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Harley Dealer Jobs (NOW HIRING)

NW84 Inc

Harley-Davidson Technician

Olympia, WA · On-site

$18 - $35/hr

You must be comfortable using the dealership's computer software and have extensive knowledge of Harley systems. If you have a "never give up" attitude and are willing to problem-solve until you find ...

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Harley Dealer information

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$13

$23

$36

How much do harley dealer jobs pay per hour?

As of Aug 19, 2026, the average hourly pay for harley dealer in the United States is $23.58, according to ZipRecruiter salary data. Most workers in this role earn between $18.27 and $26.44 per hour, depending on experience, location, and employer.

What is a Harley Dealer?

A Harley Dealer is an authorized retailer that sells new and used Harley-Davidson motorcycles, along with related parts, accessories, and merchandise. These dealerships also provide maintenance, repair, and customization services for Harley-Davidson bikes. Harley Dealers are the primary point of contact for customers interested in purchasing a Harley-Davidson motorcycle or getting official service and support. They often host community events, rides, and safety courses for motorcycle enthusiasts.

What are the key skills and qualifications needed to thrive as a Harley Dealer, and why are they important?

To thrive as a Harley Dealer, you need strong sales acumen, knowledge of Harley-Davidson motorcycles, and typically prior experience in automotive or motorcycle sales. Familiarity with dealership management systems (DMS), inventory software, and sometimes manufacturer-specific certifications are important. Exceptional interpersonal skills, customer service orientation, and a passion for motorcycles help build lasting client relationships. These abilities are crucial for driving sales, ensuring customer satisfaction, and maintaining a reputable dealership.

What are some common challenges faced by employees working at a Harley dealership, and how can they be addressed?

Working at a Harley dealership can present unique challenges, such as keeping up-to-date with the latest motorcycle models and technology, meeting sales targets in a competitive market, and providing top-notch customer service to a passionate clientele. Employees often need to balance technical knowledge with strong interpersonal skills to build trust with customers. Regular training, teamwork, and staying engaged with Harley-Davidson's brand culture can help address these challenges and lead to a rewarding career in the dealership environment.

What is the difference between Harley Dealer vs Motorcycle Technician?

AspectHarley DealerMotorcycle Technician
CertificationsHarley-Davidson certifications, mechanic licensesMotorcycle repair certifications, manufacturer-specific training
Work EnvironmentRetail dealership, customer service focusWorkshop, repair bays, hands-on repair work
Industry UsageSales, service, and parts for Harley-Davidson motorcyclesRepair and maintenance of motorcycles, including Harley-Davidson

Harley Dealers primarily focus on sales, customer service, and parts within a retail environment, often requiring sales and service certifications. Motorcycle Technicians specialize in repairing and maintaining motorcycles, including Harley-Davidson models, with technical certifications. While both roles work closely in the motorcycle industry, Harley Dealers emphasize customer interaction and sales, whereas Motorcycle Technicians focus on technical repair work.

How much do Harley dealers make?

Harley-Davidson dealership employees' earnings vary by role, experience, and location. Sales associates and service technicians typically earn between $30,000 and $70,000 annually, with experienced staff and managers earning higher salaries. Compensation may also include commissions, bonuses, and benefits depending on the dealership.

What job categories do people searching Harley Dealer jobs look for?

The top searched job categories for Harley Dealer jobs are:

Harley Dealer jobs near you
Infographic showing various Harley Dealer job openings in the United States as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $49,043 per year, or $23.6 per hour.

Service Manager - Harley-Davidson Dealership

Wise Auto Group

Victorville, CA • On-site

$72K - $120K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 5 days ago

Job description

Job Title: Service Manager - Harley-Davidson Dealership
Location: Death Valley Harley-Davidson - Victorville, CA
Department: Service
Reports To: General Manager
Job Type: Full-Time
Compensation: $72,000 - $120,000+ annually including performance-based bonus opportunitiesRide With Us
At Death Valley Harley-Davidson, we don't just service motorcycles, we keep riders on the road and experiences alive.
We are looking for a high-performing Service Manager who can lead from the front, drive accountability, maximize shop productivity, and deliver a world-class customer experience.
This role requires leadership, urgency, operational discipline, and the ability to build a strong culture inside the Service Department.
If you thrive in a fast-paced dealership environment and know how to lead teams, drive profitability, and create consistent results, we want to hear from you.Position Summary
The Service Manager is responsible for overseeing the daily operations, profitability, performance, and customer satisfaction of the Service Department.
This position plays a critical leadership role within the dealership and is responsible for driving technician productivity, increasing customer retention, improving workflow efficiency, and ensuring service excellence.Responsibilities
  • Lead, coach, and manage the Service Department team including Service Advisors and Technicians
  • Drive department gross profit, net profit, labor sales, and overall operational performance
  • Monitor and improve technician productivity, efficiency, and billed hours
  • Oversee repair workflow and ensure repairs are completed accurately and on time
  • Review and manage work-in-progress (WIP) daily
  • Partner closely with the Parts Department to streamline parts flow and reduce downtime
  • Maintain strong customer satisfaction through professional communication, scheduling, follow-up, and complaint resolution
  • Develop and execute service marketing and retention initiatives
  • Recruit, hire, train, and develop high-performing service personnel
  • Conduct daily huddles, coaching sessions, and performance reviews
  • Ensure dealership policies, safety standards, and operational procedures are followed
  • Maintain a clean, safe, organized, and efficient shop environment
  • Monitor department reports, KPIs, and budgets in alignment with dealership goals
  • Ensure all end-of-day reporting and documentation is accurate and completed timely
Qualifications
  • 5+ years of progressive dealership service management experience (motorcycle, automotive, powersports, or RV preferred)
  • Proven leadership ability with a track record of developing high-performing teams
  • Strong understanding of dealership service operations, technician workflow, and profitability management
  • Experience managing KPIs including labor sales, hours per repair order, productivity, and effective labor rate
  • Strong communication, leadership, and organizational skills
  • Experience with dealership management systems and CRM tools preferred
  • Proficiency with Microsoft Office Suite
  • Passion for motorcycles and the Harley-Davidson lifestyle preferred
  • Valid driver's license required
  • Motorcycle endorsement preferred or willingness to obtain
Physical Demands & Work Environment
  • Frequent standing, walking, bending, stooping, crouching, and lifting up to 50 lbs
  • Ability to safely balance and assist in moving motorcycles up to 750 lbs (with assistance as needed)
  • Regular exposure to moving mechanical parts, shop equipment, vehicle exhaust, noise, and cleaning chemicals
  • Fast-paced dealership and service shop environment
Benefits
  • Competitive base salary plus performance bonus opportunities
  • Medical, Dental, and Vision Insurance
  • Paid Time Off and Holidays
  • 401(k)
  • Employee discounts on motorcycles, parts, apparel, and service
  • Ongoing training and professional development opportunities
  • Career advancement opportunities within a growing dealer group
Apply Today
If you are an experienced Service Manager ready to lead a team, drive performance, and build a best-in-class Service Department, we encourage you to apply today.
Join Death Valley Harley-Davidson and help us build one of the strongest service operations in Southern California.

Apply