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Kantar Market Research Jobs (NOW HIRING)

Execute advertising campaign effectiveness research studies for some of Kantar's topbrand ... Bachelor's degree in market research/marketing or related social science and analytic disciplines ...

Job Details ABOUT KANTAR We're the world's leading data, insights, and consulting company; we shape ... Bachelor's degree; preferred major or concentration in marketing / market research, social science ...

Director - for Kantar Consulting Team * Job Location: New York City, Boston, or Chicago Primary ... Bachelor's degree (preferred major or concentration in marketing / market research, social science ...

Job Details ABOUT KANTAR We're the world's leading data, insights, and consulting company; we shape ... Bachelor's degree; preferred major or concentration in marketing / market research, social science ...

Execute advertising campaign effectiveness research studies for some of Kantar's top brand, agency ... Bachelor's degree in market research/marketing or related social science and analytic disciplines ...

Director - for Kantar Consulting Team * Job Location: New York City, Boston, or Chicago Primary ... Bachelor's degree (preferred major or concentration in marketing / market research, social science ...

This role blends deep market research expertise (questionnaire design, methodology, analysis, and ... Unlimited PTO Why join Kantar? We shape the brands of tomorrow by better understanding people ...

This role blends deep market research expertise (questionnaire design, methodology, analysis, and ... Unlimited PTO Why join Kantar? We shape the brands of tomorrow by better understanding people ...

... of Kantar, contributing to client leadership, industry presence, and advancement of media measurement and analytics Essential Knowledge&Experience * 10-15+ years of experience in market research ...

This role blends deep market research expertise (questionnaire design, methodology, analysis, and ... Unlimited PTO Why join Kantar? We shape the brands of tomorrow by better understanding people ...

This role blends deep market research expertise (questionnaire design, methodology, analysis, and ... Unlimited PTO Why join Kantar? We shape the brands of tomorrow by better understanding people ...

... of Kantar, contributing to client leadership, industry presence, and advancement of media measurement and analytics Essential Knowledge&Experience * 10-15+ years of experience in market research ...

... of Kantar, contributing to client leadership, industry presence, and advancement of media measurement and analytics Essential Knowledge&Experience * 10-15+ years of experience in market research ...

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Kantar Market Research information

See salary details

$38K

$113.8K

$192K

How much do kantar market research jobs pay per year?

As of Sep 7, 2026, the average yearly pay for kantar market research in the United States is $113,783.00, according to ZipRecruiter salary data. Most workers in this role earn between $89,500.00 and $139,500.00 per year, depending on experience, location, and employer.

What is Kantar Market Research?

Kantar Market Research refers to the market research services provided by Kantar, a leading global data, insights, and consulting company. Kantar offers a wide range of research solutions to help businesses understand consumer behavior, market trends, and brand performance. Their services include data collection, analysis, and actionable insights to assist organizations in making informed business decisions. Kantar operates across various industries and markets worldwide, providing both qualitative and quantitative research methodologies.

What are the key skills and qualifications needed to thrive as a Kantar Market Research analyst?

To thrive as a Kantar Market Research Analyst, you need strong analytical abilities, a solid background in statistics or marketing, and typically a relevant degree. Familiarity with data analysis tools like SPSS, Excel, and Kantar’s proprietary platforms is crucial, along with experience in survey design and reporting systems. Excellent communication, attention to detail, and problem-solving skills help you interpret data and present actionable insights to clients. These competencies are vital for delivering accurate market insights that inform business strategies and support client decision-making.

What are some common challenges faced by market researchers at Kantar, and how can new hires effectively overcome them?

One common challenge for market researchers at Kantar is managing multiple projects with tight deadlines while ensuring high data quality and insightful analysis. New hires can overcome this by developing strong organizational skills, proactively communicating with team members, and utilizing Kantar’s robust project management tools. Additionally, collaborating closely with cross-functional teams, such as data analysts and client managers, helps to streamline workflow and deliver actionable insights to clients efficiently. Embracing Kantar’s continuous training programs also accelerates your adaptation to industry best practices.

What is the difference between Kantar Market Research vs Nielsen Market Research?

AspectKantar Market ResearchNielsen Market Research
CredentialsBachelor's degree in marketing, statistics, or related fieldBachelor's degree in marketing, statistics, or related field
Work EnvironmentOffice-based, client-facing, data analysisOffice-based, data collection, client reporting
Industry UsageUsed across consumer goods, media, and retail sectorsPrimarily in consumer goods, media, and retail sectors

Both Kantar Market Research and Nielsen Market Research require similar credentials and operate in comparable environments. They are leading firms in market research, serving overlapping industries and client needs. The main differences lie in their specific methodologies and regional strengths, but both are highly regarded for data analysis and consumer insights.

More about Kantar Market Research jobs

What cities are hiring for Kantar Market Research jobs?

Cities with the most Kantar Market Research job openings:

What job categories do people searching Kantar Market Research jobs look for?

The top searched job categories for Kantar Market Research jobs are:

Infographic showing various Kantar Market Research job openings in the United States as of August 2026, with employment types broken down into 86% Full Time, 11% Part Time, and 3% Contract. Highlights an 86% Physical, 4% Hybrid, and 10% Remote job distribution, with an average salary of $113,783 per year, or $54.7 per hour.

Director, Global Research Group, Brand Performance

Kantar

Chicago, IL • Hybrid

Full-time

Dental, Vision, Retirement, PTO

Re-posted 3 days ago


Key responsibilities

  • Responsible for the profitable delivery of Brand Performance projects and contributing to new business opportunities.

  • Lead small to mid-size client accounts, oversee project execution, and manage client relationships and expectations.

  • Manage and coach team members to meet utilization targets and support strategic team initiatives.


Job description

We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in. To start a career that is out of the ordinary, please apply...Job Details

Job Title: Director, Global Research Group, Brand Performance

Job Location (Hybrid): Chicago, IL

About the role

An experienced, trusted adviser to Kantar's clients and people with inherent understanding of brand research and its purpose within a broader ecosystem. Is responsible for revenue targets that will build to a team's book of business. Will actively contribute to building Kantar's network of brand experts who deliver quality data and insights to their clients.

Roles & Responsibilities

Commercial Accountability

Responsible for profitable delivery of Brand Performance work for assigned projects (~1-5M revenue)

Contributes to Brand Performance new business opportunities to maintain and grow book of business.

Can independently price and scope a job and build a statement of work

Client Accountability

Leads small to mid-size accounts; both overseeing (small) accounts and involved in day to day of projects (for mid-size to large, complex, high demand accounts)

Independently address client questions and requests, manage expectations and deadlines while providing status updates, coaching on complex or new challenges.

Design research and ensures quality delivery from junior staff (survey design, sample, specs, to deliverables)

Responsible for delivering on client servicing values and driving client satisfaction

Strong critical and analytical thinker and able to build story driven and insightful reports with guidance from senior report

Loops in senior support when needed

Has experience presenting reports to clients and leading client meetings, and is able to navigate or address questions as they come up

Starting to develop independent relationships with clients

People Accountability

May manage 1-2. Accountable for managing their down-line to best meet utilization targets and Brand Performance goals.

Provides active feedback to account teams and downline and coaches to address performance gaps.

Contributes to strategic priorities (Blueprint, +1/cross-sell strategy, SPARK)

Generate positive energy and contributes to Brand Performance team culture

Essential Knowledge & Experience

  • 5 + years of custom market research experience
  • Knowledge of research methods
  • Demonstrated experience executing custom research / analytics for multiple strategic research projects simultaneously from design to analysis and reporting
  • Proven experience consulting with and presenting insights and recommendations to clients
  • Excellent communication skills (verbal and written) with ability to use logical reasoning and problem-solving
  • Can-do attitude with experience successfully managing complexity, is driven, takes initiative, demonstrates ownership and can manage challenging situations
  • Strong project management experience and time management while delivering against multiple deadlines
  • Bachelor's degree in market research/marketing or related social science and analytic disciplines, Masters preferred

Essential Skills & Capabilities

Managerial Skills

  • Plans complex engagement/ job planning
  • Excellent project management skills
  • Motivates/ manages individuals & teams, stewards team culture

Technical/ Analytical

  • Command of research methods and tools
  • Provides technical and analytical leadership for maximum client impact
  • Ability to master business tools (e.g., SPSS, Survey Reporter, data management / cross tab tools and other proprietary tools)

Communication

  • Clear and effective written and verbal communication skills
  • Confidently delivers messages and exemplifies Kantar values

Kantar Benefits

We provide a comprehensive, highly competitive benefits package, including

  • Medical plans with comprehensive, affordable coverage for a range of health services
  • Health Savings Account/FSA
  • Dental, Vision and benefits to cover unique healthcare needs
  • Wellness Program
  • 401k with match
  • Tuition Reimbursement, Commuter benefits
  • Unlimited PTO

Why join Kantar?

We shape the brands of tomorrow by better understanding people everywhere. By understanding people, we can understand what drives their decisions, actions, and aspirations on a global scale. And by amplifying our in-depth expertise of human understanding alongside ground-breaking technology, we can help brands find concrete insights that will help them succeed in our fast-paced, ever shifting world.

And because we know people, we like to make sure our own people are being looked after as well. Equality of opportunity for everyone is our highest priority and we support our colleagues to work in a way that supports their health and wellbeing. While we encourage teams to spend part of their working week in the office, we understand no one size fits all; our approach is flexible to ensure everybody feels included, accepted, and that we can win together. We're dedicated to creating an inclusive culture and value the diversity of our people, clients, suppliers and communities, and we encourage applications from all backgrounds and sections of society. Even if you feel like you're not an exact match, we'd love to receive your application and talk to you about this job or others at Kantar.

Privacy and Legal Statement

PRIVACY DISCLOSURE: Please note that by applying to this opportunity you consent to the personal data you provide to us to be processed and retained by The Kantar Group Limited ("Kantar"). Your details will be kept on our Internal ATS (Applicant Tracking System) for as long as is necessary for the purposes of recruitment, which may include your details being shared with the hiring manager

The salary range for this role in Illinois is $102,200 - $124,933 USD Annual. Your final base salary will be determined based on several factors which may include but are not limited to location, work experience, skills, knowledge, education and/or certifications. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability

Kantar Rewards Statement

At Kantar we have an integrated way of rewarding our people based around a simple, clear and consistent set of principles. Our approach helps to ensure we are market competitiveand alsoto support a pay for performance culture, where your reward and career progression opportunities are linked to what you deliver.

We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in. Apply for a career that's out of the ordinary and join us.

We want to create an equality of opportunity in a fair and supportive working environment where people feel included, accepted and are allowed to flourish in a space where their mental health andwell beingis taken into consideration.

We want to create a more diverse community to expand our talent pool, be locally representative, drive diversity of thinking and better commercial outcomes.

Kantar is the world's leading data, insights and consulting company. We understand more about how people think, feel, shop, share, vote and view than anyone else. Combining our expertise in human understanding with advanced technologies, Kantar's 30,000 people help the world's leading organisations succeed and grow.


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Location

Chicago, N. Green StreetUnited States of America

Kantar Rewards Statement

At Kantar we have an integrated way of rewarding our people based around a simple, clear and consistent set of principles. Our approach helps to ensure we are market competitiveand alsoto support a pay for performance culture, where your reward and career progression opportunities are linked to what you deliver.

We go beyond the obvious, using intelligence, passion and creativity to inspire new thinking and shape the world we live in. Apply for a career that's out of the ordinary and join us.

We want to create an equality of opportunity in a fair and supportive working environment where people feel included, accepted and are allowed to flourish in a space where their mental health andwell beingis taken into consideration.

We want to create a more diverse community to expand our talent pool, be locally representative, drive diversity of thinking and better commercial outcomes.

Kantar is the world's leading data, insights and consulting company. We understand more about how people think, feel, shop, share, vote and view than anyone else. Combining our expertise in human understanding with advanced technologies, Kantar's 30,000 people help the world's leading organisations succeed and grow.