Google Program Manager Jobs in Minnesota (NOW HIRING)

Join SCHERMER as we help our clients change the world for good! If you have curiosity, initiative, eagerness to learn, and 5-7 years of experience in a marketing agency (bonus points for B2B experience), this is the opportunity you've been waiting for!

TheContract Manager, Media & Analyticswill step in to manage B2B marketing campaigns and deliver reporting for our clients. Workingclosely with internal teams, external media partners and client stakeholders, they will execute media plans to deliver upon our client's business and marketing objectives. Theymust be technologically savvy and intellectually curious with strong attention to detail, anda demonstrated ability to navigate search marketing (SEM), programmatic media, and other common marketing channels, formats, and tactics for both paid and organic programs. This self-motivated team member needs strong analytical and communication skills. Here's the job:
Channel Management & Media Operations(40%)

• Implement, monitor, and manage digital marketing campaigns within typical B2B channels and technologies, including but not limited to Google Ads, Bing Advertising, LinkedIn Advertising, andprogrammatic media buying platforms including AdForm and StackAdapt.

• Organize, verify, and flight creative assets and tracking UTMs within managed channels and across external media execution partners.

• Manage communications, trafficking, and creative flightingwith industry trade organizations and external media providers.

• Monitor and optimize campaign performance across channels using budgetre-allocations, bidding adjustments, targeting refinements,and AB tests.

• Track campaign implementation, management, and optimization efforts.

Campaign Reporting (25%)

• Manage and utilize reporting and data visualization tools such as Google Analytics (GA4), Datorama (Salesforce Marketing Cloud Intelligence), Power BI, and Google Data Studio to measure marketing program performance for our clients.

• Collect select channel data, clean and organize data utilizing Excel pivot tablesand visualize data to include in client reporting dashboards.

• Prepare reports and conduct analysis of performance across various data sources that will be used to inform optimization recommendations.

• Participate in internal and client-facing reviews of reporting deliverables.

Digital Analytics (20%)

• Monitor and manage channel andweb data feed connections and/or APIs within the data visualization platforms above, ensuring accuracy of the incoming data. Identify and troubleshoot any data connection discrepancies, errors, and/or issues as they arise.

• Maintain and utilize web analytics tools such as Google Tag Manager, Google Analytics (GA4),and other relevant platforms to ensure tracking is setup accurately and to measure campaign conversion performance across channels.

Media Billing (10%)

• Management of an established media flight plan, partnering with internal teams to ensure budgets are pacing accurately and are trending to hit media budget targets each period.

• Reconcile incoming media invoices against actual media spend each period, communicate approvals with internal teams or investigate and resolve any discrepancies.

• Prepare media reconciliation reporting for internal teams and clients.

Misc. Digital Strategy Support (5%)

• Step in to support digital strategy and paid media across current clients, agency marketing, and new business efforts, as assigned.

• Respond to day-to-day client questions and requests as they arise.

Qualifications/Requirements:

• 5-7 years digital campaign managementexperience working with common channels, formats, and tactics across Google Ads, Bing Advertising, programmatic media (StackAdapt and AdForm), LinkedIn Ads and other common marketing technologies.

• 3-4 years of experience collecting, preparing and analyzing performance data within common analytics solutions (i.e. Google Analytics, Adobe Analytics, LinkedIn Ads, Google Ads, and others.

• Training and/or certification in channel management and/or campaign optimization (i.e. Google Ads, LinkedIn Advertising, AdForm, StackAdapt, Microsoft Advertising and others)

• Training and/or certification in measurement, conversion tracking, and analytics (Google Tag Manager, Adobe Analytics, Google Analytics, LeadsRx, and Google Data Studio)

• Experience implementing, testing, troubleshootingand managing conversion tracking, building UTMs and working within common measurement solutions (i.e. Google Tag Manager, Google Analytics, LeadsRx, Datorama, Google Data Studio (Looker) and others)

• BA or BS in Marketing, Business, Media, Data Science, Analytics or related fielda plus

• Familiarity with Mac OS, Microsoft Office, SharePoint, Google Drive

This is a temporary contract position from approximately August 10, 2026 through October 31, 2026, with potential onboarding and shadowing during the week of August 3. The role is expected to average approximately 60 hours per month, with workload concentrated at the beginning and end of each month to support campaign launches, optimizations, and reporting. Hours may fluctuate based on campaign activity. Hybrid work is preferred, with onsite availability at SCHERMER's Minneapolis office on Tuesdays, Wednesdays, and Thursdays encouraged but not required. Compensation will be based on experience, qualifications, and overall fit.

About SCHERMER:

SCHERMER is a Minneapolis-based integrated B2B marketing agency that is recognized locally and nationally as one of the best-of-the-best in B-to-B. Chief Marketer recognized us as one of the top 200 brand engagement & activation agencies in the U.S. in 2020, and in 2019, B2B Marketing ranked us a Top 25 agency, we finished Runner-Up for the Association of National Advertisers' B2B Agency of the Year and were just one of 40 agencies profiled by Forrester in its first ever NA B2B Agency Report.

We're not a traditional ad agency; we're a Relevance Partner that creates buyer-driven, business-driving brand, demand, and digital experiences for B2B companies like Eide Bailly, Best Buy Ads, Red Wing Shoes/Red Wing for Business, and many other reputable brands.Learn more about our work and our team atwww.schermer.co.