Full Time Google Financial Analyst Jobs in Iowa (NOW HIRING)

Job Summary:
Security National Bank is a long-established financial institution that values integrity and community connection. The Data & Marketing Analyst is responsible for leveraging data and analytics to support the bank's growth and marketing efforts, ensuring data integrity, optimizing marketing performance, and collaborating with various stakeholders.
Responsibilities:
• Own and oversee data integrity between core banking systems and the CRM platform (HubSpot), ensuring accuracy, consistency, and reliability.
• Lead and support ongoing data cleanup, reporting enhancements, and data governance initiatives.
• Analyze customer, marketing, and performance data to identify trends, insights, and opportunities for growth.
• Develop and refine audience segmentation and targeting strategies using analytics and data platforms.
• Design, maintain, and evolve dashboards, reports, and visualizations to track KPIs and executive‑level metrics.
• Evaluate marketing and sales performance, providing insights through campaign analysis, market research, and competitive intelligence.
• Partner with marketing stakeholders to support and optimize digital marketing efforts, including SEO, SEM, email marketing, website analytics, and social media performance tracking.
• Provide analytical support and strategic recommendations to improve campaign effectiveness, customer acquisition, engagement, and ROI.
• Inform campaign development and optimization through data‑driven insights and performance trends.
• Provide backup support for internal communications and key marketing operations, as needed.
• Analyze and identify high‑quality leads and support efficient routing to appropriate business units.
• Collaborate with sales and internal teams to track follow‑up, conversion performance, and pipeline outcomes.
• Serve as a data and analytics partner on cross‑functional initiatives and projects.
• Provide analytical and operational support for marketing events, employee engagement initiatives, customer appreciation activities, and sales meetings.
• Contribute to planning, reporting, and post‑event analysis to measure impact and outcomes.
• Support special projects and evolving business needs as assigned.
Qualifications:
Required:
• Bachelor’s degree in Marketing, Data Analytics, Business, or related field
• Experience with data analysis
• Familiarity with digital marketing platforms (Google Analytics, Google Ads, HubSpot, etc.)
• Strong analytical, problem-solving, and communication skills
• Strong attention to detail
• Excellent organization
• Ability to manage multiple projects simultaneously
• Clear communication and collaboration skills
• Problem-solving mindset
• Curiosity to learn new tools and processes
• Creativity in turning data into actionable marketing strategies
• Adaptability and a willingness to embrace new technology
Preferred:
• Experience in website content management and optimization
• Knowledge of reporting and analytics tools
• Understanding of workflow automation and lead management processes
• Familiarity with digital marketing tools and channels, including email marketing, SEO/SEM, and paid advertising
• Experience with a customer relationship management platform
• Bachelors or better
• Self-motivated
• Reporting
• Problem Solving
• Microsoft Office
• Marketing
• Honesty
• Computer
• Communication
• Banking
• Analytical
• Accuracy
• Thought Provoking: Capable of making others think deeply on a subject
• Team Player: Works well as a member of a group
• Loyal: Shows firm and constant support to a cause
• Innovative: Consistently introduces new ideas and demonstrates original thinking
• Enthusiastic: Shows intense and eager enjoyment and interest
• Detail Oriented: Capable of carrying out a given task with all details necessary to get the task done well
• Dedicated: Devoted to a task or purpose with loyalty or integrity
• Work-Life Balance: Inspired to perform well by having ample time to pursue work and interests outside of work
• Self-Starter: Inspired to perform without outside help
• Job Security: Inspired to perform well by the knowledge that your job is safe
• Growth Opportunities: Inspired to perform well by the chance to take on more responsibility
• Flexibility: Inspired to perform well when granted the ability to set your own schedule and goals
• Ability to Make an Impact: Inspired to perform well by the ability to contribute to the success of a project or the organization
Company:
Security National Bank is a banking services organisation located in Omaha. Founded in 1964, the company is headquartered in Omaha, USA, with a team of 201-500 employees. The company is currently Growth Stage.