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Global Marketing Operations Manager Jobs in Rochester, MI

Metrologic DCS

Marketing Specialist

Wixom, MI

Be the primary operational point of contact between local sales teams and global marketing ... Ability to manage budgets and execute against defined action plans * Ability to operate both ...

FocusKPI

Marketing Operations Analyst

Warren, MI · On-site

As a Marketing Operations Analyst on the Marketing Operations & Technology team, you'll help share ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...

FocusKPI

Marketing Operations Analyst

Warren, MI · On-site

As a Marketing Operations Analyst on the Marketing Operations & Technology team, you'll help share ... Data Governance and Management: Gain a comprehensive understanding of our data quality and flow ...

Stellantis

Jeep Brand Marketing

Auburn Hills, MI · On-site

Facilitate global marketing alignment, managing communications and collaboration with internal brand teams to ensure consistency in messaging, execution, and strategic priorities. Key Deliverables:

Stellantis

Jeep Brand Marketing

Auburn Hills, MI · On-site

Facilitate global marketing alignment, managing communications and collaboration with internal brand teams to ensure consistency in messaging, execution, and strategic priorities. Key Deliverables:

Limitless East Marketing

Marketing Assistant

Detroit, MI

$47K - $52K/yr

Perform administrative tasks that support daily marketing operations. Qualifications * Strong written and verbal communication skills. * Excellent organizational and time management abilities. * High ...

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Global Marketing Operations Manager information

What does a global marketing operations manager do?

A Global Marketing Operations Manager oversees the systems, processes, and tools that enable marketing teams to operate efficiently on an international scale. They coordinate cross-functional teams, manage marketing technology, analyze performance data, and ensure that campaigns are executed consistently across markets. This role often involves optimizing workflows, standardizing best practices, and ensuring compliance with global regulations. The goal is to drive operational excellence and support the company's global marketing strategies.

What are the key skills and qualifications needed to thrive as a global marketing operations manager, and why are they important?

To thrive as a Global Marketing Operations Manager, you need expertise in marketing strategy, project management, analytics, and a solid understanding of cross-cultural business practices, typically supported by a degree in marketing, business, or a related field. Familiarity with marketing automation platforms (such as Marketo or HubSpot), CRM systems, data analytics tools, and relevant certifications like PMP can be highly beneficial. Strong leadership, problem-solving abilities, and effective communication skills are essential for managing international teams and complex projects. These skills and qualities are vital to ensure seamless global marketing execution, data-driven decision-making, and alignment across diverse markets.

How does a global marketing operations manager coordinate with regional marketing teams to ensure campaign consistency?

A Global Marketing Operations Manager collaborates closely with regional marketing teams by establishing standardized processes, sharing best practices, and providing centralized tools or platforms for campaign management. Regular meetings, shared dashboards, and clear documentation help maintain alignment on brand messaging, timelines, and deliverables. This coordination ensures that global campaigns are adapted appropriately for local markets while maintaining overall consistency and effectiveness.

What is the difference between Global Marketing Operations Manager vs Marketing Coordinator?

AspectGlobal Marketing Operations ManagerMarketing Coordinator
Required CredentialsBachelor's degree in Marketing, Business, or related field; experience in marketing operationsAssociate's or Bachelor's degree; entry-level marketing experience
Work EnvironmentCorporate offices, global teams, cross-functional collaborationMarketing departments, event planning, campaign support
Employer & Industry UsageLarge corporations, multinational companies, marketing agenciesSmall to medium businesses, marketing firms, non-profits
Common Search & Comparison IntentUnderstanding seniority, responsibilities, and qualificationsEntry-level roles, career progression, job duties

The Global Marketing Operations Manager oversees complex marketing processes, manages teams, and aligns global strategies, requiring more experience and advanced skills. In contrast, a Marketing Coordinator handles campaign support and administrative tasks, often at an entry-level. The roles differ mainly in scope, responsibility, and experience needed, but both are essential in marketing teams.

What are popular job titles related to Global Marketing Operations Manager jobs in Rochester, MI?

For Global Marketing Operations Manager jobs in Rochester, MI, the most frequently searched job titles are:

What job categories do people searching Global Marketing Operations Manager jobs in Rochester, MI look for?

The top searched job categories for Global Marketing Operations Manager jobs in Rochester, MI are:

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Cities near Rochester, MI with the most Global Marketing Operations Manager job openings:

Global Marketing Operations Manager jobs near you

Marketing Specialist

Metrologic DCS

Wixom, MI

Full-time

Re-posted 8 hours ago

Job description

Marketing Specialist

Location: Hybrid (Wixom, MI)

About Metrologic DCS

Metrologic DCS, part of the Sandvik Group, is a recognized global leader in 3D industrial metrology and quality intelligence.

We design innovative software solutions and services that enable manufacturers to master inspection and manufacturing challenges and accelerate their digital transformation.

Our solutions help customers improve product quality, increase efficiency, and drive productivity across global production environments, while reducing quality-related costs and enhancing overall performance.

Job Purpose

As part of the global marketing team, you will report to the Marketing and Communications Director. Your role will be to actively participate in the international marketing and communications roadmap. You will also be the primary operational point of contact for the US team, ensuring the successful implementation of marketing and communications activities in the region.

Main Responsibilities

  • Be the primary operational point of contact between local sales teams and global marketing communications

  • Support sales and regional events such as webinars and trade shows

  • Support global and local marketing content creation

  • Support global lead generation strategy

  • Provide feedback to headquarters on local customer behavior and market trends

  • Participate in global reporting on marketing performance

Key ResponsibilitiesREGIONAL (USA)

  • Sales Enablement: Ensure access to and deployment of sales enablement tools

  • Events: Coordinate event organization including trade shows and webinars

  • Media Planning: Support development and execution of media and press plans for the US

  • Customer Testimonials: Identify, create, and write US customer case studies and success stories

  • Social Media: Support development of region-specific content

  • Reporting & Performance Monitoring: Track and analyze marketing performance in the region

CROSS-FUNCTIONAL

  • Help coordinate worldwide events such as trade shows

  • Contribute to global marketing and communications materials including web banners, social media content, articles, and live event content

  • Participate in the global marketing and communications roadmap

  • Act as a primary reviewer for US English content quality and messaging

  • Support global lead generation efforts by engaging US sales teams and ensuring proper use of tools (including webinar coaching and enablement)

What Success Looks Like

  • Local sales teams are equipped with the right tools and support

  • Global product launches, messaging, and brand guidelines are successfully deployed in the region

  • Campaigns, events, and digital programs are executed and reported on time

  • Marketing impact in the US region is clearly tracked and measured

Core Skills

  • Experience in B2B field marketing and sales enablement

  • Strong alignment and collaboration with sales teams

  • Hands-on experience with campaign execution, webinars, and trade shows

  • Strong US English writing and editing capabilities

  • Ability to adapt global messaging to US market needs and expectations

Cross-Functional Skills

  • Strong coordination between local sales teams and global marketing

  • Clear communication and stakeholder management in a matrix organization

  • Ability to manage budgets and execute against defined action plans

  • Ability to operate both locally and within an international team

  • Balance supporting sales needs while promoting the global marketing strategy

Personal Traits

  • Execution-driven, autonomous, and reliable

  • Business-minded with the ability to prioritize based on impact

  • Curious and interested in company and market challenges

Required Competencies & Tools

  • Strong verbal communication skills to support sales teams in delivering webinars

  • Strong written communication for websites, social media, and press content

  • Project management tools (Excel, Microsoft Teams, Google Workspace / Microsoft 365)

  • Social media scheduling tools (such as Agorapulse or similar)

  • LinkedIn and YouTube content management

  • CMS platforms such as WordPress

  • Basic graphic design tools such as Canva

Experience

  • Minimum of 3 years of experience within an international marketing team

  • Experience in B2B field marketing and sales enablement preferred

Education

  • Bachelor’s degree in Marketing or related field

Travel

  • Occasional travel to headquarters in France (approximately once per year)

  • Occasional travel within the US for trade shows and events (4 to 5 times per year)