ZipRecruiter

Log In

1

Gtm Jobs in Ohio (NOW HIRING)

Eaton

Sr. Licensing Analyst, GTM

Beachwood, OH · On-site +1

$86K - $126K/yr

Eaton's Corporate Sector division is currently seeking a Sr. Licensing Analyst, GTM. This position is eligable for a remote work set up anywhere within the continental US with 10% travel required.

Eaton

Sr. Licensing Analyst, GTM

Beachwood, OH · On-site

$86K - $126K/yr

Eaton's Corporate Sector division is currently seeking a Sr. Licensing Analyst, GTM. This position is eligable for a remote work set up anywhere within the continental US with 10% travel required.

Loop

Senior Director, Revenue Operations

Columbus, OH

$180K - $275K/yr

Own GTM Analytics, Reporting, and Business Insights * Lead Loop's GTM analytics and reporting strategy, providing clear visibility into performance, risk, and opportunity across the funnel. * Own ...

RELX Group plc

Sales Enablement Program Manager

Dayton, OH · On-site

$95K - $158K/yr

Lead Product & GTM Enablement Programs * Lead enablement programs for new products, enhancements, and strategic GTM initiatives from planning through execution, managing multiple concurrent releases ...

RELX

Sales Enablement Program Manager

Dayton, OH · Remote

$95K - $158K/yr

Lead Product & GTM Enablement Programs * Lead enablement programs for new products, enhancements, and strategic GTM initiatives from planning through execution, managing multiple concurrent releases ...

Wolters Kluwer

Sales Enablement Manager

Columbus, OH · On-site

Our product and GTM strategy will evolve significantly over the next three years. The person in this role must build an enablement framework that can travel that journey with the business, flexible ...

LexisNexis

Sales Enablement Program Manager

Dayton, OH · Remote

$95K - $158K/yr

Lead Product & GTM Enablement Programs * Lead enablement programs for new products, enhancements, and strategic GTM initiatives from planning through execution, managing multiple concurrent releases ...

Wolters Kluwer

Sales Enablement Manager

Columbus, OH · On-site

Our product and GTM strategy will evolve significantly over the next three years. The person in this role must build an enablement framework that can travel that journey with the business, flexible ...

LexisNexis

Sales Enablement Program Manager

Dayton, OH · On-site

$95K - $158K/yr

Lead Product & GTM Enablement Programs * Lead enablement programs for new products, enhancements, and strategic GTM initiatives from planning through execution, managing multiple concurrent releases ...

Wolters Kluwer

Sales Enablement Manager

Columbus, OH · On-site

Our product and GTM strategy will evolve significantly over the next three years. The person in this role must build an enablement framework that can travel that journey with the business, flexible ...

next page

Showing results 1-20

All JobsGtm JobsGtm Jobs in Ohio

Gtm information

See Ohio salary details

$15

$21

$39

How much do gtm jobs pay per hour?

As of Sep 2, 2026, the average hourly pay for gtm in Ohio is $22.00, according to ZipRecruiter salary data. Most workers in this role earn between $18.75 and $20.82 per hour, depending on experience, location, and employer.

What are GTM roles?

GTM, or Go-to-Market, roles are positions focused on bringing a company's products or services to market and driving revenue growth. These roles typically include responsibilities such as product marketing, sales, business development, and customer success. GTM teams collaborate to create and execute strategies that identify target customers, communicate value propositions, and ensure successful product launches. People in GTM roles often work closely with product, marketing, and sales teams to align efforts and achieve business goals.

What are the key skills and qualifications needed to thrive as a GTM manager?

To thrive as a Go-to-Market (GTM) Manager, you need strong skills in market analysis, project management, and cross-functional collaboration, often supported by a background in business, marketing, or sales. Familiarity with CRM platforms like Salesforce, marketing automation tools such as HubSpot, and data analytics systems is typically required. Exceptional communication, strategic thinking, and adaptability are critical soft skills for aligning teams and responding to changing market dynamics. These capabilities ensure successful product launches, effective market penetration, and sustained business growth.

What are some common challenges faced by professionals in GTM roles, and how can they be addressed?

Professionals in GTM roles often navigate challenges such as aligning cross-functional teams, adapting to constantly changing market dynamics, and managing tight launch timelines. Success in this role requires clear communication, strong project management skills, and the ability to synthesize input from sales, marketing, product, and customer success teams. Building strong relationships across departments and staying agile in response to feedback can help address these challenges and drive successful product launches.

What is the difference between Gtm vs Marketing Analyst?

AspectGtmMarketing Analyst
Required CredentialsBachelor's in Marketing, Business, or related field; certifications like Google Analytics or HubSpotBachelor's in Marketing, Business, or related field; certifications in analytics tools
Work EnvironmentCollaborates with marketing, sales, and product teams; often in tech or digital companiesAnalyzes marketing data; works in marketing or analytics departments
Employer & Industry UsageUsed in digital marketing, e-commerce, and tech industriesCommon in marketing agencies, corporate marketing teams, and data-driven companies

Gtm and Marketing Analyst roles share similar educational backgrounds and certifications, often working in digital and tech environments. While Gtm focuses on implementing and managing marketing technology platforms, Marketing Analysts primarily analyze marketing data to inform strategies. Both roles are essential in data-driven marketing teams, but Gtm emphasizes technical platform management, whereas Marketing Analysts focus on data interpretation and reporting.

Is Gtm a good career?

A career as a GTM (Go-to-Market) professional involves developing strategies to launch products and services, requiring skills in marketing, sales, and product management. It can be a rewarding field with opportunities for growth, especially for those with strong communication and strategic planning abilities. Success often depends on industry demand and individual expertise.

What are the most commonly searched types of Gtm jobs in Ohio?

The most popular types of Gtm jobs in Ohio are:

What are popular job titles related to Gtm jobs in Ohio?

For Gtm jobs in Ohio, the most frequently searched job titles are:

What job categories do people searching Gtm jobs in Ohio look for?

The top searched job categories for Gtm jobs in Ohio are:

Gtm jobs near you
Infographic showing various Gtm job openings in Ohio as of August 2026, with employment types broken down into 90% Full Time, 6% Part Time, and 4% Contract. Highlights an 65% Physical, 6% Hybrid, and 29% Remote job distribution, with an average salary of $45,754 per year, or $22 per hour.

Marketing Operations & AI GTM Leader

PartsSource

Cleveland, OH • On-site

Full-time

Medical, Retirement

Re-posted 9 days ago

PartsSource rating

9.1

Company rating: 9.1 out of 10

Based on 7 frontline employees who took The Breakroom Quiz

Job description

PartsSource is the leading technology and software platform for managing mission-critical healthcare equipment. Trusted by over 5,000 US hospitals and 15,000 clinical sites, PartsSource empowers providers and service organizations to maximize clinical availability for patient care and automates the procurement of parts, services and training through a unique digital experience.
PartsSource team members are deeply committed to our mission of Ensuring Healthcare is Always On®, which is foundational to our success and growth. Our vibrant culture is built upon aligned values, shared ownership, mutual respect, and a passion for collaborating to solve complex customer problems.
About the Job Opportunity
The Marketing Operations & AI GTM Leader owns the systems, data, workflows, and emerging AI capabilities that power PartsSource's marketing and commercial growth engine. This role combines marketing operations leadership, hands-on technology administration, business process design, and AI-enabled GTM transformation. You will ensure the marketing technology stack operates reliably today while helping PartsSource build a more intelligent, automated, and continuously learning go-to-market model. You'll work closely with Marketing, the GTM Engineer, RevOps, Sales Operations, Product Marketing, IT, Security, and Data teams to connect customer signals, improve targeting, automate execution, personalize engagement, and create feedback loops that improve GTM performance over time. This is an opportunity to help design how PartsSource senses customer demand, prioritizes accounts and buying groups, orchestrates engagement, and learns from commercial outcomes.
What You'll Do
Marketing Technology Ownership & Administration
  • Own the day-to-day administration and reliability of Marketo, including campaigns, workflows, lists, lifecycle stages, forms, scoring models, properties, and integrations.
  • Manage system configuration, permissions, documentation, testing, release management, and change control.
  • Partner with the GTM Engineer on system enhancements, integrations, automation, and AI-enabled workflows.
  • Monitor system performance and proactively resolve issues before they affect campaign execution, lead flow, reporting, or the customer experience.
  • Develop a scalable marketing technology architecture that supports demand generation, account-based marketing, lifecycle marketing, personalization, and measurement.
  • Evaluate existing platform capabilities before introducing new tools, ensuring PartsSource maximizes value of Marketo, 6sense, CRM, advertising platforms, and other current investments.

AI GTM Roadmap & Workflow Transformation
  • Help develop and maintain the Marketing AI GTM roadmap, identifying where AI can improve productivity, customer engagement, targeting, decision-making, and commercial performance.
  • Map critical marketing workflows to identify manual work, disconnected data, delays, quality issues, and opportunities for intelligent automation.
  • Prioritize AI use cases based on business impact, implementation complexity, data readiness, risk, and time to value.
  • Translate high-priority use cases into clear requirements, workflows, sprint plans, governance standards, and measurable business outcomes.
  • Partner with the GTM Engineer and external partners to design, test, deploy, and scale AI agents and automated workflows.
  • Establish a phased approach that delivers immediate operational improvements while building toward a more connected AI GTM architecture.

Customer Signals, Shared Data & GTM Intelligence
  • Partner with Marketing, RevOps, Sales Operations, and Data teams to create a trusted account- and contact-level view of customer activity.
  • Connect and operationalize signals from CRM, Marketo, 6sense, website behavior, advertising platforms, campaign engagement, sales activity, customer interactions, and third-party data.
  • Help define the data architecture, field mappings, taxonomies, and system relationships required to support connected customer journeys.
  • Develop the shared data and workflow foundation that allows AI systems to interpret customer context and recommend or initiate the next best action.
  • Ensure marketing data can be used consistently for segmentation, targeting, personalization, routing, reporting, and AI-enabled decision-making.

Campaign Execution & Continuous Optimization
  • Support the execution of demand generation, lifecycle, customer, and account-based marketing campaigns across channels.
  • Build reusable campaign templates, workflows, audience structures, QA processes, and reporting standards.
  • Enable automated experimentation across messaging, offers, timing, audiences, channels, and journeys.
  • Train marketers on test design, execution, interpretation, and application of findings.
  • Use AI and automation to improve campaign speed, consistency, personalization, and quality.
  • Translate campaign results into actionable recommendations that improve engagement, conversion, buying-group coverage, pipeline, and revenue.

Lead Scoring, Intent & Buying-Group Coverage
  • Own the operational implementation and continuous improvement of lead, contact, account, and intent scoring models.
  • Support the evolution from MQL-centric measurement toward account engagement, buying-group coverage, opportunity readiness, and next-best-action models.
  • Operationalize engagement-based and intent-driven workflows aligned with PartsSource's ABM and enterprise growth strategies.
  • Use AI and analytics to identify meaningful patterns across engagement, intent, opportunity progression, and customer behavior.
  • Partner with Marketing, Sales, and RevOps to ensure prioritization models are transparent, explainable, actionable, and trusted.

AI Agents, Automation & Orchestration
  • Design and manage human-in-the-loop workflows that combine marketer judgment with AI-assisted execution.
  • Partner with the GTM Engineer to develop agents, copilots, prompts, knowledge sources, validation processes, and workflow automations.
  • Define when AI may recommend, draft, execute, escalate, or require human approval.
  • Ensure agents have access to accurate, current, and approved customer, product, brand, and performance information.
  • Create reusable standards for prompt design, agent instructions, testing, exception handling, monitoring, and ongoing improvement.

Data Governance, Quality & AI Readiness
  • Enforce campaign taxonomy, UTM standards, naming conventions, lifecycle definitions, and data-entry requirements.
  • Monitor data completeness, accuracy, consistency, duplication, and usability.
  • Identify and resolve data issues that affect targeting, reporting, personalization, routing, or AI performance.
  • Coordinate with the GTM Data Engineer and Data teams on schema changes, integrations, enrichment, normalization, and data requirements.
  • Maintain system documentation, field maps, workflow diagrams, runbooks, business rules, and process standards.

AI Governance, Risk & Quality Control
  • Develop practical AI governance standards for Marketing in partnership with Legal, IT, Security, Compliance, and Data teams.
  • Define approved tools, use cases, data sources, access controls, review requirements, and escalation procedures.
  • Build validation and quality-control processes for AI-generated content, insights, scoring, routing, and recommendations.
  • Ensure appropriate human oversight for customer-facing communications and commercially significant decisions.
  • Monitor AI workflows for accuracy, bias, inconsistency, data leakage, hallucinations, and unintended outcomes.
  • Balance speed and experimentation with the standards required for a healthcare technology company.

Measurement & Business Impact
  • Create measurement frameworks for both traditional marketing operations and AI GTM initiatives.
  • Develop business cases for new technology, automation, data, and AI investments; quantify anticipated value before implementation.
  • Use performance data to determine which workflows should be scaled, redesigned, or retired.
  • Build feedback loops so campaign and commercial outcomes improve future scoring, targeting, content, and engagement decisions.

Enablement, Adoption & Cross-Functional Execution
  • Train marketers on systems, AI tools, workflows, testing methods, governance, and best practices.
  • Help team members understand how AI can improve their work rather than operate as a disconnected technology initiative.
  • Create hands-on learning opportunities, workflow labs, use-case workshops, and experimentation programs.
  • Serve as the first point of contact for marketing system troubleshooting and operational guidance.
  • Identify automation opportunities that reduce manual work and allow teams to focus on strategy, creativity, and commercial outcomes.
  • Build strong partnerships across Marketing, RevOps, Sales, Data, IT, Security, and external technology partners.
  • Create clear ownership and operating cadences for cross-functional GTM workflows.
  • Drive adoption by making new tools and processes practical, accessible, measurable, and easy to use.

What You'll Bring
Your Background
  • 5+ years of experience in Marketing Operations, Marketing Technology, Revenue Operations, GTM Systems, or a related leadership role.
  • Hands-on administration experience with Marketo; demonstrable expertise in campaign management, workflows, scoring, forms, and integrations.
  • Experience with 6sense, CRM platforms, advertising technology, intent data, and B2B marketing systems.
  • Strong understanding of B2B demand generation, account-based marketing, lifecycle management, buying groups, pipeline measurement, and commercial operations.
  • Experience designing or operationalizing lead scoring, account scoring, intent models, routing, automation, and account-level engagement measurement.
  • Demonstrated ability to translate business needs into technical requirements, workflows, system configurations, and measurable outcomes.
  • Experience working with Marketing, RevOps, Sales Operations, IT, Security, Data, and external implementation partners.
  • Strong process orientation with the ability to document complex workflows and simplify them for end users.
  • Ability to balance immediate execution needs with longer-term platform and architecture development.

AI GTM & Emerging Technology Experience
  • Practical experience applying generative AI, machine learning, automation, or intelligent decisioning to marketing or GTM workflows.
  • Experience identifying, evaluating, and prioritizing AI use cases based on business impact and operational feasibility.
  • Understanding of AI agents, copilots, prompt design, knowledge retrieval, human-in-the-loop workflows, testing, and governance.
  • Experience connecting AI outputs into operational systems such as CRM, marketing automation, sales engagement, content, or analytics platforms.
  • Ability to distinguish between compelling AI demonstrations and scalable, production-ready workflows.
  • Comfort experimenting with emerging technology while maintaining appropriate controls and documentation.

Preferred
  • Experience in B2B SaaS, healthcare technology, marketplace, or platform businesses.
  • Experience supporting enterprise demand generation and ABM programs.
  • Familiarity with data architecture, APIs, integrations, data warehouses, enrichment, normalization, and identity resolution.
  • Experience working in agile sprints with GTM engineers, data engineers, developers, agencies, or implementation partners.
  • Experience developing AI governance or responsible-use standards.
  • Experience leading AI adoption, training, workshops, or internal experimentation programs.
  • Familiarity with tools such as ChatGPT Enterprise, Microsoft Copilot, Claude, n8n, Workato, Zapier, Snowflake, Salesforce, or similar platforms.

Who We Want to Meet
Act Like an Owner
You take ownership of marketing systems, data, workflows, and AI initiatives and follow through to reliable outcomes. You own both the day-to-day reliability of our tech stack and the strategic vision for how AI will transform our go-to-market approach. Accountability & Execution, Results Driven
Serve with Purpose
You remove operational friction and focus technology investments on improving the customer experience and commercial performance. You understand that better data, smarter automation, and responsible AI create value for customers, the organization, and the market. Clear & Critical Thinking, Active Listening
Adapt to Thrive
You quickly learn new tools, workflows, AI capabilities, and GTM approaches as the market and technology landscape evolve. You're intellectually curious about AI, passionate about experimentation, and skilled at turning prototypes into production-ready systems. Learning Agility, Resilience
Collaborate to Win
You translate effectively between marketers, sellers, executives, engineers, data teams, and technology partners. You build strong partnerships and create operating cadences that get things done across silos. Relationship Management, Team Orientation
Challenge the Status Quo
You question unnecessary complexity, identify better ways of working, and turn experimentation into scalable operating practices. You hold the tension between moving fast and maintaining data integrity, brand quality, and governance. Curiosity & Problem Solving, Continuous Improvement
Benefits & Perks
  • Competitive compensation package with salary, incentives, company ownership/equity, and comprehensive benefits (401k match, health, college debt reduction, and more!)
  • Career and professional development through training, coaching and new experiences.
  • Hybrid culture with new & beautiful workspaces

What PartsSource employees say

Pay

Hours and flexibility

Workplace

Get the full story on Breakroom

Apply