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Google Analytics 4 Ga4 Jobs (NOW HIRING)

Synovus

Marketing Analytics Specialist

Atlanta, GA · On-site

Analytics & Reporting - Pulls, formats, and analyzes performance data from Google Analytics 4 (GA4) and other digital platforms. Builds recurring and ad-hoc reports to track campaign KPIs (traffic ...

Pop

GA4 Web Analytics- Contractor

Seattle, WA · On-site +1

We are looking for a GA4 Web Analytics Contractor to support an increase in our Marketing Intelligence work, with a strong focus on web analytics using Google Analytics 4 (GA4). This role requires a ...

POP

GA4 Web Analytics- Contractor

Seattle, WA · On-site

We are looking for a GA4 Web Analytics Contractor to support an increase in our Marketing Intelligence work, with a strong focus on web analytics using Google Analytics 4 (GA4). This role requires a ...

MM International

Google Analytics Architect

Atlanta, GA · On-site

This role requires deep expertise in Google Big Query, GA4 (Google Analytics 4), and Looker dashboards , along with strong leadership and communication skills. The ideal candidate will manage a team ...

1 point system

Google Analytics 4 Expert

New York, NY · Remote

The scope would be focused on ensuring GA4 is set up correctly from both a front-end and back-end ... analytics overall. The candidate should have proven experience configuring GA4 in enterprise ...

Nextech

Job 5141: MarTech Engineer

Memphis, TN · Hybrid

Configure, support, and optimize Adobe Analytics and Google Analytics 4 (GA4). * Develop measurement frameworks, event tracking strategies, KPI definitions, and data validation processes. * Support ...

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Google Analytics 4 Ga4 information

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$39K

$114.3K

$150K

How much do google analytics 4 ga4 jobs pay per year?

As of Jul 25, 2026, the average yearly pay for google analytics 4 ga4 in the United States is $114,320.00, according to ZipRecruiter salary data. Most workers in this role earn between $100,500.00 and $134,500.00 per year, depending on experience, location, and employer.

What is a Google Analytics 4 Ga4 job?

A Google Analytics 4 (GA4) job involves managing, analyzing, and interpreting website and app data using GA4. Professionals in this role set up tracking, create reports, and provide insights to optimize user experience and marketing strategies. They work with event-based data models, configure conversions, and integrate GA4 with tools like Google Tag Manager and Google Ads. Strong analytical skills and knowledge of GA4's features are essential for success in this role.

What are the main responsibilities of a Google Analytics 4 (GA4) specialist on a marketing or analytics team?

A Google Analytics 4 (GA4) specialist is primarily responsible for implementing and maintaining GA4 tracking on websites or apps, configuring events and conversions, and ensuring the quality of collected data. They analyze user behavior, create custom reports, and translate data into actionable insights for marketing and product teams. Collaboration is usually required with web developers, UX designers, and digital marketers to ensure that analytics goals align with business objectives. Regularly troubleshooting tracking issues and staying current with GA4 updates are also important aspects of the job. This dynamic role is integral to optimizing digital strategies and demonstrating the ROI of marketing efforts.

What are the key skills and qualifications needed to thrive in the Google Analytics 4 Ga4 position, and why are they important?

To excel as a Google Analytics 4 (GA4) specialist, you need a solid grasp of web analytics, data interpretation, tag management, and experience with digital marketing or e-commerce platforms. Familiarity with the GA4 interface, Google Tag Manager, data layer configurations, and often a Google Analytics certification are typically expected. Excellent problem-solving, attention to detail, and the ability to communicate insights to both technical and non-technical stakeholders are crucial soft skills for this role. These qualifications enable effective measurement, reporting, and optimization of digital performance, driving better business decisions and outcomes.

More about Google Analytics 4 Ga4 jobs
What cities are hiring for Google Analytics 4 Ga4 jobs? Cities with the most Google Analytics 4 Ga4 job openings:
What are the most commonly searched types of Google Analytics 4 Ga4 jobs? The most popular types of Google Analytics 4 Ga4 jobs are:
What states have the most Google Analytics 4 Ga4 jobs? States with the most job openings for Google Analytics 4 Ga4 jobs include:
What job categories do people searching Google Analytics 4 Ga4 jobs look for? The top searched job categories for Google Analytics 4 Ga4 jobs are:
Google Analytics 4 Ga4 jobs near you
Infographic showing various Google Analytics 4 Ga4 job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 64% Full Time, 28% Part Time, and 7% Contract. Highlights an 95% Physical, 1% Hybrid, and 4% Remote job distribution, with an average salary of $114,320 per year, or $55 per hour.
Web Analytics Specialist (GA4 & Google Tag Manager)

Web Analytics Specialist (GA4 & Google Tag Manager)

Smarty

Orem, UT • On-site

Full-time

Medical, Dental, Life, Retirement, PTO

Posted 13 days ago

Job description

About Smarty
Since its founding in 2011, Smarty has become a recognized industry leader in address data intelligence (exciting, we know). We provide enterprise-grade SaaS solutions worldwide for address validation, geocoding, and data enrichment.
Our culture is all about creating, building, helping, and collaborating with energy and excitement. We want to enjoy our time together by being outward toward others, making appropriate efforts to master our respective crafts, and doing lots of fun things together.
Who We're Looking For
We have an immediate opening for a Web Analytics Specialist to join our team! This role sits at the intersection of digital analytics implementation, web analytics, and reporting. You'll own how data is collected across our websites and applications-and help turn that data into insights marketing and product teams can actually use.
You'll work closely with frontend engineers to design and maintain a clean, reliable JavaScript dataLayer, configure Google Tag Manager (GTM) and Google Analytics 4 (GA4), implement event tracking, and build dashboards and reports that help teams understand performance and user behavior. This role is ideal for someone who enjoys both getting the data right and making the data useful.
You'll collaborate across marketing, engineering, and product teams to improve analytics implementation, conversion tracking, reporting, and measurement strategy while helping establish scalable analytics standards across the organization.
This role is onsite in our Orem, UT office.
What You Need To Get The Job Done
Requirements
  • Hands-on experience with Google Tag Manager (GTM), including custom triggers, variables, and event-based tracking
  • Strong working knowledge of Google Analytics 4 (GA4), including event modeling, parameters, conversions, audiences, and reporting
  • Experience designing or working with a JavaScript dataLayer
  • Comfort collaborating with frontend engineers and reading JavaScript, HTML, and DOM code
  • Experience building and maintaining dashboards and reports using GA4, Looker, Looker Studio, or similar business intelligence tools
  • Strong analytical and problem-solving skills
  • Ability to translate business questions into measurable analytics solutions
  • Solid organizational skills and attention to detail
  • Strong communication skills and ability to work cross-functionally
  • Ability to take ownership of projects and see them through to completion

Bonus Points
  • Experience with Server-side Google Tag Manager (sGTM) or GA4 Measurement Protocol
  • Experience with BigQuery, SQL, or modern data warehouses
  • Familiarity with marketing platforms such as Google Ads, HubSpot, LinkedIn, Meta, or similar platforms
  • Experience with consent management platforms and privacy regulations including GDPR or CCPA

Did we mention having fun? Work hard, master your craft, and enjoy the journey along the way.
What You'll Do For Us
Responsibilities
  • Own and manage Google Tag Manager and analytics instrumentation across our websites and applications
  • Configure, maintain, and document Google Analytics 4 (GA4) events, parameters, conversions, and analytics standards
  • Design and maintain a scalable, consistent JavaScript dataLayer in partnership with frontend engineering teams
  • Debug and validate analytics implementations, event tracking, and conversion tracking across browsers, devices, and environments
  • Build and maintain core dashboards and reports used by marketing, product, and leadership
  • Help stakeholders understand what the data means and how to use it to make better business decisions
  • Identify gaps in analytics tracking and proactively recommend improvements
  • Establish analytics standards, naming conventions, documentation, and measurement best practices
  • Continue developing your analytics, technical, and communication skills
  • Maximize your growth through company-sponsored training, including Arbinger methodologies, and apply what you learn in your work and interactions with others

About Smarty
Who We Are
Smarty is a 10+ year company that is self-funded, profitable, growing, and genuinely fun to work for. We've been recognized as one of Utah's Top Workplaces in 2022, 2023, 2024, and 2025-and we'd love for you to come grow with us.
Since our founding in 2011, Smarty has become a recognized leader in location data intelligence. We provide enterprise-grade SaaS solutions for address validation, address standardization, address autocomplete, geocoding, and data enrichment in more than 240 countries and territories.
Our APIs, SDKs, and web applications help businesses process billions of addresses every day, improving shipping, customer data quality, fraud prevention, logistics, and operational efficiency.
Our culture is built around creating, building, helping, and collaborating. We believe in mastering our craft, supporting one another, solving interesting technical problems, and having fun while we do it.
What We'll Do For You
Compensation, Benefits, and Perks
A bulleted list doesn't really convey how enjoyable it is to work here. And let's be honest-these benefits sound generic on paper, but we think you'll be pleasantly surprised.
  • Excellent compensation (DOE)
  • 100% paid health, dental, and basic life insurance premiums (including family coverage)
  • Long-term disability insurance
  • Generous paid time off that increases with tenure
  • 401(k) retirement plan with company matching
  • Employee Assistance Program
  • Ongoing professional and career development opportunities
  • Modern tools and equipment to help you do your best work
  • Fully stocked kitchen with unlimited drinks and snacks
  • Team lunches and activities
  • In-office chiropractic services
  • Company retreats and many other unique perks

To Apply
Sounds too good to be true? Apply and find out for yourself.
Learn more about Smarty at www.smarty.com.
Smarty is a leader in location data intelligence, providing enterprise-grade SaaS solutions for address validation, address standardization, geocoding, and data enrichment through easy-to-use website tools, SDKs, and fully documented APIs. Our customers process billions of addresses every day across more than 240 countries and territories.
And yes-we're still having fun.
Smarty is an Equal Opportunity Employer. Employment offers are contingent upon successful completion of a background check.

Apply