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Loper Success Data Specialist
Job Description
Job Summary:
Supports student success by managing activities within Salesforce CRM and related student success technologies that enable advising, outreach, case management, student engagement, and communication for the Loper Success Hub. Serves as the primary CRM resource for the Loper Success Hub by supporting day-to-day CRM operations, providing user support, testing enhancements, conducting business analysis, delivering training, and developing reports and dashboards that support student success initiatives. Under the direction of the Senior Director of the Loper Success Hub, works collaboratively with partners in Enrollment Technology Strategies, Information Technology (ITS), and others to execute strategic use of CRM throughout the student success lifecycle. Serves as the functional bridge between the Loper Success Hub and the centralized CRM team. Coordinates, analyzes, and monitors student success data to evaluate program effectiveness, support continuous improvement, and inform strategic decision-making. In partnership with the CRM team admins, contributes to the development and application of workflows, communication campaigns, and predictive analytics that enhance student engagement, persistence, and retention. Supports onboarding/access and training of CRM users in the Loper Success Hub, other professional and faculty academic advisors. Helps plan and carry out updates and changes to university-wide CRM with guidance and collaboration from ITS personnel. Assists with assessment and reporting, including required reports for federal, state or private sponsors/funders. Supports outreach and marketing initiatives for the Loper Success Hub by developing communications and campaign content in collaboration with Success Hub colleagues and the CRM Communications team.
Additional Info
Required Qualifications:
Bachelor's degree in Communication, Information Technology, Business, Marketing or related field.
Ability to use database and system search tools to retrieve, organize, and analyze data for reporting and decision-making
Ability to develop and coordinate strategic student communication plans
Ability to manage multiple projects by establishing priorities, coordinating stakeholders, monitoring progress, and meeting established timelines.
Exceptional attention to detail, strong problem-solving skills, and ability to work in a change-oriented environment.
Must have effective communication and listening skills, ability to work independently and in a team.
Preferred Qualifications:
Two years experience working within a CRM or managing database, including analyzing and reporting data.
Prefer Salesforce CRM experience.
Experience applying marketing and communication principles, including audience segmentation, targeted outreach, and engagement strategies, to support campaign effectiveness.
About Us:
The University of Nebraska at Kearney (UNK) is a public university committed to excellence in teaching, research, and community engagement. As part of the University of Nebraska system, UNK offers a supportive, student-focused environment with the resources of a larger institution. Located in central Nebraska, UNK serves around 6,000 students and is known for its strong academics, welcoming campus culture, and dedication to student success. Join a team that values innovation, collaboration, and the power of education to transform lives.
As a University of Nebraska employee, you'll enjoy a comprehensive benefits package that includes health, retirement, and wellness programs-plus 13 paid holidays each year, generous leave options, and tuition remission.
Successful applicants are responsible for ensuring their eligibility to work in the United States (i.e., a citizen or national of the United States, a lawful permanent resident, a foreign national authorized to work in the United States without the need of employer sponsorship) on or before the effective date of appointment. UNK does not offer H-1B or other work authorization visa sponsorship for this position
Information at a Glance