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Loyalty Program Manager Jobs in California (NOW HIRING)

Synchrony Financial

Ongoing Care Credit management * Continue to build out loyalty governance for Care Credit products * Continue to evolve and innovate * Provide loyalty and rewards program thought leadership both ...

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Loyalty Program Manager information

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$38K

$106.1K

$154.9K

How much do loyalty program manager jobs pay per year?

As of Jul 17, 2026, the average yearly pay for loyalty program manager in California is $106,053.00, according to ZipRecruiter salary data. Most workers in this role earn between $78,500.00 and $130,800.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Loyalty Program Manager, and why are they important?

To thrive as a Loyalty Program Manager, you need expertise in marketing strategy, data analysis, and customer relationship management, typically supported by a degree in marketing or business. Familiarity with CRM platforms, loyalty program software, and analytics tools like Salesforce, Tableau, or Excel is essential. Strong interpersonal skills, creativity, and the ability to interpret consumer insights help you design engaging programs and foster customer loyalty. These skills are crucial for building effective loyalty initiatives that drive customer retention and business growth.

What does a Loyalty Program Manager do?

A Loyalty Program Manager is responsible for designing, implementing, and managing customer loyalty programs that encourage repeat business and foster customer engagement. They analyze customer data, develop strategies to improve customer retention, and coordinate with marketing, sales, and IT teams to ensure the program's success. Additionally, they monitor program performance, handle customer feedback, and make adjustments to maximize effectiveness and customer satisfaction.

How does a Loyalty Program Manager typically collaborate with marketing and customer service teams?

A Loyalty Program Manager works closely with marketing teams to design and execute campaigns that drive customer engagement and retention. They also coordinate with customer service teams to ensure smooth program enrollment, address member inquiries, and resolve any issues quickly. This cross-functional collaboration ensures that the loyalty program aligns with broader business objectives and delivers a seamless experience for members. Effective communication and project management skills are key to managing these partnerships and achieving program goals.

What is the difference between Loyalty Program Manager vs Customer Relationship Manager?

AspectLoyalty Program ManagerCustomer Relationship Manager
Primary FocusDesigning and managing loyalty programs to retain customersBuilding and maintaining overall customer relationships and satisfaction
Skills & CertificationsMarketing, data analysis, CRM tools, loyalty program platformsCustomer service, communication, CRM software, sales skills
Work EnvironmentMarketing teams, loyalty platforms, retail or hospitality sectorsSales departments, customer service centers, various industries

While both roles focus on customer engagement, the Loyalty Program Manager specializes in creating and managing loyalty initiatives to boost retention, whereas the Customer Relationship Manager oversees overall customer satisfaction and relationship building. The roles often overlap but serve distinct strategic purposes within organizations.

What are popular job titles related to Loyalty Program Manager jobs in California? For Loyalty Program Manager jobs in California, the most frequently searched job titles are:
What job categories do people searching Loyalty Program Manager jobs in California look for? The top searched job categories for Loyalty Program Manager jobs in California are:
What cities in California are hiring for Loyalty Program Manager jobs? Cities in California with the most Loyalty Program Manager job openings:
Loyalty Program Manager jobs near you
Staff Technical Program Manager (AI)

Staff Technical Program Manager (AI)

Blackhawk Network

Pleasanton, CA • On-site

$142K - $184K/yr

Full-time

Medical, Dental, Vision, Life, Retirement

Posted 7 days ago

Job description

About Blackhawk Network:
Today, through BHN's single global platform, businesses of all kinds can tap into the world's largest network of branded payment solutions. BHN helps businesses grow revenue, increase loyalty, motivate and reward their teams, disburse funds and engage consumers. Branded payment solutions include the issuance and distribution of gift cards, egifts, corporate payouts and rewards, along with the technology to deliver these products in seamless, integrated ways. BHN's network spans the globe with more than 400,000 consumer touchpoints. Learn more at BHN.com.
Hybrid flexibility: At Blackhawk Network, you'll enjoy the best of both worlds-focused remote work plus in-person collaboration on Tuesdays and Wednesdays, our regular in-office days at our Pleasanton headquarters. This rhythm gives you the tools, connection, and autonomy you need to make a real impact
Overview:
At Blackhawk Network, we're shaping the future of global branded payments through cutting-edge digital technologies that connect brands and people across the globe. Our fintech solutions - from digital payments and prepaid products to scalable infrastructure and security - drive innovation, customer loyalty, and business growth. At Blackhawk Network, we are accelerating the use of AI to improve how work gets done across the company while continuing to deliver innovative branded payment solutions at global scale.
We are seeking a Staff Technical Program Manager - AI to lead and scale cross-functional AI programs that help business and technology teams automate work, improve operating efficiency, and deliver measurable outcomes. This role will sit at the intersection of business teams, AI architecture, AI engineering, data, operations, legal, compliance, and security to identify high-value opportunities, shape roadmaps, and drive execution from concept through deployment.
This is first and foremost a program management role. The ideal candidate brings strong technical program management discipline, excellent cross-functional leadership, and enough AI fluency to work with business leaders on initiatives that automate workflows, improve decision-making, and increase productivity through AI and workflow automation capabilities.
Responsibilities:
  • AI Program Intake and Prioritization
    • Partnering with business and technology stakeholders to evaluate requests, define scope, and sequence work against capacity and business value.
    • Translate business needs into clear program charters, milestones, and delivery plans for AI-enabled automation initiatives.
    • Build and maintain the consolidated AI program roadmap for assigned business domains, including dependencies, delivery timelines, key decisions, and status across multiple concurrent initiatives.

    Program Governance and Execution
    • Lead end-to-end program execution for AI initiatives from planning through launch, ensuring strong governance, disciplined operating cadences, and predictable delivery.
    • Proactively manage risks, issues, cross-team dependencies, escalations, and tradeoffs across engineering, data, architecture, and business teams.
    • Drive program reviews, decision forums, executive updates, and stakeholder communications to maintain alignment and remove blockers.
    • Ensure launch readiness by coordinating testing, rollout planning, operational handoffs, documentation, and post-deployment follow-up for AI solutions.
    • Partner closely with AI architects and technical teams to turn automation opportunities into executable programs, balancing business impact, technical feasibility, and delivery speed.
    • Support pilot execution and scaled rollout of AI capabilities, helping teams move from experimentation to repeatable operational use cases.
    • Define and track program KPIs such as throughput, productivity gains, cycle time reduction, quality improvements, adoption, and business value realization.
    • Establish repeatable program management templates, governance mechanisms, reporting structures, and playbooks to scale AI delivery across the organization.
    • Partner with analytics and operations teams to monitor results, identify improvement opportunities, and drive continuous optimization of AI programs after launch.

Qualifications:
  • Qualifications
    • 8+ years of experience in technical program management, program management, including leading large-scale cross-functional programs in complex organizations.
    • Strong program management fundamentals, including roadmap management, planning, dependency management, risk management, issue resolution, executive reporting, and milestone-based delivery.
    • Experience partnering across engineering, product, business, operations, legal, compliance, and analytics teams to deliver complex initiatives.
    • Hands-on familiarity with GenAI tools such as Glean, Claude, Copilot, or similar enterprise AI platforms, along with workflow automation technologies.
    • Ability to work effectively with highly technical partners and understand enough about AI solutions to support planning, tradeoff discussions, and execution.
    • Strong business acumen, with the ability to define KPIs, evaluate ROI, understand cost structures, and connect programs to measurable business value.
    • Excellent communication, organizational, and leadership skills, with the ability to influence and lead without direct authority.
    • Experience with JIRA, Confluence, dashboards, and collaboration tools used to manage technical programs and communicate progress.
    • Bachelor's degree in technology, Engineering, Computer Science, or equivalent practical experience.
    • PMP or related certification is a plus.

    Preferred Traits
    • Strategic and tactical thinker who can move between defining direction and driving day-to-day execution.
    • Systems thinker who can connect technical, operational, and business process implications across programs.
    • Strong executive presence with the ability to communicate clearly at all levels of the organization.
    • Curious, adaptable, and action-oriented in applying AI to real business problems and measurable outcomes

We seek candidates who not only demonstrate curiosity and adaptability in emerging technologies but have also successfully implemented and utilized AI tools to enhance their work, improve processes, or deliver measurable results. Our teams embrace continuous learning and the thoughtful integration of AI to create meaningful impact - for our employees and the future of work.
Benefits:
Salary Range for California Residents Only: $138,140.00 to $186,500.00
Pay is based on several factors including but not limited to education, work experience, certifications, etc. In addition to your salary, Blackhawk Network offers benefits including 401k with employer match, medical, dental, vision, 12 paid holidays throughout the year 2025, sick pay accrual according to state law, parental leave, life insurance, disability insurance, accident and illness insurance, health and dependent care flexible spending accounts, wellness benefits, and flexible time off for all full-time employees.
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About Blackhawk Network

Sourced by ZipRecruiter

Blackhawk Network is a global leader in providing branded payment solutions and prepaid products, helping businesses and consumers engage, transact, and reward in innovative ways. With a focus on delivering convenient and secure payment options, Blackhawk Network offers a range of digital and physical gift cards, prepaid cards, incentives, and loyalty programs. Through extensive network of retail partners, Blackhawk Network enables consumers to easily purchase and redeem gift cards for popular brands, making gift-giving and shopping experiences more convenient and personalized. Blackhawk Network also works with businesses to create customized incentive and loyalty programs that drive customer engagement and enhance brand loyalty.

Company size

1,001 - 5,000 Employees

Headquarters location

Pleasanton, CA, US

Year founded

2007

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