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General Manager Tv Jobs (NOW HIRING)

President & General Manager

Salinas, CA · On-site

$225K - $275K/yr

At Hearst Television, we're not just about broadcasting-it's about storytelling, innovation, and serving the community. As the President & General Manager of our local television station and digital ...

General Manager

Springfield, IL · On-site

$180K - $200K/yr

General Manager & Director of Sales Full Time Springfield, Springfield, IL, US Salary Range: $180,000.00 To $200,000.00 Annually Job Summary We areseeking an experienced television General Manager to ...

Nexstar Media Inc, America's largest local broadcasting company, is seeking an experienced television professional to serve as Vice President/General Manager to oversee its media properties in Peoria ...

Nexstar Media, Inc., America's largest local broadcasting company, is seeking an experienced television professional to serve as Vice President/General Manager to oversee its media properties in ...

President & General Manager

Salinas, CA · On-site

$225K - $275K/yr

At Hearst Television, we're not just about broadcasting-it's about storytelling, innovation, and serving the community. As the President & General Manager of our local television station and digital ...

President & General Manager

Salinas, CA · On-site

$225K - $275K/yr

At Hearst Television, we're not just about broadcasting-it's about storytelling, innovation, and serving the community. As the President & General Manager of our local television station and digital ...

President & General Manager

Salinas, CA · On-site

$225K - $275K/yr

At Hearst Television, we're not just about broadcasting--it's about storytelling, innovation, and serving the community. As the President & General Manager of our local television station and digital ...

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General Manager Tv information

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$30K

$65K

$110K

How much do general manager tv jobs pay per year?

As of Sep 10, 2026, the average yearly pay for general manager tv in the United States is $65,026.00, according to ZipRecruiter salary data. Most workers in this role earn between $49,500.00 and $74,000.00 per year, depending on experience, location, and employer.

What does a general manager in TV do?

A General Manager in TV oversees the overall operations of a television station or network. Their responsibilities include managing staff, creating and implementing business strategies, overseeing programming and content, ensuring regulatory compliance, and achieving financial targets. They work closely with department heads in areas such as news, production, sales, and marketing to ensure the station runs efficiently and meets its goals. The General Manager acts as the primary decision-maker and represents the station in the community and industry.

What are the key skills and qualifications needed to thrive as a general manager in TV?

To thrive as a General Manager in TV, you need strategic leadership, business acumen, deep industry knowledge, and typically a degree in media, communications, or business. Familiarity with broadcast management software, audience analytics tools, and budgeting systems is important, as is experience with relevant regulatory standards. Exceptional communication, decision-making, and team leadership skills help foster collaboration and drive organizational success. These skills ensure effective management of operations, content, and staff, which are essential for maintaining competitiveness and profitability in the dynamic TV industry.

What are some common challenges a general manager in TV faces when balancing creative vision with business objectives?

A General Manager in TV often navigates the complex task of aligning the creative ambitions of production teams with the financial goals and strategic direction of the network or station. This can involve making tough decisions about programming, resource allocation, and scheduling, all while ensuring high-quality content that attracts viewers and advertisers. Effective communication and negotiation skills are essential, as GMs regularly collaborate with creative directors, producers, marketing teams, and executives to find solutions that satisfy both creative and commercial priorities. Successfully managing these challenges can lead to greater influence within the organization and open up opportunities for further advancement.

What is the difference between General Manager Tv vs Program Director?

AspectGeneral Manager TvProgram Director
Primary RoleOversees overall station operations, business strategy, and managementDevelops, plans, and manages specific TV programs or content
CredentialsTypically requires management experience, industry knowledge, and sometimes a degree in business or communicationsRequires experience in content creation, production, and often a background in media or communications
Work EnvironmentExecutive office, station management, corporate settingsStudio, production offices, content planning environments
Industry UsageCommonly used in broadcast stations, media companiesUsed in TV networks, production companies, and stations

The main difference is that a General Manager Tv oversees the entire station's operations and business, while a Program Director focuses specifically on developing and managing TV content and programming. Both roles require media industry experience but differ in scope and responsibilities.

What cities are hiring for General Manager Tv jobs?

Cities with the most General Manager Tv job openings:

What states have the most General Manager Tv jobs?

States with the most job openings for General Manager Tv jobs include:

What are popular job titles related to General Manager Tv jobs?

For General Manager Tv jobs, the most frequently searched job titles are:

Infographic showing various General Manager Tv job openings in the United States as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $65,026 per year, or $31.3 per hour.

GENERAL MANAGER - WLFI

West Lafayette, IN • On-site

GRAY TELEVISION
Media and Telecom • 5 - 10K employees

Full-time

Re-posted 9 days ago


Gray Television rating

6.8

Company rating: 6.8 out of 10

Based on 69 frontline employees who took The Breakroom Quiz


Job description

About Gray Media:

Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first and/or second highest-rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 47 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About WLFI: 

Established in 1953, WLFI (News 18) is the premier television station serving the Lafayette-West Lafayette area - DMA Market 189. As a CBS affiliate, it provides comprehensive local news, weather, and sports coverage across West-Central Indiana. The Lafayette-West Lafayette area is a dynamic blend of small-town charm and high-tech innovation. Lafayette serves as the scenic county seat, featuring a vibrant, walkable downtown filled with quaint local shops & eclectic dining. Across the river, West Lafayette is the proud home of Purdue University, part of the BIG 10 Athletic Conference, and nationally ranked in multiple areas. Purdue is also an international hub for research. Overall, the area offers a rich quality of life with over 50 parks, the Columbian Park Zoo, and the Celery Bog Nature Area. With its proximity to Indianapolis and Chicago, it provides a perfect balance of Midwestern hospitality and global influence.

 Job Summary/Description: 

Gray Media is looking for the next General Manager for WLFI 18 News, CBS and CW Plus West Lafayette. The ideal candidate will have 10+ years of media management experience, including experience as a General Manager, Director of Sales, or News Director. The Vice President/General Manager will report directly to a Senior Operating Officer - Local Media of Gray and will be responsible for the management of all aspects of the station in a highly competitive and decentralized corporate culture.

Duties/Responsibilities include, but are not limited to: 

  • Lead a fully functioning multi-platform media station with a focus on growing revenue and audience 
  • Be the primary leader in generating ratings and revenue. Develop strategic plans and operational plans for the station's growth in multi-platform content delivery and revenue generation that are in alignment with the local brand 
  • Effectively communicate with department heads and all employees. Create a collaborative, team-based environment. Lead with positive motivation, direction, and insight while holding the team accountable for the attainment of operational goals 
  • Encourage innovation across all levels of the organization 
  • Provide visible leadership both inside the station and in the community. Develop strong relationships with key clients and other business partners 
  • Provide training and development opportunities to team members 
  • Responsible for all aspects of financial statements and ensuring station compliance. Responsible for station operating and capital expense budgets
  • Enforce all FCC, EEO, SOX, and any other appropriate rules and regulations 
  • Understand and adhere to company policies, and at all times adhere to the highest ethical standards
  • Perform other duties as may be assigned

 Qualifications/Requirements: 

  • 10+ years of media experience, including experience as a GM, DOS, or ND. 
  • Bachelor’s degree in a related field. Equivalent work experience may suffice 
  • Strong understanding of the industry and its future 
  • Great communication skills -- written, presentation, oral, and people skills 
  • Must be able to manage multiple priorities to meet tight deadlines, able to adapt to changing deadlines while presenting a calming and confident presence 
  • Strategic/analytical thinker and influencer 
  • Leadership skills and abilities such as emotional intelligence, conflict resolution 
  • Excellent negotiator 
  • Able to build teams and high performers 
  • Ability and willingness to become a community leader 
  • Familiarity with employment law compliance at an operational level 
  • Financial Reporting 
  • Adapt to changing business needs, at times with little/no notice, and lead others through change 
  • Identify, hire, and retain talent 
  • Computer proficiency, including business software such as MS Suite and Enterprise/SAP-type 
  • Must have or be able to attain a valid driver's license. Driving record should not have any major convictions, no more than one minor conviction, or at-fault accident in the past 3 years. 

 If you feel you’re qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

 WLFI-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.

 


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