Google Program Jobs (NOW HIRING)

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X Applicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act.Note: By applying to this position you will have an opportunity to share your preferred working location from the following: Mountain View, CA, USA; New York, NY, USA; San Francisco, CA, USA.
Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
• 4 years of experience in content marketing, copywriting, or a related field.
• Experience managing multiple content projects.
• Experience coordinating work with external creative or marketing agencies.

Preferred qualifications:

• Experience creating educational or career-focused content.
• Familiarity with content marketing best practices across a holistic path-to-purchase.
• Familiarity with using AI to support content marketing and content creation efforts, including but not limited to use of prompting best practices.
• Understanding of content mapping and how to align assets with the customer journey.
• Excellent organizational skills and attention to detail.

About the job
Grow with Google is Google's initiative to help Americans get the skills needed to land good jobs or advance in their careers, and to help our business partners find the critical talent they need. We built Grow with Google based on the fundamental belief that the opportunities created by technology should be available to everyone. Since 2017, the program has helped 12 million Americans grow their skills, careers, or businesses. This includes over 400,000 Americans who have graduated from our Google Career Certificate program, the majority of them upskilling from low wage work to well paying jobs. Read more in our Impact Report. And we have done it by working with organizations in communities all across the U.S. - employers, nonprofits, workforce development boards, government bodies, educational institutions and small business development centers.
As a Marketing Manager on the Grow with Google team, you will write and produce the educational and promotional content that helps individuals advance their skills, careers, and businesses. In this role, you will create high-quality materials across a variety of formats, coordinate with agency partners to scale daily production, and manage a centralized content calendar. You will partner closely with the Growth, Creative, and Ecosystem teams, supplying them with targeted, user-journey-mapped assets to distribute across campaigns, while identifying opportunities to creatively repurpose existing content for different audiences.
Individual pay is determined by factors including job-related skills, experience, and relevant education or training.
US: $116000 - $167000 (USD) 15% bonus target equity benefits
Learn more about benefits at Google .
Responsibilities

• Create content across various formats to drive user awareness, consideration and engagement supporting Grow with Google's program goals. Coordinate daily execution of content production and implementation with external agency partners.
• Tailor messaging for distinct audiences and write the copy that will resonate with each of the target audiences. Maximize the value of existing content by repurposing it across different channels and formats.
• Map content assets to the customer journey to ensure users receive relevant information at every stage, as they explore or enroll into Grow with Google programs.
• Collaborate with internal stakeholders to align content roadmap with broader Grow with Google initiatives.
• Own and maintain the content calendar to organize production timelines and align deliverables with Growth Marketing campaigns in coordination with channel leads across email, social, and web to identify synergies.

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Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy , Know your rights: workplace discrimination is illegal , Belonging at Google , and How we hire .
If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form .
Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.
To all recruitment agencies: Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.
Equity is granted exclusively and discretionarily by Alphabet Inc. on the basis of an agreement concluded between you and Alphabet Inc. Alphabet Inc. is your sole contractual partner with respect to equity grants. GSU grants are not guaranteed, are discretionary, are subject to approval by the Alphabet Inc. board of directors or its delegate, the terms of the relevant Alphabet Inc. stock plan, and your grant agreement. They have no impact on statutory payments. Current or past grants do not confer an acquired right.