Translate insights into compelling product narratives and seasonal marketing concepts that connect ... Establish global media guidelines, frameworks, and measurement tools to ensure efficiency ...
Translate insights into compelling product narratives and seasonal marketing concepts that connect ... Establish global media guidelines, frameworks, and measurement tools to ensure efficiency ...
Translate insights into compelling product narratives and seasonal marketing concepts that connect ... Establish global media guidelines, frameworks, and measurement tools to ensure efficiency ...
Translate insights into compelling product narratives and seasonal marketing concepts that connect ... Establish global media guidelines, frameworks, and measurement tools to ensure efficiency ...
Recruiter/ Account Manager (IGT)
$37K - $68K/yr
Insight Global is one of the world's largest staffing firms. What does that mean? We make hiring easy for our clients. Since 2001, we've expanded from a small entrepreneurial startup to over $4 ...
Recruiter/ Account Manager (IGT)
$37K - $68K/yr
Insight Global is one of the world's largest staffing firms. What does that mean? We make hiring easy for our clients. Since 2001, we've expanded from a small entrepreneurial startup to over $4 ...
Supply Chain Planner
Portland, OR · On-site
$80K - $100K/yr
Insight Global is seeking a Supply Chain Planner for a growing, operations-focused client. This individual will play a critical role in supporting demand planning, supply planning, inventory ...
Quick apply
Supply Chain Planner
Portland, OR · On-site
$80K - $100K/yr
Insight Global is seeking a Supply Chain Planner for a growing, operations-focused client. This individual will play a critical role in supporting demand planning, supply planning, inventory ...
Senior Global Customer Insights Lead
$130K - $205K/yr
Senior Global Customer Insights Lead Description - Job Summary This role will be responsible for leading the development and implementation of research and insights strategies that provide actionable ...
Senior Global Customer Insights Lead
$130K - $205K/yr
Senior Global Customer Insights Lead Description - Job Summary This role will be responsible for leading the development and implementation of research and insights strategies that provide actionable ...
Partner closely with Marketing, Sales Training, Global Insights & Analytics, Medical Affairs, Finance, Human Resources, and other cross-functional teams to ensure alignment and successful execution ...
Partner closely with Marketing, Sales Training, Global Insights & Analytics, Medical Affairs, Finance, Human Resources, and other cross-functional teams to ensure alignment and successful execution ...
... insights and deep industry specialization to anticipate disruption, spark innovation, and design ... The US Global Strategy team focuses on guiding the US Firms choices and decision making on global ...
... insights and deep industry specialization to anticipate disruption, spark innovation, and design ... The US Global Strategy team focuses on guiding the US Firms choices and decision making on global ...
Director, Sport Product Management, Running - Global Accessories
Beaverton, OR · On-site
$242K - $253K/yr
The team pioneers distinctive Accessories product shaped by deep athlete/consumer insights, igniting ideas through close partnership with global sport category, innovation, product and merchandising.
Director, Sport Product Management, Running - Global Accessories
Beaverton, OR · On-site
$242K - $253K/yr
The team pioneers distinctive Accessories product shaped by deep athlete/consumer insights, igniting ideas through close partnership with global sport category, innovation, product and merchandising.
You will continuously apply consumer and industry insights to elevate creativity and execution. You will lead and develop a team, setting a high standard for excellence through clarity, empowerment ...
You will continuously apply consumer and industry insights to elevate creativity and execution. You will lead and develop a team, setting a high standard for excellence through clarity, empowerment ...
Providing cultural and creative insight to inform brand plans, product narratives, and strategic decision-making across Nike. WHO YOU WILL WORK WITH You will be part of the Global Energy Marketing ...
Providing cultural and creative insight to inform brand plans, product narratives, and strategic decision-making across Nike. WHO YOU WILL WORK WITH You will be part of the Global Energy Marketing ...
Sr. Global Product Line Manager, Utility
Portland, OR · On-site
$138K - $146K/yr
... trend reports, fan insights, market research data, retail visits, brand strength, trade ... Supports global product creation and sell-in strategies with the necessary administrative tools ...
Sr. Global Product Line Manager, Utility
Portland, OR · On-site
$138K - $146K/yr
... trend reports, fan insights, market research data, retail visits, brand strength, trade ... Supports global product creation and sell-in strategies with the necessary administrative tools ...
Sr. Global Product Line Manager, Utility
Portland, OR · On-site
$138K - $146K/yr
... trend reports, fan insights, market research data, retail visits, brand strength, trade ... Supports global product creation and sell-in strategies with the necessary administrative tools ...
Sr. Global Product Line Manager, Utility
Portland, OR · On-site
$138K - $146K/yr
... trend reports, fan insights, market research data, retail visits, brand strength, trade ... Supports global product creation and sell-in strategies with the necessary administrative tools ...
Visual Merchandiser - Global Performance Athletic Brand
Tigard, OR · On-site
$20 - $22/hr
Visual Merchandiser - Global Performance Athletic Brand Location: Tigard, OR Job Type: Freelance ... Ability to stay ahead of fashion, sport, and lifestyle trends and apply consumer insights to keep ...
Visual Merchandiser - Global Performance Athletic Brand
Tigard, OR · On-site
$20 - $22/hr
Visual Merchandiser - Global Performance Athletic Brand Location: Tigard, OR Job Type: Freelance ... Ability to stay ahead of fashion, sport, and lifestyle trends and apply consumer insights to keep ...
Visual Merchandiser - Global Performance Athletic Brand Location: Tigard, OR Job Type: Freelance ... Ability to stay ahead of fashion, sport, and lifestyle trends and apply consumer insights to keep ...
Visual Merchandiser - Global Performance Athletic Brand Location: Tigard, OR Job Type: Freelance ... Ability to stay ahead of fashion, sport, and lifestyle trends and apply consumer insights to keep ...
Senior Director, Global Apparel - Women's Sportswear
Beaverton, OR · On-site
$242K - $253K/yr
Business insight & strong analytical abilities * Excellent interpersonal skills * Excellent written ... of Global Apparel for Women's Sportswear will be responsible for driving the product creation ...
Senior Director, Global Apparel - Women's Sportswear
Beaverton, OR · On-site
$242K - $253K/yr
Business insight & strong analytical abilities * Excellent interpersonal skills * Excellent written ... of Global Apparel for Women's Sportswear will be responsible for driving the product creation ...
Global Merchandising - line planning, pricing, and assortment strategy * League & Licensing ... Lead creation of clear, insight-driven product briefs that translate consumer, athlete, and league ...
Global Merchandising - line planning, pricing, and assortment strategy * League & Licensing ... Lead creation of clear, insight-driven product briefs that translate consumer, athlete, and league ...
As Vice President, Global Footwear Design & Innovation, you are the architect of the creative and ... You set the long-term creative and innovation agenda, translating insight into differentiated ...
As Vice President, Global Footwear Design & Innovation, you are the architect of the creative and ... You set the long-term creative and innovation agenda, translating insight into differentiated ...
As Vice President, Global Footwear Design & Innovation, you are the architect of the creative and ... You set the long-term creative and innovation agenda, translating insight into differentiated ...
As Vice President, Global Footwear Design & Innovation, you are the architect of the creative and ... You set the long-term creative and innovation agenda, translating insight into differentiated ...
As Vice President, Global Footwear Design & Innovation, you are the architect of the creative and ... You set the long-term creative and innovation agenda, translating insight into differentiated ...
Quick apply
As Vice President, Global Footwear Design & Innovation, you are the architect of the creative and ... You set the long-term creative and innovation agenda, translating insight into differentiated ...
You will collaborate across a highly matrixed global organization and report into product ... This individual understands athletes, consumers, and culture-and knows how to translate insight ...
You will collaborate across a highly matrixed global organization and report into product ... This individual understands athletes, consumers, and culture-and knows how to translate insight ...
Global Insight information
See Portland, OR salary details
$29.5K - $43.4K
9% of jobs
$43.4K - $57.4K
12% of jobs
$63.1K is the 25th percentile. Wages below this are outliers.
$57.4K - $71.4K
12% of jobs
The median wage is $83.3K / yr.
$71.4K - $85.4K
21% of jobs
$85.4K - $99.4K
16% of jobs
$107.1K is the 75th percentile. Wages above this are outliers.
$99.4K - $113.4K
11% of jobs
$113.4K - $127.3K
9% of jobs
$127.3K - $141.3K
5% of jobs
$141.3K - $155.3K
3% of jobs
$155.3K - $169.3K
2% of jobs
$169.3K - $183.3K
1% of jobs
$29.5K
$94.9K
$183.3K
How much do global insight jobs pay per year?
What is a Global Insight job?
A Global Insight job typically involves analyzing market trends, consumer behavior, and industry data to provide strategic recommendations for businesses operating on a global scale. Professionals in this role use data-driven insights to help organizations make informed decisions about market expansion, competitive positioning, and emerging opportunities. They may work in industries such as finance, consulting, marketing, or technology, collaborating with cross-functional teams to drive business growth. Strong analytical skills, cultural awareness, and industry expertise are essential for success in this field.
What are the key skills and qualifications needed to thrive in the Global Insight position, and why are they important?
To thrive as a Global Insight professional, you need strong analytical skills, experience with market research methodologies, and a background in business, economics, or data analysis. Familiarity with data visualization tools (such as Tableau or Power BI), advanced Excel skills, and experience using global market intelligence platforms are highly beneficial. Excellent communication, cross-cultural understanding, and strategic thinking help you effectively convey insights to diverse stakeholders. These skills are crucial for interpreting global trends, supporting business strategy, and enabling organizations to make informed decisions in international markets.
What are the typical responsibilities of a Global Insight professional in an international organization?
As a Global Insight professional, your primary responsibilities include gathering, analyzing, and synthesizing market data to uncover trends and opportunities across different regions. You will often collaborate with marketing, strategy, and product teams to deliver actionable recommendations that support global business objectives. Expect to work on both short-term projects for immediate decision-making and long-term studies to shape international growth strategies. Additionally, you may participate in workshops, client presentations, and liaisons with external research partners, ensuring your insights drive impactful business outcomes.

Full-time
Posted 8 days ago
Deckers Brands rating
8.9
Based on 27 frontline employees who took The Breakroom Quiz
5th of 58 rated fashion and textile manufacturers
Job description
Job Title: Senior Director, Global Brand and Product Marketing - HOKA
Reports to: Vice President, HOKA Global Marketing
Location: Portland, OR and Los Angeles (Hybrid)
The Role
The Senior Director, Global Brand and Product Marketing is a critical leadership role focused on leading the strategic development and execution of HOKA's global brand and product marketing. This leader will define the multi-year brand narrative and ensure integrated storytelling across brand, performance and lifestyle categories - bringing together brand strategy, campaign development, product marketing, brand experiences, and full-funnel media planning to inspire brand love, drive growth, and deepen consumer connection. By embedding HOKA at the heart of run, outdoor and sport culture, this role will help solidify the brand's iconic status, fostering deep emotional connections with consumers. This is a pivotal role that blends creative excellence, commercial acumen, and inspiring strategic leadership to shape one of the fastest-growing brands in running, sport and culture.
Your Impact
Brand Leadership & Strategy
- Develop and lead HOKA's global, multi-year brand strategy and integrated calendar, anchored in consumer insight and aligned with business growth objectives
- Define how HOKA shows up globally across performance and lifestyle, ensuring a consistent yet flexible approach to regional market activation
- Evolve and steward brand positioning, purpose, voice, and visual identity to maintain distinction and authenticity in a rapidly evolving marketplace
- Partner closely with regional marketing and commercial leads to ensure global consistency and local relevance
- Develop and execute global GTM (Go-To-Market) strategies and brand maps that drive awareness, engagement, adoption, and brand love
- Manage the global creative agency of record and project agencies to produce breakthrough campaigns and activations that travel globally with regional relevance
Integrated Brand Campaigns & Activations
- Lead the development and execution of global integrated brand initiatives and campaigns that inspire consumers and drive measurable results
- Partner cross-functionally with Creative, Digital, PR, Retail, and Sports Marketing teams to deliver cohesive 360 storytelling and consumer journeys across all touchpoints
- Oversee global brand activations, cultural partnerships, and key moments that build brand heat, engagement and resonance across both performance and lifestyle categories.
- Manage the global creative agency of record and project agencies to produce breakthrough campaigns and activations that travel globally with regional relevance.
- Define clear global KPIs for campaigns and ensure delivery of marketing milestones and sell-in assets on time
Global Product Marketing
- Lead go-to-market planning and alignment across functions to deliver consistent, impactful global product launches
- Translate insights into compelling product narratives and seasonal marketing concepts that connect innovation and design with consumer benefits
- Partner with Merchandising to define consumer targets, hero stories, and launch priorities for footwear, apparel, and accessories across performance and lifestyle
- Lead the creation of product marketing frameworks and storytelling strategies that connect category and brand strategy
- Integrate product marketing priorities into broader brand campaigns and experiences to strengthen the link between product and brand storytelling
- Partner with Global Insights to identify trends, market shifts, and consumer opportunities through ongoing brand and segmentation studies
- Collaborate with Retail and Visual Merchandising teams to bring product stories to life across DTC and wholesale channels
Global Media Strategy
- Develop and oversee HOKA's global media strategy, ensuring a unified, full-funnel approach that drives both brand awareness and business outcomes
- Partner closely with regional marketing, media agencies, and digital teams to plan, execute, and optimize paid media investments across channels (digital, social, video, OOH, broadcast, and experiential)
- Establish global media guidelines, frameworks, and measurement tools to ensure efficiency, consistency, and ROI across markets
- Leverage data and consumer insights to inform media targeting, creative testing, and channel optimization
- Integrate media planning early in the campaign process to ensure amplification of storytelling and alignment with key brand moments and budgets
Consumer Journey Alignment & Innovation
- Champion a consumer-first mindset across all global marketing functions, ensuring every touchpoint reflects HOKA's brand positioning, purpose and visual identity
- Foster innovation in how consumers experience HOKA, through immersive activations, emerging media, digital experiences and community
- Lead transformation initiatives that reinforce consumer-centric dashboards and measurement frameworks across teams
- Ensure global consistency in storytelling while empowering local adaptation to reflect regional culture and insights
Leadership & Collaboration
- Lead, inspire, and develop a high-performing global team driving brand and category marketing
- Foster a culture of collaboration, innovation, quality and accountability across global and regional teams
- Champion cross-functional alignment with Product, Merchandising, Creative, PR, Social, Ambassadors, Sports Marketing and Partnerships to ensure brand coherence and commercial success
- Uphold HOKA commitment to inclusion, belonging, and representation across all marketing efforts
We celebrate diversity-of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.
Who You Are
- 15+ years of progressive experience in global brand and product marketing, with proven expertise in integrated marketing, campaign and global media strategy, and scaling global consumer brands
- Experienced in leading global brand and go-to-market strategies within performance, lifestyle, or premium consumer brands
- A global brand builder and strategic storyteller who thrives at the intersection of creativity, consumer and insights
- Deep understanding of the intersection between running, sport, culture, and community - and how to authentically bridge performance and lifestyle storytelling
- Exceptional skills in leading global governance, agency management, and budget oversight
- Proven ability to drive full-funnel media strategies that connect brand building with demand generation
- Strong leadership skills with experience building, motivating and developing global teams
- Excellent communication, collaboration, and storytelling skills
- Trend and data informed mindset with creative sensibility - able to balance strategic vision with executional excellence
- You think big, move fast, and lead with purpose. You know how to scale a brand with integrity - connecting performance credibility with cultural resonance
What We'll Give You
- Competitive Pay and Bonuses - We've created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they're valued.
- Financial Planning and Wellbeing - No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future.
- Time Away from Work - Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees' needs to get out, get healthy and come back stronger than ever.
- Extras, Discounts and Perks - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras.
- Growth and Development - Deckers Brands was built on the idea of pursuing passion. That's why we offer extensive opportunities and support for personal and professional development.
- Health and Wellness - There's nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle.
Equal Employment Opportunity
Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all of the other beautiful parts of your identity
#LI-AJ1
What Deckers Brands employees say
Pay
Benefits
Hours and flexibility
Workplace
Get the full story on Breakroom
About Deckers Brands
Sourced by ZipRecruiter
Industry
Apparel and accessories stores
Company size
1,001 - 5,000 Employees
Headquarters location
Goleta, CA, US
Year founded
1973