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Makeup Marketing Jobs (NOW HIRING)

Quince

Hair & Makeup Artist

San Francisco, CA

Lead hair and makeup execution for marketing shoots and brand campaigns * Support approximately 4 major campaigns per year, contributing to both concept development and execution * Partner closely ...

Quince

Hair & Makeup Artist

San Francisco, CA · On-site

Lead hair and makeup execution for marketing shoots and brand campaigns * Support approximately 4 major campaigns per year, contributing to both concept development and execution * Partner closely ...

coty

$96K - $127K/yr

... Makeup team. THE ROLE MISSION AND RESPONSIBILITIES * As our Senior Product Manager, you are ... Keeping close link with markets needs and trade marketing to work on relevant offer and align on ...

New

Patrick Ta Beauty

Director, Retail Marketing

West Hollywood, CA · On-site

$150K - $165K/yr

  • Medical

  • Retirement

  • PTO

ABOUT PATRICK TA BEAUTY Patrick Ta Beauty was founded in 2019 by celebrity makeup artist Patrick Ta ... Own the retail marketing calendar and identify key programs to support based on historical ...

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Makeup Marketing information

See salary details

$26.5K

$50.7K

$73K

How much do makeup marketing jobs pay per year?

As of Aug 19, 2026, the average yearly pay for makeup marketing in the United States is $50,705.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,000.00 and $58,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in makeup marketing?

To thrive in Makeup Marketing, you need a solid understanding of beauty products, market trends, branding, and a background in marketing or communications. Familiarity with digital marketing tools, social media platforms, and analytics software like Google Analytics or Hootsuite is highly beneficial. Creativity, strong communication skills, and adaptability help you stand out by crafting compelling campaigns and responding to fast-changing consumer interests. These skills ensure effective promotion, brand growth, and the ability to engage target audiences in a competitive industry.

What are some common challenges faced in a makeup marketing role, and how can I prepare for them?

One common challenge in makeup marketing is keeping up with rapidly changing beauty trends and consumer preferences, which requires continuous market research and adaptability. You'll also need to balance creative campaign development with data-driven decision-making to ensure marketing efforts are both innovative and effective. Collaborating with product development, influencers, and sales teams is essential, so strong communication and project management skills are important. Preparing by staying updated on industry trends, building analytical skills, and gaining experience in cross-functional teamwork will help you succeed in this dynamic environment.

What is the difference between Makeup Marketing vs Makeup Artist?

AspectMakeup MarketingMakeup Artist
CredentialsMarketing or business background, certifications in marketingCosmetology license, makeup certifications
Work EnvironmentOffice, digital platforms, promotional eventsSalons, studios, on-location shoots
Industry UsagePromoting makeup brands, campaigns, product launchesApplying makeup for clients, photoshoots, events

Makeup Marketing focuses on promoting and selling makeup products through marketing strategies, while Makeup Artists specialize in applying makeup for clients and productions. Both roles are essential in the beauty industry but serve different functions and require distinct skills and credentials.

How to get into makeup marketing?

To enter makeup marketing, candidates typically need a background in marketing, communications, or related fields, along with knowledge of the beauty industry. Gaining experience through internships, building a portfolio, and developing skills in social media, branding, and product promotion can improve job prospects. Familiarity with industry tools like Adobe Creative Suite and understanding consumer trends are also beneficial.

Is makeup marketing a good career?

Makeup marketing is a specialized field that involves promoting beauty products and brands through digital and traditional channels. Success in this role often requires knowledge of the beauty industry, marketing skills, and familiarity with social media platforms. It can be a rewarding career for those interested in beauty trends and brand promotion, with opportunities for creativity and growth.
More about Makeup Marketing jobs

What cities are hiring for Makeup Marketing jobs?

Cities with the most Makeup Marketing job openings:

What states have the most Makeup Marketing jobs?

States with the most job openings for Makeup Marketing jobs include:

What job categories do people searching Makeup Marketing jobs look for?

The top searched job categories for Makeup Marketing jobs are:

Makeup Marketing jobs near you
Infographic showing various Makeup Marketing job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 88% Full Time, 10% Part Time, and 1% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $50,705 per year, or $24.4 per hour.

Hair & Makeup Artist

Quince

San Francisco, CA

Full-time

Posted 19 days ago

Job description

THE ROLE

Hair and Makeup Artist 

Quince is seeking a highly creative and detail-oriented Hair & Makeup Artist to support our ecommerce and marketing content production. This role is responsible for delivering consistent, on-brand beauty looks across product detail pages (PDP), marketing assets, and campaign shoots-while also contributing to the evolution of our brand aesthetic through trend-driven ideation and creative partnership.

Responsibilities

Ecommerce (PDP) Production

  • Execute hair and makeup looks for high-volume product detail page (PDP) shoots
  • Ensure consistency across looks to maintain brand standards
  • Collaborate closely with stylists, photographers, and production teams to meet daily shoot goals
  • Adapt looks efficiently across multiple models and products

Marketing & Campaigns

  • Lead hair and makeup execution for marketing shoots and brand campaigns
  • Support approximately 4 major campaigns per year, contributing to both concept development and execution
  • Partner closely with Creative Director and Art Directors to translate vision into compelling, on-brand beauty looks
  • Create elevated, trend-forward looks that align with seasonal storytelling and brand positioning
Lifestyle & Editorial Shoots
  • Execute hair and makeup for monthly lifestyle shoots, ensuring a natural, aspirational aesthetic
  • Adjust styling approach based on location, lighting, and creative direction
Creative Ideation & Trend Leadership
  • Drive ideation for hair and makeup concepts across campaigns, marketing, and ecommerce
  • Maintain a deep understanding of emerging beauty, fashion, and cultural trends
  • Proactively bring forward ideas that influence and evolve the brand's visual direction
  • Partner with Creative Director and Art Directors to shape and refine beauty direction across all content
On-Set Collaboration & Operations
  • Maintain a clean, organized, and hygienic workstation
  • Manage kit inventory and ensure readiness for all shoot types
  • Work efficiently within tight production timelines and changing priorities
  • Provide touch-ups and continuity support throughout shoots
  • Support Creative and Styling teams during reset days, assisting with continuity, adjustments, and overall shoot readiness

Qualifications

Required: 

  • 3+ years of professional experience in hair and makeup for ecommerce, fashion, or editorial
  • Strong portfolio demonstrating a range of looks (natural, elevated, campaign-level)
  • Proven ability to contribute to creative direction and ideation
  • Deep knowledge of current and emerging beauty trends
  • Experience working in fast-paced, high-volume production environments
  • Strong understanding of lighting, photography, and how makeup translates on camera
  • Excellent collaboration and communication skills

Preferred: 

  • Experience in retail or direct-to-consumer ecommerce brands
  • Familiarity with diverse skin tones, hair types, and inclusive beauty practices
  • Experience working closely with Creative Directors or in highly collaborative creative environments

PHYSICAL REQUIREMENTS: Remove if not applicable

  • Lifting up to 50 pounds
  • Standing and walking throughout the entirety of your shift
  • Ability to go up and down stairs, use of ladders throughout the day as needed
  • Bending, twisting, or kneeling may be required throughout the day for lifting or maneuvering objects
  • May be asked to work outside or travel to shoots off-site as needed

Apply