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Horizon Media information

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$14.5K

$69.4K

$119K

How much do horizon media jobs pay per year?

As of Sep 2, 2026, the average yearly pay for horizon media in the United States is $69,423.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,000.00 and $84,500.00 per year, depending on experience, location, and employer.

What is Horizon Media?

Horizon Media is a leading independent media agency specializing in media planning, buying, and strategic marketing services for brands. They help clients maximize their advertising impact across various channels, including TV, digital, social media, and more. Horizon Media is known for its data-driven approach, innovative solutions, and client-focused strategies to drive business growth. The company works with a wide range of industries and is recognized for its collaborative culture and commitment to delivering measurable results.

How does working at Horizon Media involve collaboration and teamwork?

At Horizon Media, collaboration is a core aspect of daily operations, as campaigns often require input from media planning, buying, analytics, and creative strategy teams. New hires can expect to work closely with colleagues from various specialties to deliver integrated solutions for clients. Regular cross-department meetings, brainstorming sessions, and project-based teams are common, fostering a supportive environment where ideas and expertise are shared. This collaborative approach not only enhances the quality of work but also offers ample opportunities for learning and professional growth.

What skills and qualifications are needed to thrive as a Media Planner at Horizon Media?

To thrive as a Media Planner at Horizon Media, you need a solid understanding of advertising strategy, market research, and analytics, typically supported by a relevant degree in marketing, communications, or a related field. Proficiency with media planning tools like Nielsen, Comscore, and digital ad platforms, along with knowledge of analytics software such as Google Analytics, is essential. Strong organizational, communication, and creative problem-solving skills help you excel in client interactions and campaign development. These abilities are crucial for effectively reaching target audiences, optimizing campaign performance, and ensuring client satisfaction in a dynamic media landscape.

What is the difference between Horizon Media vs Media Planner?

AspectHorizon MediaMedia Planner
Required CredentialsBachelor's degree in marketing, advertising, or related field; experience in media planning preferredBachelor's degree in marketing, advertising, or communications; certifications like IAB or Google Ads beneficial
Work EnvironmentAgency setting with collaborative teams, fast-paced projectsAgency or client-side, focused on campaign strategy and media buying
Employer & Industry UsageAdvertising agencies, media companies, marketing firmsAdvertising agencies, media departments within brands
Common Search & ComparisonOften compared for roles in media planning and buyingFrequently compared to media planning roles in agency settings

Horizon Media is a leading media agency specializing in integrated marketing solutions, while a Media Planner focuses on developing and executing media strategies within agencies or client teams. Both roles require similar credentials and work environments, but Horizon Media offers a broader agency-focused experience with a reputation for innovative campaigns.

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Horizon Media jobs near you
Infographic showing various Horizon Media job openings in the United States as of August 2026, with employment types broken down into 2% Internship, 75% Full Time, 19% Part Time, 1% Temporary, and 3% Contract. Highlights an 85% Physical, 3% Hybrid, and 12% Remote job distribution, with an average salary of $69,423 per year, or $33.4 per hour.

Investor, Integrated Investment

Horizon Media

New York, NY • On-site

Full-time

Medical, Life, Retirement, PTO

Re-posted 29 days ago

Job description

Job Description
Who We Are
Horizon Media, founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service. Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune, AdAge, Crain's New York Business and Los Angeles Business Journal. Together we are building a place of belonging.
At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.
Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.
What You'll Do
Digital Media Strategy - 10%
  • Collaborate with Assistants and Senior Associates, and Supervisors for strategy and plan development
  • Identify how digital strategy fits into overall brand communication goals
  • Employ Horizon Media's suite of planning, evaluation and buying tools for application/analysis of competitive landscape, target/audience digital consumption support, plan development and reporting
  • Participate in team brainstorms to kick off plan and consideration set development
  • Monitor trends, tools, opportunities and applications within digital environments, and appropriately apply that knowledge
  • Contribute to the creation and presentation of media specific documents such as media plans, objectives and strategy decks, and other related functions

Media Negotiating & Buying - 30%
  • Gather rates for planning costs
  • Effectively negotiate & steward buys across multiple accounts
  • Analyze daypart mixes and pricing within plans
  • Lead RFP creation and review of partners/site responses, compile proposal analysis and drive partner negotiations
  • Oversee accuracy of plan details and insertion orders within internal systems tool
  • Maintain collaboration with key contacts during planning process, including Partners, Creative Agencies, Paid Social and Programmatic

Campaign Management & Execution - 20%
  • Set up campaigns in Prisma and SBMS
  • Implement site tagging, ensuring all first- and third-party trafficking is properly executed
  • Issue specs documents, IOs, and ensure all materials are received from creative agency
  • Oversee creation of campaign post launch information (i.e. screenshots, links and placement information) to demonstrate proof of placement for clients
  • Work alongside assistant associate on mid-campaign reconciliation, billing, pacing, campaign validation and brand safety
  • Manage market budgets and deliverables (GRPs, impressions, response data)
  • React quickly to campaign results, and implement required optimizations as directed
  • Assist account manager with budget maintenance, clearance spreadsheets and other campaign data
  • Ensure all deals are delivering throughout the flight
  • Participate in campaign results meetings/calls with client and strategy teams

Reporting & Analysis - 20%
  • Monitor and report on media campaigns on an ongoing basis, communicating optimization opportunities and challenges to internal teams and media partners
  • Parse through partner ad verification and ad server data to provide critical thinking and analysis, as well as draw conclusions and discover actionable implications
  • Responsible for providing data for dashboards/Excel trackers, as needed by account, ensuring accuracy and validity of data shown
  • Analyze MSAs and delivery reports from partners on a quarterly basis to deliver the post report to the Business Solutions team

Reconciliation - 10%
  • Work with Assistant to reconcile monthly invoices and track all monthly totals by deal
  • Work with the billing department to make sure all invoices have been correctly input
  • Work through discrepancies with the respective partner(s)

Relationship Management & Mentorship - 10%
  • Help to train Assistants and onboard new Associates
  • Delegate and provide real time feedback to direct report(s)
  • Through effective verbal and written communication, develop and maintain strong mutually beneficial relationships with Horizon Media departments (Business Solutions, Traffic, Ad Ops, Billing) as well as external partners
  • Effectively manage up and down, collaborate with your Senior Associate and Supervisor on day-to-day account activities, status, and deliverables

Who You Are
  • Interested in the video and digital landscape
  • Have a data powered mindset
  • Comfortable working within large sets of data and numbers
  • A problem solver with foresight and the ability to develop creative solutions
  • Results oriented; consistently motivated, proactive, and resourceful
  • A strong, effective communicator and team player
  • Detail oriented with commitment to follow through
  • An independent worker with effective time management and organizational skills
  • Flexible and able to succeed in a fast-paced environment
  • An individual who takes pride in ownership of work and demonstrates accountability
  • Ability to mentor and teach team members
  • Motivated and eager to learn
  • An advocate for and supporter of diversity, equity and inclusion

Preferred Skills & Experience
  • Experience working in fast-paced advertising/marketing environment
  • 1-2 years' experience related to active buying and planning
  • Experience with national buying across the linear and digital landscape
  • Background in analyzing and managing buys towards campaign performance metrics
  • Strong proficiency in Media Math
  • Experience using Prisma
  • Knowledge of various channels and buying methods (video, display, programmatic, social)
  • Familiarity with marketing principles, analytics and concepts
  • Confidence within Microsoft Office Suite especially Excel and PowerPoint
  • Experience in negotiating and constructing digital media plans
  • Competence within systems and tools related to the media planning process (i.e. media management system, billing system, competitive and targeting tools)
  • Mastery of third-party ad server and ad verifications (DCM, Double Verify, Innovid preferred)

#LI-LT1 #LI-hybrid #HN
Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
Salary Range
$66,300.00 - $80,000.00
A successful applicant's actual base salary may vary based on factors such as individual's skill sets, experience, training, education, licensure/certifications, and qualifications for the role. As an organization, we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.

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