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Gtm Engineer Jobs in Michigan (NOW HIRING)

Team Velocity

Akamai Bot Specialist

Grosse Pointe, MI · Remote

$90K - $110K/yr

This role partners closely with Analytics, Marketing, Platform Engineering, Launch, and Product ... Validate cookie consent, tracking pixels, GTM/server-side GTM, and analytics configurations.

Speechify

Go-to-Market - Detroit, MI, USA

Detroit, MI

$150K - $200K/yr

Partner with Forward Deployed Engineers to ensure a seamless handoff from sale to onboarding * Develop GTM playbooks, messaging, and outbound strategies to help SIMBA break into new verticals

Speechify

Go-to-Market - Detroit, MI, USA

Detroit, MI · On-site

$150K - $200K/yr

Partner with Forward Deployed Engineers to ensure a seamless handoff from sale to onboarding * Develop GTM playbooks, messaging, and outbound strategies to help SIMBA break into new verticals

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Gtm Engineer information

See Michigan salary details

$60.6K

$82.4K

$111.1K

How much do gtm engineer jobs pay per year?

As of Jul 26, 2026, the average yearly pay for gtm engineer in Michigan is $82,430.00, according to ZipRecruiter salary data. Most workers in this role earn between $68,000.00 and $94,600.00 per year, depending on experience, location, and employer.

What is a GTM Engineer?

A GTM (Go-to-Market) Engineer is a professional who bridges the gap between technical product development and commercial teams. GTM Engineers work closely with sales, marketing, and product teams to ensure new products or features are successfully launched and adopted in the market. They help translate technical capabilities into customer benefits, provide technical expertise during sales cycles, and may assist with product demonstrations, solution architecture, and customer feedback. Their goal is to accelerate product adoption and support revenue growth through technical enablement.

What are some typical challenges a GTM Engineer faces when integrating new products into existing sales and marketing workflows?

A GTM Engineer often encounters challenges such as aligning technical product features with the needs of the sales and marketing teams, ensuring seamless data flow between tools (like CRMs and marketing automation platforms), and translating complex product capabilities into clear value propositions. Additionally, they must anticipate and resolve compatibility or scalability issues that could impact go-to-market strategies. Collaborating closely with cross-functional teams and maintaining open communication is key to overcoming these hurdles and ensuring successful product launches.

What are the key skills and qualifications needed to thrive as a GTM (Go-to-Market) Engineer, and why are they important?

To excel as a GTM Engineer, you need a solid background in software engineering, product management, and business acumen, often with a degree in computer science or a related field. Familiarity with customer relationship management (CRM) platforms, cloud services, APIs, and analytics tools is commonly required. Strong communication, problem-solving, and stakeholder management skills help bridge technical and business teams effectively. Mastering these areas ensures successful product launches, customer satisfaction, and alignment between technical solutions and market needs.

What is the difference between Gtm Engineer vs Data Engineer?

AspectGtm EngineerData Engineer
CredentialsBachelor's in CS or related field, certifications in marketing analytics or cloud platformsBachelor's in CS, Data Science, or related field, certifications in data management or cloud platforms
Work EnvironmentMarketing teams, analytics, and advertising platformsData teams, data warehouses, and backend systems
Industry UsageAdvertising, marketing, e-commerceTech, finance, healthcare, any data-driven industry

While both roles involve working with data, Gtm Engineers focus on implementing marketing and analytics tools for growth and tracking, whereas Data Engineers build and maintain data pipelines and infrastructure. Understanding these differences helps organizations assign the right skills to each role.

What are popular job titles related to Gtm Engineer jobs in Michigan? For Gtm Engineer jobs in Michigan, the most frequently searched job titles are:
What job categories do people searching Gtm Engineer jobs in Michigan look for? The top searched job categories for Gtm Engineer jobs in Michigan are:
What cities in Michigan are hiring for Gtm Engineer jobs? Cities in Michigan with the most Gtm Engineer job openings:
Gtm Engineer jobs near you
Infographic showing various Gtm Engineer job openings in Michigan as of July 2026, with employment types broken down into 92% Full Time, 5% Part Time, and 3% Contract. Highlights an 89% Physical, 4% Hybrid, and 7% Remote job distribution, with an average salary of $82,430 per year, or $39.6 per hour.
Director Software Development Engineering

Director Software Development Engineering

UKG (Ultimate Kronos Group)

Lansing, MI • On-site

$163.90 - $235.55/hr

Other

This job post has expired today. Applications are no longer accepted.

UKG rating

8.2

Company rating: 8.2 out of 10

Based on 41 frontline employees who took The Breakroom Quiz

107th of 245 rated software companies

Job description

Director, Go-To-Market Product Engineering – Salesforce

Director, GTM Engineering is a leadership position within UKG’s Digital group, reporting to the Vice President of GTM Product Experience. The role is pivotal in transforming the enterprise systems landscape by leveraging cutting‑edge technologies to accelerate value delivery and improve efficiencies. A strong emphasis is placed on strategic thinking, technical expertise, and collaborative problem‑solving. Experience with Salesforce implementations is mandatory.

Key Responsibilities
  • Lead by example in reinforcing company values and culture, inspiring confidence, and strengthening the management team.
  • Foster strong cross‑functional partnerships across Sales, Engineering, Product Management, and Services.
  • Manage cross‑geography teams to deliver a world‑class GTM product experience.
  • Innovate by incorporating AI‑driven solutions to modernize GTM systems and support scalable growth.
  • Apply AI technologies to:
    • Automate seller workflows and approvals
    • Surface real‑time insights, recommendations, and next‑best actions
    • Reduce manual effort across quoting, ordering, and deal execution
    • Partner with AI, data, and platform teams to design responsible, secure, and scalable AI integrations.
  • Drive measurable business outcomes from AI initiatives.
  • Design and deploy self‑service tools that empower sellers and enhance sales effectiveness.
  • Implement systems that accelerate time to value, including AI solutions, automated workflows, and real‑time analytics.
  • Conduct stakeholder research to inform robust architectural designs.
  • Oversee program execution from product definition through release and ongoing support.
  • Maintain deep expertise in SaaS enterprise application delivery.
Qualifications and Experience
  • Strong interpersonal and communication skills with proven presentation abilities.
  • Advanced analytical, troubleshooting, and programming skills in complex technical environments.
  • Minimum of 15 years in enterprise‑level software development, including at least 10 years managing high‑energy software teams.
  • Bachelor’s degree in computer science or equivalent experience.
  • At least 3+ years in a director‑level role.
  • Demonstrated high intellect, integrity, and positive leadership energy.
  • Extensive experience in software engineering for complex, scalable products across multiple technologies and platforms.
  • Proficiency with Agile development methodologies.
  • Proven success with Salesforce implementations, including Salesforce Einstein and Agentforce.
  • Desired experience in product integrations and API technologies.
  • Ability to attract and develop top talent, motivate high‑performing teams, and manage change effectively.
Compensation

Pay range: $163,900.00 to $235,550.00. Base pay may vary by skills, experience, and location. Eligible for performance‑based bonus plan and restricted stock unit awards.

Equal Opportunity Employer. UKG evaluates qualified applicants without regard to race, color, disability, religion, sex, age, national origin, veteran status, genetic information, and other legally protected categories.

UKG participates in E‑Verify. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment.

Disability Accommodation: For individuals with disabilities needing additional assistance in the application and interview process, contact UKGCareers@ukg.com.

View the EEO Know Your Rights poster (https://www.eeoc.gov/sites/default/files/2022-10/EEOC_KnowYourRights_screen_reader_10_20.pdf). UKG participates in E‑Verify posters (https://www.e-verify.gov/sites/default/files/everify/posters/EVerifyParticipationPoster.pdf).

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