Creative Director Cpg Jobs in Wisconsin (NOW HIRING)

Our client, a beverage and food manufacturer, is looking to bring on a fulltime Senior Art Director. This role is onsite in Wisconsin, and set to start immediately!

Type: Full-Time

Location: Onsite, Little Chute Wisconsin 54140

Salary: $130-140K

Position Overview:

The Senior Art Director will lead shaping the visual direction, bringing the creative strategy to life. Overseeing and owning the overall look, feel and quality of asset creations such as photoshoots, video production + storyboarding, campaign development and more. This role will support the Director of Creative on building out the creative vision across our partnered brand(s) and lead internal team members and external agencies to ensure creative excellence, elevated storytelling and above-all, consistency.

The Senior Art Director will support the elevation, impact and growth of the in-house creative team establishing the center of excellence as a high-performing creative engine that inspires diverse thinking, building connections and influencing an innovative and creative culture.

Responsibilities:

Creative Development:

• Partner with the Dir. of Creative to bring new, innovative ideas to brand, digital and campaign work within the creative team and to the brand(s).

• Partner with cross-functional team members and external agency partners to develop and execute integrated creative solutions across digital, experiential, branding and print.

• At times, plan, build and work off site events that require travel, heavy lifting and participation to bring the brand experience to life.

• Hands-on creative execution and ownership of highly complex identity and creative projects while mentoring designers on their creative projects.

• Direct and collaborate with producers and photographers on lifestyle and product shoots, with a keen eye for brand aesthetic.

Leadership:

• Mentor and guide project teams (designers, freelancers).

• Manage multiple creative projects overseeing deadlines, timelines and facilitating work across

project/support team(s) optimizing workflow.

• Push for stronger, differentiated work that adheres to the brand and creative strategy and elevates the experience of brand – setting and maintaining the creative bar.

• Maintain creative excellence while managing a high number of priorities with precise time management, ensuring both your work and team members’ work meet deadlines without sacrificing quality.

• Develop strong creative pitches and present work confidently to stakeholders, external partners and cross-functionally, articulating the strategic thinking behind creative decisions and how those decisions drive brand goals and creative strategy, as well as how we will measure success.

• Challenge and sharpen the creative and visual strategy across stakeholders, thinking in systems (campaigns and ecosystems vs. Tactical assets).

• Influence cross-functional partners (brand, marketing, agency) with solutions, not just work.

• Partner with internal data and insights teams to generate performance measurements against creative solutions to continuously drive growth and success of output.

Trend Awareness:

• Proactively continues to learn industry happenings, trends and ways of working.

• Proactively research tools and programs that elevate the work and efficiency for the creative team.

• Keep up-to-date with design and CPG trends to ensure our brand(s) remain fresh and relevant.

Subject Matter Expert:

• Operate with high autonomy and at times, ambiguity.

• Strong and intuitive creative and visual thinking prioritizing scalability and consistency across the creative outputs and brand touchpoints.

• Excellent knowledge of standard industry creative programs such as Adobe Creative Suite, Figma.

• Design-thinking knowledge and human-centric methodology driven to ensure people are kept at the heart of driving creative experiences.

• Overseeing photo/video shoots and supporting video production alongside Director of Creative.

Qualifications:

• A Bachelor’s degree or associate's degree in Graphic Design, Graphic Communications, Multimedia Design

• Preferred: UI/Visual Design understanding, as well as understanding of human-centered design and how consumers interact with creative experiences.

• 10+ years of design experience is required; 3-5 years CPG experience preferred; Agency experience highly preferred.

• Proven experience in managing stakeholders through creative reviews, pitches and project timelines.

• Proactive and hungry mindset – you go beyond the expected, always looking for ways to push the creative forward.

• Master of visual storytelling, with a deep understanding of how to translate strategy into compelling design.

• Passion for mentoring, with the ability to guide brand managers, designers and agency partners to stronger ideas and sharper execution.

• Knowledge in photography and video is a strong plus.

• Knowledge in AI tools is a plus.

• High knowledge of industry standard programs are required.

• Impressive portfolio, demonstrating dynamic and strategic work is required.

• Ability to proactively problem-solve, research and analyze information to inform decisions/recommendations.