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Manager Brand Strategy Jobs in Wisconsin (NOW HIRING)

Brand Strategy Manager

Appleton, WI · On-site

$104K - $156K/yr

Brand Strategy Manager Grant Thornton is seeking a Brand Strategy Manager to join the team. Approved office locations can be found below. Grant Thornton Advisors is expanding across more than 20 ...

New

WI · On-site

$141 - $176.50/hr

Fuze Health's foundation is built upon the strategic combination of several proven, technology ... Ensure consistency and alignment across brand messaging and customer‑facing communications.

This is an opportunity for a strategic, consumer-obsessed marketer to lead across the full brand ... Manage omnichannel execution, campaign analytics, and budget allocation to optimize performance and ...

Brand Manager

Racine, WI · On-site

$90 - $135/hr

This is an opportunity for a strategic, consumer-obsessed marketer to lead across the full brand ... Manage omnichannel execution, campaign analytics, and budget allocation to optimize performance and ...

This is an opportunity for a strategic, consumer-obsessed marketer to lead across the full brand ... Manage omnichannel execution, campaign analytics, and budget allocation to optimize performance and ...

WI · On-site

$90 - $120/hr

Brand Portfolio Strategy * Defining and evangelizing who we (DIRECTV) are and what we stand for ... Manage relationships with strategy agency partner * Day-to-day agency of record management * Brand ...

The Manager, Regional Brand Experience is a team-lead, change agent, and champion of global ... By overseeing, leading and implementing brand strategies, external communications and community ...

The Manager, Regional Brand Experience is a team-lead, change agent, and champion of global ... By overseeing, leading and implementing brand strategies, external communications and community ...

WI · On-site

$80 - $100/hr

The role drives the regional brand strategy for auto/ DIY within a defined global structure, especially in those markets. The Brand Manager will coordinate the planning process, acting as the ...

WI · On-site

$150 - $190/hr

You'll lead a team of brand strategy, creative and media professionals and manage relationships with external marketing partners, including our lead advertising agency. This role provides enterprise ...

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Showing results 1-20

Manager Brand Strategy information

See Wisconsin salary details

$31

$46

$57

How much do manager brand strategy jobs pay per hour?

As of Sep 5, 2026, the average hourly pay for manager brand strategy in Wisconsin is $46.81, according to ZipRecruiter salary data. Most workers in this role earn between $38.65 and $51.49 per hour, depending on experience, location, and employer.

What does a manager brand strategy do?

A Manager of Brand Strategy is responsible for developing and implementing plans to position and promote a company's brand in the marketplace. They analyze market trends, identify target audiences, and work with cross-functional teams to ensure consistent brand messaging across all channels. Their goal is to enhance brand awareness, drive customer engagement, and support business growth by differentiating the brand from competitors.

What are the key skills and qualifications needed to thrive as a manager brand strategy?

To thrive as a Manager Brand Strategy, you need expertise in brand management, market research, and strategic planning, often supported by a degree in marketing or business. Familiarity with analytics platforms, digital marketing tools, and brand tracking systems is typically required. Strong leadership, creative thinking, and persuasive communication are standout soft skills in this position. These capabilities enable the effective development and execution of brand strategies that drive business growth and market differentiation.

What are some common challenges faced by a manager brand strategy when aligning teams around a unified brand vision?

A Manager Brand Strategy often encounters the challenge of uniting cross-functional teams—such as marketing, sales, product, and design—around a cohesive brand vision. Differences in departmental goals and perspectives can lead to misalignment or inconsistent messaging. Overcoming these challenges requires strong communication skills, regular cross-team workshops, and clear brand guidelines. Building consensus and fostering collaboration are key to ensuring that all teams represent the brand consistently and effectively, which ultimately strengthens brand equity.

What is the difference between Manager Brand Strategy vs Brand Manager?

AspectManager Brand StrategyBrand Manager
Primary FocusDeveloping long-term brand strategies and positioningManaging day-to-day brand activities and campaigns
ResponsibilitiesMarket research, strategic planning, brand architectureAdvertising, promotions, product launches
Required SkillsStrategic thinking, market analysis, branding expertiseCreativity, project management, communication skills
Work EnvironmentStrategic teams, marketing departmentsMarketing, advertising agencies, product teams

While both roles focus on branding, the Manager Brand Strategy emphasizes long-term strategic planning and positioning, whereas the Brand Manager handles the execution of marketing campaigns and daily brand activities. Understanding these differences helps clarify career paths and employer expectations in branding roles.

What are the most commonly searched types of Brand Strategy jobs in Wisconsin?

The most popular types of Brand Strategy jobs in Wisconsin are:

What are popular job titles related to Manager Brand Strategy jobs in Wisconsin?

For Manager Brand Strategy jobs in Wisconsin, the most frequently searched job titles are:

What job categories do people searching Manager Brand Strategy jobs in Wisconsin look for?

The top searched job categories for Manager Brand Strategy jobs in Wisconsin are:

What cities in Wisconsin are hiring for Manager Brand Strategy jobs?

Cities in Wisconsin with the most Manager Brand Strategy job openings:

Infographic showing various Manager Brand Strategy job openings in Wisconsin as of August 2026, with employment types broken down into 1% As Needed, 83% Full Time, 15% Part Time, and 1% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $97,375 per year, or $46.8 per hour.

Senior Manager, Brand Strategy

KOHLS

Menomonee Falls, WI • On-site

Other

Posted 9 days ago


Kohl's rating

5.8

Company rating: 5.8 out of 10

Based on 1,480 frontline employees who took The Breakroom Quiz

12th of 21 rated department stores


Job description

This role is based at our Corporate Office in Menomonee Falls, WI. You’ll work onsite from Monday through Thursday, with the option to work remotely on Fridays.

About the Role

In this role, your work will sit at the intersection of customer insights, brand strategy and merchant collaboration. You will drive brand clarity and customer relevance across Kohl’s product portfolio and marketing efforts, and collaborate closely with cross-functional teams and committees to establish clear, consistent brands. 

What You’ll Do

  • Champion the development and execution of brand strategies that align with customer needs, market trends and business objectives

  • Drive customer relevance by embedding insights into brand positioning, storytelling and experience design

  • Lead strategic forums, including Private Brand Summits, bringing together senior leaders from merchandising, design and marketing to align on brand direction and execution

  • Own and evolve the private brand evaluation framework to assess brand health, performance and strategic fit

  • Conduct brand portfolio audits and guide cross-category decision-making to optimize brand positioning

  • Build a comprehensive private brand playbook and roadmap that informs go-to-market strategies for both marketing and merchandising teams

  • Write, refine and maintain brand profiles to ensure alignment on voice, identity and aesthetic

  • Identify opportunities to elevate brand storytelling across channels and campaigns

  • Partner with senior cross-functional leaders to make thoughtful recommendations

  • Monitor brand performance and synthesize insights to inform continuous improvement

  • Additional tasks may be assigned

What Skills You Have

Required

  • 5+ years of relevant experience in marketing strategy, preferably brand management

  • Bachelor’s degree in Business, Marketing or equivalent


What Kohl's employees say

Pay

Benefits

Hours and flexibility

Workplace

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