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Freelance App Store Optimization Jobs (NOW HIRING)

Right Side Up

ASO Marketing Consultant

Austin, TX · Remote

Qualifications * 3+ years of proven experience in App Store Optimization (ASO) with measurable results. * Deep understanding of app store algorithms , ranking factors, and best practices.

Vagaro

SEO & AI Search Lead

Pleasanton, CA · On-site

$140K - $174K/yr

Lead App Store Optimization (ASO) strategy across the Apple App Store and Google Play to increase app visibility, installs, and user growth. * Conduct keyword research, competitive analysis, creative ...

Vagaro

SEO & AI Search Lead

Pleasanton, CA · On-site

$140K - $174K/yr

Lead App Store Optimization (ASO) strategy across the Apple App Store and Google Play to increase app visibility, installs, and user growth. * Conduct keyword research, competitive analysis, creative ...

Vagaro

SEO & AI Search Lead

Pleasanton, CA · On-site

$140 - $174/hr

Lead App Store Optimization (ASO) strategy across the Apple App Store and Google Play to increase app visibility, installs, and user growth. * Conduct keyword research, competitive analysis, creative ...

tastytrade

SEO & Organic Growth Manager

Chicago, IL · On-site

$117K - $130K/yr

Extend that same organic discipline to our app store presence, owning App Store Optimization (ASO) so the tastytrade app is discoverable and competitive wherever traders are searching. * Define the ...

Air Apps

ASO Specialist San Francisco

San Francisco, CA · On-site

$60K - $100K/yr

About the Role We are looking for an ASO (App Store Optimization) Specialist to join our San Francisco team. In this role, you'll lead strategies to improve visibility, discoverability, and ...

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All Jobsfreelance JobsFreelance App Store Optimization Jobs

Freelance App Store Optimization information

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$14

$47

$132

How much do freelance app store optimization jobs pay per hour?

As of Sep 4, 2026, the average hourly pay for freelance app store optimization in the United States is $47.71, according to ZipRecruiter salary data. Most workers in this role earn between $24.28 and $61.78 per hour, depending on experience, location, and employer.

What is the difference between Freelance App Store Optimization vs App Store Optimization Specialist?

AspectFreelance App Store OptimizationApp Store Optimization Specialist
CredentialsTypically self-taught or with online coursesOften holds certifications or relevant degrees
Work EnvironmentIndependent, remote, project-basedEmployed by companies or agencies, often full-time
Industry UsageCommon among freelancers and small agenciesUsed within corporate teams and agencies
Search & ComparisonOften searched by clients seeking flexible, project-based servicessearched by companies hiring full-time or part-time specialists

Freelance App Store Optimization involves independent professionals offering optimization services on a project basis, while App Store Optimization Specialists are typically employed by organizations or agencies with a more structured role. Both roles focus on improving app visibility, but differ in work setting and credentials.

What cities are hiring for Freelance App Store Optimization jobs?

Cities with the most Freelance App Store Optimization job openings:

What are the most commonly searched types of App Store Optimization jobs?

The most popular types of App Store Optimization jobs are:

What states have the most Freelance App Store Optimization jobs?

States with the most job openings for Freelance App Store Optimization jobs include:

What job categories do people searching Freelance App Store Optimization jobs look for?

The top searched job categories for Freelance App Store Optimization jobs are:

Freelance App Store Optimization jobs near you
Infographic showing various Freelance App Store Optimization job openings in the United States as of August 2026, with employment types broken down into 64% Full Time, 34% Part Time, 1% Temporary, and 1% Contract. Highlights an 100% Physical job distribution, with an average salary of $99,230 per year, or $47.7 per hour.

ASO Marketing Consultant

Right Side Up

Austin, TX • Remote

Full-time, Contractor

Re-posted 18 days ago

Job description

About the job
 
Please note, this posting is to highlight joining Right Side Up's talent collective specifically and is not representing an internal full-time role, or a current opportunity with a client.
 
Right Side Up is a collective of premium marketing talent—with all of the marketing chops, and none of the agency fluff. We’re trusted by the most buzzed-about early-stage ventures, the fastest growing tech companies, and well-established Fortune 500 teams to do one thing better: GROWTH.
 
Some of our clients include Stitch Fix, Sephora, Yelp, Sun Basket, Crunchbase, DoorDash and Calm, among many others.
 
We are looking for passionate ASO experts for contract positions. There are currently openings with clients looking for consultants between 15 and 40 hours per week.
Key Responsibilities
  • Conduct comprehensive keyword research and competitor analysis.
  • Optimize app metadata (titles, subtitles, descriptions, keywords, and tags).
  • Advise on A/B testing of icons, screenshots, and videos to improve conversion rates.
  • Ensure compliance with Apple and Google app store guidelines.
  • Develop and implement organic growth strategies to improve rankings and downloads.
  • Collaborate with product, design, and marketing teams to align ASO with overall brand and user acquisition goals.
  • Analyze user acquisition funnels and provide actionable recommendations.
  • Monitor app store analytics, KPIs, and conversion metrics.
  • Prepare regular reports highlighting trends, insights, and ROI.
  • Continuously refine strategies based on data-driven insights and market trends.
Qualifications
  • 3+ years of proven experience in App Store Optimization (ASO) with measurable results.
  • Deep understanding of app store algorithms, ranking factors, and best practices.
  • Experience with ASO tools (App Annie, Sensor Tower, AppTweak, Mobile Action, etc.).
  • Strong analytical skills with expertise in A/B testing, keyword optimization, and conversion rate optimization.
  • Excellent communication skills with the ability to present insights clearly to stakeholders.
  • Familiarity with mobile app marketing, UA campaigns, and SEO principles (a plus).

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.