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Life Insurance Sales Jobs in Wisconsin (NOW HIRING)

Comparion Insurance Agency

$46K - $70K/yr

As an Insurance Sales Associate, you will work alongside with and support a Comparion Insurance ... This comes to life through comprehensive benefits, workplace flexibility, professional development ...

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Life Insurance Sales information

See Wisconsin salary details

$29.8K

$93K

$141.8K

How much do life insurance sales jobs pay per year?

As of Aug 23, 2026, the average yearly pay for life insurance sales in Wisconsin is $92,978.00, according to ZipRecruiter salary data. Most workers in this role earn between $69,100.00 and $117,100.00 per year, depending on experience, location, and employer.

What is life insurance sales?

Life Insurance Sales involves helping individuals and families find and purchase life insurance policies that meet their financial and coverage needs. Professionals in this field educate clients about different types of life insurance, such as term life or whole life, and assist them in selecting the best options. They also handle paperwork, answer questions about policy details, and may provide ongoing customer service. Life Insurance Sales agents often work for insurance companies or as independent brokers, and typically earn commissions based on the policies they sell.

Is life insurance sales a good career?

A career in life insurance sales can be challenging and rewarding. You are responsible for customer acquisition, and your income is commission-based. The job affords immense room for growth, as the market is large and commissions are high. Additionally, life insurance sales agents get the opportunity to act as financial investment advisors to individuals who find it difficult to navigate life insurance policy documents on their own.

What are the key skills and qualifications needed to thrive as a life insurance sales agent?

To excel in Life Insurance Sales, you need a solid understanding of insurance products, strong sales acumen, and typically a state-issued insurance license. Familiarity with CRM software, digital quoting tools, and e-signature platforms is important for managing leads and processing applications efficiently. Exceptional interpersonal skills, active listening, and resilience help agents build trust and maintain long-term client relationships. These abilities are crucial for meeting sales targets, ensuring regulatory compliance, and delivering tailored solutions to clients' financial needs.

What are some common challenges faced by life insurance sales professionals, and how can they be overcome?

One of the most common challenges in life insurance sales is building trust with potential clients, as discussing financial planning and mortality can be sensitive topics. Overcoming this requires strong interpersonal skills, active listening, and a consultative approach to understand each client's unique needs. Additionally, meeting sales targets in a competitive market can be demanding, so successful agents focus on continuous learning, networking, and leveraging technology to manage leads effectively. Collaborating with experienced team members and seeking mentorship can also provide valuable support and guidance.

What is the difference between Life Insurance Sales vs Insurance Agent?

AspectLife Insurance SalesInsurance Agent
CertificationsTypically requires state licensing and life insurance certificationRequires state licensing for various insurance types, including life, health, and property
Work EnvironmentPrimarily office-based or client meetings, often commission-basedCan include agency offices, client meetings, and fieldwork
Industry UsageSpecialized in selling life insurance policiesBroader role covering multiple insurance products
Search & Comparison IntentFocused on life insurance sales techniques and certificationsBroader insurance sales roles, including multiple product types

Life Insurance Sales professionals focus specifically on selling life insurance policies and require specialized certifications. Insurance Agents may sell various insurance products, including life, health, and property, and often hold multiple licenses. While both roles involve client consultations and commission-based income, Life Insurance Sales roles are more specialized, whereas Insurance Agents have a broader scope in the insurance industry.

Is it hard to get hired as a life insurance sales agent?

Getting hired as a life insurance sales agent typically requires strong communication skills, sales experience, and sometimes a license or certification depending on the state. Employers often look for candidates with a sales background and the ability to build client relationships, but the hiring process can vary by company and location.
More about Life Insurance Sales jobs

What are the most commonly searched types of Life Insurance Sales jobs in Wisconsin?

The most popular types of Life Insurance Sales jobs in Wisconsin are:

What are popular job titles related to Life Insurance Sales jobs in Wisconsin?

For Life Insurance Sales jobs in Wisconsin, the most frequently searched job titles are:

What job categories do people searching Life Insurance Sales jobs in Wisconsin look for?

The top searched job categories for Life Insurance Sales jobs in Wisconsin are:

What cities in Wisconsin are hiring for Life Insurance Sales jobs?

Cities in Wisconsin with the most Life Insurance Sales job openings:

Life Insurance Sales jobs near you
Infographic showing various Life Insurance Sales job openings in Wisconsin as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $92,978 per year, or $44.7 per hour.

Insurance Sales Associate

Comparion Insurance Agency

Madison, WI

Full-time

Posted 20 days ago

Job description


Description

We are looking for an Insurance Sales Associate to join our team in our Appleton, Wisconsin  office.  This is not a remote position.

We’re Hiring Immediately!

 

As an Insurance Sales Associate, you will work alongside with and support a Comparion Insurance Sales Agent in profitable growth through new business sales and customer retention. Your ability to listen and empathize are key in being the initial contact for our customers. Success in this role will require building a strong local network and in-person relationship in the community. 

Working for Comparion Insurance Agency, a Liberty Mutual company, means working for a company that’s committed to advancing an inclusive environment. We do that through leadership development programs aimed at advancing, engaging, and retaining under-represented talent and our Employee Resource Groups, which strengthen our inclusive workplace, enhance personal development, and provide ways for employees to connect, learn and engage.

Ready to find out what it means to work for an agency that is backed by Liberty Mutual—a Fortune 100 company that’s committed to putting people first, acting responsibly and making things better?

Responsibilities:

  • Utilize consultative sales techniques to prospect and initiate new business sales.
  • Assists in the processing of new business, including contacting customers to finalize sales and service transactions.
  • Identifies cross selling opportunities for Sales Agent.
  • Contributes to and executes a marketing plan with the Sales Agent.
  • Identifies mass marketing prospects through existing book of business and community prospecting opportunities.
  • Meet monthly goals for new business sales.
  • Completes follow-ups on new policies in order to keep retention level high and capitalize cross-selling opportunities.
  • Coordinates activities with other departments to ensure quality customer service
  • Acts as initial contact in addressing customer concerns regarding establishment of policies and new account status.
  • Unlicensed candidates will be enrolled in a new hire training class once they begin working for Comparion.  The training includes a licensing training program in which Comparion covers the cost of training materials and exam fees.
Qualifications
  • High School Degree
  • 1-2 years of relevant sales experience preferred 
  • Exceptional written and verbal communication skills
  • Ability to handle common objections and educate customers in a consultative manner
  • Demonstrated self-starter, motivated to learn and grow in a professional sales organization
  • Professional business acumen, strong presence and confidence
  • Resourceful team player that can contribute and accept new ideas
  • A state insurance license—or willingness to earn one with training and support—in Property & Casualty, and Life
About Us

Pay Philosophy: The typical starting salary range for this role is determined by a number of factors including skills, experience, education, certifications and location. The full salary range for this role reflects the competitive labor market value for all employees in these positions across the national market and provides an opportunity to progress as employees grow and develop within the role. Some roles at Liberty Mutual have a corresponding compensation plan which may include commission and/or bonus earnings at rates that vary based on multiple factors set forth in the compensation plan for the role.
At Liberty Mutual, our goal is to create a workplace where everyone feels valued, supported, and can thrive. We build an environment that welcomes a wide range of perspectives and experiences, with inclusion embedded in every aspect of our culture and reflected in everyday interactions. This comes to life through comprehensive benefits, workplace flexibility, professional development opportunities, and a host of opportunities provided through our Employee Resource Groups. Each employee plays a role in creating our inclusive culture, which supports every individual to do their best work. Together, we cultivate a community where everyone can make a meaningful impact for our business, our customers, and the communities we serve.
We value your hard work, integrity and commitment to make things better, and we put people first by offering you benefits that support your life and well-being. To learn more about our benefit offerings please visit: https://www.libertymutualgroup.com/about-lm/careers/benefits
Liberty Mutual is an equal opportunity employer. We will not tolerate discrimination on the basis of race, color, national origin, sex, sexual orientation, gender identity, religion, age, disability, veteran's status, pregnancy, genetic information or on any basis prohibited by federal, state or local law.
Fair Chance Notices

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