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Gtm Strategy Jobs in California (NOW HIRING)

Known

Strategy and Operations, Growth

San Francisco, CA · On-site

$80K - $110K/yr

This could be: * 0-1 on a GTM strategy to scale Known to 100,000 users * Sourcing and hiring our founding team * Bridging GTM and product to create a best-in-class user experience Our Investors We're ...

Block

Senior Manager, GTM Strategy

Bodega Bay, CA · On-site

Elevate strategic tradeoffs to leadership with data-backed recommendations You Have * 8-12+ years of experience in sales strategy, product strategy, vertical GTM, consulting, or similar fields

Russell Tobin

GTM Manager

Santa Clara, CA · On-site

$87 - $92/hr

Title: Sr. GTM Strategy Manager Location: Santa Clara, CA (Hybrid) Duration: ~6 months (08/03/2026 - 02/05/2027) Pay Range: $87-92/hr. on W2 Lead strategic Go-To-Market (GTM) initiatives that drive ...

Planhat inc

GTM Strategy Associate

Los Angeles, CA · On-site

$100K - $140K/yr

From supporting strategic decisions to wrangling cross-functional work, you'll have your hands on the pulse of the business. What stands out to us: * Sharp and structured: you think clearly under ...

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Gtm Strategy information

See California salary details

$98.7K

$116.2K

$150K

How much do gtm strategy jobs pay per year?

As of Aug 13, 2026, the average yearly pay for gtm strategy in California is $116,175.00, according to ZipRecruiter salary data. Most workers in this role earn between $108,600.00 and $118,400.00 per year, depending on experience, location, and employer.

What is a GTM Strategy?

A GTM (Go-To-Market) Strategy job focuses on developing and executing plans to successfully introduce products or services to market. This role involves market research, positioning, competitive analysis, and defining the best channels for distribution and sales. GTM strategists collaborate with product, marketing, and sales teams to ensure a cohesive approach to customer acquisition and revenue growth. Their goal is to optimize market entry, drive business growth, and refine strategies based on performance data.

What are the key skills and qualifications needed to thrive in the GTM Strategy position?

To thrive in GTM (Go-To-Market) Strategy, you need a strong background in market analysis, business strategy, and cross-functional project management, often supported by a degree in business, marketing, or a related field. Familiarity with CRM software, data analytics tools, and marketing automation platforms is highly advantageous. Exceptional communication, stakeholder management, and problem-solving abilities will help you lead teams and align diverse groups towards common goals. These skills are essential for developing and executing successful strategies that drive product adoption and business growth.

Is Gtm Strategy a good job?

A Gtm Strategy role involves developing plans to bring products or services to market, requiring skills in market analysis, strategic planning, and cross-functional collaboration. It can be a rewarding career for those interested in business growth, with opportunities in various industries and potential for advancement. Job satisfaction depends on individual interests and the specific company environment.

What are the typical challenges faced in a GTM Strategy role?

Professionals in GTM Strategy roles often navigate the complexities of aligning multiple departments—such as marketing, sales, product, and customer success—behind a unified market approach. Challenges may include gathering and analyzing market data, ensuring clear internal communication, adapting plans to shifting market trends, and managing tight deadlines for product launches. You'll also need to prioritize competing stakeholder interests and adjust strategies based on real-time feedback. This dynamic environment is ideal for those who thrive on collaboration, strategic thinking, and problem-solving, and it offers extensive opportunities to showcase your impact on a company’s growth.

What does a Gtm Strategy strategist do?

A Gtm Strategy strategist develops plans to introduce products or services to target markets, focusing on market segmentation, positioning, and competitive analysis. They collaborate with marketing, sales, and product teams to ensure alignment and effective execution, often utilizing data analysis and strategic frameworks to optimize go-to-market efforts.

What are the most commonly searched types of Gtm Strategy jobs in California?

The most popular types of Gtm Strategy jobs in California are:

What are popular job titles related to Gtm Strategy jobs in California?

For Gtm Strategy jobs in California, the most frequently searched job titles are:

What job categories do people searching Gtm Strategy jobs in California look for?

The top searched job categories for Gtm Strategy jobs in California are:

What cities in California are hiring for Gtm Strategy jobs?

Cities in California with the most Gtm Strategy job openings:

Gtm Strategy jobs near you
Infographic showing various Gtm Strategy job openings in California as of August 2026, with employment types broken down into 1% Internship, 88% Full Time, 7% Part Time, 2% Temporary, and 2% Contract. Highlights an 81% Physical, 6% Hybrid, and 13% Remote job distribution, with an average salary of $116,175 per year, or $55.9 per hour.

Strategy and Operations, Growth

Known

San Francisco, CA • On-site

$80K - $110K/yr

Full-time

Re-posted 12 days ago

Job description

Strategy and Operations, Growth
Known is a matchmaker that talks to users and supports them like a friend. Our mission is to empower humanity by applying general intelligence to human connection. Users join Known by telling us their life story.
On average, our new users talk to our AI voice agent for 27 minutes, giving us a uniquely intimate context that enables our matchmaking.
We are a team of engineers who've created some of the most widely used AI-driven consumer products including Uber Eats, Uber and Afterpay.
We love to work hard, with a high degree of autonomy and ownership. We work together in-person in Cow Hollow, San Francisco.
Are you a good fit?
We are looking for the top 0.1% operations talent to work alongside our founders in San Francisco as we sprint from our $10M seed round toward launching across the US.
  • 1-4 years of experience in early-stage startups, consulting, investment banking, or a similar high-performance environment
  • A systems-minded operator who embraces ambiguity
  • Strong communicator (written and verbal)

Strong specialty characteristics
  • You've run and grown a community for a beloved consumer brand
  • You've managed and scaled UGC programs to thousands of creators and tens of thousands of users
The Work
We expect you to own a piece of Known's growth. It's up to you to decide what part of Known you're most excited about working on.
This could be:
  • 0-1 on a GTM strategy to scale Known to 100,000 users
  • Sourcing and hiring our founding team
  • Bridging GTM and product to create a best-in-class user experience
Our Investors
We're backed by Eurie Kim and Kirsten Green at Forerunner Ventures (the investors behind Decagon, Faire, and Oura), NFX and PearVC.
Learn more
  • Known's 10M Seed | TechCrunch
  • "You Don't Need to Swipe Right" - Known | NYT
  • Website

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