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Loyalty Program Manager Jobs in Berkeley, CA (NOW HIRING)

Sr Product Manager, Loyalty Program

San Francisco, CA · On-site

$149K - $196K/yr

They are seeking a Senior Product Manager for their Loyalty Program to manage and enhance customer loyalty initiatives across various retail technology platforms. Responsibilities : • 5 years of ...

Manager, Loyalty

San Leandro, CA · On-site

$100K - $115K/yr

You'll Make a Difference By Loyalty Program Management * Owning day-to-day management and ongoing optimization of the loyalty activation and acquisition program strategy, including member benefits ...

... loyalty. * Collaborate cross-functionally with pre- & post-sale teams to ensure on-time delivery ... Strong program management, risk management, and time management skills, with the ability to ...

Experience in loyalty functions including rewards programs, offer management, partnership management, customer engagement, integration with e-commerce platforms, communication and outreach, analytics ...

Experience in loyalty functions including rewards programs, offer management, partnership management, customer engagement, integration with e-commerce platforms, communication and outreach, analytics ...

Experience in loyalty functions including rewards programs, offer management, partnership management, customer engagement, integration with e-commerce platforms, communication and outreach, analytics ...

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Showing results 1-20

Loyalty Program Manager information

See Berkeley, CA salary details

$47.1K

$131.6K

$192.2K

How much do loyalty program manager jobs pay per year?

As of Aug 28, 2026, the average yearly pay for loyalty program manager in Berkeley, CA is $131,579.00, according to ZipRecruiter salary data. Most workers in this role earn between $97,300.00 and $162,200.00 per year, depending on experience, location, and employer.

What does a loyalty program manager do?

A Loyalty Program Manager is responsible for designing, implementing, and managing customer loyalty programs that encourage repeat business and foster customer engagement. They analyze customer data, develop strategies to improve customer retention, and coordinate with marketing, sales, and IT teams to ensure the program's success. Additionally, they monitor program performance, handle customer feedback, and make adjustments to maximize effectiveness and customer satisfaction.

What are the key skills and qualifications needed to thrive as a loyalty program manager, and why are they important?

To thrive as a Loyalty Program Manager, you need expertise in marketing strategy, data analysis, and customer relationship management, typically supported by a degree in marketing or business. Familiarity with CRM platforms, loyalty program software, and analytics tools like Salesforce, Tableau, or Excel is essential. Strong interpersonal skills, creativity, and the ability to interpret consumer insights help you design engaging programs and foster customer loyalty. These skills are crucial for building effective loyalty initiatives that drive customer retention and business growth.

How does a loyalty program manager typically collaborate with marketing and customer service teams?

A Loyalty Program Manager works closely with marketing teams to design and execute campaigns that drive customer engagement and retention. They also coordinate with customer service teams to ensure smooth program enrollment, address member inquiries, and resolve any issues quickly. This cross-functional collaboration ensures that the loyalty program aligns with broader business objectives and delivers a seamless experience for members. Effective communication and project management skills are key to managing these partnerships and achieving program goals.

What is the difference between Loyalty Program Manager vs Customer Relationship Manager?

AspectLoyalty Program ManagerCustomer Relationship Manager
Primary FocusDesigning and managing loyalty programs to retain customersBuilding and maintaining overall customer relationships and satisfaction
Skills & CertificationsMarketing, data analysis, CRM tools, loyalty program platformsCustomer service, communication, CRM software, sales skills
Work EnvironmentMarketing teams, loyalty platforms, retail or hospitality sectorsSales departments, customer service centers, various industries

While both roles focus on customer engagement, the Loyalty Program Manager specializes in creating and managing loyalty initiatives to boost retention, whereas the Customer Relationship Manager oversees overall customer satisfaction and relationship building. The roles often overlap but serve distinct strategic purposes within organizations.

Which brands have the best loyalty programs?

Loyalty Program Managers evaluate brands with strong loyalty programs such as Starbucks, Amazon Prime, and Sephora, which offer extensive rewards, personalized experiences, and easy-to-use digital platforms. These programs often feature tiered rewards, mobile app integration, and data analytics to enhance customer retention. Skills in data analysis, customer engagement, and program design are essential for success in managing such programs.

What are the most commonly searched types of Loyalty Program jobs in Berkeley, CA?

The most popular types of Loyalty Program jobs in Berkeley, CA are:

What job categories do people searching Loyalty Program Manager jobs in Berkeley, CA look for?

The top searched job categories for Loyalty Program Manager jobs in Berkeley, CA are:

What cities near Berkeley, CA are hiring for Loyalty Program Manager jobs?

Cities near Berkeley, CA with the most Loyalty Program Manager job openings:

Infographic showing various Loyalty Program Manager job openings in Berkeley, CA as of August 2026, with employment types broken down into 100% Full Time. Highlights an 67% In-person, and 33% Remote job distribution, with an average salary of $131,579 per year, or $63.3 per hour.

Sr Product Manager, Loyalty Program

San Francisco, CA • On-site

Perfict
Recruiting and Staffing Services • 51 - 200 employees

$149K - $196K/yr

Full-time

Re-posted 24 days ago


Job description

Job Summary:
Perfict Global is a leading IT consulting services provider focused on providing innovative and successful business workforce solutions to Fortune 500 companies. They are seeking a Senior Product Manager for their Loyalty Program to manage and enhance customer loyalty initiatives across various retail technology platforms.
Responsibilities:
• 5 years of product management in a retail technology organization
• Strong understanding of modern retail technology stack, including:
• Point-of-Sale (POS) Systems: Knowledge of how loyalty programs integrate with and function at the point of sale, both in-store and online.
• eCommerce Platforms: Experience with major eCommerce platforms (e.g., Shopify, Salesforce Commerce Cloud, Magento) and how loyalty features are built and maintained within them.
• Inventory and Order Management Systems (OMS): Understanding how customer rewards and loyalty tiers are affected by inventory levels and order fulfillment.
• In-Store Technology: Familiarity with mobile apps, digital kiosks, and other technologies that enhance the in-store customer journey and loyalty experience.
• CRM & Loyalty Platforms: Expertise in Customer Relationship Management (CRM) software is a must. You should be familiar with how to use these platforms to segment customers, track their behavior, and manage loyalty programs.
• Proficiency with tools like SQL, Tableau, or other analytics software to analyze vast datasets, including customer purchase history, engagement metrics, and channel-specific behavior (e.g., in-app vs. web purchases).
• Financial Modeling: Experience creating financial projections, assessing potential ROI, and managing budgets
• API Integrations: Good understanding of how APIs connect different retail systems (e.g., POS, eCommerce, loyalty engine) to ensure a seamless, omnichannel customer experience.
• Experience in ecommerce domain, supporting customer loyalty programs
• Able to think strategically to develop a long-term vision & roadmap for the loyalty program that aligns with overall business goals
• Excellent communication, negotiation, and presentation skills are required. You'll need to clearly articulate product strategies to a diverse range of stakeholders, including senior leadership, engineering, marketing, and sales teams.
Qualifications:
Required:
• 5 years of product management in a retail technology organization
• Strong understanding of modern retail technology stack, including Point-of-Sale (POS) Systems
• Knowledge of how loyalty programs integrate with and function at the point of sale, both in-store and online
• Experience with major eCommerce platforms (e.g., Shopify, Salesforce Commerce Cloud, Magento) and how loyalty features are built and maintained within them
• Understanding how customer rewards and loyalty tiers are affected by inventory levels and order fulfillment
• Familiarity with mobile apps, digital kiosks, and other technologies that enhance the in-store customer journey and loyalty experience
• Expertise in Customer Relationship Management (CRM) software
• Proficiency with tools like SQL, Tableau, or other analytics software to analyze vast datasets, including customer purchase history, engagement metrics, and channel-specific behavior
• Experience creating financial projections, assessing potential ROI, and managing budgets
• Good understanding of how APIs connect different retail systems (e.g., POS, eCommerce, loyalty engine) to ensure a seamless, omnichannel customer experience
• Experience in ecommerce domain, supporting customer loyalty programs
• Able to think strategically to develop a long-term vision & roadmap for the loyalty program that aligns with overall business goals
• Excellent communication, negotiation, and presentation skills
Company:
Perfict Global is an IT consulting services provider, focused on providing innovative and successful business workforce solutions. Founded in 2011, the company is headquartered in Concord, USA, with a team of 51-200 employees. The company is currently Growth Stage.

Perfict logo

About Perfict

Sourced by ZipRecruiter

We are a technology company focused on providing innovative and successful business workforce solutions. Since 2011, Perfict has partnered with the biggest names across sectors offering a customized approach to each solution. We’ve established networks of genuine relationships that allow us to source the highest-quality talent and execute deals and hires quickly. With locations in US and India, we work globally to help you build your organization. Our methodology begins with listening to you about your needs. We work with your team to gain a clear understanding of your requirements, while providing a knowledge transfer of best practices.

Industry

Recruiting and staffing services

Company size

51 - 200 Employees

Headquarters location

Walnut Creek, CA, US

Year founded

2011

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