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Loyalty Program Manager Jobs in Riverside, CA (NOW HIRING)

Del Taco

Digital Program Manager

Lake Forest, CA · On-site

$95K - $115K/yr

Payments, Loyalty & Gift Card Systems * Oversee integrations with payment processors, digital ... Program & Project Management * Lead cross-functional initiatives including platform launches ...

Del Taco, LLC

Digital Program Manager

Lake Forest, CA

$95K - $115K/yr

Payments, Loyalty & Gift Card Systems * Oversee integrations with payment processors, digital ... Program & Project Management * Lead cross-functional initiatives including platform launches ...

OCVIBE

Lifecycle Marketing Manager

Anaheim, CA · On-site

$70K - $85K/yr

Owns CRM, lifecycle email, and loyalty program strategy to drive acquisition, retention, frequency, and customer lifetime value. Responsible for developing and executing data-driven lifecycle ...

OCVIBE

Lifecycle Marketing Manager

Anaheim, CA

$70K - $85K/yr

Owns CRM, lifecycle email, and loyalty program strategy to drive acquisition, retention, frequency, and customer lifetime value. Responsible for developing and executing data-driven lifecycle ...

Anaheimducks

Lifecycle Marketing Manager

Anaheim, CA

$70K - $85K/yr

Owns CRM, lifecycle email, and loyalty program strategy to drive acquisition, retention, frequency, and customer lifetime value. Responsible for developing and executing data-driven lifecycle ...

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All JobsLoyalty Program Manager JobsLoyalty Program Manager Jobs in Riverside, CA

Loyalty Program Manager information

See Riverside, CA salary details

$40.2K

$112.1K

$163.8K

How much do loyalty program manager jobs pay per year?

As of Jul 5, 2026, the average yearly pay for loyalty program manager in Riverside, CA is $112,110.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,900.00 and $138,200.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Loyalty Program Manager, and why are they important?

To thrive as a Loyalty Program Manager, you need expertise in marketing strategy, data analysis, and customer relationship management, typically supported by a degree in marketing or business. Familiarity with CRM platforms, loyalty program software, and analytics tools like Salesforce, Tableau, or Excel is essential. Strong interpersonal skills, creativity, and the ability to interpret consumer insights help you design engaging programs and foster customer loyalty. These skills are crucial for building effective loyalty initiatives that drive customer retention and business growth.

What does a Loyalty Program Manager do?

A Loyalty Program Manager is responsible for designing, implementing, and managing customer loyalty programs that encourage repeat business and foster customer engagement. They analyze customer data, develop strategies to improve customer retention, and coordinate with marketing, sales, and IT teams to ensure the program's success. Additionally, they monitor program performance, handle customer feedback, and make adjustments to maximize effectiveness and customer satisfaction.

How does a Loyalty Program Manager typically collaborate with marketing and customer service teams?

A Loyalty Program Manager works closely with marketing teams to design and execute campaigns that drive customer engagement and retention. They also coordinate with customer service teams to ensure smooth program enrollment, address member inquiries, and resolve any issues quickly. This cross-functional collaboration ensures that the loyalty program aligns with broader business objectives and delivers a seamless experience for members. Effective communication and project management skills are key to managing these partnerships and achieving program goals.

What is the difference between Loyalty Program Manager vs Customer Relationship Manager?

AspectLoyalty Program ManagerCustomer Relationship Manager
Primary FocusDesigning and managing loyalty programs to retain customersBuilding and maintaining overall customer relationships and satisfaction
Skills & CertificationsMarketing, data analysis, CRM tools, loyalty program platformsCustomer service, communication, CRM software, sales skills
Work EnvironmentMarketing teams, loyalty platforms, retail or hospitality sectorsSales departments, customer service centers, various industries

While both roles focus on customer engagement, the Loyalty Program Manager specializes in creating and managing loyalty initiatives to boost retention, whereas the Customer Relationship Manager oversees overall customer satisfaction and relationship building. The roles often overlap but serve distinct strategic purposes within organizations.

What are the most commonly searched types of Loyalty Program jobs in Riverside, CA? The most popular types of Loyalty Program jobs in Riverside, CA are:
What job categories do people searching Loyalty Program Manager jobs in Riverside, CA look for? The top searched job categories for Loyalty Program Manager jobs in Riverside, CA are:
What cities near Riverside, CA are hiring for Loyalty Program Manager jobs? Cities near Riverside, CA with the most Loyalty Program Manager job openings:
Loyalty Program Manager jobs near you
Digital Program Manager

Digital Program Manager

Del Taco

Lake Forest, CA • On-site

$95K - $115K/yr

Full-time

Posted 27 days ago

Del Taco rating

5.7

Company rating: 5.7 out of 10

Based on 90 frontline employees who took The Breakroom Quiz

28th of 104 rated fast food restaurants

Job description

Job Title: Digital Program Manager
Location: Lake Forest, CA
Department: Marketing / Digital / IT
Salary Range: $95,000 - $115,000 / Annual
Why Join Del Taco:
At Del Taco, you'll play a key role in shaping the future of our digital and marketing technology ecosystem. This position offers the opportunity to drive innovation across online ordering, mobile, and in-restaurant experiences while delivering measurable impact on guest satisfaction and revenue growth.
Position Summary:
Del Taco is seeking a highly skilled Marketing Technology Manager to own and optimize the technology ecosystem that powers our digital guest experience and marketing performance. The Digital Program Manager is responsible for leading and executing Marketing Technology (MarTech) initiatives that drive business growth, enhance customer experience, and improve operational efficiency. This role owns end-to-end program delivery, aligning cross-functional teams across Marketing, Product, Data, and Engineering while ensuring projects are delivered on time, within scope, and with measurable impact.
The ideal candidate combines strong technical expertise with disciplined program management and a deep understanding of restaurant digital channels, including online ordering, mobile apps, kiosks, and payments.
Key Responsibilities:
  • Marketing Technology Stack Management
  • Own and manage Del Taco's end-to-end marketing technology ecosystem, including digital ordering, mobile app, loyalty, CRM, and messaging platforms
  • Evaluate, implement, and optimize new technologies to support business growth and innovation
  • Maintain platform governance, including system configurations, user access, and data integrity

  • Systems Integration & Technical Oversight
  • Oversee integrations between POS, online ordering, mobile app, payment systems, and customer data platforms
  • Partner with internal IT and external vendors to ensure seamless API connectivity and data flow
  • Troubleshoot system issues and lead resolution across cross-functional teams
  • Ensure system performance, uptime, and scalability across all digital channels

  • Digital Ordering & Channel Optimization
  • Optimize digital ordering channels (web, mobile app, and third-party platforms) to drive conversion and revenue
  • Manage menu configurations, availability logic, upsell rules, and promotional execution
  • Partner with Marketing and Operations to ensure consistency across all ordering channels
  • Support growth of first-party digital sales

  • Mobile App & Digital Experience
  • Lead development and enhancement of mobile app features and functionality
  • Collaborate with product, UX, and engineering teams to improve customer experience and usability
  • Manage feature lifecycle from requirements through testing, QA, and deployment
  • Monitor and improve app performance metrics, including engagement and conversion

  • Data, Analytics & Personalization
  • Ensure accurate data collection and flow across all marketing systems
  • Partner with analytics teams to develop reporting and performance dashboards
  • Enable customer segmentation, targeting, and personalization strategies
  • Support campaign measurement and attribution

  • Campaign Enablement
  • Partner with Marketing to execute campaigns through technology platforms (email, SMS, push notifications, in-app)
  • Configure targeting, automation workflows, and promotional logic
  • Ensure campaigns are properly implemented, tracked, and optimized

  • Payments, Loyalty & Gift Card Systems
  • Oversee integrations with payment processors, digital wallets, and stored value systems
  • Ensure loyalty and rewards programs function seamlessly across all channels
  • Support promotional offers, discounts, and bundled pricing logic
  • Partner with Finance on transaction accuracy, reporting, and issue resolution

  • In-Restaurant Technology
  • Support kiosk and in-store digital ordering systems
  • Optimize upsell and cross-sell logic within kiosks and POS-integrated experiences
  • Ensure alignment between in-store and digital channels (menus, pricing, promotions)
  • Partner with Operations on rollout and support across locations

  • Vendor & Stakeholder Management
  • Manage relationships with key technology vendors and service providers
  • Act as primary point of contact for platform performance, enhancements, and issue resolution
  • Align cross-functional stakeholders across Marketing, IT, Operations, and Finance
  • Support vendor evaluation, selection, and contract management

  • Program & Project Management
  • Lead cross-functional initiatives including platform launches, integrations, and system upgrades
  • Define requirements, timelines, and success metrics
  • Manage testing, QA, and deployment processes
  • Ensure projects are delivered on time and aligned with business goals

  • Data Privacy & Compliance:
  • Ensure compliance with data privacy regulations, including the California Consumer Privacy Act
  • Manage customer data access and deletion requests
  • Partner with Legal and IT to maintain secure data handling practices
  • Ensure compliance across all marketing technology platforms

Qualifications:
Required:
  • 5+ years of experience in Marketing Technology, Digital Product Management, or Technical Program Management
  • Strong technical acumen, including experience with APIs, integrations, and SaaS platforms
  • Experience in restaurant, QSR, retail, or franchise environments
  • Proven ability to manage cross-functional initiatives and vendor relationships
  • Strong analytical, organizational, and problem-solving skills

Preferred:
  • Experience with digital ordering platforms, mobile apps, and POS integrations
  • Familiarity with loyalty platforms, CDPs, and campaign management tools
  • Experience with kiosk or in-store digital technology
  • Knowledge of payment systems and gift card platforms
  • Agile or PMP certification

What Del Taco employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

Del Taco logo

About Del Taco

Sourced by ZipRecruiter

We proudly work harder to make fast, awesome fresh Mexican food accessible to everyone, creating delightful moments for our guests. Working at Del Taco, you'll feel proud that you are part of an iconic brand, where we actually grill, shred and chop fresh ingredients. You'll feel proud that you have a chance to grow and earn more as you work through a realistic and achievable career path. It's not about JUST DOING IT, It's about BEING THE BEST at doing it. Learn more about being the best you can be.

Industry

Food services and drinking places

Company size

5,001 - 10,000 Employees

Headquarters location

Lake Forest, CA, US

Year founded

1964

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