer Data PlatformCustomer Data Analyst
CredentialsBachelor's/Master's in Data Science, Marketing, or related fields; experience with CDP toolsBachelor's in Data Analysis, Statistics, or related fields; proficiency in data querying and visualization
Work EnvironmentLeads teams, manages CDP implementation, strategic planningAnalyzes customer data, generates reports, supports marketing strategies
Industry UsageUsed in marketing, CRM, and data-driven customer engagementCommon in marketing analytics, customer insights, and data reporting

The Manager Customer Data Platform focuses on overseeing CDP systems, team management, and strategic data integration. In contrast, the Customer Data Analyst primarily analyzes customer data to generate insights and support marketing efforts. Both roles require data skills but differ in scope and responsibilities.

What is a Manager Customer Data Platform?

A Manager Customer Data Platform (CDP) is a professional responsible for overseeing the implementation, management, and optimization of a company's customer data platform. This role involves integrating customer data from various sources, ensuring data quality and privacy compliance, and enabling personalized customer experiences. The manager collaborates with marketing, IT, and analytics teams to leverage data for business insights and targeted campaigns. Their primary goal is to maximize the value of customer data to drive business growth and improve customer engagement.

What are the key skills and qualifications needed to thrive as a Manager Customer Data Platform, and why are they important?

To thrive as a Manager Customer Data Platform, you need expertise in data management, analytics, and customer relationship strategies, usually backed by a degree in computer science, information systems, or a related field. Familiarity with CDP tools like Salesforce, Segment, or Adobe Experience Platform, as well as certifications in data privacy or cloud technologies, is often expected. Strong leadership, cross-functional communication, and problem-solving skills help you align technical teams and business stakeholders. These abilities are crucial for driving effective customer data initiatives that support business growth and compliance.

What are some common challenges faced by a Manager Customer Data Platform, and how can they be addressed?

Managers of Customer Data Platforms (CDPs) often encounter challenges related to data integration from multiple sources, ensuring data quality, and maintaining compliance with privacy regulations. Overcoming these challenges requires strong collaboration with IT, marketing, and legal teams, as well as implementing robust data governance frameworks. Staying up-to-date with evolving technology and industry standards is essential to ensure the platform delivers actionable insights and supports business objectives.
What are the most commonly searched types of Customer Data Platform jobs in Virginia? The most popular types of Customer Data Platform jobs in Virginia are:
What are popular job titles related to Manager Customer Data Platform jobs in Virginia? For Manager Customer Data Platform jobs in Virginia, the most frequently searched job titles are:
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Manager Customer Data Platform jobs near you

Director, Data Platform & Engineering

Medallia

Mclean, VA • On-site

Full-time

Medical, Dental, Vision, Life, Retirement

Posted 10 days ago

Job description

Overview
Medallia is the pioneer and market leader in Experience Management. Our award-winning SaaS platform, Medallia Experience Cloud, leads the market in the management of experiences, insights, and actions for candidates, customers, employees, patients, and residents alike.
We believe that every experience is a memory that can last a lifetime. Experiences shape the way people feel about a company. And they greatly influence how likely people are to advocate, contribute, and stay. At Medallia, we are committed to creating a world where organizations are loved by their customers and their employees.
We empower exceptional people to create extraordinary experiences together.
Bring your whole self.
The Role and Team
The Head of Data Platform & Engineering owns our internal enterprise data strategy and platform, turning raw operational data into governed, trusted data products that power decision-making for our executive leadership team (ELT), FP&A, GTM Analytics and other business functions within Medallia. This is a hands-on leadership role for someone with demonstrated experience in defining a data strategy, executing on the platform architecture and data modeling, and building and coaching a small team of data engineers and analysts. This role will also lead the effort to extend self-service analytics beyond a small group of expert Tableau users to a broader, distributed set of business analysts by leveraging the newer breed of analytics solutions and AI.
This role sits at the center of how we operate as one integrated, high-performing company: the data platform is the connective tissue that gives leadership a single source of truth on the health of the business, and gives go-to-market teams (Marketing, Sales, Service, and Support) the insight they need to protect and grow our customer base.
Responsibilities
  • Own and evolve the enterprise data strategy and technical architecture for the enterprise data platform, continuing our shift to a Medallion (bronze/silver/gold) architecture.
  • Build a deep working knowledge of the company's GTM strategy, product telemetry, and financial reporting needs; act as a trusted advisor to business functions, translating their priorities into well-governed data products and a prioritized roadmap.
  • Partner with business function leaders and their distributed analytics teams to gather requirements, prioritize the backlog, and run an agile delivery model with a clear bias to action.
  • Provide hands-on leadership and coaching to a small team of data engineers and analysts, reviewing data models and pipelines and unblocking technical decisions.
  • Define and maintain data governance standards - quality, access, lineage, and shared definitions - in partnership with data owners across the business.
  • Lead the evaluation and rollout of tools that extend self-service analytics and AI enablement to non-technical business users, reducing reliance on multiple Excel workbooks and avoiding the learning curve of more complex BI solutions.
  • Partner cross-functionally on data initiatives that support revenue growth: pipeline generation, prospecting, expansion and renewal (ATR) opportunities, rep productivity, and product telemetry - bringing greater predictability and insight to the business.
  • Lead the selection, implementation, and management of the core data platform technology stack; partner with business functions on selection and management of the analytics and visualization tools that leverage the data platform.
  • Identify opportunities to apply AI to the data platform itself and to internal reporting and analytics workflows, in line with the company's broader AI-enablement priorities.

Candidates based in the Tysons vicinity will be prioritized as this role is Hybrid, 3 days per week onsite.
Qualifications
Minimum Qualifications
  • 10+ years in data engineering and/or data platform management, including 5+ years leading a data platform, data engineering, and/or analytics team.
  • Hands-on experience and proficiency in SQL and dbt (or a comparable transformation and orchestration solution) to transform raw source data into analysis-ready, governed tables and views.
  • Demonstrated experience architecting and operating cloud data platforms (e.g., Snowflake or a comparable cloud data warehouse) at enterprise scale, leveraging pipeline orchestration (e.g., Dagster, Airflow, or similar) and EL / ETL tooling (e.g., Fivetran or similar).
  • Experience designing and executing a data platform strategy end to end - from technical architecture, through data governance, to business adoption.
  • Track record of translating ambiguous business requirements into clear data models, metrics, and reporting.
  • Experience running an agile delivery model with a bias to action and a track record of shipping incremental business value.
  • Strong communication, prioritization, and stakeholder management skills; comfortable operating as a trusted advisor to executive and business-function leaders, not just a service provider, in a dynamic environment.
  • Proven people leadership: hiring, coaching, and developing a small, senior technical team.

Preferred Qualifications
  • Direct experience with a Medallion (bronze/silver/gold) or similar layered data architecture.
  • Experience with Tableau and with newer spreadsheet-native, self-service BI tools (e.g., Sigma, Omni) - particularly in extending BI to non-technical business analysts.
  • Familiarity with native AI/ML capabilities within a cloud data platform (e.g., Snowflake Cortex) and a passion for leveraging AI to accelerate data engineering and analytics work.
  • Experience in a B2B software/SaaS company, ideally supporting FP&A, GTM (marketing, sales, service/support), and executive data and reporting use cases.
  • Ability to distill signal from noise in large, messy data sets and crisply communicate the "so what" to non-technical executive audiences.

Medallia is committed to equal pay and transparency. The annual base salary range for this position is $155,500 - $270,000. This position is bonus eligible. Please note that the salary range information provided is a general guideline and combines all of the distinct labor markets within the US. It is uncommon for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on a variety of factors. Medallia considers factors such as (but not limited to) scope and responsibilities of the position, candidate's work experience, candidate's work location, education/training, key skills, internal peer equity, external market data, as well as, market and business considerations when making compensation decisions.
Medallia also offers competitive health and wellness benefits, including but not limited to medical, dental, vision, 401(k), short-term and long-term disability, life and AD&D insurance, statutory leaves, paid parental leave, and paid holidays. Benefits and eligibility may vary by location and role.
At Medallia, we celebrate diversity and recognize the value it brings to our customers and employees. Medallia is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age (40 and over), disability, genetic information, veteran status or military service, or any other status protected by state or local law. Individuals with a disability who need an accommodation to apply please contact us at ApplicantAccessibility@medallia.com. For information regarding how Medallia collects and uses personal information, please review our Privacy Policies. Applications will be accepted for 30 days from the date this role was posted or until the role has been filled.

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