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Google Tag Jobs (NOW HIRING)

Americaneagle.com

Analytics Specialist

Des Plaines, IL · On-site

$65K - $85K/yr

Setting up and maintaining Google Analytics 4 and Google Tag Manager for accurate data collection. * Designing and implementing Looker Studio dashboards for clear, actionable reporting. * Advising ...

Bentley

Paid Media Specialist

Exton, PA · Remote

Working with conversion tracking setups (Google Tag Manager, pixels, offline conversions). Optimizing and auditing campaigns under supervision of senior Paid Media team members. Monitoring the ...

Synovus

Marketing Analytics Specialist

Atlanta, GA · On-site

Tagging & Tracking - Assists with the setup, QA, and troubleshooting of website tags, pixels, and tracking scripts (Google Tag Manager, Meta Pixel, LinkedIn Insight Tag, etc.). Ensures campaigns are ...

YPM, Inc.

Paid Media Manager

Irvine, CA · On-site

$132K - $137K/yr

Google Analytics (Universal & GA4), SEMRush, Google Tag Manager. * Experience with bid management and reporting tools. * Strong communication skills with the ability to clearly and effectively ...

Adswerve, Inc

Senior Consultant 2, Analytics

OR · On-site +1

$95K - $110K/yr

The ideal candidate will have strong Google Analytics 4 360 and Google Tag Manager implementation and large-scale engagement experience.. Experience working with a Google partner consultancy that ...

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$29K

$57.2K

$114.5K

How much do google tag jobs pay per year?

As of Jun 7, 2026, the average yearly pay for google tag in the United States is $57,195.00, according to ZipRecruiter salary data. Most workers in this role earn between $37,000.00 and $62,500.00 per year, depending on experience, location, and employer.

What are some typical challenges faced by professionals working with Google Tag Manager, and how can these be addressed?

Professionals working with Google Tag Manager (GTM) often face challenges such as ensuring accurate data collection, managing multiple tags for different stakeholders, and maintaining website performance. It's common to encounter issues with tag firing order, version control, or testing tags before deployment. These can be addressed by setting up a robust naming convention, using GTM's built-in preview and debug features, collaborating closely with developers and marketers, and regularly auditing container configurations to prevent conflicts or redundancies.

What are the key skills and qualifications needed to thrive as a Google Tag Manager Specialist, and why are they important?

To thrive as a Google Tag Manager Specialist, you need a solid understanding of web analytics, digital marketing, and JavaScript, typically supported by experience or certifications in Google Analytics and Tag Manager. Familiarity with technical tools like Google Tag Manager, Google Analytics, and debugging extensions is essential for effective implementation and troubleshooting. Strong problem-solving, attention to detail, and communication skills set professionals apart in collaborating with marketing and development teams. These skills ensure accurate data collection and actionable insights, driving successful digital marketing strategies.

What are Google Tag Managers?

Google Tag Manager (GTM) is a free tool from Google that allows you to manage and deploy marketing tags (snippets of code or tracking pixels) on your website or mobile app without having to modify the code directly. With GTM, you can quickly and easily add or update Google Analytics, AdWords conversion tracking, and other third-party tags from a web-based user interface. This simplifies the process for marketers and developers, enabling faster implementation and reducing the risk of errors in the site's code.

What is the difference between Google Tag vs Google Tag Manager?

AspectGoogle TagGoogle Tag Manager
FunctionalityCode snippets for tracking specific actions or conversionsPlatform to manage multiple tags and snippets easily
UsageImplementing individual tracking codesCentralized management of various tags
ComplexityRequires manual code placementProvides a user-friendly interface for tag management
Credentials/CertificationsNone specific, basic knowledge of HTML/JavaScript neededNone specific, but familiarity with digital marketing tools helpful

Google Tag refers to individual tracking snippets used to monitor website activity, while Google Tag Manager is a platform that simplifies managing multiple tags in one place. Using GTM makes it easier to update and maintain tags without editing website code directly.

More about Google Tag jobs
What states have the most Google Tag jobs? States with the most job openings for Google Tag jobs include:
What job categories do people searching Google Tag jobs look for? The top searched job categories for Google Tag jobs are:
Google Tag jobs near you
Infographic showing various Google Tag job openings in the United States as of May 2026, with employment types broken down into 67% Full Time, 19% Part Time, and 14% Contract. Highlights an 98% Physical, 1% Hybrid, and 1% Remote job distribution, with an average salary of $57,195 per year, or $27.5 per hour.
Analytics Specialist

Analytics Specialist

Americaneagle.com

Des Plaines, IL • On-site

$65K - $85K/yr

Full-time

Posted 3 days ago

Job description

Americaneagle.com is a family-owned web design, development, and digital marketing agency with a passionate belief in the power of technology to positively transform business practices. Our focus is on helping customers grow and achieve success in the digital space. We cover a variety of different industries, including eCommerce, associations & nonprofits, government, healthcare, sports & entertainment, transportation, and more. The company was recently named by Built In Chicago as one of the best places to work and to Inc.com's list of 5000 fastest-growing private companies for the past eight years.
We are seeking an Analytics Specialist to lead our clients with analytics implementation and reporting efforts. This role is critical in helping clients measure success and make data-driven decisions through robust analytics setups and insightful dashboards.
Role Overview
The Analytics Specialist will focus on:
  • Setting up and maintaining Google Analytics 4 and Google Tag Manager for accurate data collection.
  • Designing and implementing Looker Studio dashboards for clear, actionable reporting.
  • Advising clients on data strategy, compliance, and optimization opportunities to align with their business goals.
Key Responsibilities
  • Configure and maintain Google Analytics 4 and Google Tag Manager for multiple client websites and campaigns.
  • Develop and manage Looker Studio dashboards to visualize KPIs and performance metrics.
  • Participate in strategy sessions to understand client objectives and translate them into measurable analytics solutions.
  • Audit existing tracking setups and recommend enhancements for improved data accuracy.
  • Implement cookie consent solutions to ensure compliance with privacy regulations.
  • Document analytics configurations and processes for client transparency.
  • Stay current with analytics trends, tools, and best practices to bring innovative solutions to clients.
  • Collaborate with business analysts and developers to ensure seamless implementation of tracking requirements.
  • Support reporting needs across platforms such as Google Ads, LinkedIn Ads, Meta Ads, and others.
Requirements
  • Bachelor's Degree in Marketing, Business/Marketing Analytics, Data Science, Computer Science, Economics/Finance or a related field.
  • 3+ years of hands-on experience with Google Analytics and Google Tag Manager (GA4 expertise required).
  • Experience creating dashboards in Looker Studio (or similar BI tools).
  • Strong understanding of data visualization principles and calculated metrics.
Preferred Skills
  • Familiarity with SQL, Excel, and other data manipulation tools.
  • Knowledge of web content management systems and digital marketing platforms.
  • Experience with Agile project environments.
  • Excellent communication and presentation skills.
  • Exposure to additional analytics tools such as Microsoft BI, Tableau, HubSpot, or Adobe Analytics.
  • Understanding of data privacy regulations and compliance best practices.

Americaneagle.com provides its employees with an energetic work environment and opportunities to further develop their skills. Our dedication to growing our team is how we can produce excellent sites and applications for our clients. We do all of this while maintaining a family value focus and pushing for a good work-life balance. The US-based salary range for this full-time position is $65,000-$85,000 per year. Within this range, individual pay is determined by job-related skills, experience, and relevant education or training. At Americaneagle.com, we are committed to providing a comprehensive benefits package, a positive work environment, company activities and more. To see our benefits and what we've been up to, click here !

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