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Lead Generator Jobs in Georgia (NOW HIRING)

Canter Power Systems LLC

Generator Specialist

Atlanta, GA · On-site

$85K - $100K/yr

Our mission is to lead that growth and help homeowners protect what matters most. Canter Power Systems currently operates in eight states and is the largest residential standby generator installation ...

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Lead Generator information

See Georgia salary details

$7

$18

$42

How much do lead generator jobs pay per hour?

As of Sep 9, 2026, the average hourly pay for lead generator in Georgia is $18.75, according to ZipRecruiter salary data. Most workers in this role earn between $12.98 and $20.91 per hour, depending on experience, location, and employer.

What is a lead generator?

Lead generators are professionals who identify and cultivate potential customers for a business’s products or services. They use various strategies—such as cold calling, emailing, social media outreach, and networking—to find individuals or organizations that might be interested in what the company offers. The goal of a lead generator is to create a pipeline of qualified leads for the sales team, helping to increase sales opportunities and drive business growth. Often, they work closely with marketing and sales departments to ensure leads are properly nurtured and handed off.

What does a lead generator do?

As a lead generator, you work in telemarketing as an appointment setter and contact prospective clients using the phone, email, and social media based on a list of phone numbers or emails provided to you. Your duties include making several phone calls each day, preparing a convincing presentation using pre-rehearsed scripts, and editing your scripts to more effectively cater to your target market. You must work to help meet sales quotas set by your team or employer. Other responsibilities include following up to answer questions about the product/service, to further convince a prospect to set up an appointment, and to confirm dates. Some employers require you to follow up with the sales manager as well.

What are the key skills and qualifications needed to thrive as a lead generator, and why are they important?

To thrive as a Lead Generator, you need strong communication skills, persuasive abilities, and a foundational understanding of sales or marketing principles, often supported by relevant experience or coursework. Familiarity with customer relationship management (CRM) systems, email marketing tools, and lead tracking software is typically required. Persistence, active listening, and resilience are standout soft skills for engaging potential clients and overcoming objections. These skills and qualities are crucial for consistently identifying and qualifying high-potential leads, driving sales growth, and supporting the business development pipeline.

What are some common challenges lead generators face when qualifying prospects, and how can they be effectively addressed?

Lead Generators often encounter challenges such as reaching decision-makers, dealing with incomplete or outdated contact information, and distinguishing between genuinely interested prospects and those unlikely to convert. These obstacles can be addressed by utilizing up-to-date CRM tools, conducting thorough research before outreach, and developing strong questioning and active listening skills during initial conversations. Collaboration with the sales and marketing teams also helps refine targeting criteria and improve lead quality over time.

What is the difference between Lead Generator vs Sales Representative?

AspectLead GeneratorSales Representative
Primary RoleIdentify and generate potential leads for sales teamsEngage with prospects, present products, and close sales
Required SkillsCommunication, research, lead qualificationCommunication, negotiation, product knowledge
Work EnvironmentMarketing or sales support teams, often in office or remoteDirect customer interaction, in-office or field sales
Common CertificationsNone typically required, but marketing or sales certifications can helpSales certifications or product training often preferred

While both roles are vital in the sales process, a Lead Generator focuses on sourcing potential clients, whereas a Sales Representative actively engages with prospects to convert leads into customers. Understanding these differences helps organizations assign the right responsibilities and candidates for each position.

How do I become a lead generator?

To become a lead generator, you typically need strong communication and sales skills, experience with customer relationship management (CRM) tools, and an understanding of marketing strategies. Many roles require a high school diploma or equivalent, with some employers preferring candidates with sales or marketing certifications. Gaining experience through internships or entry-level sales positions can also help build relevant skills for this role.

Is lead generation a good career?

Lead generation is a viable career that involves identifying and attracting potential customers for a business, often requiring skills in communication, research, and the use of tools like CRM software. It can offer opportunities for advancement and income growth, especially with experience and performance-based incentives.
More about Lead Generator jobs

What are the most commonly searched types of Lead Generator jobs in Georgia?

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For Lead Generator jobs in Georgia, the most frequently searched job titles are:

What job categories do people searching Lead Generator jobs in Georgia look for?

The top searched job categories for Lead Generator jobs in Georgia are:

Lead Generator jobs near you
Infographic showing various Lead Generator job openings in Georgia as of September 2026, with employment types broken down into 80% Full Time, 13% Part Time, and 7% Contract. Highlights an 88% Physical, 3% Hybrid, and 9% Remote job distribution, with an average salary of $38,992 per year, or $18.7 per hour.

Sales Lead Generator - Monroe

Monroe, GA

Ragsdale Heating and Air
Personal Services • 201 - 500 employees
Learn more about Ragsdale Heating and Airexternal

$18/hr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 12 days ago

Job description

Ragsdale Heating & Air and Home Depot work in partnership to provide Home Depot customers with options for Heating and Cooling - Replacement, Tune up, and Indoor Air Quality Services. As a member of the team in the Sales Lead Generator position, you will identify potential customers through open, friendly, and engaging dialogue. The goal is to schedule customers for Heating and Cooling service appointments offered by Ragsdale. 

What’s In It For Me?

  • Market Value Compensation ($18/hour plus commission)
  • Robust PTO Plan
  • Health, Vision and Dental plans for you and your family to choose from
  • 401K Retirement Plan with company match up to 30%
  • Life Insurance, Short-Term and Long-Term Disability
  • Special Program Options: FSA, EAP, Legal Services, and Identity Theft
  • Continuous Training for your Professional Development
  • Working in a dynamic, collaborative, and fun environment

What Will I Do?

  • Present a professional appearance that supports and enhances the company's business image with Home Depot 
  • Maintain and utilize the HVAC Kiosk / Display / End Cap within the Home Depot to communicate the benefits of purchasing HVAC products and services from the Home Depot 
  • Initiate communication with prospective customers during their shopping experience in the store 
  • Proactively greet customers, engage in informative / investigative conversation, qualify potential purchasers, and schedule a sales appointment 
  • Build and maintain relationships with Home Depot store associates and key management personnel by interacting with them while working in the store 
  • Educate adn build awareness about the HVAC Program for Home Depot custoemrs and store employees 
  • Achieve to specified program KPI's and goals 
  • Attend required meetings and training courses 

Do I have What it Takes?

  • A person who enjoys face to face interaction while being outgoing, energetic, and self-motivated  
  • Ability to manage personal emotions when faced with rejection 
  • Present positive and optimistic attitude 
  • Must be a self-starter with a result driven disposition 
  • Active listener able to ask open-ended discovery questions to potential customers 
  • Intuitive ability to measure interest of customers 
  • Must be detail-oriented with good time management skills 
  • Ability to move converstations to a decision and ask for an appointment commitment from potential customers 
  • Ability to stand and/or walk for 4-8 hours at a time 
  • Ability to use smart phone utilizing apps, email, and text 
  • Ability to work weekends 

Wrench Group and its affiliates are proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, genetic information, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. The company encourages all qualified candidates who are eligible to work in the United States to apply, but it does not sponsor applicants or employees who require a visa to work legally.

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