ZipRecruiter

Log In

1

Insurance Marketing Manager Jobs in Virginia (NOW HIRING)

TowneBank

Commercial Lines Marketing Manager

Norfolk, VA

$120K - $150K/yr

Towne Insurance is seeking a seasoned Commercial Lines Marketing Manager to join our team in Norfolk, Virginia. This position may also be performed out of our Richmond office with frequent travel to ...

TowneBank

Commercial Lines Marketing Manager

Norfolk, VA · On-site

$120K - $150K/yr

Towne Insurance is seeking a seasoned Commercial Lines Marketing Manager to join our team in Norfolk, Virginia. This position may also be performed out of our Richmond office with frequent travel to ...

Harley-Davidson of Quantico

Marketing Manager

Dumfries, VA · On-site

$40K - $60K/yr

Develop and execute dealership marketing campaigns and events. * Manage social media, digital ads ... Voluntary Life Insurance, Long-Term Disability (LTD), Accident, and Critical Illness Insurance ...

Harley-Davidson of Quantico

Marketing Manager

Dumfries, VA · On-site

$40K - $60K/yr

Develop and execute dealership marketing campaigns and events. * Manage social media, digital ads ... Voluntary Life Insurance, Long-Term Disability (LTD), Accident, and Critical Illness Insurance ...

BlackSky

Marketing Manager

Herndon, VA · Hybrid

$105K - $120K/yr

Marketing Manager About Us: BlackSky is a real-time intelligence company. We own and operate the ... Medical, dental, vision, disability, group term life and AD&D, voluntary life and AD&D insurance

BlackSky

Marketing Manager

Herndon, VA · On-site

$105K - $120K/yr

Marketing Manager About Us: BlackSky is a real-time intelligence company. We own and operate the ... Medical, dental, vision, disability, group term life and AD&D, voluntary life and AD&D insurance

TEKsystems

Marketing Manager

Herndon, VA · On-site

$80.43/hr

Description We are seeking a data-driven, highly technical Technical Marketing Manager to bridge ... Insurance (Voluntary Life & AD&D for the employee and dependents) • Short and long-term ...

TEKsystems

Marketing Manager

Herndon, VA · On-site

$80.43/hr

Description We are seeking a data-driven, highly technical Technical Marketing Manager to bridge ... Insurance (Voluntary Life & AD&D for the employee and dependents) • Short and long-term ...

TEKsystems

Marketing Manager

Herndon, VA

$80.43/hr

Description We are seeking a data-driven, highly technical Technical Marketing Manager to bridge ... Insurance (Voluntary Life & AD&D for the employee and dependents) • Short and long-term ...

FGM Architects

Regional Marketing Manager

Reston, VA · Hybrid

$90K - $112K/hr

Regional Marketing Manager Location : Reston, VA Employment Type: Full-time About Us FGM Architects ... D insurance * Short- and long-term disability coverage * 401(k) retirement plan with opportunity ...

FGM Architects

Regional Marketing Manager

Reston, VA · On-site

$90K - $112K/yr

Regional Marketing Manager Location : Reston, VA Employment Type: Full-time About Us FGM Architects ... Comprehensive medical, dental, and vision insurance * Employer-provided basic life and AD&D ...

Erie Home

Field Marketing Manager

Ashland, VA · Remote

$1.0K/wk

Includes medical, dental, vision, life insurance, PTO, holiday pay, and a 401(k) with company match ... Join Erie Home as a Field Marketing Manager and take the next big step in your leadership career.

Erie Home

Field Marketing Manager

Ashland, VA · On-site

$52K/yr

Includes medical, dental, vision, life insurance, PTO, holiday pay, and a 401(k) with company match ... Join Erie Home as a Field Marketing Manager and take the next big step in your leadership career.

Auterion

Product Marketing Manager

Arlington, VA · On-site

$120K - $150K/yr

Auterion is seeking a Product Marketing Manager to translate complex autonomy, robotics, and ... Unlimited PTO * Health Insurance (includes dental & vision) * Medical flex spending * Life ...

Auterion

Product Marketing Manager

Arlington, VA · On-site

$120K - $150K/yr

Auterion is seeking a Product Marketing Manager to translate complex autonomy, robotics, and ... Unlimited PTO * Health Insurance (includes dental & vision) * Medical flex spending * Life ...

next page

Showing results 1-20

All JobsInsurance Marketing JobsInsurance Marketing Manager JobsInsurance Marketing Manager Jobs in Virginia

Insurance Marketing Manager information

See Virginia salary details

$32.7K

$82.8K

$144.3K

How much do insurance marketing manager jobs pay per year?

As of Aug 29, 2026, the average yearly pay for insurance marketing manager in Virginia is $82,772.00, according to ZipRecruiter salary data. Most workers in this role earn between $59,500.00 and $97,200.00 per year, depending on experience, location, and employer.

What is an insurance marketing manager?

An Insurance Marketing Manager is a professional responsible for developing and implementing marketing strategies to promote insurance products and services. They analyze market trends, identify target audiences, and collaborate with sales teams to increase brand awareness and drive policy sales. Their duties also include managing advertising campaigns, organizing promotional events, and monitoring the effectiveness of marketing efforts. Insurance Marketing Managers play a critical role in helping insurance companies grow their customer base and remain competitive in the market.

What are the key skills and qualifications needed to thrive as an insurance marketing manager?

To thrive as an Insurance Marketing Manager, you need expertise in marketing strategy, insurance industry knowledge, and typically a bachelor’s degree in marketing or a related field. Familiarity with CRM software, digital marketing platforms, and analytics tools is commonly required. Strong leadership, communication, and analytical thinking are standout soft skills in this role. These skills ensure effective campaign execution, team coordination, and the ability to adapt to changing market trends to drive business growth.

What are some common challenges faced by insurance marketing managers when developing campaigns?

Insurance Marketing Managers often encounter challenges such as navigating strict regulatory requirements, differentiating products in a highly competitive market, and effectively targeting diverse customer segments. Building trust and simplifying complex insurance products for potential clients is also a frequent hurdle. Successful managers collaborate closely with compliance, sales, and product teams to ensure marketing materials are accurate, engaging, and legally compliant.

What is the difference between Insurance Marketing Manager vs Insurance Agent?

AspectInsurance Marketing ManagerInsurance Agent
CredentialsBachelor's degree in marketing, business, or related field; industry certificationsLicensing as required by state; sometimes industry certifications
Work EnvironmentCorporate offices, marketing departments, strategic planningFieldwork, client meetings, sales environments
Employer & Industry UsageInsurance companies, agencies, brokeragesIndependent agents, agency offices, insurance carriers
Primary FocusDeveloping marketing strategies, brand promotion, lead generationSelling insurance policies, client acquisition, customer service

While both roles are integral to the insurance industry, the Insurance Marketing Manager focuses on strategic marketing and brand development within organizations, whereas the Insurance Agent primarily engages in direct sales and client interactions. Understanding these differences helps job seekers and employers align expectations and responsibilities effectively.

What are the most commonly searched types of Insurance Marketing jobs in Virginia?

The most popular types of Insurance Marketing jobs in Virginia are:

What are popular job titles related to Insurance Marketing Manager jobs in Virginia?

For Insurance Marketing Manager jobs in Virginia, the most frequently searched job titles are:

What job categories do people searching Insurance Marketing Manager jobs in Virginia look for?

The top searched job categories for Insurance Marketing Manager jobs in Virginia are:

What cities in Virginia are hiring for Insurance Marketing Manager jobs?

Cities in Virginia with the most Insurance Marketing Manager job openings:

Insurance Marketing Manager jobs near you
Infographic showing various Insurance Marketing Manager job openings in Virginia as of August 2026, with employment types broken down into 1% As Needed, 74% Full Time, 19% Part Time, and 6% Contract. Highlights an 86% Physical, 1% Hybrid, and 13% Remote job distribution, with an average salary of $82,772 per year, or $39.8 per hour.

Commercial Lines Marketing Manager

TowneBank

Glen Allen, VA

$120K - $150K/yr

Full-time

PTO

Re-posted 18 days ago

TowneBank rating

8.7

Company rating: 8.7 out of 10

Based on 5 frontline employees who took The Breakroom Quiz

23rd of 173 rated banks

Job description

Join us at Towne Insurance! Your career. Your future. Your Towne.

Towne Insurance is seeking a seasoned Commercial Lines Marketing Manager to join our team in Norfolk, Virginia. This position may also be performed out of our Richmond office with frequent travel to Norfolk. This role is ideal for a relationshipdriven professional who thrives in a collaborative, salesfocused environment and wants to make a meaningful impact for our production teams and carrier partners. You will play a central role in supporting complex commercial accounts while helping producers and advisors deliver thoughtful, strategic solutions.

At Towne Insurance, our culture is built on a membercentric philosophy that empowers our advisors to form lasting relationships with the businesses, families, and communities we serve. We are a relationshipdriven organization where trust, integrity, and longterm partnerships matter. For a job seeker who values connection and purpose, Towne Insurance offers an environment where your work directly supports people and communities—not just transactions.

As the Commercial Lines Marketing Manager, you will lead the placement and marketing of commercial accounts across multiple industries, collaborating closely with producers, account teams, and carrier partners. You will leverage your deep knowledge of the commercial insurance marketplace, along with your strong carrier partnerships, to negotiate coverage and pricing, guide strategy, and present tailored solutions. Your ability to translate complex commercial risk strategies into compelling proposals will be critical to success.

The ideal candidate brings a strong level of experience in the commercial sector, a technical understanding of all property and casualty coverage concepts, and established relationships with carriers. Strong presentation skills are essential, as you will frequently communicate solutions to both internal teams and external partners. This role requires the ability to travel to other Towne offices and carrier locations as needed and to work effectively in a hybrid environment.

This position follows a core Monday through Friday schedule, 8:30 a.m. to 4:30 p.m., but will also include occasional after-hours events.  It offers a comprehensive benefits package that includes paid time off (holidays, PTO, sick leave, and bereavement), profit sharing, volunteer opportunities, tuition reimbursement, and more.

If you are passionate about the commercial insurance industry and want to be part of a valuesdriven organization, now is the time to take the next step. Apply today to join our commercial insurance marketing team and build rewarding relationships that make a lasting difference.

The good-faith compensation range for this role is expected to be $120,000 to $150,000, based on the role, market, internal equity, and candidate qualifications.

#LI-SO1

#insurance

#LI-onsite

What TowneBank employees say

Pay

Hours and flexibility

Workplace

Get the full story on Breakroom

Apply