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Gtm Engineer Jobs in Minnesota (NOW HIRING)

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$68.1K

$92.6K

$124.9K

How much do gtm engineer jobs pay per year?

As of Aug 22, 2026, the average yearly pay for gtm engineer in Minnesota is $92,626.00, according to ZipRecruiter salary data. Most workers in this role earn between $76,400.00 and $106,300.00 per year, depending on experience, location, and employer.

What is a GTM engineer?

A GTM (Go-to-Market) Engineer is a professional who bridges the gap between technical product development and commercial teams. GTM Engineers work closely with sales, marketing, and product teams to ensure new products or features are successfully launched and adopted in the market. They help translate technical capabilities into customer benefits, provide technical expertise during sales cycles, and may assist with product demonstrations, solution architecture, and customer feedback. Their goal is to accelerate product adoption and support revenue growth through technical enablement.

What are the key skills and qualifications needed to thrive as a GTM engineer?

To excel as a GTM Engineer, you need a solid background in software engineering, product management, and business acumen, often with a degree in computer science or a related field. Familiarity with customer relationship management (CRM) platforms, cloud services, APIs, and analytics tools is commonly required. Strong communication, problem-solving, and stakeholder management skills help bridge technical and business teams effectively. Mastering these areas ensures successful product launches, customer satisfaction, and alignment between technical solutions and market needs.

What are some typical challenges a GTM engineer faces when integrating new products into existing sales and marketing workflows?

A GTM Engineer often encounters challenges such as aligning technical product features with the needs of the sales and marketing teams, ensuring seamless data flow between tools (like CRMs and marketing automation platforms), and translating complex product capabilities into clear value propositions. Additionally, they must anticipate and resolve compatibility or scalability issues that could impact go-to-market strategies. Collaborating closely with cross-functional teams and maintaining open communication is key to overcoming these hurdles and ensuring successful product launches.

What is the difference between Gtm Engineer vs Data Engineer?

AspectGtm EngineerData Engineer
CredentialsBachelor's in CS or related field, certifications in marketing analytics or cloud platformsBachelor's in CS, Data Science, or related field, certifications in data management or cloud platforms
Work EnvironmentMarketing teams, analytics, and advertising platformsData teams, data warehouses, and backend systems
Industry UsageAdvertising, marketing, e-commerceTech, finance, healthcare, any data-driven industry

While both roles involve working with data, Gtm Engineers focus on implementing marketing and analytics tools for growth and tracking, whereas Data Engineers build and maintain data pipelines and infrastructure. Understanding these differences helps organizations assign the right skills to each role.

Is a Gtm Engineer a good career?

A Gtm Engineer specializes in implementing and optimizing go-to-market strategies using tools like marketing automation and analytics platforms. The role offers opportunities for growth in marketing technology, data analysis, and cross-functional collaboration, often requiring skills in programming, data management, and marketing tools. It can be a rewarding career for those interested in technology-driven marketing and strategic planning.

What do Gtm engineers do?

GTM (Go-to-Market) engineers develop and implement technical solutions to support product launches, sales, and marketing strategies. They often work with tools like CRM systems, analytics platforms, and automation software to optimize customer engagement and revenue growth. Strong coding skills and understanding of business processes are essential for this role.

What are popular job titles related to Gtm Engineer jobs in Minnesota?

For Gtm Engineer jobs in Minnesota, the most frequently searched job titles are:

What job categories do people searching Gtm Engineer jobs in Minnesota look for?

The top searched job categories for Gtm Engineer jobs in Minnesota are:

What cities in Minnesota are hiring for Gtm Engineer jobs?

Cities in Minnesota with the most Gtm Engineer job openings:

Gtm Engineer jobs near you
Infographic showing various Gtm Engineer job openings in Minnesota as of August 2026, with employment types broken down into 90% Full Time, 5% Part Time, 4% Contract, and 1% Nights. Highlights an 85% Physical, 6% Hybrid, and 9% Remote job distribution, with an average salary of $92,626 per year, or $44.5 per hour.

GTM Lead - Retail, Consumer Goods, Travel & Hospitality

Cognizant Technology Solutions

Minneapolis, MN • On-site

$200K - $235K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 25 days ago

Cognizant rating

7.2

Company rating: 7.2 out of 10

Based on 86 frontline employees who took The Breakroom Quiz

53rd of 72 rated business consultants

Job description

Go to Market Lead - Retail, Consumer Goods, Travel & Hospitality
About the role
As a Go to Market Lead - Retail, Consumer Goods, Travel & Hospitality, you will make an impact by defining and executing the go-to-market vision, sales acceleration strategy, and ecosystem partnerships for Cognizant's Consumer Business. You will be a valued member of the Consumer Business Unit leadership team and work collaboratively with sales, marketing, presales, industry solutions, finance, and operations leaders to drive growth, expand market presence, and win net-new logos across retail, consumer goods, and travel & hospitality clients.
In this role, you will:
  • Define the long-term North Star vision and three-year go-to-market strategy for Retail, Consumer Goods, and Travel & Hospitality as the "Front of the Funnel" driving vision and strategic leadership.
  • Lead annual and ongoing Business Unit strategy planning, including objectives, scorecards, and alignment to account plans.
  • Drive sales acceleration, with a focus on large-deal pipeline generation, deal shaping, and conversion.
  • Build and execute a comprehensive partner ecosystem strategy across hyperscalers, ISVs, and industry platforms.
  • Orchestrate cross-functional teams to deliver integrated industry solutions, proactive offerings, and targeted campaigns.
  • Represent Cognizant externally with analysts, alliance partners, and at industry events, generating new sales opportunities.
  • Embed sales intelligence and data-driven decision-making, including dashboards and pipeline performance tracking.
  • Develop and maintain industry sales playbooks, POVs, and thought leadership aligned to market strategy.

Work model
We strive to provide flexibility wherever possible. Based on this role's business requirements, this is a hybrid position requiring regular presence in a Cognizant office in Dallas, TX.
Moderate travel (25-30%) is required.
The working arrangements for this role are accurate as of the date of posting and may change based on business and client requirements. Rest assured, we will always be clear about role expectations.
What you need to have to be considered
  • 15+ years of experience in go-to-market leadership, sales, and market development within retail, consumer goods, and/or travel & hospitality.
  • Deep understanding of industry solutions, buyer personas, and market dynamics in the consumer sector.
  • Proven success driving large, complex enterprise deals and accelerating pipeline growth.
  • Strong executive presence with the ability to build trusted relationships with C-suite leaders (CTOs, CMOs, Chief Digital Officers).
  • Experience leading cross-functional and globally distributed teams, including offshore business development partners.
  • Strategic mindset paired with hands-on execution and strong program management capability.

These will help you stand out
  • MBA or equivalent advanced degree.
  • Established relationships with hyperscalers, ISVs, and industry analysts.
  • Experience developing and scaling industry-specific solutions and GTM motions.
  • Entrepreneurial leadership style with a strong sales-first mindset.
  • Ability to balance vision, velocity, and operational rigor in a fast-evolving market.

Salary and Other Compensation:
Applications will be accepted until July 1, 2026.
The annual base salary for this position is between $200,000 - $235,000 depending on the experience and other qualifications of the successful candidate.
This position is also eligible for Cognizant's discretionary annual incentive program and stock awards, based on performance and subject to the terms of Cognizant's applicable plans.
Benefits: Cognizant offers the following benefits for this position, subject to applicable eligibility requirements:
  • Medical/Dental/Vision/Life Insurance
  • Paid holidays plus Paid Time Off
  • 401(k) plan and contributions
  • Long-term/Short-term Disability
  • Paid Parental Leave
  • Employee Stock Purchase Plan

Disclaimer: The salary, other compensation, and benefits information is accurate as of the date of this posting. Cognizant reserves the right to modify this information at any time, subject to applicable law.
Benefits
Cognizant offers a comprehensive benefits package, including medical, dental, vision, paid time off, paid holidays, retirement savings plans, and wellbeing programs, subject to eligibility requirements.
#LI-SB1
About Cognizant:
Cognizant (Nasdaq: CTSH) is an AI Builder and technology services provider, bridging the gap between AI investment and enterprise value by building full-stack AI solutions for our clients. Our deep industry, process and engineering expertise enables us to build an organization's unique context into technology systems that amplify human potential, drive tangible outcomes and keep global enterprises ahead in a fast-changing world. See how at cognizant.ai or @cognizant.
Additional employment information
Compensation information is accurate as of the date of this posting. Cognizant reserves the right to modify this information at any time, subject to applicable law.
Applicants may be required to attend interviews in person or by video conference. In addition, candidates may be required to present their current state or government issued ID during each interview.
Cognizant is an equal opportunity employer. Your application and candidacy will not be considered based on race, color, sex, religion, creed, sexual orientation, gender identity, national origin, disability, genetic information, pregnancy, veteran status or any other characteristic protected by federal, state or local laws.
If you have a disability that requires reasonable accommodation to search for a job opening or submit an application, please email [email protected] for roles based in the Americas or [email protected] for roles based in India.

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