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Brand Strategy Jobs in Portland, OR (NOW HIRING)

Brand Strategist

Lake Oswego, OR · On-site

$105K - $145K/yr

Join Trimble to drive our brand strategy across global markets, leading high-impact initiatives and sports marketing partnerships that connect physical and digital worlds while delivering measurable ...

You'll lead a multidisciplinary team spanning brand, campaign, social, performance strategy, building the capabilities, frameworks, and talent that move both our agency and our clients forward. This ...

Head of Strategy

Portland, OR · On-site

$160 - $220/hr

You'll lead a multidisciplinary team spanning brand, campaign, social, performance strategy, building the capabilities, frameworks, and talent that move both our agency and our clients forward. This ...

The role is focused on leading marketing strategy and execution for Kids' running and training ... Title : Brand Marketing Lead * Client : Nike * Duration : 9-10 Month Contract (Parental Leave)

Strategy, Kids, Nike Brand Strategy Desired Candidate Profile: * Experience in Strategic planning or consulting * Education requirements: Bachelors or equivalent experience Must have skills:

New

Strategy, Kids, Nike Brand Strategy Desired Candidate Profile: * Experience in Strategic planning or consulting * Education requirements: Bachelors or equivalent experience Must have skills:

New

Reporting directly to the CEO, you'll partner with brand, strategy, product, and environmental leads to tell compelling stories about what we're building and why. You'll listen as much as you speak ...

Reporting directly to the CEO, you'll partner with brand, strategy, product, and environmental leads to tell compelling stories about what we're building and why. You'll listen as much as you speak ...

Reporting directly to the CEO, you'll partner with brand, strategy, product, and environmental leads to tell compelling stories about what we're building and why. You'll listen as much as you speak ...

West Coast Sales Manager

Portland, OR · On-site

$100K - $110K/yr

You'll operate at the intersection of sales, product creation, and brand strategy, collaborating closely with design, development, and manufacturing teams to bring innovative, high-performance ...

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Showing results 1-20

Brand Strategy information

See Portland, OR salary details

$77.9K

$163.3K

$262.5K

How much do brand strategy jobs pay per year?

As of Aug 27, 2026, the average yearly pay for brand strategy in Portland, OR is $163,282.00, according to ZipRecruiter salary data. Most workers in this role earn between $95,400.00 and $210,000.00 per year, depending on experience, location, and employer.

What is brand strategy?

Brand strategy is a long-term plan focused on the development and positioning of a brand to achieve specific business goals. It involves defining what the brand stands for, its core values, target audience, unique selling propositions, and overall messaging. A strong brand strategy helps differentiate a company from competitors, builds customer loyalty, and drives consistent marketing efforts. Effective brand strategies guide decisions across marketing, design, communications, and business development.

How does a brand strategist typically collaborate with other departments to execute a brand vision?

Brand Strategists work closely with marketing, creative, product, and sales teams to ensure the brand message is consistently communicated across all channels. They often facilitate workshops, lead brainstorming sessions, and coordinate campaign rollouts, acting as the bridge between creative ideas and business objectives. Regular collaboration ensures everyone is aligned on brand guidelines, voice, and positioning, which is essential for cohesive brand experiences. This cross-functional teamwork also exposes Brand Strategists to diverse perspectives and can open up opportunities for leadership and professional growth within the organization.

What are the key skills and qualifications needed to thrive as a brand strategist, and why are they important?

To thrive as a Brand Strategist, you need expertise in market research, brand positioning, and a solid understanding of consumer behavior, often supported by a degree in marketing, communications, or a related field. Familiarity with tools like Google Analytics, Adobe Creative Suite, and brand management platforms is commonly expected. Strong creative thinking, communication, and collaboration skills help distinguish top performers in this role. These competencies are critical for building compelling brand identities, driving marketing success, and ensuring alignment with business objectives.

What is the difference between Brand Strategy vs Brand Marketing?

AspectBrand StrategyBrand Marketing
FocusDeveloping long-term brand vision and positioningPromoting the brand through campaigns and advertising
SkillsMarket research, brand positioning, strategic planningAdvertising, content creation, campaign management
Work EnvironmentStrategic teams, branding agencies, corporate branding departmentsMarketing teams, advertising agencies, digital platforms
GoalsEstablish a strong brand identity and differentiationIncrease brand awareness and sales

While both roles aim to build a strong brand, Brand Strategy focuses on defining the brand's core identity and long-term positioning. Brand Marketing, on the other hand, executes campaigns to promote the brand and attract customers. Both are essential but serve different purposes within the branding ecosystem.

How do you become a brand strategist?

To become a brand strategist, individuals typically pursue a bachelor's degree in marketing, communications, or a related field, and gain experience in branding, marketing, or advertising roles. Developing skills in market research, consumer behavior, and strategic planning, along with proficiency in tools like Adobe Creative Suite or data analysis software, is also important. Some professionals pursue certifications in branding or marketing to enhance their credentials.

What degree do you need to be a brand strategist?

A brand strategist typically holds a bachelor's degree in marketing, communications, business, or a related field. Many professionals also pursue advanced degrees or certifications in branding, marketing, or advertising to enhance their skills and career prospects.

What does a brand strategist do?

A brand strategist develops and implements plans to build and strengthen a company's brand identity, positioning, and messaging. They analyze market trends, target audiences, and competitors to create strategies that differentiate the brand and support business goals, often using tools like market research and branding frameworks. Strong communication and analytical skills are essential for success in this role.

What are the most commonly searched types of Brand Strategy jobs in Portland, OR?

The most popular types of Brand Strategy jobs in Portland, OR are:

What are popular job titles related to Brand Strategy jobs in Portland, OR?

For Brand Strategy jobs in Portland, OR, the most frequently searched job titles are:

What cities near Portland, OR are hiring for Brand Strategy jobs?

Cities near Portland, OR with the most Brand Strategy job openings:

Infographic showing various Brand Strategy job openings in Portland, OR as of August 2026, with employment types broken down into 85% Full Time, 10% Part Time, and 5% Contract. Highlights an 84% In-person, 3% Hybrid, and 13% Remote job distribution, with an average salary of $163,282 per year, or $78.5 per hour.

Brand Strategist

Trimble

Lake Oswego, OR • On-site

$105K - $145K/yr

Full-time

Medical, Dental, Vision, Life, Retirement

Posted 28 days ago


Trimble rating

8.1

Company rating: 8.1 out of 10

Based on 20 frontline employees who took The Breakroom Quiz

50th of 159 rated electronics manufacturers


Job description

Elevate Our Global Presence as Brand Strategist (B2B Tech Focus)

Are you a strategic thinker ready to shape and elevate a leading global technology brand? Join Trimble to drive our brand strategy across global markets, leading high-impact initiatives and sports marketing partnerships that connect physical and digital worlds while delivering measurable business growth.

What Makes This Role Great:

In this role, you will be a key brand thought leader driving global transformation, aligning diverse cross-functional teams, and directly quantifying the ROI of high-profile strategic partnerships like Liverpool FC and RFK Racing.

Key Exciting Responsibilities:

  • Champion and operationalize Trimble's global brand strategy across all regions, functional workstreams, and organizational levels.

  • Lead brand analytics, tracker studies, and ROI measurement for strategic campaign initiatives and high-profile sports marketing partnerships.

  • Partner with cross-functional leadership and solution teams to drive quality, consistency, and alignment in localized brand messaging.

  • Develop and implement robust brand governance processes and asset systems to protect brand integrity while enabling organizational agility.

Essential Skills & Experience:

  • 7+ years of experience in brand strategy, messaging management, or corporate communications, preferably within B2B technology.

  • Demonstrated success in leveraging market research, brand health metrics, and marketing analytics tools to evaluate ROI and drive strategy.

  • Strong leadership abilities with a proven track record of managing cross-functional projects and external agency relationships.

  • Exceptional written and verbal communication skills with the ability to translate complex business ideas into compelling narratives.

Bonus Points For:

  • Experience managing brand integration for corporate acquisitions and portfolio expansions.

  • Direct background with third-party research platforms such as NewtonX or Nielsen and Quality Index scoring models.

Logistics:

Location: Westminster, CO (In office)

Travel Requirement: 10-15%

Why You'll Love Working With Us: At Trimble, we're not just a company that "does good"-we are a team dedicated to making a tangible, positive Real-World Impact. We build innovative solutions designed to solve the world's most critical challenges. From construction sites to transportation hubs, our work tangibly improves how people live, build, move, and grow.

You'll work on projects that truly matter: Our purpose-driven culture means you'll be helping to build and deliver solutions that make work faster, safer, and more sustainable for millions of people worldwide. Our impact is tangible, from connected machines that save fuel to data-driven insights that reduce waste.

Collaborate with like-minded people: Our strong internal culture is a "hidden gem." You will work with a collaborative, supportive team that shares your purpose and fosters a genuine sense of belonging. We're a company of "visionary pragmatists" who think boldly and build things that work.

Be an owner: Trimble thrives on individuals who take initiative and embrace ownership. You'll find an entrepreneurial spirit where success is often "self-authored," empowering proactive "doers."

Brand Strategist, B2B Marketing Strategy, Brand Governance, Marketing Analytics, Brand Health Metrics, Thought Leadership, Corporate Communications, Brand ROI, Market Research, Positioning

Compensation: Trimble provides the following compensation range and general description of other compensation and benefits that it in good faith believes it might pay and/or offer for this position. This compensation range is based on a full time schedule. Trimble reserves the right to ultimately pay more or less than the posted range and offer additional benefits and other compensation, depending on circumstances not related to an applicant's sex or other status protected by local, state, or federal law.

Hiring Range

$105,600.00-$145,200.00

Pay Rate Type

Salary

Bonus Eligible?

Yes

Commission Eligible?

No


Benefits: Trimble offers comprehensive core benefits that include Medical, Dental, Vision, Life, Disability, Time off plans and retirement plans. Most of our businesses also offer tax savings plans for health, dependent care and commuter expenses as well as Paid Parental Leave and Employee Stock Purchase Plan. If this position is identified above as commission- or bonus-eligible, the terms of the commission plan or discretionary bonus plan for which you are eligible will be provided following the employee start date.


How to Apply: Please submit an online application for this position by clicking on the 'Apply Now' button located in this posting.


Application Deadline: Trimble accepts applications on an ongoing basis until the position is filled.

At Trimble, we are committed to fostering a diverse, inclusive, and equitable workplace where everyone can thrive. Guided by our core values-Belong, Innovate, and Grow-we embrace and celebrate differences, knowing they make us stronger and more innovative. We are proud to be an equal opportunity employer, welcoming individuals of all backgrounds and advancing opportunities while embracing race, color, gender identity, sexual orientation, religion, disability, veteran status, or any other protected and diverse characteristic. We are committed to offering our candidates and employees with disabilities or sincerely held religious beliefs the ability to seek reasonable accommodations in accordance with applicable law and/or where it would not constitute undue hardship for Trimble. For more, please see Trimble's Code of Business Conduct and Ethics at https://investor.trimble.com, under "Corporate Governance."

Our mission to transform the way the world works starts with transforming how we work together. By actively listening, asking questions, and taking intentional actions, we cultivate a culture that provides equitable opportunities for everyone to contribute and grow.

Candidate Privacy Notices by Country

If you need assistance or would like to request an accommodation in connection with the application process, please contact careers@trimble.com.


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